What ECPAT Sverige does

ECPAT Sverige is a Stockholm-headquartered non-profit organization founded in 1996 (with its Ecpat Hotline launched in 2005) that combats child sexual exploitation in Sweden through a portfolio of integrated services. Its core offerings are Ecpat Hotline, a web-based reporting portal that receives public tips about suspected child sexual abuse material (CSAM) and forwards them to police and international partners including INHOPE; Ditt Ecpat, a digital support platform for children and young people under 18 offering anonymous counseling, a question board (Frågeplanket), and image-takedown assistance; and Ecpat Vuxenstöd, a knowledge platform for parents and adults. The organization also participates in Project Arachnid, a Canadian webcrawler platform that uses digital fingerprinting to proactively detect CSAM imagery — ECPAT has assessed over 6.2 million images through Arachnid since 2018. Complementing direct services, ECPAT leads or co-leads multiple cross-sector coalitions: the Tech Coalition (since 2018, with tech industry companies), the Finance Coalition (since 2007, with police and banks), and Safer Internet Centre Sweden (with Bris and Mediemyndigheten). The organization is the first in Sweden to receive Trusted Flagger status under the EU Digital Services Act (granted July 4, 2024), and in 2025 was appointed by Socialstyrelsen to deliver a government pilot program for independent child advocates.

ECPAT operates on a non-commercial funding model that relies on diversified grant and donation streams. Annual base funding of 5 million SEK comes from the Swedish Postcode Lottery (Postkodlotteriet), a partnership in place since 2010 that has delivered approximately 109 million SEK cumulatively through 2025, supplemented by a 545,000 SEK extra allocation in December 2025. Additional revenue includes approximately 1 million SEK annually from private foundations, monthly donor subscriptions via autogiro (representing ~75% of private individual fundraising and the structural backbone of individual giving), one-time donations via Swish, and government grants from Socialstyrelsen for the independent child advocate pilot. ECPAT runs an annual nationwide research survey, 'Nude på nätet', in its sixth year, that captured 42,751 child respondents in 2025 and underpins its policy advocacy work. The organization employs 23 staff based at its Stockholm headquarters and extends reach through digital field workers on Snapchat and TikTok, quarterly digital parent meetings, professional lectures, and partnerships with 27 associations in the Järva i samverkan platform.

Name

ECPAT Sverige

Legal name

Ecpat Sverige

Website

https://ecpat.se

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

ECPAT Sverige is a Stockholm-based non-profit that combats child sexual exploitation in Sweden through a CSAM reporting hotline, youth support platform (Ditt Ecpat), adult guidance, and cross-sector coalitions with the tech and finance industries, serving children, parents, and professionals free of charge.

Ownership category

akta.pro rank

Headquarters

HQ city

Stockholm, SE

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Postkodlotteriet Base Funding: Ecpat has been a beneficiary of the Swedish Postcode Lottery since 2010 and receives an annual base grant of 5 million SEK. In December 2025, an additional supplementary grant of 545,000 SEK was awarded, bringing the 2025 total to 5,545,000 SEK. In total, Ecpat has received nearly 109 million SEK from Postkodlotteriet since the partnership began.
2. Monthly Donations (Månadsgivare): Monthly donors are described as the backbone of Ecpat's fundraising efforts, representing approximately 75% of funds raised from private individuals. Donors sign up via autogiro with BankID, with minimum monthly contributions of 50 SEK.
3. One-time Donations: Single gifts are accepted via Swish (mobile payment), with preset amounts of 100 SEK, 250 SEK, 500 SEK, or custom amounts. The organization also has a gift shop for supplementary fundraising.
4. Private Foundations and Funds: Ecpat has been conducting systematic and strategic work since 2024 to identify and apply for grants from private foundations and funds focused on children and youth. In 2025, approximately 1 million SEK was granted through foundation funding, supporting knowledge-building projects among children and adults in digital environments.
5. Private Gifts from Individuals and Congregations: Gifts from private individuals, congregations, and private foundations are described as a cornerstone of Ecpat's funding. The organization also facilitates personal fundraising campaigns (e.g., birthday fundraisers, athletic achievements).
6. Government Grants (Statsbidrag): In 2025, Ecpat was awarded government funding from Socialstyrelsen (the Swedish Social Welfare Authority) as part of the government's pilot program for independent child advocates (oberoende barnombud). This supplemented other funding streams.

Go-to-market motion2 records

Distribution channels5 records

Marketing channels9 records

Core offering

ECPAT Sverige is a non-profit organization that combats the sexual exploitation of children by operating a national hotline (Ecpat Hotline) for receiving and acting on reports of child sexual abuse material, an anonymous youth support platform (Ditt Ecpat) for under-18s, and a parent/adult support service (Ecpat Vuxenstöd), supplemented by the Tech Coalition, the Finance Coalition, and an independent child advocate program. All services are delivered free of charge and funded through donations, lottery grants, and government support.

