大家保险集团有限责任公司

What 大家保险集团有限责任公司 does

大家保险集团有限责任公司 (Dajia Insurance Group Co., Ltd.) is a Beijing-headquartered, state-owned comprehensive insurance group founded in 2019 by three major Chinese SOEs - China Insurance Security Fund, SAIC Motor, and Sinopec Group - to assume the restructured operations of Anbang Insurance Group. The group operates three core business lines: insurance (life insurance via 大家人寿, property/casualty via 大家财险, pension/annuity via 大家养老), asset management (大家资产), and senior care (大家的家 city-center senior care communities, plus 大家健投 investment management). Its product portfolio spans personal accident insurance, mid-to-high-end medical insurance, critical illness coverage (including the e家安康 group product and 宝贝安 children's product), term life insurance (北极星), and group insurance for enterprise clients.

The group's technology stack is primarily operational and distribution-oriented rather than algorithmic: it operates a customer service portal (service.djbx.com) for policy queries, claims, and electronic policy management; an electronic procurement platform (e-pur.djbx.com) with the 大家如E采 supplier management system; an online customer service IM system (cc-olcs.djbx.com); and a mobile app. Underlying automated capabilities include image-based health measurement via facial subcutaneous capillary color fluctuation analysis. Distribution is multi-channel: a large individual insurance agent force (大家人寿), a nationwide branch network (大家财险 branches in Heilongjiang alone cover 28 city-level agencies), a city-center senior care community network across 12 cities, online self-service platforms, and a bancassurance channel anchored by a Minsheng Bank partnership.

Revenue is generated through insurance premiums (personal accident, medical, critical illness, term life, group products) and asset management fees from insurance fund management. Pricing is not publicly disclosed; insurance products are quoted via agents or the customer service hotline (95569), while group insurance is customized. The customer base spans individual consumers, enterprise group clients, and senior care residents, with no named major enterprise customers indicating a long-tail individual-heavy mix. The group has issued seven consecutive years of social responsibility reports (2019-2025) and participates in national insurance awareness and consumer rights campaigns, indicating active regulatory engagement and ESG positioning.

Name

大家保险集团有限责任公司

Legal name

大家保险集团有限责任公司

Website

https://djbx.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

101–250 employees

Short description

Dajia Insurance Group is a Beijing-headquartered, SOE-backed Chinese insurance group operating life, property, pension, and asset management subsidiaries, plus a network of city-center senior care communities, serving individual consumers, enterprise groups, and seniors across China.

Ownership category

akta.pro rank

Headquarters

HQ city

北京, 北京

HQ country

China

HQ region

Asia

Offices9 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. 保险保费收入: 核心收入来源于保险保费收入，涵盖财产保险（大家财险）、人寿保险（大家人寿）、养老保险（大家养老）等多个保险子公司的保费收取，采用定期缴纳或一次性缴纳的保险产品模式。
2. 保险资产管理费收入: 通过大家资产管理有限责任公司（大家资产）管理保险资金，获取资产管理费及投资收益。

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

大家保险集团是一家综合性保险集团,通过旗下子公司提供财产保险(大家财险)、人寿保险(大家人寿)、养老保险(大家养老)、保险资产管理(大家资产)以及养老社区服务(大家的家)等产品和服务。集团销售人身意外伤害保险、中高端医疗保险、重大疾病保险、定期寿险、年金保险等个人和企业保险产品,同时运营覆盖12个城市的城心医养社区网络,为老年客户提供医养融合的养老服务。

Product overview

Dajia Insurance Group offers a comprehensive insurance portfolio alongside senior living services. The core insurance offerings include personal accident insurance (人身意外伤害保险, 高额人身意外保险, 个人综合意外伤害保险), medical insurance (中高端医疗保险, 全家安), critical illness insurance (e家安康团体重大疾病保险, 宝贝安少儿安康重大疾病保险, 超惠保重疾), and term life insurance (北极星定期寿险). The Group operates six subsidiaries: 大家投控 (investment), 大家健投 (senior health investment), 大家资产 (asset management), 大家养老 (annuity), 大家财险 (property insurance), and 大家人寿 (life insurance). Additionally, the Group provides senior living community services through its sub-brand '大家的家' with 12 operating communities across multiple Chinese cities. Service infrastructure includes policy inquiry, electronic policy management, claims processing, and network inquiry systems accessible via customer service hotline 95569.

