Earth Power
Earth Power Energy Solutions is a Cape Town-based electrical contractor founded in 1994, providing residential and commercial lighting, solar, backup power, and electrical compliance services via a small team of qualified electricians across the Cape Town metro.
- Company typePrivate
- Founded1994
- HeadquartersRetreat, Cape Town, South Africa
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Earth Power does
Earth Power Energy Solutions PTY LTD is a privately held electrical contracting company founded in 1994 and headquartered in Retreat, Cape Town, South Africa. Operating for over 30 years with a small team of approximately seven employees, the company delivers four integrated service lines — Lighting, Electrical (including Certificates of Compliance), Solar, and Backup Power — to residential homeowners and commercial establishments across the Cape Town metropolitan area. Its technology stack centers on solar photovoltaic systems, LED lighting, inverters, and battery storage sourced from partner brands including Blue Nova, Victron Energy, Microcare, and Sunsynk, integrated into project-specific installations rather than a proprietary product platform.
The company runs a sales-led, quote-based go-to-market model: customers initiate engagement through the company website's quote request form, phone (021 773 0216), or email ([email protected]), with each project scoped and priced individually. Revenue is generated as one-time project-based fees for installations, with no disclosed subscription, maintenance, or recurring contract layer. Earth Power operates from two locations in the Cape Town metro — its Retreat headquarters and a secondary Westlake office — and positions itself on brand longevity, qualified tradespeople, and 24/7 support availability. The named customer base spans individual homeowners (Gary Clark, Robert Breeze) and an institutional account (CampusKey Pty (Ltd) student housing), reflecting a horizontally segmented mix of small residential jobs and selective commercial work.
There is no evidence in the supplied data of external equity investment, M&A activity, mobile or web applications, AI/ML capabilities, certifications beyond standard trade qualifications, or geographic expansion beyond the Cape Town metro. The business remains a locally focused, founder/owner-operated electrical services firm whose strategic posture is best characterized as steady-state operation rather than active scaling.
Earth Power firmographics
Firmographics- Name
- Earth Power
- Legal name
- Earth Power Energy Solutions PTY LTD
- Website
- https://earthpower.co.za
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Earth Power Energy Solutions is a Cape Town-based electrical contractor founded in 1994, providing residential and commercial lighting, solar, backup power, and electrical compliance services via a small team of qualified electricians across the Cape Town metro.
- Ownership category
- akta.pro rank
Earth Power industry classification
Industry- Product category
- Electrical Contracting Services
- akta.pro industry
- Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System)Energy, Utilities & Environment/Renewable Energy (Solar, Wind, Hydro & Geothermal)/Solar Energy (PV, CSP, Rooftop & Utility-Scale)Solar Inverters, Power Electronics & MLPE (String/Central Inverters, Optimizers, Microinverters)Energy, Utilities & Environment/Renewable Energy (Solar, Wind, Hydro & Geothermal)/Solar Energy (PV, CSP, Rooftop & Utility-Scale)PV Balance of System (BOS) & Electrical Infrastructure (Inverters, Transformers, Cabling, Substations)Energy, Utilities & Environment/Electric Power Generation/Solar Power Generation (Utility-Scale PV & CSP)Power Electronics for Renewable & Grid-Tied Applications (Solar inverters, wind converters, grid-tie interfaces)Industrials, Manufacturing & Construction/Electrical Equipment & Industrial Electronics/Industrial Power Electronics (Inverters, Converters, UPS, Power Supplies)
Keywords
Where Earth Power is headquartered
LocationHeadquarters
- HQ city
- Retreat, Cape Town
- HQ country
- South Africa
- HQ region
- Africa
Offices2 records
Markets served
Earth Power business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Others
Revenue model
- Installation Services: One-time project-based revenue from installing solar systems, LED lighting, backup power solutions, and electrical services for residential and commercial customers. Services are customized and quoted per project.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Quote-based custom pricing for all services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Earth Power product offering
Product offeringCore offering
Earth Power Energy Solutions is an electrical contracting company that designs, supplies, and installs lighting, solar photovoltaic, backup power, and general electrical solutions for residential and commercial customers in the Cape Town metropolitan area. The company provides qualified electrician services including Certificate of Compliance (COC) inspections, LED lighting installations, custom solar energy systems, and inverter/battery backup power solutions using equipment from partner brands such as Blue Nova, Victron Energy, Microcare, and Sunsynk.
Product overview
Earth Power Energy Solutions is a single-service electrical contracting company offering four integrated service lines: Lighting Solutions, Electrical Services, Solar Solutions, and Backup Power Solutions. These services are delivered as a unified offering by a team of qualified electricians, covering residential and commercial electrical needs from initial consultation through installation and compliance certification. The company specializes in solar energy systems and backup power solutions using equipment from partner brands including Blue Nova, Victron Energy, Microcare, and Sunsynk.
