Mahawithayalai Rajabhat Suan Sunandha

Name

Mahawithayalai Rajabhat Suan Sunandha

Legal name

มหาวิทยาลัยสวนดุสิต (Suan Dusit University)

Website

https://dusit.ac.th

Company type

Private

Founded year

1934

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Public Higher Education

NAICS

Colleges, Universities, and Professional Schools (6113)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public Research Universities with Multi-Campus Systems (EDAHAAAI)

akta.pro secondary industry

Graduate Schools of Education (M.Ed., Ed.D., Ph.D.) (EDAHAFAB)

Keywords

• Higher education services
• Undergraduate degree programs
• Graduate degree programs
• Professional development training
• Culinary arts education

Headquarters

HQ city

Bangkok

HQ country

Thailand

HQ region

Asia

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Government Funding: As a public university under the Thai Ministry of Higher Education, Science, Research and Innovation (MHESI), the university receives government funding for operations, research, and development.
2. Tuition and Academic Fees: Revenue generated from student tuition fees across undergraduate, graduate, and doctoral programs under TCAS and direct admission systems.
3. Academic Services: Revenue from consulting, training programs, professional development courses, and academic services offered to external organizations and government agencies.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Suan Dusit University is a public Thai higher education institution that delivers undergraduate, graduate, and doctoral degree programs across multiple faculties including Education, Science and Technology, Management Sciences, Humanities and Social Sciences, Nursing, Culinary Arts, Tourism and Hospitality, and Law and Politics, through its main Bangkok campus and five regional campuses (Suphan Buri, Lampang, Nakhon Nayok, Hua Hin, and Trang). It supplements degree education with professional training and consulting services, public opinion research through Suan Dusit Poll, and digital learning platforms (AI Station, Credit Bank System, Online Databases).

Product overview

Suan Dusit University operates as a comprehensive multi-campus public university with a platform-plus-services model. Its core educational offerings span multiple faculties including Education, Science and Technology, Management Sciences, Humanities and Social Sciences, Nursing, Culinary Arts, Tourism and Hospitality, and Law and Politics, complemented by a Graduate School and a Demonstration School. The university delivers digital platforms including AI Station (an AI learning platform), Credit Bank System (for credit accumulation and transfer), Suan Dusit Poll (public opinion research center), Alumni Management System, Digital Repository, and Conference Management System. These platforms support the university's educational mission across its main Bangkok campus and five regional centers in Suphan Buri, Lampang, Nakhon Nayok, Hua Hin, and Trang.

Differentiator

Problem solved

Functional benefit

Brands

• สวนดุสิตโพล (Suan Dusit Poll): Public opinion research center conducting national surveys and polls
• SDU Service Center
• SDU Learn to Earn
• SDU Step Up