Differentiator

Problem solved

Functional benefit

Brands

• 大家的家: 大家保险集团的养老社区品牌，提供城心医养社区服务
• 大家如E采

Products and services

• 中高端医疗保险 (Mid-to-High-End Medical Insurance) Comprehensive medical insurance product covering expenses beyond social insurance, providing reimbursement for outpatient, inpatient, and surgical costs for individual policyholders.
• 人身意外伤害保险 (Personal Accident Insurance) Personal accident insurance providing protection against accidental injury losses, covering medical expenses and disability/death benefits from accidents for individual policyholders.
• 机动车辆驾乘人员意外伤害保险 (Motor Vehicle Occupant Accident Insurance) Motor vehicle occupant accident insurance designed to address accidental injury risks for vehicle drivers and passengers, covering medical and death/disability benefits.
• 高额人身意外保险 (High-Amount Personal Accident Insurance) High-amount personal accident insurance providing substantial accidental death and disability protection for individual policyholders seeking higher coverage amounts.
• "享安保"高额人身意外伤害保险 (Xiang'anbao High-Amount Personal Accident Insurance) Branded high-amount personal accident insurance product named Xiang'anbao, offering enhanced accidental death and disability coverage through预约购买 (reservation purchase) channel.
• 个人综合意外伤害保险 (Comprehensive Personal Accident Insurance) Comprehensive personal accident insurance covering various accident scenarios with broad protection scope for individual policyholders.
• "学安保"学生幼儿意外伤害保险 (Xue'anbao Student and Young Children Accident Insurance) Student and young children accident insurance product named Xue'anbao, designed specifically for students and young children attending educational institutions.
• "全家安"中高端医疗保险 (Quanjia'an Family Mid-to-High-End Medical Insurance) Branded medium-to-high-end family medical insurance product named Quanjia'an, covering outpatient, inpatient, and surgical preparation costs for family members.
• e家安康团体重大疾病保险 (eJia Ankang Group Critical Illness Insurance) Group critical illness insurance product for enterprises, providing financial protection for employees diagnosed with serious illnesses including cancer.
• "宝贝安"少儿安康重大疾病保险 (Baobei'an Children Critical Illness Insurance) Children's critical illness insurance product named Baobei'an, specifically designed for pediatric disease coverage including cancer and other major illnesses.
• 北极星定期寿险 (Beijixing Term Life Insurance) Term life insurance product named Beijixing (North Star), providing death and total disability coverage for a specified policy term.
• 超惠保重疾 (Chaohuibao Critical Illness) Cost-effective critical illness insurance product named Chaohuibao, providing coverage for major illnesses with value-oriented pricing.
• 大家的家 (Dajia's Home Senior Living Communities) Senior living community brand of Dajia Insurance Group, operating city-center medical-care integrated senior care communities across 12 cities, providing康养 (healthcare), 医养 (medical care), and 融合 (integrated) services for elderly residents.
• 大家资产管理 (Dajia Insurance Asset Management) Insurance asset management services through Dajia Asset Management Co., Ltd., managing insurance funds and generating asset management fees and investment returns.

Quantifiable outcome

• 截至2023年底，中国60岁及以上老年人达2.97亿，占总人口21.1%，老龄化社会对养老保险和养老服务的需求持续增长。

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Partnerships

Four partnerships are on record, tiered minor and core.

• 月饼及食品供应商minorOthers · 27 July 2026为大家的家12个城心社区的中秋礼盒定制及配送服务征集供应商，要求具有食品生产或食品经营相关资质及认证、食品生产许可证或授权经销资质，近三年具有不少于3个节日礼盒定制供货业绩。
• 医疗设备供应商minorOthers · 26 July 2026为大家健投2026-2028年度医疗综合设备框架采购征集供应商，涵盖电子血压计、血氧仪、制氧机、AED、心电图机等32款医疗设备，服务于北京、天津、沈阳、济南、郑州、杭州、南昌、上海、武汉、长沙、合肥、成都、太原等城市的养老社区医务室。
• 民生银行coreChannel Partner/ Reseller/ Distributor · 18 January 2026与民生银行合作开展对公和小微板块业务培训暨2026年业务启动会项目，是银行保险渠道合作的重要伙伴，双方在银保销售渠道深化合作。
• 商旅服务商minorOthers · 31 December 2025大家保险集团商旅服务增补服务商项目，征集提供机票、酒店、火车票代理服务及系统对接服务的差旅服务商，要求具有ISO27001信息安全认证、ISO9001质量管理认证、IATA国际航协证书，与国航、南航、东航、海航等航司及亚朵、华住等酒店有代理合作。

Scale indicators3 records

Recent moves6 records

Expansion highlights7 records

Others

• China Reinsurance (China Re): China's national reinsurer and a key counterparty for primary insurers including 大家财险 and 大家人寿. Indirect/ecosystem peer as a capital and risk-absorption partner.

Broad incumbents

• China Life Insurance Company: State-owned flagship life insurer and China's largest life insurance company. Directly comparable to 大家人寿 in life insurance products and channel mix, including large agent force and bancassurance distribution.
• China Pacific Insurance (CPIC): Top-3 Chinese comprehensive insurance group with life, property/casualty, and asset management. Comparable to 大家保险 in multi-subsidiary structure and multi-channel distribution (agent + bancassurance + digital).
• China Taiping Insurance: State-owned comprehensive insurance group with life, P&C, and reinsurance, including senior care and pension offerings. Comparable to 大家保险's diversified insurance + pension + senior care portfolio.
• PICC (People's Insurance Company of China): State-owned insurance giant dominant in property/casualty and expanding into life and health. Directly comparable to 大家财险 in P&C products and to the group's broader structure.
• Ping An Insurance Group: China's largest comprehensive insurance group offering life, property/casualty, and asset management with integrated financial services. Comparable directly to 大家保险's full-stack insurance + asset management + senior care strategy, though at much larger scale.

Direct peers

• Taikang Insurance Group: Chinese insurance group most similar to 大家保险 due to its combined life/health insurance plus large-scale senior care community operations. Closest comparable in the 'insurance + senior care' integrated model.
• Sunshine Insurance Group: Private Chinese insurance group offering life, P&C, and asset management with broad distribution. Comparable to 大家保险 as a privately-held multi-line Chinese insurance group competing against the SOE giants.
• New China Life Insurance: Mid-to-large life insurance company with strong bancassurance and agent channels. Direct peer to 大家人寿 in product portfolio and customer segment.

Peers

• Fosun Insurance (Fosun International's insurance arm): Privately-controlled insurance cluster (including Pramerica Fosun Life, etc.) pursuing life + health + wealth strategies. Comparable as a non-SOE-led multi-line insurance group in China.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/%E5%A4%A7%E5%AE%B6%E4%BF%9D%E9%99%A9%E9%9B%86%E5%9B%A2%E6%9C%89%E9%99%90%E8%B4%A3%E4%BB%BB%E5%85%AC%E5%8F%B8

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 大家保险集团有限责任公司