Edu partners s.r.o.

What Edu partners s.r.o. does

Edu partners s.r.o. is a Czech private limited company founded in 2011 and headquartered in Ostrava, operating an accredited professional retraining and digital-skills education business with classroom locations in Ostrava and Prague and a self-serve e-learning platform at edupartners.cz. The company's core product is a portfolio of accredited vocational courses covering e-commerce management (the 'Specialista internetového obchodu' program, the first MŠMT-accredited e-commerce specialization in the Czech Republic), WordPress website creation, Adobe-based graphic design, AI literacy, PC basics, and online-business fundamentals. Course delivery combines in-person instruction, online live sessions via Google Meet and Microsoft Teams, and self-paced content distributed through a proprietary e-learning platform integrated with Google Classroom; courses are taught by ~10 active practitioners covering SEO, PPC, AI, e-commerce, accounting, law, and IT.

The business operates a hybrid revenue model. Self-paying individuals purchase course tuition ranging from CZK 12,200 to CZK 49,000, with installment plans available; separately, the company is an authorized provider under the Czech Labor Office (Úřad práce) 'Jsem v kurzu' retraining program, which can subsidize up to CZK 50,000 per participant for eligible job seekers. Course bundles include tool licenses (Adobe Creative Cloud, Elementor Pro, Shoptet credits) and access to 6–12 months of post-course recordings. Recurring revenue is generated through post-course Adobe Creative Cloud subscriptions at CZK 900/month and is augmented by a partnership with Czech AI startup Viverra, which provides discounted tokens to students of the AI curriculum.

Edu partners has accumulated multiple MŠMT and MPO accreditations (Graphic Studio Worker, PC Basics, Website Creation, E-commerce Specialist, AI Specialist) and is an APEK member. The company is founder-led by Mgr. Michal Míček LL.M., a former Home Credit and Fincapus/SunFinance executive, and operates with a small instructor cohort. Recent strategic emphasis has shifted toward AI curriculum: a 2026-accredited AI Specialist course, AI-focused editions of existing programs, and integration of Viverra AI position the firm to capture Czech-language AI literacy demand through the established government-subsidy channel.

Name

Edu partners s.r.o.

Legal name

Edu partners s.r.o.

Website

https://edu-partners.cz

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Edu partners s.r.o. is a Czech MŠMT-accredited retraining school founded in 2011, delivering government-subsidized and self-pay courses in e-commerce, web creation, graphic design, and AI across Prague and Ostrava plus an online platform.

Ownership category

akta.pro rank

Product category

Vocational Education and Retraining Services

NAICS

Technical and Trade Schools (6115), Computer Training (611420), Professional and Management Development Training (61143)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Certification & Exam Prep Course Marketplaces (EDAFAIAJ)

akta.pro secondary industries

Vendor/Authorized Certification Training (Microsoft/AWS/Cisco, etc.) (BPAEANAA), Corporate Training Course Marketplaces (B2B Content Libraries) (EDAFAIAH)

Keywords

• Professional retraining courses
• E-commerce training
• Web development courses
• Digital marketing education
• Graphic design training

Headquarters

HQ city

Ostrava

HQ country

Czechia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Course Tuition Fees: One-time fees for course enrollment, ranging from 12,200 Kč to 49,000 Kč per course depending on duration and content. Revenue recognized upon course completion or subscription period.
2. E-learning Platform Subscriptions: Monthly subscription model for Adobe Creative Cloud licenses (900 Kč/month after initial course period). Also includes self-paced online courses sold individually.
3. Government-Subsidized Training Revenue: Revenue from labor office (Úřad práce) reimbursements for approved retraining courses. Courses can be 100% covered for eligible job seekers up to approximately 50,000 Kč per participant.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Edu Partners s.r.o. is a Czech accredited education provider delivering professional retraining and skills-development courses covering e-commerce management, website creation, graphic design, digital marketing, AI tools, PC basics, and business basics. Courses are delivered through in-person sessions in Prague and Ostrava, online with live lecturers, and self-paced e-learning via the company's own platform integrated with Google Classroom. The company holds MŠMT (Ministry of Education) and MPO (Ministry of Industry and Trade) accreditations, enabling 100% subsidy coverage through the Czech Labor Office (Úřad práce) for eligible job seekers.

Differentiator

Problem solved

Functional benefit

Brands

• Kompletní kurz grafiky Adobe: A comprehensive e-learning platform offering graphic design courses including Photoshop, Illustrator, and InDesign.