Products and services

• Undergraduate Degree Programs (Bachelor's) Bachelor's degree programs offered across multiple faculties including Education, Science and Technology, Management Sciences, Humanities and Social Sciences, Nursing, Culinary Arts, Tourism and Hospitality, and Law and Politics. Designed for Thai high school graduates entering through the centralized TCAS admission system and direct admissions.
• Graduate Degree Programs (Master's and Doctoral) Master's and doctoral degree programs delivered through the university's Graduate School across multiple academic disciplines, supporting advanced academic study and research qualifications.
• Professional Development and Training Services Customized training programs, professional development courses, and executive education services delivered to government agencies, educational institutions, and corporate clients for workforce and human capital development. Includes the SDU Learn to Earn workforce development program and curriculum training such as DGA307 ITSM (Information Technology Service Management) and AI Gov4Govt.
• Suan Dusit Poll (Public Opinion Research) A public opinion research center operating as a sub-brand of the university, conducting nationwide surveys and political/social polls, providing poll data analysis, and training students in professional opinion research methodology. Publishes Poll Talk reports and analysis.
• AI Station (AI Learning Platform) A dedicated AI learning and experimentation platform enabling students and educators to explore artificial intelligence concepts, tools, and applications in a digital-age educational context. Supports AI-based educational content creation, AI storytelling for early childhood education, and the AI Gov4Govt public sector AI governance program.
• Credit Bank System A digital credit bank platform allowing students to accumulate, transfer, and manage academic credits across programs and institutions, supporting flexible and lifelong learning pathways. Part of the university's digital education service ecosystem.
• Food Plant Product Platform (Suan Dusit Culinary Products) Online platform showcasing and distributing food products developed by the university's School of Culinary Arts (Suan Dusit International Culinary School, Suan Dusit Place Hotel, Suan Dusit Home Bakery), supporting applied food science and product development.
• Conference and Event Management Services Conference and event management services supporting academic conferences, seminars, and institutional events organized by the university.
• Online Database Service (Academic Databases) Online database service providing students, faculty, and researchers with access to scholarly databases. The university promotes 9 and 11 online databases as part of its academic resources.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability6 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Google for EducationcoreTechnology or IntegrationSuan Dusit University's Office of Academic Services and Information Technology (ARIT) participated in Google's Gemini Connect Thailand event to advance digital transformation in education through Google for Education technologies and AI integration.
• Confucius Institute (สถาบันขงจื่อ)coreStrategic or Co-development PartnerCollaborative partnership for Chinese language and cultural education, operating under the Confucius Institute headquarters network with dedicated office at the university.
• TDGA - DGA (Digital Government Development Agency)coreTechnology or IntegrationPartnership for DGA307 curriculum training to drive ITSM (Information Technology Service Management) skills development, batch 2, under Thailand's digital government transformation initiatives.
• Toyota Motor ThailandminorOthersToyota Motor Thailand visited Suan Dusit University's food service operations including Suan Dusit Place Hotel, Suan Dusit International Culinary School, and Suan Dusit Home Bakery to study hospitality and food service management concepts.
• ETDA (Electronic Government Development Agency)coreTechnology or IntegrationSuan Dusit University's Office of Academic Services and Information Technology (ARIT) served as a mentor in the AI Gov4Govt (AI Governance for Government) curriculum program organized by ETDA, contributing to public sector AI governance development.

Scale indicators1 record

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Thammasat University: Thai public university with comprehensive faculty portfolio including law, political science, and business. Comparable as a public Thai university serving undergraduate and graduate students, but operates at a higher prestige tier.
• Kasetsart University: Thai public university with strong applied-sciences and industry-aligned programs. Loosely comparable as a public applied university serving Thai students through TCAS, but operates at significantly larger scale and broader scope.
• Khon Kaen University: Thai public regional research university with medical, engineering, and sciences programs. Comparable as a public Thai university serving regional students, but operates at a higher tier and broader scope.
• Burapha University: Thai public regional university with broader portfolios including medicine, engineering, and sciences. Comparable as a public university with multi-campus structure but operates at a higher tier and wider scope than Suan Dusit.
• Chiang Mai University: Thai public research university with broad faculty portfolio. Comparable as a public Thai university serving domestic and international students, but operates at a higher research and prestige tier than Suan Dusit.

Direct peers

• Valaya Alongkorn Rajabhat University: Thai public Rajabhat university under MHESI with multi-campus structure and similar applied-program portfolio. Direct peer in the same Rajabhat system with overlapping student segments and government funding model.
• Srinakharinwirot University: Thai public university with origins as a teacher training institution, comparable heritage to Suan Dusit's Rajabhat teacher-training roots. Both universities serve similar education faculty and government-funded student segments.
• Nakhon Pathom Rajabhat University: Thai public Rajabhat university with comparable regional positioning and similar faculty breadth. Direct peer sharing the Rajabhat governance structure, TCAS recruitment system, and budget framework.
• Chandrakasem Rajabhat University: Thai public Rajabhat university in Bangkok with comparable faculty mix including education, humanities, and sciences. Directly comparable as a same-system peer sharing governance, funding model, and TCAS-based student recruitment.

Regional players

• Rajabhat Maha Sarakham University: Thai public Rajabhat university with regional footprint in northeastern Thailand. Comparable as a same-system peer but operates primarily in a different geographic region, making it a regional rather than direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/pr_suandusit
• YouTubeyoutube.com/@SuanDusitUniversity
• Facebookfacebook.com/dusit.ac.th
• LinkedInlinkedin.com/company/mahawithayalai-rajabhat-suan-sunandha

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mahawithayalai Rajabhat Suan Sunandha