Dog Tales Rescue and Sanctuary
Dog Tales Rescue and Sanctuary is a Canadian nonprofit founded in 2014 that rescues, rehabilitates, and rehomes dogs, cats, guinea pigs, and farm animals from a 50-acre sanctuary in King City, Ontario, funded through adoption fees, recurring farm-animal sponsorships, and donations via its affiliated Charitable Foundation.
- Company typePrivate
- Founded2014
- HeadquartersKing City, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Dog Tales Rescue and Sanctuary does
Dog Tales Rescue and Sanctuary is a Canadian nonprofit animal welfare organization founded in 2014 by husband-and-wife team Rob Scheinberg and Danielle Eden Scheinberg. Registered as B&D Love Inc., the organization operates from a 50-acre property at 1405 19th Sideroad in King City, Ontario, configured with therapy pools, a grooming spa, kilometers of walking trails, and a luxury kennel design that the organization explicitly contrasts with traditional shelters. Its service portfolio spans rescue, rehabilitation, and adoption for dogs, cats, guinea pigs, horses, cows, pigs, donkeys, and sheep, with adoption fees tiered from $50 (sanctuary/palliative dogs) and $200 (cats) up to $950 (puppies under one year). The farm animal residents are sustained by a recurring monthly sponsorship product priced at $25-$500 CAD, which differentiates the organization from typical donation-only shelters.
The business model is hybrid nonprofit funding rather than commercial. One-time adoption fees cover partial medical and behavioral rehabilitation costs but are not the primary revenue driver. The principal funding stream is monetary and in-kind donations, with tax-receiptable donations routed through a structurally separate entity, the Dog Tales Charitable Foundation, while direct in-kind donations (blankets, dog beds, treats, produce) are coordinated through an Amazon Wish List. Go-to-market is event-driven and community-led: Open House tours run Sundays 12-4pm with $5 tickets sold via CanadaHelps, supplemented by organic social channels (TikTok, YouTube, Facebook, Instagram, Twitter) and an extensive earned-media library including a 2018 Bell Media Studios television series on Gusto and coverage in People Magazine, Toronto Star, Toronto Life, The Dodo, and Narcity. International inbound supply comes from rescue partners across Israel, the Middle East, and the Caribbean.
Operationally, the organization runs on a small staff of approximately 24 employees across Dog Handler, Vet Tech, ACA, and Cleaner roles, with a broader volunteer program requiring police record checks and a foster placement pipeline for temporary in-home care. There is no proprietary technology stack — the website runs on Squarespace, donation processing is handled by CanadaHelps, and no API, mobile app, or AI/ML capability is documented. Strategic posture is anchored on three defensible layers: a capital-intensive physical facility, an earned-media brand built through the 2018 television series and celebrity affiliations (Paris Hilton, Don Cherry, Jewel), and a recurring-sponsorship product layer on top of the standard adoption model. The organization operates under Canadian nonprofit governance with a 2025-2030 Accessibility Plan filed for AODA compliance.
Dog Tales Rescue and Sanctuary firmographics
Firmographics- Name
- Dog Tales Rescue and Sanctuary
- Legal name
- B&D Love Inc.
- Website
- https://dogtales.ca
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Dog Tales Rescue and Sanctuary is a Canadian nonprofit founded in 2014 that rescues, rehabilitates, and rehomes dogs, cats, guinea pigs, and farm animals from a 50-acre sanctuary in King City, Ontario, funded through adoption fees, recurring farm-animal sponsorships, and donations via its affiliated Charitable Foundation.
- Ownership category
- akta.pro rank
Dog Tales Rescue and Sanctuary industry classification
Industry- Product category
- Animal Rescue and Sanctuary Services
- NAICS
- Environment, Conservation and Wildlife Organizations (813312)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Sanctuaries & Long-Term Care (Farm, Equine, Exotic) (BPAGAIAH)
- akta.pro secondary industry
- Education & Community Outreach (Responsible Pet Ownership) (BPAGAIAK)
Keywords
Where Dog Tales Rescue and Sanctuary is headquartered
LocationHeadquarters
- HQ city
- King City
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Dog Tales Rescue and Sanctuary business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Adoption Fees: One-time fees charged when animals are adopted, with tiered pricing based on age. Includes spay/neuter, microchip, vet exams, deworming, flea/tick prevention, heartworm prevention, bloodwork, full groom, and 1 month of medication.
- Farm Animal Sponsorship: Monthly recurring sponsorship program for farm animals at the sanctuary. Sponsors receive updates about their sponsored animal throughout the year.
- Monetary Donations: Tax-deductible donations accepted through Dog Tales Charitable Foundation partner. Direct donations to Dog Tales Rescue do not receive tax receipts.
