Ecole branchée
École branchée is a Canadian non-profit (since 1996) that provides French-language professional development for educators through a quarterly magazine, AI and digital training webinars, pedagogical guides, and school-licensed memberships across 1,500+ schools.
- Company typePrivate
- Founded1996
- HeadquartersQuébec, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Ecole branchée does
École branchée is a Canadian non-profit (OBNL) educational media organization headquartered in Stoneham-et-Tewkesbury, Québec, founded in 1996 to accelerate pedagogical practice in the francophone world. The organization publishes the quarterly Revue École branchée (with an English-language counterpart, EngagED Learning), produces the SCOOP! pedagogical activity guides, and runs Formations Découverte webinars and video-based professional development. The 2026 product portfolio includes Parcours de formations en IA (AI training pathways), Formation sur mesure (custom team training), Astuces branchées (short-form video tips), themed resource kits (Trousses), the Picto illustration bank, and digital thematic dossiers. Technology infrastructure is a WordPress-based digital media platform with membership and e-commerce functionality; no proprietary AI/ML technology is disclosed.
Monetization spans tiered subscriptions: magazine access from $24.95/year, personal VIP licenses from $68.95/year, and full-staff school licenses from $595 (elementary) and $895 (secondary), supplemented by à-la-carte digital dossiers at $6.95 each, custom training services, and advertising. Distribution is direct and self-serve via ecolebranchee.com and the partnered EngagED Learning platform. The certified-partner ecosystem (Apple, Google for Education, Microsoft Education, Canva Education) underwrites much of the professional development revenue, with funding support from the Government of Quebec and the Government of Canada.
The organization serves teachers, pedagogical advisors, school administrators and directors across 1,500+ schools in 12 Canadian provinces and 8 countries, reaching more than 65,000 people through subscriptions, training 4,500+ staff members annually, drawing 720,000+ website visitors per year, and engaging 46,000+ social followers and 6,000+ weekly newsletter subscribers. The team is 15 people, consistent with a lean nonprofit operation; no parent company, venture funding, or ownership transactions are disclosed.
Ecole branchée firmographics
Firmographics- Name
- Ecole branchée
- Legal name
- École branchée
- Website
- https://ecolebranchee.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- École branchée is a Canadian non-profit (since 1996) that provides French-language professional development for educators through a quarterly magazine, AI and digital training webinars, pedagogical guides, and school-licensed memberships across 1,500+ schools.
- Ownership category
- akta.pro rank
Ecole branchée industry classification
Industry- Product category
- Educational Media and Professional Development
- NAICS
- Periodical Publishers (51312), Periodical Publishers (513120)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721), Services-Educational Services (8200)
- akta.pro primary industry
- Institutional & Custom Publishing (Coursepacks, Campus/Corporate Training) (MPAJABAL)
- akta.pro secondary industry
- Online Learning Content & Course Publishing Platforms (BPAMAJAL)
Keywords
Where Ecole branchée is headquartered
LocationHeadquarters
- HQ city
- Québec
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Ecole branchée business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Magazine Subscriptions: Quarterly professional magazine sold via subscription ($8.95-$11.95 per issue), available in French and English editions (EngagED Learning). Primary revenue stream reaching over 40,000 subscribers.
- Institutional Memberships: Tiered VIP memberships for individuals ($68.95+) and school-wide licenses (elementary from $595, secondary from $895) providing access to all services including magazine, guides, and video training.
- Digital Dossiers: Digital resource bundles sold individually ($6.95) covering specific educational topics.
- Webinar Subscriptions: Access to live and recorded professional development webinars, including formation continue offerings.
- Professional Services: Custom training services for school teams (formation sur mesure).
- Advertising: Advertiser partnerships and advertising space in the magazine and online properties.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Magazine subscription only |
| Subscription | Annual | Personal VIP license - full access to all services |
| Subscription | Annual | Elementary school license - full staff access |
| Subscription | Annual | Secondary school license - full staff access |
| Unit Pricing | Pay-as-you-go | Individual magazine issues |
| Unit Pricing | Pay-as-you-go | Digital dossiers (thematic bundles) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Ecole branchée product offering
Product offeringCore offering
École branchée publishes a quarterly professional magazine for educators (in French as École branchée and in English as EngagED Learning), creates pedagogical activity guides under the SCOOP! brand, and delivers video-based professional development webinars (Formations Découverte). These offerings are sold individually, à la carte (digital dossiers, single issues), or bundled into a VIP Membership subscription that grants access to all resources and training content for individuals and school-wide institutional licenses.
Product overview
École branchée is a non-profit (OBNL) educational media organization that has operated since 1996, functioning as a platform-plus-bundle model. Its core offerings center on the Revue École branchée (quarterly professional magazine in French and its English counterpart EngagED Learning), pedagogical activity guides under the SCOOP! brand, and video-based professional development through Formations Découverte (webinars and replays). These are available both individually and bundled as a Membership VIP subscription. Additional offerings include themed resource collections (Trousses) covering AI, cybersecurity, and digital competence; training pathways in AI (Parcours IA); customized training (Formation sur mesure); short video tips (Astuces branchées); the Picto illustration bank; and digital thematic dossiers. The organization serves educators across 1,500+ schools in 12 Canadian provinces and 8 countries, reaching over 65,000 people through subscriptions and 720,000+ online visitors annually.