Product overview

ECPAT Sverige is a non-profit organization operating a portfolio of interconnected services focused on preventing and responding to child sexual exploitation. The core service delivery consists of Ecpat Hotline (reporting platform for CSAM), Ditt Ecpat (youth support platform), and Ecpat Vuxenstöd (adult support resources). These services are complemented by participation in Safer Internet Centre Sverige, the Tech Coalition (industry collaboration), and the Finance Coalition (banking sector collaboration). ECPAT also operates specialized programs including independent child advocates for children with complex needs, digital field workers for preventive outreach, and digital communication support for children with disabilities. The organization produces the annual 'Nude på nätet' survey as a key research tool and participates in Project Arachnid for automated CSAM detection. All services are delivered primarily through web-based platforms.

Differentiator

Problem solved

Functional benefit

Brands

• Ditt Ecpat: A support platform for children and young people under 18, providing help, support and knowledge about images, sexual violations, threats and abuse online or offline.
• Ecpat Vuxenstod
• Ecpat Hotline
• Ecpats finanskoalition
• Ecpats techkoalition

Products and services

• Ecpat Hotline
• Ditt Ecpat
• Ecpat Vuxenstöd (Adult Support)
• Ecpats techkoalition (Tech Coalition)
• Ecpats finanskoalition (Finance Coalition)
• Safer Internet Centre Sverige (SIC)
• Oberoende barnombud (Independent Child Advocate)
• Digitalt kommunikationsstöd (Digital Communication Support)

Quantifiable outcome

• 97.5% of Ecpat's takedown requests were honored by hosting providers in 2025, with 96.5% of 370 reported accounts on platforms also being acted upon.
• +4 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature5 records

Partnerships

14 partnerships are on record, tiered core and minor.

• INHOPEcoreStrategic or Co-development PartnerINHOPE is the international umbrella organization for hotlines handling child sexual exploitation material worldwide. Ecpat became a member in 2014. Through INHOPE, Ecpat can quickly forward tips to the correct country and authority, including Interpol, when servers with CSAM are located outside Sweden. The network facilitates cross-border cooperation essential for addressing the global nature of online child sexual exploitation.
• Project Arachnid / Canadian Centre for Child ProtectioncoreTechnology or IntegrationProject Arachnid is a Canadian platform and webcrawler that identifies and flags CSAM imagery across the internet using digital fingerprinting technology. Ecpat joined Project Arachnid in 2018 and since then has assessed over 6.2 million images. The platform allows Ecpat to work proactively, not just reactively, to identify and report CSAM for removal. As of reporting, Project Arachnid had facilitated over 34 million removal requests globally.
• Safer Internet Centre Sweden (SIC)coreStrategic or Co-development PartnerSafer Internet Centre (SIC) Sweden is an EU-funded project coordinated by Mediemyndigheten (Swedish Media Authority), with Ecpat and Bris as operational partners. Ecpat's role is to operate the national reporting function for removing CSAM and harmful content involving children. The SIC Sweden partnership has been extended through June 2026.
• Bris (Barnens Rätt i Samhället)coreStrategic or Co-development PartnerBris is a partner in Safer Internet Centre Sweden alongside Ecpat and Mediemyndigheten. Bris operates a support hotline for children and adults regarding children's vulnerability online. Together with Ecpat, Bris forms the child protection ecosystem within SIC Sweden.
• Mediemyndigheten (Swedish Media Authority)coreStrategic or Co-development PartnerMediemyndigheten coordinates Safer Internet Centre Sweden and functions as a knowledge center, providing reports, pedagogical tools, methods for increasing children's influence, and organizing events and campaigns. The agency funds and oversees the SIC Sweden collaboration with Ecpat and Bris.
• ECPAT Filippinerna (ECPAT Philippines)coreStrategic or Co-development PartnerSince 2018, Ecpat Sweden has collaborated with ECPAT Philippines through support from Postkodlotteriet and Radiohjälpen. The partnership includes helping build their hotline capacity, supporting companies dealing with payment transfers in the fight against child sexual exploitation, and contributing to the creation of a specialized police unit against human trafficking.
• APLE Cambodia (Action Pour Les Enfants)coreStrategic or Co-development PartnerSince 2018, Ecpat Sweden has collaborated with APLE Cambodia through support from Postkodlotteriet and Radiohjälpen. APLE registered its own hotline in 2019, which was also incorporated into the INHOPE global network. Thanks to Cambodia's hotline, 15 cases involving foreign suspects were sent to Interpol. The partnership focuses on building local capacity to detect and report CSAM.
• Tech Coalition (Ecpat Tech Coalition)coreStrategic or Co-development PartnerThe Tech Coalition, established in 2018, is a collaboration between Ecpat and companies in the tech industry to prevent the sexual exploitation of children on their platforms. Work includes blocking illegal material, knowledge sharing, and cooperation with police. In 2025, new development work was initiated to address risks linked to AI, particularly nudify tools, to further strengthen the coalition's efforts.
• Finance Coalition (Ecpat Finance Coalition)coreStrategic or Co-development PartnerEstablished in 2007, the Finance Coalition is a collaboration between Ecpat, police, and banks to prevent payments for child sexual exploitation online. Work has expanded to include development of indicators and methods to counter payments for live-streamed abuse. The coalition has historically helped make it more difficult to pay for CSAM with regular payment cards.
• Järva i SamverkanminorStrategic or Co-development PartnerJärva i samverkan is a collaboration platform with 27 affiliated associations working to provide children and young people in the Järva area (a vulnerable region) with meaningful leisure activities and various forms of support. Ecpat participates in networking events and lectures to raise awareness about child sexual exploitation and make Ecpat's resources known to children and adults in these communities.
• ECLAG (European Child Sexual Abuse Legislation Advocacy Group)minorStrategic or Co-development PartnerEcpat participates in ECLAG, a European advocacy group working to advance legislation protecting children from sexual abuse. Through ECLAG, Ecpat contributes to shaping EU-level legislation on children's safety online, including workshops and meetings in Brussels with Swedish MEPs and the permanent Swedish representation.
• Tele2, Handelsbanken, ConvendumminorStrategic or Co-development PartnerThese companies participated as corporate partners in Ecpat's November 2025 conference in Stockholm on how technology and innovation can help prevent and stop child sexual exploitation online. The conference gathered business leaders, politicians, and civil society actors.
• Socialstyrelsen (Swedish Social Welfare Authority)coreStrategic or Co-development PartnerIn 2025, Ecpat was appointed by Socialstyrelsen to participate in the government's pilot program for independent child advocates (oberoende barnombud). This government-mandated role provides Ecpat with grant funding to support children with extensive needs, working as coordinators and supporters in their contacts with authorities.
• Post- och telestyrelsen (PTS)coreStrategic or Co-development PartnerPTS is the Swedish Post and Telecom Authority that granted Ecpat the status of Trusted Flagger (betrodd anmälare) under the EU Digital Services Act on July 4, 2024. As Trusted Flagger, Ecpat Hotline can report CSAM and demand its removal from online platforms, with these reports prioritized for rapid action.

