University System of Georgia eCampus

What University System of Georgia eCampus does

University System of Georgia eCampus is a public service unit of the University System of Georgia, established in 2000 and headquartered in Carrollton, Georgia. It administers online degree and credential programs on behalf of 23 SACSCOC-accredited USG institutions through three sub-brands: eCore, which delivers online general education courses with free digital textbooks; eMajor, which provides online career-focused bachelor's and master's programs in areas such as Criminal Justice, Organizational Leadership, Special Education, Nursing (RN-BSN), Financial Technology, and Business Administration; and FreeCampus, a non-credit course offering designed to build college-level readiness. eCampus also operates six collaborative consortia across USG institutions in Data Science, Financial Technology, Georgia Film, RN-BSN, Mathematics, and Logistics & Supply Chain, and channels dedicated outreach to military members and Georgia employers.

The technology stack is built on third-party platforms rather than proprietary infrastructure. The Brightspace D2L learning management system (GoVIEW) underpins instruction and analytics, and Salesforce (Sales Cloud, Service Cloud, Marketing Cloud) is used for CRM, marketing automation, and engagement. Operational shared services include the INGRESS multi-institutional registration system and GALILEO library services. Day-to-day support is delivered by student success coaches, enrollment navigators, academic advisors, and free online tutoring, alongside instructional designers who maintain course quality across the consortium.

Revenue is generated through tuition and fees set by individual USG institutions, employer-sponsored tuition assistance arrangements, and state appropriations routed through the parent USG system. The listed employees headcount is approximately 90, with the staff directory suggesting 100+ personnel spanning academic affairs, student affairs, business and finance, digital innovation, and administrative functions. The organization is not a venture-backed entity and does not disclose revenue figures.

Name

University System of Georgia eCampus

Legal name

University System of Georgia eCampus

Website

https://ecampus.usg.edu

Company type

Public

Founded year

2000

Operating status

Operating

Headcount range

51–100 employees

Short description

University System of Georgia eCampus is a public service unit that administers online degree and credential programs across 23 USG institutions, serving traditional students, working professionals, military members, and Georgia employers through eCore, eMajor, and FreeCampus.

Ownership category

akta.pro rank

Product category

Online Higher Education

NAICS

Educational Support Services (61171), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Regional Education Service Agencies (ESAs/BOCES/Intermediate Units) (EDADABAC)

Keywords

• Online higher education
• Distance learning programs
• Online degree pathways
• Workforce education
• Educational consortium services

Headquarters

HQ city

Carrollton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Tuition and Fee Revenue: Online programs generate tuition revenue through USG institutions. eCore provides online core classes with free textbooks. Tuition rates are set by individual USG institutions.
2. Employer Partnership Programs: Employers partner with USG eCampus to provide tuition assistance, education support leave, and accessible affordable programs for employees, generating institutional revenue through enrollment.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

USG eCampus is a service unit of the University System of Georgia that assists SACSCOC accredited institutions in administering quality, affordable online post-secondary degrees and credentials. It delivers online general education courses (eCore) with free textbooks, online career-focused bachelor's and master's degrees (eMajor), and free non-credit skills courses (FreeCampus), in addition to coordinating multi-institutional collaborative consortia across 23 USG institutions.

Product overview

USG eCampus is a service unit of the University System of Georgia that administers online degree programs through three main sub-brands: eCore (online general education courses with free textbooks at 23 institutions), eMajor (career-focused online degrees including Criminal Justice, Organizational Leadership, Special Education, RN-BSN Nursing, and Financial Technology), and FreeCampus (free non-credit skills courses). The organization also supports collaborative multi-institutional consortia programs (Data Science, Film, Financial Technology, Logistics, Mathematics) leveraging shared system-level assets including the GoVIEW learning management system, INGRESS registration, and GALILEO library services. Student support services include success coaches, free tutoring, and enrollment navigation.

