Eco-Products Europe
Eco-Products Europe is the Dutch-based regional arm of Eco-Products PBC (a Novolex brand) that sells compostable, recycled-content, and reusable foodservice packaging — cups, containers, cutlery, and the Veda reusable system — directly to restaurants, universities, hospitals, and hospitality operators across Europe.
- Company typePrivate
- Founded1993
- HeadquartersBoulder, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Eco-Products Europe does
Eco-Products Europe is the European regional arm of Eco-Products PBC, a US-based sustainable foodservice packaging company founded in 1993 and operating as a brand under Novolex, a diversified packaging conglomerate. The European entity, headquartered in Ridderkerk (Netherlands) in the Rotterdam area, was established in 2017 and operates with approximately 11 employees serving the EU market. Its core business is the design, sourcing, and direct-to-consumer sale of compostable, recycled-content, and reusable foodservice products — including cups, lids, containers, clamshells, plates, bowls, cutlery, trays, bags, wraps, and straws — to restaurants, cafes, hotels, hospitals, universities, corporate cafeterias, and catering operators across Europe.
The product portfolio is organized into three material platforms: GreenStripe (renewable, compostable sugarcane/bamboo/PLA/wood with EN 13432 and BPI certifications), BlueStripe (post-consumer recycled RPET), and Veda (heavyweight polypropylene reusable containers with OZZI barcode tracking integrated into campus meal-plan systems Atrium and C BORD). Supporting lines include Vanguard (molded fiber with no-added PFAS options), WorldView, Regalia, EcoLid, and World Art, totaling 450+ SKUs and 330+ BPI-certified products. The CIRC Contamination Mitigation Program is offered as a service wrap around core products to help customers manage compost-stream contamination.
Revenue is generated through direct e-commerce sales via ecoproductseurope.com, with customers required to register or contact sales for pricing (no public price list). The company's go-to-market is single-channel (own storefront), with content marketing and B2B social channels (LinkedIn, YouTube "Green Is All We Do") supporting demand generation. Commercial advantages rest on EU Single Use Plastics Directive compliance, B Corp certification maintained for 10 consecutive years, and the operational integration of Veda with OZZI collection systems, which delivers up to 97% container collection rates in deployed programs. No public revenue, funding, or headcount-growth figures are disclosed.
Eco-Products Europe firmographics
Firmographics- Name
- Eco-Products Europe
- Legal name
- Eco-Products PBC
- Website
- https://ecoproductseurope.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Eco-Products Europe is the Dutch-based regional arm of Eco-Products PBC (a Novolex brand) that sells compostable, recycled-content, and reusable foodservice packaging — cups, containers, cutlery, and the Veda reusable system — directly to restaurants, universities, hospitals, and hospitality operators across Europe.
- Ownership category
- akta.pro rank
Eco-Products Europe industry classification
Industry- Product category
- Sustainable Foodservice Packaging
- NAICS
- Plastics Bag and Pouch Manufacturing (326111)
- SIC
- Papers & Allied Products (2600), Paperboard Containers & Boxes (2650), Miscellaneous Plastics Products (3080)
- akta.pro primary industry
- Foodservice Disposables (cups, plates, bowls, trays, clamshells) (IMAMAHAI)
- akta.pro secondary industries
- Paper-Based Foodservice Packaging (Cups, Lids, Trays, Takeout Containers) (IMALACAJ), Compostable & Bio-Based Packaging (PLA/PHA, Starch Blends, Cellulose Films) (IMALAMAB), Foodservice & Single-Use Plastic Packaging (Cups, Lids, Cutlery) Manufacturing (IMANAEAI), Disposable Tableware (Plates, Cups, Cutlery) (CRAJAGAG), Napkins, Tableware & Foodservice Disposables (Plates, Cups, Cutlery) (CRADALAD)
Keywords
Where Eco-Products Europe is headquartered
LocationHeadquarters
- HQ city
- Boulder
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Eco-Products Europe business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Foodservice Packaging Product Sales: Direct sale of compostable, recycled, and reusable foodservice products including cups, lids, containers, clamshells, plates, bowls, cutlery, trays, bags, and wraps. Products are sold through e-commerce with various product lines targeting different sustainability needs.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Eco-Products Europe product offering
Product offeringCore offering
Eco-Products Europe manufactures and distributes sustainable foodservice packaging products, selling compostable, recycled, and reusable cups, lids, containers, clamshells, plates, bowls, cutlery, trays, bags, and wraps to foodservice operators across Europe. Its offering is organized into three platforms: GreenStripe (renewable materials such as sugarcane, bamboo, and PLA), BlueStripe (post-consumer recycled RPET), and Veda (reusable heavy-duty polypropylene containers with OZZI barcode tracking). The portfolio includes 450+ stock SKUs and 330+ BPI-certified compostable products, complemented by the CIRC Contamination Mitigation Program.
