Committee For Downtown Yakima

What Committee For Downtown Yakima does

Committee For Downtown Yakima, operating as the Downtown Association of Yakima (DAY), is a 501-C-3 nonprofit downtown revitalization organization founded in 2015 and headquartered at 14 S. First Street in Yakima, Washington. DAY is the certified Main Street program for Downtown Yakima and a National Affiliate of Main Street America, operating under the 4 Point Main Street Approach (Economic Vitality, Design, Promotions, and Outreach). The organization is staffed by 6 full-time personnel plus volunteers and reports to a board of directors comprising community members, local business owners, and institutional representatives (e.g., City of Yakima, Yakima Police Department, Heritage Bank, Greater Yakima Chamber of Commerce).

DAY's product portfolio divides into three streams: (1) direct business support, including the Façade Improvement Grant Program (50/50 matching grants of up to $10,000, with $72,000 cumulatively awarded across 11 projects since 2015 catalyzing over $1 million in private investment), a Business Toolkit hosted at toolkit.downtownyakima.org, and Monthly Breakfast Meetings for business networking; (2) recurring signature events including Downtown Summer Nights (a 10-week summer concert series), the Downtown Yakima Farmers Market (Sundays May–October at Rotary Pavilion), Chalk Art Festival, Roots & Vines Festival, Sip & Stroll, Small Business Saturday, and Holiday Events; and (3) beautification and safety programs, including the Flower Donations Program (~150 planters, 287 hanging baskets annually, $45,000 funding goal), maintenance and landscaping services, and CPTED training. Solarity Credit Union serves as flagship presenting sponsor across multiple events.

Revenue is generated through a mix of event sponsorships, individual and business donations, membership support, the Washington State Main Street Tax Credit Program (MSTCIP, capped at $133,000 per community annually), and grant funding — including the Façade grant program that is passed through to businesses. The organization is geographically constrained to the Downtown Yakima Main Street District in Eastern Washington and does not sell products or services in the commercial sense. Technology infrastructure is minimal: standard web platforms, social media channels (Facebook, Instagram, TikTok), and Google reCAPTCHA for form security. AI/ML capabilities are not present.

Name

Committee For Downtown Yakima

Legal name

Downtown Association of Yakima

Website

https://downtownyakima.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Committee For Downtown Yakima (DAY) is a 501-C-3 nonprofit that revitalizes Downtown Yakima through the 4 Point Main Street Approach, delivering facade grants, signature events, a farmers market, and beautification programs to local businesses, property owners, and community members.

Ownership category

akta.pro rank

Product category

Downtown Revitalization and Community Development Services

NAICS

Civic and Social Organizations (8134), Business Associations (813910)

SIC

Services-Membership Organizations (8600), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Cultural Festivals & Events Organizations (BPAGAHAG)

Keywords

• Downtown revitalization
• Community development
• Business support programs
• Facade improvement grants
• Signature community events

Headquarters

HQ city

Yakima

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Event Sponsorships: DAY coordinates multiple signature events including Downtown Summer Nights, Roots & Vines Festival, Chalk Art Festival, and Farmers Market. Local businesses and organizations sponsor these events to gain marketing exposure and support downtown revitalization.
2. Main Street Tax Credit Program: Washington State's MSTCIP allows businesses to donate to DAY and claim 75% B&O tax credit. Local governments can also pledge through utility tax credits (75%). This is a unique Washington State program with each community capped at $133,000.
3. Membership and Donations: As a 501-C-3 nonprofit, DAY accepts donations from private citizens and businesses. Donations are tax-deductible and support the organization's revitalization mission.
4. Façade Improvement Grants: DAY operates a 50/50 matching grant program for façade improvements in the Downtown Yakima Main Street District. Nearly $72,000 in grant funding has been awarded to 11 individual projects, sparking over $1 million in private investment.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Committee For Downtown Yakima (DAY) is a 501-C-3 nonprofit downtown management organization that delivers the 4 Point Main Street Approach (Economic Vitality, Design, Promotions, and Outreach) for the Downtown Yakima Main Street District. Its core offerings include façade improvement matching grants, business support resources such as the Business Toolkit and monthly networking meetings, beautification programs including flower baskets and planters, signature events like the Downtown Summer Nights concert series, Farmers Market, Chalk Art Festival, Sip & Stroll, Small Business Saturday, and Holiday Events, along with safety programming including CPTED training.

Product overview

The Downtown Association of Yakima (DAY) is a nonprofit downtown management organization offering a portfolio of programs and services based on the 4 Point Main Street Approach (Economic Vitality, Design, Promotions, and Outreach). The core offerings include a Business Toolkit (online resource), the Facade Improvement Grant Program (50/50 matching grants for building improvements), and the Flower Donations Program. DAY also produces major signature events including Downtown Summer Nights (10-week concert series), the Downtown Yakima Farmers Market (seasonal Sunday market), Chalk Art Festival, Roots & Vines Festival, Sip & Stroll, Small Business Saturday, and Holiday Events. Supporting programs include Monthly Breakfast Meetings, Maintenance & Beautification Services, Safety Programs (including CPTED Training), and the Business Toolkit resource portal. The organization serves as a hub for downtown revitalization through marketing, events, supportive programs, and community resources.

