DRK - Schule für soziale Berufe Berlin

What DRK - Schule für soziale Berufe Berlin does

DRK - Schule für soziale Berufe Berlin is a non-profit vocational school operating under the Rotkreuz-Institut Berufsbildungswerk im DRK Berlin gGmbH, a subsidiary entity of the German Red Cross (Deutsches Rotes Kreuz). The school delivers state-recognized vocational training and continuing education for the social-care workforce, headquartered at Meeraner Straße 5 in Berlin-Marzahn with additional training sites in Berlin-Mitte and Berlin-Kladow. Its core programs are the three-year state-certified Erzieher:in (educator) training, offered full-time and part-time, and the two-year Sozialassistent:in (social assistant) program, both featuring substantial practical internships within DRK-affiliated facilities. Beyond core Ausbildung, the school runs a portfolio of Fort- und Weiterbildung courses spanning Pflege (care, including Pflegebasiskurs, Betreuungsassistent:in, injection certification), Pädagogik (lateral entry QEE, inclusion specialization), and leadership/management seminars for Fach- und Führungskräfte, plus a cooperative Bachelor of Arts in Soziale Arbeit & Management delivered with Fachhochschule des Mittelstands (FHM).

The underlying platform is a standard educational delivery model: TYPO3-based website, Smartboards and projectors in classrooms, WiFi infrastructure, and online application portals. The business model combines tuition (e.g., 99 EUR/month for Sozialassistent training plus 100 EUR annual material fee), course-based fees for continuing education (ranging from ~110 EUR seminars to 1,499 EUR qualification courses), and material fees. Crucially, AZAV certification under DEKRA unlocks government Bildunggutschein funding from the Agentur für Arbeit and Jobcenters, providing a subsidized demand channel for many courses. Pricing is highly heterogeneous: Erzieher training is tuition-free, whereas specialist and continuing-education courses carry explicit fees.

Go-to-market is sales-led and direct-to-individual, relying on Berlin regional career fairs (Stuzubi Berlin, Berlin-Tag), DRK brand platforms, social media (Facebook, YouTube, Instagram), and referrals from the Agentur für Arbeit and Jobcenter. Customer segments span aspiring educators, social-assistant candidates, care-assistant candidates, working educators pursuing specialization, and professionals seeking continuing education. Headcount is reported at approximately 10, indicating a small instructional and administrative core that operates across multiple sites with extensive use of the broader DRK institutional infrastructure for internships, placements, and student recruitment.

Name

DRK - Schule für soziale Berufe Berlin

Legal name

Rotkreuz-Institut Berufsbildungswerk im DRK Berlin gGmbH

Website

https://drk-schule.berlin

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

DRK - Schule für soziale Berufe Berlin is a non-profit vocational school under the German Red Cross, delivering state-certified Erzieher and Sozialassistent training plus continuing education in care, pedagogy, and leadership to students in Berlin and Brandenburg.

Ownership category

akta.pro rank

Product category

Vocational Education and Social Care Training

NAICS

Technical and Trade Schools (61151), Educational Services (61)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Work-Based Learning Programs (Internships, Apprenticeships, Community-Based Instruction) (EDAKANAF)

akta.pro secondary industry

Experiential Learning & Internships/Co-ops (EDALABAG)

Keywords

• Vocational education training
• Social care training
• Educator certification programs
• Continuing professional education
• Nursing care courses

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Vocational Training Tuition: The school charges tuition fees for vocational training programs. Social assistant training costs 99 EUR monthly plus 100 EUR annual material fees. Educator training is tuition-free with only 100 EUR annual material fees required.
2. Continuing Education Courses: Professional development and continuing education courses generate revenue through course fees. Examples include specialized qualification courses priced at 1,499 EUR and shorter seminars ranging from 110-425 EUR.
3. Government Funding and Bildungsgutschein: Many courses are eligible for government funding through Bildungsgutschein (education vouchers) from the Employment Agency (Agentur für Arbeit) or Jobcenter, enabling broader access to programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

DRK - Schule für soziale Berufe Berlin delivers state-recognized vocational training programs in social professions, including the three-year Erzieher:in (educator) training and the two-year Sozialassistent:in (social assistant) program, as well as a dual cooperative study pathway toward a Bachelor of Arts in Social Work & Management. The school also offers a continuing education catalog covering nursing/care basic courses, specialized caregiver training for dementia and inclusion, mandatory training for practice instructors, executive leadership seminars, and short courses such as injection certification and aromatherapy care. Programs are delivered across multiple Berlin locations with both full-time and part-time formats, many eligible for German Employment Agency Bildungsgutschein funding.