Product overview
Eco-Products Europe offers a comprehensive portfolio of compostable, recycled, and reusable foodservice products organized into distinct product lines. The core offering spans three sustainability categories: GreenStripe® (renewable materials including PLA, molded fiber, bamboo paper, and wood), BlueStripe™ (post-consumer recycled RPET), and Veda™ (reusable heavyweight polypropylene). Supporting product lines include Vanguard® (molded fiber plates, bowls, containers), WorldView™ (sugarcane take-out containers), Regalia™ (catering servingware), and EcoLid® (compostable paper container lids). The product portfolio encompasses cups and lids, hot and cold beverage containers, paper straws, clamshells, 1-piece box containers, food/delil/portion containers, specialty containers, meat/produce trays, pizza trays, food trays, plates, bowls, bags, wraps, liners, and cutlery. The company also provides the CIRC Contamination Mitigation Program for addressing compost stream contamination. With 30+ years of experience, the company balances environmental credibility, performance, economics, and market needs, offering over 450 stock SKUs with 330+ BPI-certified compostable products.
Differentiator
Problem solved
Functional benefit
Brands
- GreenStripe: Product line made from renewable resources like sugarcane, bamboo, corn, and tree fiber. BPI-certified compostable products.
- BlueStripe
- Veda
- Vanguard
- WorldView
- Regalia
- World Art
Products and services
- GreenStripe® Renewable Product Line A product line of foodservice packaging made from renewable resources such as sugarcane, bamboo, corn, and tree fiber, including PLA plant-based plastic, molded fiber, bamboo paper, PLA-lined paper, and wood products. BPI-certified for commercial composting and ASTM-compliant. Targeted at foodservice operators seeking compostable single-use alternatives.
- BlueStripe™ Recycled Product Line A product line of foodservice packaging made from post-consumer recycled RPET, incorporating the highest amount of post-consumer recycled material without compromising performance. Targeted at foodservice operators prioritizing recycled content to drive recycling markets and infrastructure.
- Veda™ Reusable Product Line A reusable foodservice product line made of heavyweight polypropylene with proprietary barcode tracking integrated with OZZI collection machines. NSF Certified for food protection and sanitation, Ecolab Ware tested up to 1,000 washes, with reported up to 97% collection rates. Designed for closed-loop foodservice environments such as campus dining and corporate cafeterias.
- Vanguard® Molded Fiber Product Line Molded fiber foodservice packaging offering compostable plates, bowls, containers, clamshells, and trays, with many items available in no-added PFAS formulations. Compliant with EN 13432, ASTM D6400, and ASTM D6868 compostability standards.
- WorldView™ Sugarcane Take-Out Containers Sugarcane-based compostable take-out containers including rectangular and round containers, noodle bowls, pizza trays, and specialty trays for foodservice operators.
- Regalia™ Catering Servingware Elegant molded fiber servingware designed for catering, buffets, and events, including serving bowls, half pans, and compostable lid options.
- EcoLid® Compostable Lids Compostable lid solutions for paper food containers fitting 12-32oz (355-940ml) sizes, used with Eco-Products food container lines.
- Hot Cups & Lids Paper hot beverage cups made from rapidly renewable materials such as bamboo paper with PLA liner. EN 13432 certified, FSC Mix certified, and compliant with the EU Single Use Plastics Directive (SUPD).
