EGV AG

What EGV AG does

EGV AG (legal name: EGV Lebensmittel für Großverbraucher AG) is a German B2B food wholesale distributor founded in 1928 and headquartered in Unna, Germany. The company supplies fresh produce (Obst & Gemüse), fresh meat (Frischfleisch), and a broad food assortment to the gastronomy and hospitality sector — primarily restaurants, cafés, catering companies, and hotels — across Germany through seven regional distribution centers (Unna, Herford, Eberswalde, Güstrow, Stade, St. Gangloff, and Wasserburg) and an owned delivery fleet. Its customer base spans independent restaurants and cafés, hotel groups, and institutional catering operations.

The company operates a multi-module digital platform layered over its core wholesale business: EGV|ONLINE+ (Shop & Informationssystem 3.0, powered by COPTeC) serves as the primary web ordering interface; EGV|KIS provides location-specific customer information systems at each branch; and the EGV|APP (iOS/Android) plus Selly Order enable mobile and on-the-go ordering. Beyond distribution, EGV|SOLUTIONS offers professional consulting (EGV|Beratungen), training seminars (Fortbildungen), and product concepts such as CoolCooking and High-Convenience/High-Solutions. The EGV|NATURE initiative addresses sustainability, supply chain due diligence, and resource efficiency. The business is held under a German Aktiengesellschaft (AG) corporate structure but operates as a private company with no exchange listing; revenue is not publicly disclosed, and the firm employs approximately 66 staff including a three-member executive board.

Revenue is generated through product margins on B2B wholesale transactions, with quote-based, volume-negotiated pricing managed through field sales representatives (Vertriebs-Außendienst), a national sales leadership function (Nationale Vertriebsleitung), and a dedicated Key Account Management team for large accounts. Self-serve digital ordering through EGV|ONLINE+, the EGV|APP, and Selly Order complements the relationship-led sales motion. Marketing and customer engagement rely on the company's media library (video and seafood recipes, product knowledge content), monthly promotional campaigns (Monatswerbung), industry events such as Food Sensation, and IFS Food certification as a credibility signal.

Name

EGV AG

Legal name

EGV Lebensmittel für Großverbraucher AG

Website

https://egv.de

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

EGV AG is a German B2B food wholesaler, founded in 1928 and headquartered in Unna, supplying fresh produce, fresh meat, and broad food assortments to restaurants, hotels, and catering operators across Germany via seven regional distribution centers and digital ordering platforms.

Ownership category

akta.pro rank

Headquarters

HQ city

Unna

HQ country

Germany

HQ region

Europe

Offices7 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Food Wholesale Distribution: B2B wholesale distribution of food products including fresh produce (Obst & Gemüse), fresh meat (Frischfleisch), and a wide product assortment to gastronomy and hospitality businesses. Products are delivered via company fleet to customer locations. Revenue generated through product margins on wholesale prices.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

EGV AG is a German food wholesale distributor that supplies restaurants, hotels, catering companies, and institutional kitchens with fresh produce, fresh meat, and a broad food assortment. The company operates seven regional distribution centers across Germany and delivers products via its own fleet, supported by digital ordering platforms (EGV|ONLINE+, EGV|APP, EGV|KIS) and value-added services including consulting, training seminars, and specialized food concepts such as CoolCooking and High-Convenience.

Product overview

EGV AG operates as a food wholesale company (Lebensmittelgroßhandel) serving the gastronomy and hotel industry (Gastronomie & Hotellerie) in Germany. The company offers a multi-module digital platform anchored by EGV|ONLINE+ (Shop & Informationssystem 3.0) for e-commerce and EGV|KIS (Kunden-Informations-System) for customer information management at 6 locations. Additional digital add-ons include the EGV|APP for mobile access and Selly Order for ordering. The Solutions division provides consulting services (EGV|Beratungen), training programs (Fortbildungen/Seminare), and specialized food concepts including CoolCooking and High-Convenience/High-Solutions for high-convenience products.

Differentiator

Problem solved

Functional benefit

Brands

• EGV|SOLUTIONS: Professional solutions division offering consulting, training, EGV|ONLINE+ shop system, EGV|KIS, CoolCooking, High-Convenience concepts, and EGV|APP
• EGV|NATURE
• EGV|ONLINE+
• EGV|Beratungen
• CoolCooking
• High-Convenience
• High-Solutions
• Selly Order
• EGV|KIS

Products and services

• Lebensmittelgroßhandel (Food Wholesale Distribution)

Quantifiable outcome

• EGV AG maintains IFS Food certification and comprehensive quality management systems

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• COPTeCcoreTechnology or IntegrationCOPTeC provides the technological platform for EGV|ONLINE+ (Shop & Informationssystem 3.0), the company's web-based ordering system hosted at egv30.coptec.de. This is the primary digital ordering platform for EGV AG's B2B customers.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• FrischeParadies GmbH: Premium German food distributor serving top gastronomy and hotel customers with high-quality fresh produce, meat, and specialty items. Comparable to EGV's premium assortment and HoReCa focus.
• CHEFS CULINAR Nord GmbH & Co. KG: German foodservice wholesaler specializing in supplies to restaurants, hotels, and catering businesses. Closely comparable to EGV in product range, target customers, and digital ordering offerings.

Regional players

• Frisch aus Bayern (regional Bavarian wholesalers): Network of Bavarian food wholesalers serving regional gastronomy. Comparable to EGV's Wasserburg branch in product range and HoReCa customer focus within Bavaria.
• Handelshof Management GmbH: German food wholesaler serving restaurants, hotels, and catering businesses primarily in western Germany. Overlaps with EGV's Unna, Herford, and Wasserburg catchment areas.

Broad incumbents

• METRO AG: Germany's largest foodservice wholesaler operating the METRO Cash & Carry and delivery business. Overlaps directly with EGV in serving restaurants, hotels, and caterers across Germany but at significantly larger scale.
• Selgros Cash & Carry (Transgourmet): German cash-and-carry and foodservice wholesale chain operated under Transgourmet. Competes with EGV for gastronomy and small hospitality buyers in overlapping German regions.
• Transgourmet Deutschland: Owned by the Swiss Coop Group, Transgourmet is one of Germany's leading foodservice wholesalers serving HoReCa customers nationwide. Direct overlap with EGV's gastronomy and hotel customer base.
• Edeka Foodservice: Foodservice arm of the Edeka Group delivering to restaurants, hotels, and caterers across Germany. Comparable to EGV in B2B food wholesale for the HoReCa segment, though with stronger retail-group backing.
• Aramark Holdings GmbH: Global contract food services and supply company with German operations serving institutional and hospitality clients. Comparable to EGV in supplying hotels and institutional catering, though with a different delivery model.

Others

• COPTeC GmbH: Technology partner that hosts EGV's EGV|ONLINE+ Shop & Informationssystem 3.0 platform. Relevant as the technology enabler behind EGV's digital ordering infrastructure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/egv-lebensmittel-f%C3%BCr-gro%C3%9Fverbraucher-ag

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EGV AG