Differentiator
Problem solved
Functional benefit
Brands
- EngagED Learning: English-language edition of the professional magazine for the EngagED Learning publication
Products and services
- Revue École branchée (Professional Magazine) A quarterly print and digital professional magazine for educators covering pedagogical practices and digital integration in education. Available in French (École branchée) and English (EngagED Learning), with individual and institutional subscription options.
- Guides d'activités SCOOP!
Companies that use Ecole branchée
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles2 records
Ecole branchée technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Ecole branchée partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and supporting.
- ApplecoreApple partnership supporting Apple-based education training and professional development services for school staff.
- Google for EducationcoreOfficial Google for Education Partner providing certified training and professional development for Google tools in education settings.
- Canva EducationcoreCanva Education Partner status for providing training on Canva's design tools for educational purposes.
- Microsoft EducationcoreMicrosoft in Education Global Training Partner providing certified professional development for Microsoft education tools and platforms.
- Government of QuebecsupportingGovernment funding support indicated by Quebec flag logo and government branding on site footer.
- Government of CanadasupportingFederal government support indicated by Canadian flag logo on site footer.
Scale indicators10 records
Recent moves6 records
Expansion highlights5 records
Ecole branchée competitors and assessment
Company assessmentDirect peers
- Edutopia (George Lucas Educational Foundation): Edutopia is a foundation-funded media organization publishing articles, videos, and resources on K-12 pedagogy and innovation; closest analog in mission, non-profit structure, and educator-focused content publishing.
- ISTE (International Society for Technology in Education): ISTE provides professional development, certification, and standards for educators integrating technology; comparable in offering training pathways, conferences, and educator-focused content on digital pedagogy.
- Common Sense Education: Common Sense Education is a non-profit providing digital citizenship, media literacy, and edtech resources for K-12 educators; similar in producing curricular resources, training, and themed resource kits for teachers.
- EdSurge: EdSurge is a non-profit education media organization covering edtech and digital learning; similar model of editorial content, newsletters, and resources serving educators, though operating in English-medium markets.
- ASCD (Association for Supervision and Curriculum Development): ASCD is a professional association publishing Educational Leadership magazine and offering professional development for educators; comparable in producing a flagship educator magazine plus training/membership programs.
- TeachThought: TeachThought publishes articles, professional development content, and resources on pedagogy and innovation; similar content-led media model targeting K-12 educators.
Emerging players
- EdTech Magazine: EdTech Magazine covers technology integration in K-12 and higher education via articles, podcasts, and resources; comparable editorial focus on digital transformation in education, with a more technology-vendor sponsored model.
Regional players
- Infobourg: Infobourg is a Quebec-based French-language educational media platform covering news, resources, and professional development for educators; directly comparable as francophone ed-tech media in Canada.
- Canopé (Réseau Canopé): Canopé is the French national education agency's resource and training network for educators; comparable as a French-language publisher of pedagogical resources and trainer of teachers, though state-operated and France-focused.
- Mieux Enseigner (Edupôle): Mieux Enseigner is a Quebec-based French-language platform providing pedagogical resources and tools for teachers; comparable French-language resource portal serving Quebec educators.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Ecole branchée social profiles
Digital presenceEcole branchée financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ecole branchée leadership team
Management profileNumber of profiles
Ecole branchée funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ecole branchée M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ecole branchée
What does Ecole branchée do?
École branchée publishes a quarterly professional magazine for educators (in French as École branchée and in English as EngagED Learning), creates pedagogical activity guides under the SCOOP! brand, and delivers video-based professional development webinars (Formations Découverte). These offerings are sold individually, à la carte (digital dossiers, single issues), or bundled into a VIP Membership subscription that grants access to all resources and training content for individuals and school-wide institutional licenses.
Is Ecole branchée a public or private company?
Ecole branchée is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Ecole branchée founded?
Ecole branchée was founded in 1996. It employs 11 to 50 people.
Where is Ecole branchée based?
Ecole branchée is headquartered in Québec, Canada, in the North America region.
How does Ecole branchée make money?
Six revenue lines are on record. Magazine Subscriptions are the primary driver. The others are institutional Memberships, digital Dossiers, webinar Subscriptions, professional Services and advertising.
Who are Ecole branchée's main competitors?
Direct peers on record are Edutopia (George Lucas Educational Foundation), ISTE (International Society for Technology in Education), Common Sense Education, EdSurge, ASCD (Association for Supervision and Curriculum Development) and TeachThought. EdTech Magazine is listed as an emerging player. Regional players are Infobourg, Canopé (Réseau Canopé) and Mieux Enseigner (Edupôle).
Does Ecole branchée have an API?
No public API is recorded for Ecole branchée.
What industry is Ecole branchée in?
Ecole branchée's product category is Educational Media and Professional Development. Its primary akta.pro industry code is MPAJABAL, Institutional & Custom Publishing (Coursepacks, Campus/Corporate Training), with a secondary code of BPAMAJAL, Online Learning Content & Course Publishing Platforms. Its NAICS code is 51312 and its SIC code is 2721.