- In-Kind Donations: Accepts supply donations including blankets, dog beds (XL & XXL), treats, and produce. Managed through Amazon Wish List and direct email coordination.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Puppies (under 1 year): $950 CAD adoption fee |
| One time/ perpetual license | Pay-as-you-go | Adult dogs (1-7 years): $800 CAD adoption fee |
| One time/ perpetual license | Pay-as-you-go | Senior dogs (8+ years): $375 CAD adoption fee |
| One time/ perpetual license | Pay-as-you-go | Sanctuary dogs: $50 CAD |
| One time/ perpetual license | Pay-as-you-go | Palliative/Special Needs: $50 CAD |
| One time/ perpetual license | Pay-as-you-go | Bonded pairs: 30% discount |
| One time/ perpetual license | Pay-as-you-go | Cat adoption: $200 CAD flat fee |
| Subscription | Monthly | Farm Animal Sponsorship: $25-$500/month |
| One time/ perpetual license | Pay-as-you-go | Dog Surrender Fee: $375 plus tax |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels9 records
Dog Tales Rescue and Sanctuary product offering
Product offeringCore offering
Dog Tales Rescue and Sanctuary operates a 50-acre nonprofit animal rescue and sanctuary in King City, Ontario that rescues, rehabilitates, and rehomes dogs, cats, guinea pigs, and farm animals. It runs adoption placement, owner-surrender intake, a foster-care program, and farm-animal sponsorships, and is funded through adoption fees, sponsorships, donations, and volunteer support. The facility also hosts public open-house tours and volunteer engagement as part of its community outreach.
Product overview
Dog Tales Rescue and Sanctuary is an animal rescue organization operating a 50-acre sanctuary in King City, Ontario. The organization offers a comprehensive portfolio of animal welfare services centered around its core animal rescue and adoption programs. The main offerings include dog adoption services (with adoption fees ranging from $375-$950 based on age), cat adoption ($200), and guinea pig adoption. The sanctuary also operates a farm animal sponsorship program ($25-$500/month) for horses, cows, donkeys, pigs, and sheep. Supporting services include a foster program, surrender services, rescue partner program accepting dogs from international and domestic shelters, public open house tours, and volunteer/donation programs. The organization employs staff across roles including Dog Handlers, Vet Techs, ACAs, and Cleaners. The organization was founded in 2014 by Rob and Danielle Scheinberg.
Differentiator
Problem solved
Functional benefit
Products and services
- Dog Adoption Placement of rescued and rehabilitated dogs from the 50-acre King City sanctuary into approved permanent homes, available to individual adopters and families.
- Cat Adoption Rescue, rehabilitation, and adoption placement of cats housed at the Dog Tales facility, available to individual adopters.
- Guinea Pig Adoption Rescue and rehoming of guinea pigs accepted at the sanctuary into approved individual homes.
- Farm Animal Sponsorship Monthly sponsorship of a named farm animal residing at the sanctuary, providing ongoing care funding in exchange for updates and connection with the sponsored animal, available to individual supporters.
- Animal Surrender Program Intake service for owners who can no longer keep their dog, cat, guinea pig, or farm animal, accepting the animal into the sanctuary's care.
- Foster Care Program Placement of sanctuary animals with approved volunteer foster homes for temporary care and socialization prior to permanent adoption.
- Open House Tours Scheduled public tours of the King City sanctuary, allowing visitors to meet resident animals and learn about the organization's work.
Quantifiable outcome
- Free training and medical support for the life of adopted pets
- +2 more outcomes
Companies that use Dog Tales Rescue and Sanctuary
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
Dog Tales Rescue and Sanctuary technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Dog Tales Rescue and Sanctuary partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Bell Media StudioscoreProduced 'DOG TALES RESCUE' television series following the sanctuary operations. Series premiered May 31, 2018 on Gusto channel.
- Paris HiltonminorTeamed up with Dog Tales Rescue to save Tilbury dogs in January 2017.
- Global Pet Foods AuroraminorLocal pet food retailer that supports Dog Tales Rescue and Sanctuary.
- Jewel and Sam RobertsminorHelped open Dog Tales Rescue and Sanctuary at launch event in October 2014.
- Dog Tales Charitable FoundationcoreOfficial philanthropic partner for tax-deductible donations. Works with Dog Tales Rescue and Sanctuary to rescue and care for dogs and ready them for adoption. Donations requiring tax receipts should be directed to this foundation.
- CanadaHelpscoreOnline platform used to sell Open House event tickets and process donations for Dog Tales Charitable Foundation.
Scale indicators11 records
Recent moves6 records
Expansion highlights5 records
Dog Tales Rescue and Sanctuary competitors and assessment
Company assessmentBroad incumbents
- ASPCA: One of the largest U.S. animal welfare organizations operating rescue, advocacy, and animal hospital services. Comparable on the broad animal welfare mission and national advocacy function, though at significantly greater scale and geographic reach.
