EBL Asset Management Limited
EBL Asset Management Limited is a wholly owned subsidiary of Eastern Bank Limited that manages Bangladesh-domiciled mutual funds, discretionary portfolios for HNW and institutional clients, and corporate advisory mandates, serving investors primarily through its parent bank's distribution network.
- Company typePrivate
- Founded-
- HeadquartersDhaka, Bangladesh
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What EBL Asset Management Limited does
EBL Asset Management Limited is a Dhaka-based, wholly owned subsidiary of Eastern Bank Limited that provides asset management and investment advisory services in Bangladesh. The firm offers mutual fund management (centered on the open-ended EBL AML 1st Unit Fund launched in 2023 with an initial BDT 300 million size), discretionary portfolio management for high-net-worth individuals and institutional clients, corporate advisory, and a Systematic Investment Plan (SIP) for retail investors. The operating model is conventional within the Bangladeshi capital markets industry: ICML acts as Trustee, EBL Securities as Custodian, and EBL Investments as Broker, with the fund priced at NAV and regulated by the Bangladesh Securities and Exchange Commission (BSEC).
The business is run by a lean team of seven employees under Managing Director Tauhidul Ashraf, FCS, with go-to-market driven by the parent bank's branch network and corporate relationships rather than by a proprietary technology stack or direct digital channel. Revenue is generated from three fee streams: management fees on the mutual fund AUM, portfolio management fees on the discretionary book, and corporate advisory transaction or retainer fees. Customer segments span institutional investors, HNW individuals, and retail SIP participants, with the majority of distribution likely flowing through Eastern Bank Limited's client base.
The company's strategic posture is that of a captive distribution extension of its parent bank rather than an independent asset management franchise. There is no public disclosure of AUM growth, retail channel investment, or product pipeline beyond the single flagship fund, and the fund's NAV per unit has moved only modestly since inception, indicating neither meaningful outperformance nor significant AUM expansion. The asset is best understood as a complementary fee-generating business for Eastern Bank Limited rather than a stand-alone scaling story.
EBL Asset Management Limited firmographics
Firmographics- Name
- EBL Asset Management Limited
- Legal name
- EBL Asset Management Ltd.
- Website
- https://eblaml.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- EBL Asset Management Limited is a wholly owned subsidiary of Eastern Bank Limited that manages Bangladesh-domiciled mutual funds, discretionary portfolios for HNW and institutional clients, and corporate advisory mandates, serving investors primarily through its parent bank's distribution network.
- Ownership category
- akta.pro rank
EBL Asset Management Limited industry classification
Industry- Product category
- Asset Management
- NAICS
- Open-End Investment Funds (525910), Portfolio Management and Investment Advice (523940)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Alternative Mutual Funds (Liquid Alts) (FSAAAEAH)
- akta.pro secondary industry
- AML/KYC, Investor Onboarding & Compliance Services (FSAAAMAE)
Keywords
Where EBL Asset Management Limited is headquartered
LocationHeadquarters
- HQ city
- Dhaka
- HQ country
- Bangladesh
- HQ region
- Asia
Offices1 record
Markets served
EBL Asset Management Limited business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Mutual Fund Management Fees: Revenue generated through management fees from the EBL AML 1st Unit Fund and other mutual fund products. The fund pools money from investors and invests in equities, bonds, money market instruments, and other securities.
- Portfolio Management Services: Fees from managing portfolios for high-net-worth individuals and institutional investors including portfolio management, client servicing, and investment advisory services.
- Corporate Advisory: Advisory services provided to corporate clients regarding mutual fund investments and capital market products.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels2 records
EBL Asset Management Limited product offering
Product offeringCore offering
EBL Asset Management Limited (EBL AML) is a Bangladesh-based asset management company that operates open-ended mutual funds and offers portfolio management, corporate advisory, and investment advisory services. Its flagship product, the EBL AML 1st Unit Fund, is an open-ended mutual fund with an initial fund size of BDT 300 million that invests in equities, bonds, money market instruments, and other securities for individual investors, high-net-worth individuals, and institutional clients.
Product overview
EBL Asset Management Limited operates as a traditional asset management company offering mutual fund products and investment services. The company's core product is the EBL AML 1st Unit Fund, an open-ended mutual fund. Alongside this, the company provides mutual fund advisory services, corporate advisory, and portfolio management for high-net-worth individuals and institutional investors. Additional services include a Systematic Investment Plan (SIP) with associated calculation tools for investment planning.
Differentiator
Problem solved
Functional benefit
Brands
- EBL AML 1st Unit Fund: The company's first open-ended mutual fund.
Products and services
- EBL AML 1st Unit Fund An open-ended mutual fund with an initial fund size of BDT 300 million, providing investors access to a diversified portfolio of equities, bonds, money market instruments, and other securities. Targeted at individual investors, HNW individuals, and institutional clients seeking long-term wealth creation through professional fund management.
- HNW and Institutional Portfolio Management Exclusive portfolio management services for high-net-worth individuals and institutional investors, including multigenerational financial planning and investment specialist support.
- Corporate Advisory Advisory services provided to corporate clients for their investment and capital market needs, including guidance on mutual fund investments and capital market products.
- Mutual Fund Advisory Program A mutual fund wrap program in which an adviser helps investors develop an asset-allocation strategy matching their objectives, investing interests, risk tolerance, and time horizon, selecting mutual funds to match a pre-set allocation.
- Systematic Investment Plan (SIP) An investment plan that allows investors to make regular monthly investments in mutual funds, supported by tools for SIP calculation, tax calculation, and risk profiling.