- Cold Cups & Lids Cold beverage cups available in GreenStripe PLA and BlueStripe RPET formulations (30% post-consumer recycled content), with matching lids.
- Paper Straws Compostable paper straws in the GreenStripe line, made from renewable materials and designed as a substitute for single-use plastic straws.
- Clamshells Takeout clamshell containers available in multiple materials: fiber for hot foods, clear PLA for cold foods, paper for natural look, and Veda reusable options in six sizes.
- Box Containers (1-Piece) All-in-one serving containers made from FSC-certified paperboard with plant-based linings or molded fiber, compostable where accepted, for hot and cold foods.
- Food Containers & Lids Foodservice containers in clear, fiber, green, and paper options with matching lids, for hot entrees, cold salads, sides, and grab-and-go items.
- Deli Containers & Lids Compostable deli containers made from renewable plant-based PLA in clear, green, rectangular, round, and roval configurations, with matching lids for salads, sides, desserts, and grab-and-go items.
- Portion Cups & Lids Compostable portion cups for sides, sauces, and dressings, available in plant-based plastic or molded fiber materials with matching lids.
- Specialty Containers Specialty packaging for tacos, sushi, pizza, and other niche foodservice needs, including square taco containers, sushi containers, and nacho trays.
- Meat & Produce Trays Eco-friendly fiber trays for meat and produce packaging, microwave- and freezer-safe, compostable where accepted, available in lined and not lined options.
- Pizza Trays & Lids Renewable molded fiber pizza trays with compostable RPET lids, designed for displaying pizzas ready for grab-and-go service.
- Food Trays & Boats Food trays made from FSC-certified paperboard for bakeries, caterers, food trucks, and concession stands; compostable where accepted.
- Plates & Bowls Plates and bowls made from renewable molded fiber materials such as sugarcane and bamboo; grease- and cut-resistant, microwave- and freezer-safe, compostable where accepted.
- Bowls & Lids Bowls for grain bowls, ramen, and salads, with hot and cold options available and compostable PLA, fiber, or recycled plastic lids.
- Bags, Wraps & Liners Foodservice bags, wraps, and can liners made from renewable materials, including sandwich bags, shopping bags, french fry bags, sandwich wraps, and deli paper.
- Cutlery Sustainable cutlery including forks, knives, spoons, and cutlery kits, available in FSC 100% birchwood and molded fiber options; EN 13432 certified compostable.
- CIRC Contamination Mitigation Program A systems-based program addressing contamination from non-compostable materials in compost streams, structured around Procurement, Operations, Communication, and Composter & Hauler Engagement. Targeted at foodservice operators implementing composting programs.
Quantifiable outcome
- Up to 97% collection rates achieved with Veda reusable containers when paired with OZZI collection machines
Companies that use Eco-Products Europe
Customer profileSegments1 record
Ideal customer profiles1 record
Eco-Products Europe technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature5 records
Eco-Products Europe partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and flagship.
- OZZIcoreOZZI provides proprietary barcode tracking and collection technology integrated with Veda reusable containers. The partnership includes OZZI collection machines (smart collection receptacles) and 'Drop N Go' versions, along with carts for wash logistics. Real-time collection data is available for programs using this integrated system.
- AtriumcoreAtrium campus meal plan system is integrated with Veda container tracking technology, enabling seamless use of reusable containers in campus dining environments.
- C BORDcoreC BORD campus meal plan system is integrated with Veda container tracking technology, enabling seamless use of reusable containers in campus dining environments.
- NovolexflagshipEco-Products PBC is a brand under Novolex. Novolex helps its customers choose the right sustainability solutions for their business through a family of recognizedRecycling brands.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Eco-Products Europe competitors and assessment
Company assessmentBroad incumbents
- Pactiv Evergreen: Major North American foodservice and beverage packaging manufacturer with paper and plastic cups, containers, lids, and tableware. Competes in overlapping foodservice disposables categories but as a broad-line incumbent with conventional and sustainable offerings.