Differentiator

Problem solved

Functional benefit

Products and services

• Façade Improvement Grant Program A 50/50 matching grant program for businesses and buildings in the Downtown Yakima Main Street District, providing funding for exterior improvements including murals, signs, marquee/awnings, and complete façade renovations. Maximum grant of $10,000. Applications accepted June 1 - July 20 annually. Nearly $72,000 in grant funding has been awarded to 11 individual projects, sparking over $1 million in private investment since 2015.
• Flower Donations Program A community-sponsored beautification program featuring nearly 150 street-level planters and 287 hanging flower baskets lining downtown streets during spring and summer months. The program is now community-funded due to City budget changes, with a $45,000 annual goal to sustain the flower displays and make downtown vibrant, welcoming, and unforgettable.
• Downtown Summer Nights A 10-week summer concert series held on historic North Front Street, featuring regional and nationally touring musical acts, local food and art vendors, a 21+ beer garden, and kids activities. Free community event produced in conjunction with Chinook Fest and presented by Solarity Credit Union.
• Downtown Yakima Farmers Market A seasonal farmers market presented by Solarity Credit Union, held every Sunday between Mother's Day Weekend and the third Sunday of October at the Rotary Pavilion (15 W. Yakima Ave.). A member of the Washington State Farmers Market Association guaranteeing products come directly from the grower and producer with no resale. Supports food assistance programs including WIC, SNAP, and Fresh Bucks.
• Chalk Art Festival An annual celebration of art and community featuring professional artists creating chalk artwork alongside community members, with live music and activities. Theme-based events promoting inclusivity and cross-cultural engagement. Recipient of the 2017 Excellence on Main Award for Outstanding Promotional Event for the Día de Los Muertos Chalk Art Festival.
• Sip & Stroll An event featuring craft beverage sampling at various downtown locations, showcasing Yakima's craft beverage industry while encouraging exploration of downtown businesses. Produced in collaboration with Craft Beverage Yakima.
• Small Business Saturday Annual event supporting and promoting local small businesses in downtown Yakima, encouraging community shopping local.
• Holiday Events Seasonal programming including horse-drawn wagon rides, the Annual Holiday Lighted Parade, Community Christmas Tree lighting ceremony at Millennium Plaza, and carriage rides through downtown during the holiday season.
• Roots & Vines Festival Annual one-day celebration of craft beverages produced in the Yakima Valley featuring nationally touring bluegrass/folk bands, held on historic North Front Street. Presented by Solarity Credit Union.
• Business Toolkit An online resource providing answers on technical and practical issues facing every business operator in downtown Yakima, offering guidance for business development and operations. Hosted at toolkit.downtownyakima.org.
• Monthly Breakfast Meetings Casual monthly gatherings held on the first Tuesday of each month for downtown business owners, property owners, and community partners to share updates, promote events, and build relationships.
• Maintenance & Beautification Services Ongoing maintenance and beautification crew services including planter bed enhancements, tree well improvements, weed removal, irrigation modification, and rock landscaping throughout the downtown historic district.
• CPTED Training Crime Prevention Through Environmental Design training offered to the downtown community as part of DAY's safety programming initiatives.

Quantifiable outcome

• Nearly $72,000 in grant funding awarded to 11 projects, spurring over $1 million in private investment
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Ten partnerships are on record, tiered core, flagship and minor.

• I Heart YakimacoreStrategic or Co-development Partner · 1 January 2017Community group that partnered with DAY and photographer Sally Tonkin for the Inside Out mural project. I Heart Yakima focused on community pride and engagement, using the international Inside Out model to make civic pride visible.
• Washington Main Street ProgramcoreStrategic or Co-development PartnerDAY is a certified member of Washington Main Street Program, administered by the Department of Archaeology & Historic Preservation and managed under contract by the Washington Trust for Historic Preservation. This affiliation provides access to the 4 Point Main Street Approach methodology, networking with other Main Street communities, and eligibility for awards and recognition.
• Main Street AmericacoreStrategic or Co-development PartnerDAY is a National Affiliate of Main Street America, connecting the organization to a national network of downtown revitalization programs.
• Solarity Credit UnionflagshipGTM or Marketing PartnerPresenting sponsor for Downtown Summer Nights concert series and Roots & Vines Festival. Also presenting sponsor for the Downtown Yakima Farmers Market. Provides financial support enabling free community events.
• Chinook FestcoreStrategic or Co-development PartnerDAY partners with Chinook Fest for production and curation of Downtown Summer Nights and Roots & Vines Festival. Chinook Fest brings expertise in booking musical talent and event production.
• Washington State Farmers Market AssociationcoreStrategic or Co-development PartnerDAY's Downtown Yakima Farmers Market is a member of WSFMA, guaranteeing that all products come directly from the grower and producer with no resale. Membership also enables food assistance programs.
• City of YakimacoreStrategic or Co-development PartnerDAY maintains a strong relationship with the City of Yakima for downtown maintenance, beautification projects, and coordinated revitalization efforts. City staff and resources support DAY events and programs.
• Russell Crane Service, Inc.minorOthersProvided crane services for installation of the 30-foot Community Christmas Tree at Millennium Plaza, demonstrating community business support for downtown holiday programming.
• Craft Beverage YakimacoreStrategic or Co-development PartnerTrade organization of Yakima Valley beer, cider, spirits and wine producers that collaborates with DAY on events like the Craft Beverage Walk, showcasing the region's craft beverage industry while driving foot traffic to downtown businesses.
• Ron's Coins & CollectiblescoreGTM or Marketing PartnerPresenting sponsor of Chalk Art Festival. Building owner (Joe Mann, DAY board member) where the Inside Out mural was installed. Active supporter of downtown events and programs.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/downtownyakima
• Instagraminstagram.com/downtownyakimawa
• TikToktiktok.com/@downtownyakima
• LinkedInlinkedin.com/company/committee-for-downtown-yakima

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Committee For Downtown Yakima