Product overview

DRK-Schule für soziale Berufe Berlin is a vocational school operated by the Rotkreuz-Institut Berufsbildungswerk im DRK Berlin gGmbH, offering a portfolio of vocational training programs (Ausbildungen) in social professions and continuing education courses (Fort- und Weiterbildungen). The core training programs include the three-year Erzieher:in educator training and the two-year Sozialassistent:in social assistant program, with options for part-time study. An add-on dual study program (Kooperationsstudium) in partnership with FHM enables students to earn a Bachelor of Arts alongside their vocational qualification. The continuing education division offers specialized courses in nursing/care (Pflege) including basic care courses, caregiver training, and mandatory continuing education, as well as pedagogy (Pädagogik) courses for lateral entrants and specialization programs. Additional offerings include executive seminars and specialized medical courses such as injection certification and aromatherapy care.

Differentiator

Problem solved

Functional benefit

Products and services

• Ausbildung Erzieher:in (Educator Training) A three-year vocational training program to become a state-certified educator (Erzieher:in), offered in both full-time and part-time (berufsbegleitend) formats. The program includes practical internships totaling 44 weeks across various childcare settings and prepares graduates for work in kindergartens, youth facilities, and educational institutions. Tuition-free with only 100 EUR annual material fee.
• Ausbildung Sozialassistent:in (Social Assistant Training) A two-year full-time training program to become a state-certified social assistant (Sozialassistent:in). The program serves as a foundation for careers in social and healthcare professions, with options to obtain the Mittlerer Schulabschluss (intermediate secondary education). Priced at 99 EUR monthly tuition plus 100 EUR annual material fee.
• Kooperationsstudium Bachelor of Arts Soziale Arbeit & Management A dual study program offered in partnership with Fachhochschule des Mittelstands (FHM) that allows students to earn both their state-certified educator/social worker qualification and a Bachelor of Arts in Social Work & Management. The fully digital program runs parallel to the training over 3 years and 8 months.
• Fort- und Weiterbildung Pflege (Continuing Education in Nursing and Care) Continuing education programs in nursing and care, including Pflegebasiskurs (full-time and part-time), Betreuungsassistent:in Kompaktkurs and Aufbaukurs, and specialized mandatory training (Pflichtfortbildungen) for care assistants and practice instructors. Courses are eligible for Bildungsgutschein funding.
• Fort- und Weiterbildung Pädagogik (Continuing Education in Pedagogy) Continuing education programs for educators, including the Quereinstieg für Erzieher:innen (QEE) lateral entry program and the Zusatzqualifikation Facherzieher:in für Teilhabe und Inklusion specialization priced at 1,499 EUR.
• Seminare für Fach- und Führungskräfte (Executive and Specialist Seminars) Professional development seminars for executives and specialists, covering topics such as leadership skills, conflict management, agile management, time management, and quality management. Leadership seminars priced at 295 EUR in-person or 265 EUR online.
• Spritzenschein - subkutane und venöse Injektion und Blutabnahme (Injection Certification) A specialized one-day course for nursing staff covering subcutaneous injection, venous indwelling cannulas, and blood sampling techniques. Includes 8 teaching units with both theoretical instruction and practical exercises. Priced at 175 EUR per participant with 10% discount for cooperation partners.
• Einführung in die Aromapflege & basale Stimulation (Aromatherapy Care and Basal Stimulation) A one-day seminar combining essential oil care (Aromapflege) and basal stimulation techniques for healthcare professionals. Covers practical applications for patient care and communication when verbal language reaches its limits.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Rotkreuz-Institut Berufsbildungswerk im DRK Berlin gGmbHcoreOthersParent organization providing institutional support, governance, and operational framework for the school. The Rotkreuz-Institut operates as the career education center within the DRK Berlin structure, managing multiple educational and training facilities across Berlin.
• DRK-Landesverband BerlincoreStrategic or Co-development PartnerState-level Red Cross association operating alongside the school at events like Berlin-Tag. Collaborates on educational initiatives and provides access to the broader DRK service network in Berlin.
• Fachhochschule des Mittelstands (FHM)coreStrategic or Co-development PartnerCooperation partner for the dual cooperative study program Bachelor of Arts Soziale Arbeit & Management. Students can earn both their vocational educator certification and a university bachelor's degree through this integrated program delivered digitally alongside vocational training.
• urban FAB gGmbHminorStrategic or Co-development PartnerPartner organization with a focus on urban development and social innovation. Nature of cooperation appears to be in the area of educational programming or student opportunities.
• DRK-Kreisverband Berlin-Nordost e. V.minorChannel Partner/ Reseller/ DistributorLocal Red Cross district association that may provide internship placements or employment pathways for graduates. Represents one of several DRK regional entities in Berlin.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Others