Scale indicators15 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Bris (Barnens Rätt i Samhället): Swedish children's rights NGO providing a support hotline for children. Bris is a co-partner with ECPAT in Safer Internet Centre Sweden, serving comparable child support and child welfare functions in the same domestic market.
• Internet Watch Foundation (IWF): UK-based hotline for reporting child sexual abuse content online. Comparable as a national hotline in the INHOPE network, with similar functions in tip intake, analysis, and platform takedown coordination.
• ECPAT International: Global secretariat coordinating the ECPAT network of which ECPAT Sverige is a national member. Compares directly as it operates the same mission of ending child sexual exploitation, with ECPAT Sverige as a national affiliate node.
• Canadian Centre for Child Protection (C3P): Operates Project Arachnid — the platform ECPAT uses for proactive CSAM detection. Directly comparable as a national child protection organization running both a hotline and proactive detection technology, with deep operational overlap.
• NCMEC (National Center for Missing & Exploited Children): US-based non-profit operating the CyberTipline for CSAM reporting. Directly comparable as the largest national hotline for child sexual exploitation reporting, with overlapping mission, technology, and federal partnership profile.
• Childline: UK-based 24/7 helpline for children and young people. Highly comparable to Ditt Ecpat in mission — providing anonymous counseling and support to under-18s — though with longer operational history and larger scale.

Emerging players

• Missing Children Europe: European federation focused on missing and sexually exploited children. Comparable as a European-level child protection network engaging with EU policy, paralleling ECPAT Sverige's ECLAG participation in EU advocacy work.

Broad incumbents

• Rädda Barnen (Save the Children Sweden): Larger Swedish child welfare organization with broader scope (poverty, education, health) including child protection. Comparable as a national child-focused NGO with overlapping parent-advocacy and policy work, but with a much wider portfolio.
• INHOPE: International umbrella association of hotlines combating CSAM. ECPAT Sverige is a member since 2014. Comparable as a network-level orchestrator that defines standards and facilitates cross-border CSAM cooperation among national hotlines.
• NSPCC (National Society for the Prevention of Cruelty to Children): UK's leading child protection charity running Childline and adult helplines. Comparable as a national child protection organization with hotline operations, public education, and policy advocacy, though operating at significantly larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ecpatsverige
• YouTubeyoutube.com/ecpatsverige
• Facebookfacebook.com/ecpatsverige
• LinkedInlinkedin.com/company/ecpatsverige
• Instagraminstagram.com/ecpatsverige

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about ECPAT Sverige