Escola De Gestão Pública Municipal - EGEM

What Escola De Gestão Pública Municipal - EGEM does

Escola de Gestão Pública Municipal - EGEM is a Brazilian non-profit association founded on May 21, 2007, and headquartered in Florianópolis, Santa Catarina. It was established by the Federação Catarinense de Municípios (FECAM) and the 21 municipal associations of Santa Catarina to deliver training, capacity building, and technical advisory services to municipal public servants, elected officials, and city hall staff across all 295 municipalities of the state. EGEM operates as the dedicated training and consulting arm of the Santa Catarina municipalist ecosystem, with a course catalog spanning social assistance, health, education, public procurement, fiscal management, environmental management, human resources, public works, technology, and other public policy domains.

EGEM's technology stack centers on a web-based student portal (painel.egem.org.br) for enrollment, course history, and certificate issuance, complemented by a dedicated EAD platform (ead.egem.org.br). Distance learning content is primarily delivered through a Moodle platform provided by partner ENA (Fundação Escola de Governo), with additional content distributed via UNOCHAPECÓ's Unoplus platform at a 25% discount to EGEM users. Virtual synchronous sessions use Google Meet. The organization also maintains a publications repository and a voluntary mentorship program connecting associate municipalities with specialist mentors across policy domains.

EGEM's revenue model is predominantly transactional course and registration fees, with both in-person and virtual course pricing ranging from R$450 to R$1,390 per participant depending on course length and whether the participant is from an associated municipality. It also generates revenue from technical advisory and consulting services delivered to municipalities, public consortia, and municipal associations, plus revenue-sharing arrangements through its partnerships. Go-to-market relies on distribution through the 21 municipal associations and FECAM, supplemented by the EGEM website, social media, email campaigns, and events. The organization has 1-10 employees, has trained over 80,000 public servants since 2007, and is governed by an Administrative Council composed of sitting mayors.

Name

Escola De Gestão Pública Municipal - EGEM

Legal name

Escola de Gestão Pública Municipal - EGEM

Website

https://egem.org.br

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

EGEM is a Brazilian non-profit association, founded in 2007 by FECAM and the 21 municipal associations of Santa Catarina, that delivers training, technical advisory, and consulting services to public servants and elected officials across all 295 municipalities of the state.

Ownership category

akta.pro rank

Headquarters

HQ city

Florianópolis, Santa Catarina

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Course and Event Fees: EGEM charges registration fees for courses and events. Both paid and free courses are offered. Fees vary by course and are disclosed per event (e.g., R$590 for associated municipalities, R$790 for non-associated). Payments accepted via bank slip, PIX, bank transfer, or credit card.
2. Technical Advisory and Consulting Services: EGEM provides technical advisory and consulting services to municipalities, public consortia, and municipal associations, staffed by qualified professionals across various public policy areas in Santa Catarina.
3. Partnership-based EAD Course Revenue Sharing: Through the ENA partnership, EGEM offers EAD courses from the ENA Foundation's Moodle platform, with certificates issued by the Foundation. Some UNOCHAPECÓ courses are offered at a 25% discount via the Unoplus platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

EGEM is a non-profit association that provides training courses, seminars, events, and technical advisory and consulting services to municipal public servants across Santa Catarina, Brazil. Offerings are delivered in-person and via distance learning (EAD) across areas including social assistance, fiscal management, public procurement, education, health, and municipal governance, supplemented by voluntary mentorship and a publications repository. The EAD platform and student portal (painel.egem.org.br) support enrollment, course delivery, and digital certificate issuance.

Product overview

EGEM operates as a unified platform combining a web-based course/event management system (Cursos e Eventos), a dedicated EAD platform, a student portal (Portal do Aluno/Painel EGEM), technical consulting services, voluntary mentorship, and a publications repository. The core offering is in-person and online professional development for municipal public servants across Santa Catarina, supplemented by advisory services and specialized training platforms delivered through partners such as ENA (Moodle-based) and UNOCHAPECÓ (Unoplus). The student portal handles registrations, certificate issuance, and event history, while the EAD platform hosts asynchronous courses. Voluntary mentors provide ad-hoc specialized support to associate municipalities in areas such as health, law, technology, and economic development.

Differentiator

Problem solved

Functional benefit

Products and services

• Cursos e Eventos (Courses and Events) In-person and online training courses, seminars, and events for municipal public servants covering topics such as public management, social assistance, education, accounting, procurement, fiscal control, and related public policy areas. Courses are paid or free, with differentiated pricing for associated vs. non-associated municipalities.
• Assessoria e Consultoria Técnica (Technical Advisory and Consulting) Technical advisory and consulting services provided to municipalities, public consortia, and municipal associations by qualified professionals across diverse public policy areas in Santa Catarina, including social assistance, education, health, public procurement, environmental management, and fiscal control.
• Mentorias Voluntárias (Voluntary Mentorships) Voluntary mentorship program connecting EGEM associate municipalities with specialist mentors in areas including health governance, legislative affairs, public and environmental law, Agenda 2030 and SDGs, information technology, and economic development and innovation.

Quantifiable outcome

• Over 80,000 public servants trained since founding in 2007
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature4 records

Partnerships

14 partnerships are on record, tiered core and minor.

