Dove Environmental

What Dove Environmental does

Dove Environmental operates under the brand PriorityLab, a full-service environmental testing laboratory headquartered in Lafayette, Louisiana that serves home inspectors and environmental testing professionals across the United States. The company's core offering is a six-part testing menu covering mold, asbestos, water, lead, radon, and bacteria, with same-day analysis on mold samples as a primary selling point. Samples are collected at the inspection site using BREEZE-branded equipment and consumables (sold through the preferred partner Discover BREEZE) and mailed to the PriorityLab facility using prepaid shipping envelopes.

The platform is differentiated by three proprietary features: an industry-exclusive Digital Chain of Custody mobile app that replaces paper COC submission, a real-time automated report generation pipeline that delivers results as soon as each sample is analyzed, and a Mold Test Accuracy Guarantee that underwrites up to $3,000 in remediation costs for 90 days following a clean report. The Inventory Management System automates consumable replenishment at $10 flat-rate shipping, reducing administrative burden for repeat SMB customers.

The business model is primarily product-led and transaction-based: customers self-serve sign up online, submit samples by mail, and are billed per sample ($21.50 for mold, $7 per layer for asbestos) or per consumable/equipment unit through BREEZE. Customer segments are entirely SMB (home inspectors, environmental testing professionals, real estate agents, and home buyers/sellers), and demand generation is driven through the corporate website, the HomeInspectionUniversity.com training partnership, and the mobile app. Ownership, funding history, and management team are not disclosed in the available data.

Name

Dove Environmental

Legal name

PriorityLab

Website

https://dovelabs.net

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

PriorityLab is a Lafayette, Louisiana-based environmental testing laboratory serving U.S. home inspectors and environmental professionals with mail-in mold, asbestos, water, lead, radon, and bacteria analysis, differentiated by a digital chain-of-custody mobile app, same-day mold turnaround, and a 90-day accuracy guarantee.

Ownership category

akta.pro rank

Product category

Environmental Testing Services

NAICS

Testing Laboratories and Services (54138)

SIC

Services-Testing Laboratories (8734)

akta.pro primary industry

Laboratory Testing & Analytical Services (in-house/contract labs; microbiology, metals, organics) (EUANAJAB)

akta.pro secondary industries

Water Sampling, Testing & Laboratory Analysis (Legionella/Microbiology) (BPABAJAB), Sampling Programs & Field Services (grab/composite sampling, chain-of-custody, logistics) (EUANAJAD)

Keywords

• Environmental testing services
• Mold analysis laboratory
• Asbestos testing services
• Water quality testing
• Indoor air quality testing

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Laboratory Testing Services: Charges per sample for mold, asbestos, water, lead, radon, and bacteria analysis. Same-day analysis available for mold samples. Pricing varies by test type and turnaround time.
2. Testing Media and Equipment Sales: Sells testing media (spore traps, tape, swabs) and equipment (environmental testers, radon monitors) through preferred supplier BREEZE. Includes automated Inventory Management System with $10 flat rate shipping.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Dove Environmental operates PriorityLab, a full-service environmental testing laboratory offering per-sample analytical services for mold, asbestos, water, lead, radon, and bacteria. Testing is ordered via a self-serve website and mobile app, supported by an industry-exclusive Digital Chain of Custody, same-day analysis turnaround, and automated report generation and inventory management.

Product overview

PriorityLab is a full-service environmental testing laboratory platform offering a comprehensive suite of testing services for home inspectors and environmental testing professionals. The core offering includes six testing service lines (Mold, Asbestos, Water, Lead, Radon, and Bacteria testing) backed by the proprietary Mold Test Accuracy Guarantee. Testing is supported by BREEZE-branded equipment (ET, ET Lite, CRM) for field sample collection and BREEZE testing media (ST, E_Tape, S2) for sample capture. The platform differentiates through same-day analysis turnaround, a digital Chain of Custody mobile app, and an automated Inventory Management System for managing testing supplies. PriorityLab operates as a unified laboratory service rather than a modular software platform.

