ECAM (Escuela de Cinematografía y del Audiovisual de la Comunidad de Madrid)

What ECAM (Escuela de Cinematografía y del Audiovisual de la Comunidad de Madrid) does

ECAM is a non-profit cultural foundation headquartered at the Ciudad de la Imagen campus in Madrid, founded in 1995 to deliver film and audiovisual education. It operates a three-tier program portfolio: youth programs (CINE-CRAFT, urban camps, Órbita Cine) targeting pre-college students; four-year Diplomaturas across eight specializations serving the undergraduate core; and a Master's portfolio with 12+ specializations plus intensive professional courses for working practitioners. The institution is governed by a Patronato comprising Comunidad de Madrid, EGEDA, SGAE, DAMA, and the Academia de las Artes y las Ciencias Cinematográficas de España, which collectively subsidize approximately 55% of Diplomatura costs.

The business model blends tuition revenue, patron subsidies, and public-sector support, with pricing structured across program tiers: an €800 reservation fee for Diplomaturas, €55/month for CINE-CRAFT youth programs, and €195/week for summer camps. ECAM holds ARRI Certified Film School status, ranking it among the top 15 film schools globally, and maintains a faculty of more than 400 active industry professionals alongside an alumni network exceeding 3,500. The school has produced 553 student projects published through its OpenECAM showcase and maintains a social media footprint of nearly 50,000 followers. ECAM Industria functions as an ecosystem platform hosting industry events and the Travesía conference, extending the institution's role beyond education into industry convening. The combination of multi-tier programming, industry-credentialed faculty, and institutional patronage creates a vertically integrated model anchored in the Spanish audiovisual sector.

Name

ECAM (Escuela de Cinematografía y del Audiovisual de la Comunidad de Madrid)

Legal name

Escuela de Cinematografía y del Audiovisual de la Comunidad de Madrid

Website

https://ecam.es

Company type

Private

Operating status

Operating

Headcount range

251–500 employees

Short description

ECAM is a non-profit film and audiovisual school in Madrid offering youth programs, four-year Diplomaturas across eight specializations, and 12+ Master's programs, serving aspiring audiovisual professionals with curriculum subsidized by Spanish industry patrons.

Ownership category

akta.pro rank

Headquarters

HQ city

Pozuelo de Alarcón

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Tuition - Diplomaturas (Degree Programs): Revenue from four-year diploma programs in cinematography and audiovisual arts. Programs are heavily subsidized by the patronato (approximately 55% of annual cost), with students paying a reduced tuition rate.
2. Tuition - Posgrado (Master's Programs): Revenue from postgraduate master's programs including Critic Cinematográfica, Postproducción Audiovisual, Restauración y Preservación Fílmica, Entertainment Marketing, Gestión de Proyectos Audiovisuales, Diseño de Vestuario, Distribución Audiovisual, Producción Ejecutiva, Dirección de Fotografía, Guion de Series, Supervisión de Posproducción, and Color y Etalonaje Digital.
3. Alfabetización Audiovisual Programs: Revenue from youth education programs including Cine-Craft (55€/month for adolescents 14-17), summer film camp (Campamento Urbano - 195€/week), and Órbita Cine.
4. Escuela de Oficios (Professional Courses): Revenue from intensive professional courses in various audiovisual trades.

Pricing tiers

Go-to-market motion3 records

Distribution channels1 record

Marketing channels6 records

Core offering

ECAM (Escuela de Cinematografía y del Audiovisual de la Comunidad de Madrid) is a non-profit cultural foundation that delivers film and audiovisual arts education structured in three tiers: youth literacy programs (CINE-CRAFT, urban film camps, Órbita Cine), four-year Diplomatura programs across eight disciplines (Direction, Screenwriting, Documentary, Production, Cinematography, Editing, Sound, Art Direction), and postgraduate Master's programs in specialized areas such as Film Criticism, Post-production, Film Restoration, Entertainment Marketing, and Color Grading. The school operates a 'learning by doing' methodology, with 300+ active industry professionals teaching annually using professional-grade equipment (ARRI cameras, Protools, Dolby, Atmos, AVID, DaVinci Resolve).