• Fachhochschule des Mittelstands (FHM): FHM is a partner of DRK-Schule for the Kooperationsstudium Bachelor of Arts Soziale Arbeit & Management and delivers cooperative bachelor programs in social work nationwide. While not a direct competitor, it is a strategic enabler that defines the school's dual-credential differentiation.

Broad incumbents

• F+U Bildungszentrum: F+U runs AZAV-certified vocational programs in care, nursing and education with government-funded Bildungsgutschein eligibility, directly comparable to DRK-Schule's care and continuing education courses. National presence with similar funding model and customer base.
• DEKRA Akademie: DEKRA Akademie delivers AZAV-certified continuing education and vocational training across Germany, including care and pedagogy programs. Comparable on funding eligibility, certification framework (DEKRA certifies DRK-Schule), and continuing-ed portfolio breadth.
• iba – Internationale Berufsakademie: iba operates a national network of vocational academies including dual study programs (Soziale Arbeit, Sozialpädagogik) across Germany, overlapping with DRK-Schule's educator and cooperative Bachelor pathways. For-profit structure with broader scale makes it comparable on product and credential stack.
• WBS Training: WBS Training is a leading AZAV-certified private training provider nationwide with Bildungsgutschein-eligible courses in health, social, and care sectors. Comparable on funding model, government voucher reliance, and continuing-education customer segment.
• EuroAkademie: EuroAkademie is one of Germany's largest private vocational education groups with multiple locations offering Erzieher and Pflege programs, directly comparable to DRK-Schule's core educator and care training portfolio. Operates for-profit, broader national footprint, but overlaps on target programs and customer segments.

Direct peers

• maxQ. im bfw – Berufsfortbildung in den Pflege- und Gesundheitsberufen: maxQ. operates state-recognized Berufsfachschulen for Pflegefachmann/frau with AZAV accreditation, directly comparable to DRK-Schule's Pflege-basiskurs and Betreuungsassistent offerings. Same funding model and caregiver student segment.
• Diakonie Bildungsgemeinschaften (Caritas/Diakonie Fachschulen): Diakonie and Caritas operate parallel confessional vocational schools (Fachschulen für Sozialwesen) across Germany offering Erzieher and Pflege training, structurally analogous to DRK's non-profit vocational model. They compete for the same Berlin-Brandenburg student cohort on identical credentials.

Regional players

• SBH Nord (Schulbegleiter & Bildung gGmbH): SBH Nord is a non-profit vocational training provider in northern Germany offering Pflege, Erzieher and Sozialassistenz courses comparable to DRK-Schule's core catalog. Useful comparator for non-profit vocational schooling model with similar funding mechanics.
• Stiftung ICP München Fachschulen: ICP München operates regional Fachschulen für Heilerziehungspflege und Erziehung, structurally identical to DRK-Schule's educator programs but region-specific (Bavaria). Useful regional-peer benchmark for program mix and pricing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCW4QtKEWuCw7VU-E41aoWHA
• Facebookfacebook.com/drk.schule.berlin
• Instagraminstagram.com/drkschule_berlin
• LinkedInlinkedin.com/school/drk---schule-f%C3%BCr-soziale-berufe-berlin

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DRK - Schule für soziale Berufe Berlin