- Ontario SPCA and Humane Society: Provincial animal welfare organization with enforcement, shelter, and rescue operations across Ontario. Overlaps with Dog Tales on rescue and advocacy (notably the 2016 pit bull advocacy involvement) and competes for the same Ontario donor pool.
- Humane Society of the United States: Largest U.S. animal protection organization with nationwide rescue, sanctuary, and policy advocacy footprint. Comparable on the rescue and advocacy dimensions, particularly around equine welfare and pit bull advocacy work that overlaps with Dog Tales' mission.
Direct peers
- Farm Sanctuary: Pioneer U.S. farm animal protection organization operating sanctuaries and advocacy campaigns against animal agriculture. Comparable to Dog Tales on the lifelong farm animal sanctuary mission and the advocacy dimension (e.g., work against the Canadian horse meat trade).
- Hearts & Bones Rescue: Toronto-based dog rescue focused on rehoming dogs from high-kill shelters and international partners. Directly comparable to Dog Tales' dog rescue, rehabilitation, and adoption services, including international rescue partnerships, within the same Canadian market.
- Woodstock Farm Sanctuary: Farm animal sanctuary in New York providing lifelong care for rescued horses, pigs, cows, sheep, and other farmed animals. Highly comparable to Dog Tales' farm animal sanctuary arm, including the monthly sponsorship model and lifelong residency commitment.
- Gentle Barn: California-based farm animal sanctuary rescuing horses, cows, pigs, sheep, and other animals from abuse and slaughter. Comparable to Dog Tales' farm animal rescue and lifelong sanctuary model, including public visitation and educational programming.
- Big Dog Ranch Rescue: Largest cage-free dog rescue in the United States, operating on a large rural property with adoption and rehabilitation programs. Directly comparable to Dog Tales' dog-focused rescue, rehabilitation, and adoption operation on a significant land footprint.
- Best Friends Animal Society: The largest no-kill animal sanctuary and rescue organization in the United States, operating a sanctuary campus and national adoption network. Highly comparable to Dog Tales' rescue + sanctuary hybrid model with public-facing facility and high media visibility.
Regional players
- Toronto Humane Society: Long-established Greater Toronto Area animal welfare organization offering adoption, surrender, and veterinary services. Same geographic market and overlapping adoption/donor base, though operates an urban shelter rather than a rural sanctuary.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Dog Tales Rescue and Sanctuary social profiles
Digital presenceDog Tales Rescue and Sanctuary financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dog Tales Rescue and Sanctuary leadership team
Management profileNumber of profiles
Profiles2 records
Dog Tales Rescue and Sanctuary funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dog Tales Rescue and Sanctuary M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dog Tales Rescue and Sanctuary
What does Dog Tales Rescue and Sanctuary do?
Dog Tales Rescue and Sanctuary operates a 50-acre nonprofit animal rescue and sanctuary in King City, Ontario that rescues, rehabilitates, and rehomes dogs, cats, guinea pigs, and farm animals. It runs adoption placement, owner-surrender intake, a foster-care program, and farm-animal sponsorships, and is funded through adoption fees, sponsorships, donations, and volunteer support. The facility also hosts public open-house tours and volunteer engagement as part of its community outreach.
Is Dog Tales Rescue and Sanctuary a public or private company?
Dog Tales Rescue and Sanctuary is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Dog Tales Rescue and Sanctuary founded?
Dog Tales Rescue and Sanctuary was founded in 2014. It employs 11 to 50 people.
Where is Dog Tales Rescue and Sanctuary based?
Dog Tales Rescue and Sanctuary is headquartered in King City, Canada, in the North America region.
How does Dog Tales Rescue and Sanctuary make money?
Four revenue lines are on record. Adoption Fees are the primary driver. The others are farm Animal Sponsorship, monetary Donations and in-Kind Donations.
Who are Dog Tales Rescue and Sanctuary's main competitors?
Broad incumbents on record are ASPCA, Ontario SPCA and Humane Society and Humane Society of the United States. Direct peers are Farm Sanctuary, Hearts & Bones Rescue, Woodstock Farm Sanctuary, Gentle Barn, Big Dog Ranch Rescue and Best Friends Animal Society. Toronto Humane Society is listed as a regional player.
Does Dog Tales Rescue and Sanctuary have an API?
No public API is recorded for Dog Tales Rescue and Sanctuary.
What industry is Dog Tales Rescue and Sanctuary in?
Dog Tales Rescue and Sanctuary's product category is Animal Rescue and Sanctuary Services. Its primary akta.pro industry code is BPAGAIAH, Sanctuaries & Long-Term Care (Farm, Equine, Exotic), with a secondary code of BPAGAIAK, Education & Community Outreach (Responsible Pet Ownership). Its NAICS code is 813312 and its SIC code is 8300.