Product overview

ECAM (Escuela de Cinematografía y del Audiovisual de la Comunidad de Madrid) is a film and audiovisual school offering a comprehensive educational portfolio structured in three tiers: (1) Alfabetización Audiovisual youth programs including CINE-CRAFT for teenagers and urban film camps for children aged 5-17; (2) four-year Diplomatura programs in eight specializations (Direction, Screenwriting, Documentary, Production, Sound, Photography Direction, Editing, and Art Direction) organized across Authorial, Technical, and Plastic tracks; and (3) Formación de Posgrado master's programs in specialized areas such as Film Criticism, Post-production, Film Restoration, Entertainment Marketing, Film Costume Design, Distribution, Executive Production, Cinematography, Series Screenwriting, Post-production Supervision, and Color Grading. The institution also operates ECAM Industria as an industry-facing initiative connecting students with professional opportunities, and hosts TRAVESÍA as a conference on audiovisual literacy and film education.

Differentiator

Problem solved

Functional benefit

Brands

• ECAM Industria: Initiative focused on supporting and promoting the next generations of audiovisual sector professionals through various activities and projects.
• CINE-CRAFT
• Campamento Urbano de Cine
• Órbita Cine

Products and services

• Alfabetización Audiovisual (Youth Programs) Early childhood and youth programs focused on audiovisual literacy education, including CINE-CRAFT for teenagers, urban film camps for children, and community initiatives to develop critical viewing skills. CINE-CRAFT runs October to June at €55/month for teens 14-17; Campamento Urbano runs weekly during summer at €195/week.
• Diplomatura Programs (Four-Year Diploma Programs) Four-year diploma programs in eight film and audiovisual disciplines: Direction, Screenwriting, Documentary, Production, Sound, Photography Direction, Editing, and Art Direction. Programs structured across three career tracks (Authorial, Technical, and Plastic) with hands-on production including multiple short films and a final project with professional budget.
• Diplomatura en Sonido (Sound Diploma) Four-year diploma specializing in film sound design, covering sound recording, editing, mixing, acoustics, and post-production using professional technology including Protools, Sound Devices, Dolby, and Atmos.
• Diplomatura en Dirección de Arte (Art Direction Diploma) Four-year diploma focusing on art direction for film, TV, advertising and theater, including set design, prop creation, and technology training in AutoCAD, SketchUp, and Twin Motion.
• Diplomatura en Cine Documental (Documentary Filmmaking Diploma) Four-year diploma in contemporary creative documentary filmmaking, emphasizing experimental film, narrative innovation, and blurring boundaries between fiction and non-fiction.
• Diplomatura en Producción (Production Diploma) Four-year diploma in film and TV production, covering executive production, production management, budgeting, financing, and project development across all production phases.
• Diplomatura en Dirección de Fotografía (Cinematography Diploma) Four-year diploma in cinematography covering digital and photochemical film, lighting, camera work, DaVinci Resolve color grading, and VFX. ECAM is an ARRI certified film school.
• Diplomatura en Guion (Screenwriting Diploma) Four-year diploma in screenwriting for film, TV, advertising and theater, covering feature films, short films, TV series development, and script sales strategies.
• Diplomatura en Montaje (Editing Diploma) Four-year diploma in film editing covering three short films, feature-length practice, Premiere, AVID, and DaVinci Resolve technology, color correction, and post-production.
• Diplomatura en Dirección (Directing Diploma) Four-year diploma in film directing covering audiovisual narrative, cinematic staging, actor direction, and team production management with three short films including one with professional budget.
• Formación de Posgrado (Master's Programs) One-year specialized master's programs in 12 disciplines: Film Criticism, Audiovisual Post-production, Film Restoration, Entertainment Marketing, Film Costume Design, Distribution, Executive Production, Cinematography, Series Screenwriting, Post-production Supervision, and Color Grading.
• CINE-CRAFT (Teen Film Program) Extracurricular film program for teenagers aged 14-17, running October to June on Thursday evenings, teaching cinematography through seeing, making, and sharing film collectively.
• Campamento Urbano de Cine (Urban Film Summer Camp) Urban film camp for children and teenagers aged 5-17, running June through July with age-appropriate itineraries covering screenwriting, short film production, and Stop Motion animation.
• Escuela de Oficios (Intensive Professional Courses) Intensive professional courses and workshops for industry professionals and continuing education in various audiovisual disciplines.
• ECAM Industria (Industry Initiative) Industry-facing initiative that connects ECAM students with professional opportunities in the audiovisual sector.