Products and services

• Specialista internetového obchodu (E-commerce Specialist) Accredited professional qualification course providing 200 hours (25 sessions) of intensive training across e-commerce strategy, marketing, and real shop operations, led by a team of 10 specialized lecturers. Combines in-person sessions in Prague with online components and covers AI tools, AEO, SEO, PPC, GA4, advertising, and legal frameworks. Leads to an MŠMT-recognized certificate and an MPO-authorized professional qualification exam (code 66-043-N). Priced at 49,000 Kč, fully subsidizable by the Czech Labor Office up to 50,000 Kč per participant.
• Základy obsluhy osobního počítače – AI do praxe (PC Operation Basics with AI) MŠMT-accredited 40-hour (5 sessions) computer literacy course for beginners covering MS Word, Excel, PowerPoint, CV creation, and modern AI tools. Awarded with AI ACT certificate and preparation for Google AI Professional Certificate. Priced at 12,900 Kč and eligible for Labor Office subsidy.
• Základy podnikání – Virtuální asistentka (Business Basics – Virtual Assistant) MŠMT-accredited 120-hour (15 sessions) business foundations course for aspiring virtual assistants, freelancers, and small online business owners. Covers administration, online support services, marketing, accounting, legislation, web creation, and AI tools usage. Priced at 36,600 Kč.
• Tvorba www stránek – prezenčně (Website Creation – In-Person) MŠMT-accredited 80-hour (10 sessions) in-person website creation course in Prague/Ostrava teaching modern WordPress web building using Elementor PRO (license included, $56 value), with focus on AI search discoverability (AEO), SEO, and e-shop creation. Priced at 29,500 Kč, eligible for Labor Office subsidy.
• Tvorba www stránek – Online (Website Creation – Online with Lecturer) MŠMT-accredited 80-hour fully online format of the Website Creation course with live lecturer, focused on building modern websites and AI-tool discoverability. Includes Elementor PRO license, e-learning SEO, WWW, and VibeCoding modules. Recordings remain available for 6 months. Priced at 19,990 Kč.
• Pracovník grafického studia – ADOBE AI (Graphic Studio Worker) MŠMT-accredited 80-hour (10 sessions) in-person graphic design course in Prague covering Adobe tools (20 programs license included) and AI tools for visual creation. Max 10 participants per course. Priced at 29,990 Kč.
• Kompletní kurz grafiky Adobe (Complete Adobe Graphics E-learning Course) Self-paced e-learning masterclass for Adobe Photoshop, Illustrator, and InDesign with 18 hours 40 minutes of content. Includes a 30-day free Adobe Creative Cloud license (60 EUR value) and discounted extension at 900 Kč/month. Promotional pricing 1,990 Kč (regular 12,000 Kč).
• Specialista internetového obchodu – Online (E-commerce Specialist Online) Online combined delivery of the E-commerce Specialist qualification (120 hours), with 100+ hours of instruction, 12 live online sessions, and 33 lessons. Priced at 15,000 Kč one-time or via 2-3 month installment plan (7,500 Kč x 2 or 5,000 Kč x 3).

Quantifiable outcome

• Courses can be 100% covered by government subsidies up to 50,000 Kč per participant
• +2 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration16 records

AI capability7 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• ViverracoreTechnology or IntegrationCollaboration with Viverra AI startup developing state-supported AI model. Students receive premium AI tokens at symbolic 100 Kč price. Viverra's AI has its own logic and evaluation system, offering different approach than mainstream tools like ChatGPT.
• Czech Labor Office (Úřad práce ČR)coreChannel Partner/ Reseller/ DistributorGovernment employment agency partnership for subsidized professional retraining. Labor office approves and funds courses for eligible job seekers. Edu Partners is authorized provider with multiple accredited courses.
• Association for Electronic Commerce (APEK)minorStrategic or Co-development PartnerIndustry association membership providing access to e-commerce trends and industry insights for curriculum development.
• AdobecoreTechnology or IntegrationAdobe Creative Cloud licensing partnership. Students receive 30-day free licenses during courses. Discounted extension available at 900 Kč/month after course completion.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Pluralsight: Global tech and digital skills training platform with strong certification prep focus (AWS, Microsoft, Google, Cisco). Comparable in IT/digital skills curriculum and individual professional upskilling model, though at much larger scale and English-only.
• Czechitas: Czech non-profit focused on digital skills education for job seekers, career changers, and underrepresented groups in tech. Comparable target audience and curriculum overlap (web, data, AI), though positioned as impact-focused rather than commercial.
• Simplilearn: Global professional certification and digital skills training provider serving career changers and working professionals. Comparable in certification prep positioning and B2C course marketplace model, though English-language and internationally scaled.
• Gopas: Largest Czech IT and digital skills training provider with MŠMT accreditations, government and corporate course delivery, and a similar catalog spanning web development, e-commerce, and graphic design. Directly comparable as a Czech-language vocational retraining competitor serving the same Úřad práce channel.

Regional players

• Learn2Code: Slovak-founded programming and digital skills school with overlapping Czech market presence. Comparable in curriculum (web, e-commerce, AI tools) and learner segment, but primarily Slovak-language and geographic.

Broad incumbents

• Coursera: Global online learning platform offering university and industry credential programs including IT, digital marketing, and AI specializations. Comparable as a destination for career-changer learners, though operating as a broad platform rather than a niche vocational retraining provider.
• Udemy: Global course marketplace covering web development, e-commerce, graphic design, AI, and digital marketing. Comparable in digital skills catalog breadth and individual self-pay learner model, though as an open marketplace rather than an accredited provider.
• LinkedIn Learning: Professional development platform integrated with LinkedIn's professional network, covering business, technology, and creative skills. Comparable in targeting working professionals and career advancers with practical digital skills content.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/edu-partners-sro

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Edu partners s.r.o.