Differentiator

Problem solved

Functional benefit

Products and services

• PriorityLab Environmental Testing Laboratory Full-service environmental testing laboratory operated by Dove Environmental, providing analytical services for mold, asbestos, water, lead, radon, and bacteria across the United States, with same-day analysis, digital chain of custody, and automated report generation.
• Mold Testing Laboratory analysis of mold samples collected from air, swabs, tape lifts, and settle plates, with same-day turnaround and a Mold Test Accuracy Guarantee offering up to $3,000 in remediation coverage for 90 days; priced from $21.50 per sample.
• Asbestos Testing Asbestos analysis using PLM/Bulk, PCM, and point count methods, offered with same-day, 2-day, and 3-day turnaround options starting at $7 per layer.
• Water Testing Drinking water analysis meeting FHA/VA requirements, with testing available for lead, radon, bacteria, arsenic, copper, nitrates, and nitrites.
• Lead Testing Laboratory testing for lead in paint, water, soil, dust, and wipe samples, used by home inspectors and environmental professionals in residential properties.
• Radon Testing Radon analysis of Liquid Scintillation canisters and drinking water samples, supporting residential radon monitoring workflows.
• Bacteria Testing Laboratory analysis of bacteria collected from surfaces and water samples, used by home inspectors and environmental professionals for residential assessments.

Quantifiable outcome

• Same-day mold analysis turnaround
• +4 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered core and minor.

• BREEZE (Discover Breeze)coreChannel Partner/ Reseller/ DistributorBREEZE is the preferred supplier of testing media and equipment for PriorityLab. PriorityLab recommends BREEZE products including the BREEZE ET environmental tester, BREEZE ST spore trap cassettes, BREEZE E-Tape surface sampling tape, BREEZE S2 mold sampling swabs, and BREEZE CRM radon monitor. PriorityLab users can purchase these products through shop.discoverbreeze.com.
• HomeInspectionUniversity.comminorGTM or Marketing PartnerPriorityLab partners with HomeInspectionUniversity.com to provide free environmental testing training and continuing education courses from industry leading instructors. The partnership covers Environmental Testing, Home Inspection, and Real Estate courses at no cost to participants.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• EMLab P&K (Eurofins): Specialized indoor air quality and mold testing laboratory acquired by Eurofins; competes head-to-head with PriorityLab in mold spore trap and IAQ analysis for residential inspectors.
• EMSL Analytical: One of the largest US environmental testing laboratories offering mold, asbestos, lead, radon, and bacteria analysis; directly comparable product portfolio serving similar inspector and environmental professional customers nationwide.
• AccuStar Labs: Specialized radon measurement laboratory serving home inspectors and real estate professionals; overlaps with PriorityLab's radon testing service for FHA/VA transactions.
• Aerobiology Laboratory Associates: Environmental microbiology lab specializing in mold, bacteria, and allergen testing for IAQ assessments; serves the same home inspector and IAQ professional customer base.
• PRO-LAB: Environmental testing laboratory offering mold, asbestos, lead, and bacteria analysis kits and lab services; directly comparable for inspector-driven IAQ sampling workflows.

Others

• Discover BREEZE: Equipment and consumables partner (and strategic ecosystem participant) selling BREEZE-branded environmental testers, spore traps, and sampling media recommended by PriorityLab; comparable as the upstream supplier ecosystem for IAQ testing.

Broad incumbents

• SGS: Global inspection, verification, testing and certification company offering environmental and air-quality testing services that compete for adjacent market segments.
• Bureau Veritas: International testing and certification firm with environmental laboratory services including air, water, and soil testing that overlap with PriorityLab's portfolio.
• Eurofins Environment Testing: Global testing giant with a comprehensive environmental testing portfolio including mold, asbestos, water, and radon — overlaps with PriorityLab across most test types but at vastly larger scale.

Emerging players

• RTI Laboratories: Mid-sized environmental testing lab offering mold, asbestos, water, and industrial hygiene services with growing inspector-focused offerings comparable to PriorityLab's mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/dove-environmental

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dove Environmental