Differentiator
Problem solved
Functional benefit
Products and services
- Lighting Solutions
Quantifiable outcome
- Decreased energy bills for residential solar customers
Companies that use Earth Power
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Earth Power technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Earth Power partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Blue NovacoreBlue Nova is a trusted brand partner whose products are featured and utilized in Earth Power's solar and energy solutions installations. Blue Nova manufactures batteries and energy storage products that are integrated into Earth Power's custom solar and backup power systems.
- Victron EnergycoreVictron Energy is a featured brand partner providing power conversion and battery charging equipment used in Earth Power's solar installations and backup power solutions. Their inverters and chargers are key components in Earth Power's energy systems.
- SunsynkcoreSunsynk is a featured brand partner providing hybrid inverters used in Earth Power's solar energy systems and backup power solutions. Their inverter technology is integrated into residential and commercial solar installations.
Scale indicators1 record
Recent moves4 records
Expansion highlights3 records
Earth Power competitors and assessment
Company assessmentBroad incumbents
- Sungrow: Sungrow is a global solar inverter and energy storage manufacturer. It is comparable to Earth Power's supply chain — Sunsynk/Victron-class inverters feed Earth Power's installations — and represents the broader incumbent ecosystem shaping the products Earth Power resells.
- Schneider Electric: Schneider Electric is a global incumbent in electrical distribution, solar inverters, and energy management. It overlaps with Earth Power across backup power, electrical infrastructure, and solar inverter value chains, though at a vastly larger scale.
- Enphase Energy: Enphase is a global microinverter and battery manufacturer serving residential and commercial solar installers. It is adjacent to Earth Power's backup power business as a potential equipment supplier and defines the MLPE category that Earth Power's partner brands operate within.
Direct peers
- Ener-G-Africa: Ener-G-Africa provides solar and energy solutions across southern Africa, including backup power and grid-tied systems. It is comparable to Earth Power in offering residential and commercial solar plus backup services in the South African market.
- GoSolr: GoSolr is a South African solar PV installation company serving residential and commercial customers in the Cape Town area. It directly competes with Earth Power on residential solar, backup power, and battery installations in the same metropolitan market.
- SolarAfrica (formerly Solar Technologies): SolarAfrica is a South African solar installer delivering residential and commercial solar PV and backup power systems. It is comparable to Earth Power as a competing installer serving loadshedding-driven demand in South Africa.
- Sustainable.co.za: Sustainable.co.za is a South African retailer and installer of solar, lighting, and backup power products serving both residential and commercial buyers. It competes directly with Earth Power across the same four service lines in the Cape Town / Western Cape market.
- Solareff: Solareff is a South African solar EPC and installation firm offering residential, commercial, and industrial solar solutions. It overlaps directly with Earth Power's solar PV installation and backup power offerings across South Africa.
Emerging players
- Sun King (Greenlight Planet): Sun King is a pay-as-you-go solar energy provider operating across Africa, including South Africa. While its model is more pay-as-you-go product-focused, it competes indirectly with Earth Power for residential customers seeking solar and backup power.
- Hubble Energy: Hubble Energy is a South African battery and solar subscription provider offering installed backup power solutions. It overlaps with Earth Power's backup power offering but differentiates via a subscription/financing model targeting residential customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Earth Power social profiles
Digital presenceEarth Power financial estimates
Financial estimateRevenue estimate
Valuation estimate
Earth Power leadership team
Management profileNumber of profiles
Earth Power funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Earth Power M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Earth Power
What does Earth Power do?
Earth Power Energy Solutions is an electrical contracting company that designs, supplies, and installs lighting, solar photovoltaic, backup power, and general electrical solutions for residential and commercial customers in the Cape Town metropolitan area. The company provides qualified electrician services including Certificate of Compliance (COC) inspections, LED lighting installations, custom solar energy systems, and inverter/battery backup power solutions using equipment from partner brands such as Blue Nova, Victron Energy, Microcare, and Sunsynk.
Is Earth Power a public or private company?
Earth Power is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Earth Power founded?
Earth Power was founded in 1994. It employs 1 to 10 people.
Where is Earth Power based?
Earth Power is headquartered in Retreat, Cape Town, South Africa, in the Africa region.
How does Earth Power make money?
One revenue line is on record: installation Services.
Who are Earth Power's main competitors?
Broad incumbents on record are Sungrow, Schneider Electric and Enphase Energy. Direct peers are Ener-G-Africa, GoSolr, SolarAfrica (formerly Solar Technologies), Sustainable.co.za and Solareff. Emerging players are Sun King (Greenlight Planet) and Hubble Energy.
Does Earth Power have an API?
No public API is recorded for Earth Power.
What industry is Earth Power in?
Earth Power's product category is Electrical Contracting Services. Its primary akta.pro industry code is EUAMABAB, Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System), with a secondary code of EUAMABAE, Solar Inverters, Power Electronics & MLPE (String/Central Inverters, Optimizers, Microinverters).