Differentiator

Problem solved

Functional benefit

Brands

• eCore: Online Core Classes with FREE textbooks, available at 23 USG institutions.
• eMajor
• FreeCampus

Products and services

• eCore Online general education core courses offered at 23 USG institutions with free textbooks included. Provides transferable college-level courses for students completing their first two years of study.
• eMajor Online career-focused bachelor's and master's degree programs offered through USG institutions, including Criminal Justice, Organizational Leadership, Special Education, Nursing (RN-BSN), Financial Technology, and Business Administration.
• FreeCampus Free, non-credit courses available to help students build skills for college-level classes and explore subjects at zero cost.
• USG eCampus Collaborative Programs System-level collaborative academic programs including Data Science Consortium, Financial Technology Collaborative, Georgia Film Consortium, Logistics and Supply Chain Management, Mathematics Collaborative, and RN-BSN Collaborative, providing shared services such as INGRESS registration, GoVIEW LMS, GALILEO library services, and student success support.

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and major.

• University System of Georgia Institutions (23 institutions)coreStrategic or Co-development PartnerMulti-institutional consortium of 23 USG institutions including Abraham Baldwin Agricultural College, Albany State University, Atlanta Metropolitan State College, Augusta University, Clayton State University, and others. Institutions collaborate on shared administrative services including registration, learning management, library services, instructional design, and student support.
• Georgia Film Consortium PartnerscoreStrategic or Co-development PartnerGeorgia Film Academy consortium including Emmanuel University, University of Georgia, Atlanta Technical College, Augusta Technical College, Clark Atlanta University, Georgia Piedmont Technical College, and other technical colleges for film industry workforce development.
• Georgia WebMBA ConsortiumcoreStrategic or Co-development PartnerCollaborative online MBA program consortium providing accessible business education across Georgia institutions.
• Military OneSourcemajorGTM or Marketing PartnerFederal military support program providing information about Voluntary Education and Tuition Assistance programs, directing service members to USG eCampus online offerings.
• VA Education BenefitsmajorGTM or Marketing PartnerDepartment of Veterans Affairs education benefits program including Post-9/11 GI Bill and transferability options for eligible service members, Veterans, and families.
• USG Military AffairsmajorGTM or Marketing PartnerUniversity System of Georgia's military affairs office providing information about mandatory fees and out-of-state tuition waivers for military students.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Coursera: Online learning platform partnering with universities to deliver degrees and credentials. Comparable as an online education delivery channel, though operates as a private platform rather than a system service unit.
• edX (2U): Online education platform offering university-partnered degrees and microcredentials. Comparable in delivering online degree programs through institutional partnerships, though at a private/commercial scale.

Direct peers

• Western Governors University: Accredited, non-profit online university serving adult learners with competency-based degree programs. Highly comparable to USG eCampus in target audience (working adults, military) and online-only delivery model.
• Southern New Hampshire University (SNHU): Large non-profit online university with extensive employer partnership programs and military student support. Comparable in target segments (adult learners, military) and tuition-assistance-driven enrollment model.
• Georgia ONmyLINE: Georgia-wide online education portal closely affiliated with USG. Comparable as a Georgia-focused online education aggregator and marketing channel for USG institutions.

Broad incumbents

• Arizona State University Online: Public university's online division offering degree programs at scale. Comparable in operating model (public university system unit) and online degree delivery, though at a much larger national scale.
• University of Florida Online: Public flagship university's online program. Comparable as a state-system online education delivery unit, serving non-traditional students with accredited degree pathways.
• Purdue University Global: Public university's online for-profit arm serving adult and military learners. Comparable in workforce-aligned online degrees and adult-learner focus, with similar employer partnership emphasis.

Others

• GAfutures: Georgia-state resource for college and career planning. Listed as a partner on the USG eCampus website and is comparable as a Georgia-focused higher-education access and student-support service.
• GALILEO (Georgia Libraries): Shared library services consortium for USG institutions. Operates as a sibling USG shared-service unit, comparable in mission (shared infrastructure for USG institutions) though in library rather than online learning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/university-system-of-georgia-ecampus

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about University System of Georgia eCampus