- Dart Container Corporation: Large U.S. foodservice disposables manufacturer producing cups, containers, lids, and tableware, including a growing sustainable product range. Competes across multiple of Eco-Products' product categories but with broader, more conventional product mix.
- Amcor: Global packaging giant with a broad portfolio including flexible, rigid, and specialty foodservice packaging. Overlaps with Eco-Products Europe in plastic and paper-based foodservice formats and is a relevant incumbent comparator.
- Huhtamaki: Global foodservice packaging incumbent with an extensive portfolio of paperboard cups, containers, and plates, including a growing range of compostable and recycled-content products. Overlaps directly with Eco-Products in foodservice disposables but operates at much greater scale across many geographies.
- Genpak: North American foodservice packaging manufacturer of cups, containers, lids, and tableware including sustainable lines. Competes in similar categories to Eco-Products but at broader incumbent scale.
Direct peers
- World Centric: U.S.-based certified B Corporation specializing in compostable foodservice disposables (cups, containers, cutlery). Comparable in product mix, sustainability positioning, and B Corp identity, though primarily focused on the North American market.
- BioPak: Australia-headquartered (with European presence) compostable foodservice packaging company offering cups, containers, cutlery, and bags from renewable materials. Directly comparable in product range, sustainability positioning, and target customers.
- Detpak: Australia-based foodservice packaging specialist producing paper and board-based cups, containers, and clamshells with a sustainability focus. Comparable product mix in paper-based foodservice disposables and overlap in takeout and catering segments.
- Sabert Corporation: Manufacturer of foodservice packaging including compostable and recycled-content containers, trays, and cutlery. Comparable target customers (restaurants, catering, institutions) and growing focus on sustainable product lines paralleling Eco-Products' portfolio.
- Vegware: A UK-based specialist manufacturer of compostable foodservice packaging made from plant-based materials. Vegware competes head-to-head with Eco-Products Europe's GreenStripe/Vanguard-style product lines across European foodservice accounts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Eco-Products Europe social profiles
Digital presenceEco-Products Europe compliance and trust
Trust signalCompliance14 records
Eco-Products Europe financial estimates
Financial estimateRevenue estimate
Valuation estimate
Eco-Products Europe leadership team
Management profileNumber of profiles
Eco-Products Europe funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Eco-Products Europe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Eco-Products Europe
What does Eco-Products Europe do?
Eco-Products Europe manufactures and distributes sustainable foodservice packaging products, selling compostable, recycled, and reusable cups, lids, containers, clamshells, plates, bowls, cutlery, trays, bags, and wraps to foodservice operators across Europe. Its offering is organized into three platforms: GreenStripe (renewable materials such as sugarcane, bamboo, and PLA), BlueStripe (post-consumer recycled RPET), and Veda (reusable heavy-duty polypropylene containers with OZZI barcode tracking). The portfolio includes 450+ stock SKUs and 330+ BPI-certified compostable products, complemented by the CIRC Contamination Mitigation Program.
Is Eco-Products Europe a public or private company?
Eco-Products Europe is a private company. It is classified as corporate owned and is currently operating.
When was Eco-Products Europe founded?
Eco-Products Europe was founded in 1993. It employs 11 to 50 people.
Where is Eco-Products Europe based?
Eco-Products Europe is headquartered in Boulder, United States, in the North America region.
How does Eco-Products Europe make money?
One revenue line is on record: foodservice Packaging Product Sales.
Who are Eco-Products Europe's main competitors?
Broad incumbents on record are Pactiv Evergreen, Dart Container Corporation, Amcor, Huhtamaki and Genpak. Direct peers are World Centric, BioPak, Detpak, Sabert Corporation and Vegware.
Does Eco-Products Europe have an API?
No public API is recorded for Eco-Products Europe.
What industry is Eco-Products Europe in?
Eco-Products Europe's product category is Sustainable Foodservice Packaging. Its primary akta.pro industry code is IMAMAHAI, Foodservice Disposables (cups, plates, bowls, trays, clamshells), with a secondary code of IMALACAJ, Paper-Based Foodservice Packaging (Cups, Lids, Trays, Takeout Containers). Its NAICS code is 326111 and its SIC code is 2600.