Quantifiable outcome

• 300+ industry professionals teaching annually
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Eight partnerships are on record, tiered minor and core.

• AVAV (Acadèmia Valenciana de l'Audiovisual)minorStrategic or Co-development Partner · 30 June 2026Collaboration on a discussion about challenges of film conservation in the digital era as part of the Jornada de Reactivación, Refuerzo y Prevención del Audiovisual Valenciano.
• ARRIcoreTechnology or Integration · 26 June 2026German company ARRI (leader in production of cameras, cinema lenses, software, and professional lighting since 1917) certified ECAM as an ARRI-certified film school, providing students access to professional equipment and training.
• Kinótico (Sideral)minorGTM or Marketing Partner · 15 June 2026Collaboration on the podcast series Kinótico Extra x ECAM, featuring discussions on cinema and politics.
• Academia de las Artes y las Ciencias Cinematográficas de EspañacoreStrategic or Co-development PartnerFounding patron supporting ECAM as a film and audiovisual school.
• Festival de GijónminorStrategic or Co-development PartnerCollaboration on educational workshop 'Monstruos que hablan: el cine fantástico y de terror como espejo social' as part of the festival's educational programming.
• ALCINEminorStrategic or Co-development PartnerCollaboration on audiovisual literacy programs at ALCINE film festival.
• Aulafilm (Las Espigadoras)coreStrategic or Co-development PartnerCo-organizer of Travesía, the Encounter for Audiovisual Literacy and Film Education, along with ECAM and the Ministerio para la Transición Ecológica y el Reto Demográfico.
• Caimán Cuadernos de CinecoreStrategic or Co-development PartnerAcademic partner co-organizing the Master's in Film Criticism with ECAM.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Centro Sperimentale di Cinematografia: Italy's national film school, also structured as a foundation with industry-aligned training across multiple specializations. Comparable public-foundation model and Mediterranean film industry focus.
• ESCAC (Escola Superior de Cinema i Audiovisuals de Catalunya): Barcelona-based film school offering diplomaturas and postgraduate programs with active industry professional faculty. Closest peer to ECAM within Spain in curriculum structure and industry-instructor model.
• La Fémis: French national film school (École Nationale Supérieure des Métiers de l'Image et du Son). Closest international peer in terms of public-supported model, prestige ranking, and focus on auteur/technical filmmaking tracks.
• TAI School of Performing Arts: Madrid-based performing arts and film school offering degrees in directing, cinematography, sound, and production. Directly competes with ECAM in the same Madrid talent pool and Spanish student market.
• FAMU (Film and TV School of the Academy of Performing Arts in Prague): Czech national film school and one of the oldest in Europe, with full diploma and master's portfolio across filmmaking disciplines. Comparable in legacy, ranking tier, and European public-institutional model.
• London Film School (LFS): International postgraduate film school in London with MA programs across filmmaking disciplines. Closest English-medium international peer in structure, ranking tier, and graduate-program focus.
• National Film and Television School (NFTS): UK's national film school, offering postgraduate diplomas across all filmmaking disciplines with active practitioner faculty. Directly comparable in mission, funding model, and ranking tier.

Broad incumbents

• Vancouver Film School (VFS): Canada-based for-profit film school offering intensive industry-aligned programs across filmmaking disciplines. Comparable in practical, industry-driven curriculum but distinct as a private commercial operator.
• New York Film Academy (NYFA): Larger, broader portfolio global film school with campuses in NYC, LA, and multiple international locations, plus online programs. Represents a globalized, for-profit competitor that contrasts ECAM's single-campus, subsidized model.

Regional players

• ECIB (Escola de Cinema de Barcelona): Barcelona-based film school focused on practical filmmaking training with shorter-format programs. Comparable as a Spanish-market peer offering a different value proposition (intensive/professional courses vs ECAM's full diplomaturas).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/school/ecam

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ECAM (Escuela de Cinematografía y del Audiovisual de la Comunidad de Madrid)