Quantifiable outcome
- Tax exemption on earnings of unit funds enhances dividend payout ability
- +2 more outcomes
Companies that use EBL Asset Management Limited
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
EBL Asset Management Limited technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
EBL Asset Management Limited partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and supporting.
- ICML (Investment Corporation of Bangladesh)coreICML serves as the Trustee and Custodian for EBL AML's funds, providing independent oversight and safekeeping of fund assets as required by regulatory standards.
- EBL SecuritiessupportingBroker providing securities trading services for fund operations and capital market transactions.
- EBL InvestmentssupportingInvestment arm providing additional brokerage and investment services for fund operations.
- Bangladesh Securities and Exchange Commission (BSEC)coreBSEC is the regulatory authority overseeing EBL AML's operations, ensuring compliance with Bangladesh's securities and capital market regulations.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
EBL Asset Management Limited competitors and assessment
Company assessmentDirect peers
- IDLC Asset Management Limited: One of Bangladesh's largest asset managers, managing multiple mutual funds and discretionary portfolios. Operates in the same domestic mutual fund and portfolio management space as EBL AML, with a similar BSEC-regulated structure and overlapping HNW/institutional client base.
- Ashmore Group: Specialist emerging-market fund manager. Highly comparable to EBL AML's positioning as a regional asset manager, with a similar thesis of capturing institutional flows into emerging/frontier markets — including South Asia.
- Investors Asset Management Company Limited (IAMCL): One of the older asset managers in Bangladesh, operating mutual funds and advisory services under BSEC oversight. Comparable to EBL AML in regulatory standing, product type, and target investors.
- CAPM (Capital & Asset Portfolio Management) Bangladesh: Bangladesh-based asset management company offering mutual fund and portfolio management products. Directly comparable to EBL AML in scale, regulatory environment, and customer segments within the Bangladeshi capital market.
- AIMS Asset Management Bangladesh: Bangladesh-focused asset manager offering mutual funds and discretionary portfolio services. A direct competitor in the same regulatory and customer landscape, targeting HNW and institutional clients with similar open-ended fund structures.
- RACE Asset Management Limited: Bangladesh mutual fund and portfolio management firm regulated by BSEC. Competes with EBL AML for unit fund investors and portfolio management mandates, with a comparable product mix and customer segmentation.
- BRAC EPL Investments: Bangladesh-based asset and wealth manager that runs mutual funds and provides portfolio management services. Directly competes with EBL AML for retail and institutional investors in the domestic unit fund market, with a multi-fund product shelf.
Broad incumbents
- AllianceBernstein: Global asset manager offering mutual funds and institutional portfolio management. While far larger and globally diversified, it competes for the same institutional and HNW mandates and represents a benchmark for what a scaled asset management platform can look like.
- Aberdeen Investments (abrdn): Global asset manager with strong emerging/frontier market equity and fixed-income capabilities. Comparable to EBL AML in the sense that both serve investors seeking exposure to emerging/frontier markets, though abrdn operates at vastly greater scale.
- Franklin Templeton: Large global asset manager with extensive mutual fund offerings across emerging and frontier markets. Relevant as a broader incumbent whose emerging-market funds and global brand potentially divert institutional capital from Bangladesh-dedicated vehicles like EBL AML's fund.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
EBL Asset Management Limited social profiles
Digital presenceEBL Asset Management Limited financial estimates
Financial estimateRevenue estimate
Valuation estimate
EBL Asset Management Limited leadership team
Management profileNumber of profiles
Profiles1 record
EBL Asset Management Limited funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EBL Asset Management Limited M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EBL Asset Management Limited
What does EBL Asset Management Limited do?
EBL Asset Management Limited (EBL AML) is a Bangladesh-based asset management company that operates open-ended mutual funds and offers portfolio management, corporate advisory, and investment advisory services. Its flagship product, the EBL AML 1st Unit Fund, is an open-ended mutual fund with an initial fund size of BDT 300 million that invests in equities, bonds, money market instruments, and other securities for individual investors, high-net-worth individuals, and institutional clients.
Is EBL Asset Management Limited a public or private company?
EBL Asset Management Limited is a private company. It is classified as corporate owned and is currently operating.
When was EBL Asset Management Limited founded?
EBL Asset Management Limited was founded in -1. It employs 1 to 10 people.
Where is EBL Asset Management Limited based?
EBL Asset Management Limited is headquartered in Dhaka, Bangladesh, in the Asia region.
How does EBL Asset Management Limited make money?
Three revenue lines are on record. Mutual Fund Management Fees are the primary driver. The others are portfolio Management Services and corporate Advisory.
Who are EBL Asset Management Limited's main competitors?
Direct peers on record are IDLC Asset Management Limited, Ashmore Group, Investors Asset Management Company Limited (IAMCL), CAPM (Capital & Asset Portfolio Management) Bangladesh, AIMS Asset Management Bangladesh, RACE Asset Management Limited and BRAC EPL Investments. Broad incumbents are AllianceBernstein, Aberdeen Investments (abrdn) and Franklin Templeton.
Does EBL Asset Management Limited have an API?
No public API is recorded for EBL Asset Management Limited.
What industry is EBL Asset Management Limited in?
EBL Asset Management Limited's product category is Asset Management. Its primary akta.pro industry code is FSAAAEAH, Alternative Mutual Funds (Liquid Alts), with a secondary code of FSAAAMAE, AML/KYC, Investor Onboarding & Compliance Services. Its NAICS code is 525910 and its SIC code is 6282.