• ACAFE - Associação Catarinense das Fundações EducacionaiscoreStrategic or Co-development PartnerCooperation agreement for joint project implementation, course offerings, technical-scientific cooperation, and consulting services. Also involves use of the ACAFE-developed PIC (Plataforma das Instituições Comunitárias) technology platform and related tools for strategic information management in science, technology, and innovation.
• AFAMESC - Associação dos Fiscais e Auditores Tributários Municipais do Estado de Santa CatarinaminorStrategic or Co-development PartnerCooperation between the parties for joint programs, projects, and activities that promote institutional, scientific, and technological development, innovation, and knowledge dissemination.
• AGOV - Agência de Governo Tecnologia, Treinamento e Inovação em ServiçosminorGTM or Marketing PartnerPartnership arrangement involving commission payments for business referrals made through or jointly with each other.
• CEURS - Capacitação e Estudos Urbanos e Regionais para SustentabilidademinorStrategic or Co-development PartnerJoint activities for dissemination, training, and formation, concretized in projects of technological, scientific, and economic relevance for society, particularly within the CEURS Program.
• COEGEMAS - Colegiado Estadual de Gestores Municipais de Assistência SocialcoreStrategic or Co-development PartnerPartnership with the state-level collegiate of municipal social assistance managers, supporting coordination and training initiatives.
• ENA - Fundação Escola de GovernocoreStrategic or Co-development PartnerENA provides a virtual space on its Moodle platform for EGEM to offer distance learning (EAD) courses to its associates. 13 EAD courses are available including Official Writing, Conflict Management, Process Analysis, Controls in Public Administration, Creativity and Innovation, Public Manager Development, and more.
• EGP - Escola de Gestão Pública de JundiaícoreStrategic or Co-development PartnerCooperation agreement for sharing training, improvement, and specialization courses for public servants and citizens. Pre-defined 24-month work plan for short, medium, and long-term planning of training needs.
• FAT - Faculdade e Escola - Instituto de Educação TapejaraminorStrategic or Co-development PartnerCooperation in programs, projects, and activities promoting institutional, scientific, and technological development, innovation, and knowledge dissemination, covering teaching, research, and extension.
• LAB SOCIAL - Inovação e Comunicação em Direitos HumanosminorStrategic or Co-development PartnerPartnership focused on innovation and communication in human rights, collaborating on events such as the Seminário de Formação para Gestores Municipais de Assistência Social.
• UNOCHAPECÓ - Universidade Comunitária da Região de ChapecócoreStrategic or Co-development PartnerCooperation in programs, projects, and activities promoting institutional, scientific, and technological development, innovation, and knowledge dissemination. UNOCHAPECÓ's Unoplus platform offers EGEM-affiliated courses at a 25% discount.
• ICETRAN - Instituto Catarinense de Trânsito e Formação ProfissionalminorChannel Partner/ Reseller/ DistributorPartnership for offering traffic-related courses through ICETRAN's online store (souparceiro.icetran.com.br/loja/egem).
• ABCR - Associação Brasileira de Captadores de RecursosminorStrategic or Co-development PartnerPartnership agreement to unite efforts in training public managers and representatives of social organizations to strengthen donation culture and sustainability of public policies.
• ContributominorStrategic or Co-development PartnerPartnership to train managers on Tax Reform. Since the first semester, more than 500 tax auditors, public accountants, internal controllers, municipal secretaries, prosecutors, mayors, and others have been trained.
• FECAM - Federação Catarinense de MunicípioscoreStrategic or Co-development PartnerFECAM is EGEM's founding partner, along with the 21 municipal associations. FECAM co-promotes events and congresses with EGEM, such as the FECAM and EGEM Congress on Public Finance, Accounting, and Internal Control.

Scale indicators5 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• CNM - Confederação Nacional de Municípios: National confederation representing all Brazilian municipalities. CNM runs its own training and capacity-building programs comparable to EGEM, but at national scale rather than state-level.
• IBAM - Instituto Brasileiro de Administração Municipal: Long-established national institute dedicated to municipal public administration in Brazil. Comparable as a training and consulting provider for Brazilian municipalities, but operating nationally rather than within a single state.
• FGV - Fundação Getúlio Vargas (FGV EBAP): Major Brazilian education and research institution offering executive education in public management and policy. Comparable as a training provider to public sector professionals, but operating in a much broader premium segment.
• ENAP - Escola Nacional de Administração Pública: Brazil's federal public administration school under the Ministry of Management. Directly comparable as a public sector training institution, but operating at the federal rather than municipal level and with a much larger scale.

Direct peers

• CIGA - Consórcio de Inovação na Gestão Pública: Santa Catarina public innovation consortium that operates the Boas Práticas ODS platform where EGEM publishes content. Comparable mission of modernizing and innovating municipal public management in the same state.
• EGP - Escola de Gestão Pública de Jundiaí: Municipal public management school in Jundiaí, São Paulo. EGEM has an active cooperation agreement with EGP for sharing courses. Comparable as a municipal-level public management training institution.
• ENA - Fundação Escola de Governo (Santa Catarina): State-level public management school in Santa Catarina that hosts EGEM's EAD courses on its Moodle platform. Closely comparable mission of training public servants in the same state, with overlapping content areas.

Others

• FECAM - Federação Catarinense de Municípios: EGEM's founding partner and the umbrella federation of Santa Catarina municipalities. Comparable ecosystem participant and founder of EGEM, but not a direct training provider — a strategic channel rather than competitor.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/egem_sc
• YouTubeyoutube.com/c/EscoladeGest%C3%A3oP%C3%BAblicaMunicipal
• Facebookfacebook.com/egemsc
• LinkedInlinkedin.com/company/egemsc
• Instagraminstagram.com/egemsc

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Escola De Gestão Pública Municipal - EGEM