Eitri

What Eitri does

Eitri is a non-profit health innovation center and incubator located at 31 Haukelandsbakken in Bergen, Norway, operated by VIS (Vestlandets Innovasjonsselskap) in collaboration with the University of Bergen and Haukeland University Hospital under Siva SF incubator status. The center provides physical workspace, mentorship, and ecosystem connections to health tech startups from ideation through market launch and scaling, with a stated mission to make Bergen, Vestlandet, and Norway world-leading in health innovation. Core offerings include the EIRA growth program (a tailored acceleration program for early-growth-stage health tech companies), Testbyen Bergen (a network of clinical testing arenas including Norwegian Smart Care Lab, FHU, Haraldsplass Diakonale Sykehus, and Haukeland University Hospital), regulatory strategy services delivered in partnership with Inventas AS, and event programming including weekly Fredagsvaffel networking sessions, Demo Day Vestlandet, and the annual Innovasjonsuken OPP festival.

Eitri's technology posture is that of an infrastructure provider rather than a software developer; it does not build proprietary AI models or digital platforms. Its core "technology" assets are the physical and institutional co-location with clinical and academic partners, which give portfolio companies rare access to clinical test environments, regulatory guidance, and a concentrated community of researchers, clinicians, investors, and entrepreneurs. The center also operates as the Bergen department of Norway Health Tech, extending its reach to the merged national health cluster's 350+ member network. Portfolio companies span fMRI solutions (Nordic Neuro Lab, present in 73+ countries), clinical documentation AI (Noteless), respiratory wireless sensors (Eupnea), AI scheduling (Dynamon), IBS digital therapeutics (Noba), and patient participation tools (Medicue), with notable 2024 award wins including Årets Villsau and Årets helsegründer.

The business model is grant-funded professional services rather than commercial SaaS or fee-for-service. Revenue derives from Siva SF core funding, the Norway Health Tech/Vestlandet 12.5 million NOK 2025 grant allocation, Innovation Norway program co-funding, and institutional partner contributions. Eitri does not publicly disclose pricing for its incubation services because it operates as a publicly funded hub. Primary customer segments are health tech startups (early- and growth-stage), academic innovators (researchers, clinicians, students with commercializable health innovations), and investors/corporate partners seeking health tech deal flow. The organization markets through events, blog content, newsletter, LinkedIn, and partnership referral channels, with event-driven and community-led go-to-market motions.

Name

Eitri

Legal name

VIS (Vestlandets Innovasjonsselskap)

Website

https://eitrilab.no

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

Eitri is a non-profit health innovation center and Siva SF-backed incubator in Bergen, Norway, operated by VIS with the University of Bergen and Haukeland University Hospital. It provides workspace, mentorship, clinical testing arenas, and ecosystem access to early-stage health tech startups and academic innovators across Norway.

Ownership category

akta.pro rank

Headquarters

HQ city

Bergen

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Incubation Services: Eitri provides incubation services to health tech startups, including access to facilities, mentorship, and acceleration programs. Revenue is generated through Siva funding, municipal/regional government support, and partnership contributions.
2. Innovation Arena Programs: The organization runs programs like EIRA growth program, regulatory strategy workshops, and competency programs in collaboration with Norway Health Tech and Inventas AS. These programs are partially funded by Innovation Norway and government initiatives.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Eitri operates a physical health innovation center and incubator in Bergen, Norway, providing health tech startups with workspace, mentorship, community, testing facilities, regulatory guidance, and ecosystem connections. Its offerings include the EIRA growth program for early-stage health companies, the Testbyen Bergen network of clinical testing arenas, and partnership access through Norway Health Tech's 350+ member network.

Product overview

Eitri is a health innovation center and incubator operating as a physical facility in Bergen, Norway. It is a collaboration between the University of Bergen, Haukeland University Hospital, and VIS (Vestlandets Innovasjonsselskap). The organization provides a comprehensive ecosystem for health innovation that includes: a physical workspace and community for entrepreneurs; the EIRA growth program for early-stage health tech companies; Testbyen Bergen, a network of testing arenas connecting startups with clinical environments; regulatory strategy services; and partnership with Norway Health Tech for access to Norway's largest health cluster. Additional offerings include weekly Fredagsvaffel networking sessions, Demo Day Vestlandet investment events, and the annual Innovasjonsuken OPP festival. Eitri does not appear to offer software products or digital platforms as primary offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Health Innovation Center and Incubator Services Physical innovation center and incubator in Bergen, Norway, providing health tech entrepreneurs with workspace, resources, guidance, mentorship, and a community to develop innovations from idea to market. Operated as a collaboration between University of Bergen, Haukeland University Hospital, and VIS.
• EIRA Growth Program (Eira Vekstprogram) Tailored growth program for health technology companies in early growth stages, providing support for business development and customized activities to shorten the path from market access to scaling.
• Testbyen Bergen (Test City Bergen) Testing arena network in Bergen providing startups access to clinical testing facilities including Alrek Helseklynge, Haraldsplass Diakonale Sykehus, FHU, Haukeland Universitetssykehus, and Norwegian Smart Care Lab for validating products in realistic healthcare environments.
• Norway Health Tech Partnership Access As a department of Norway Health Tech, Eitri provides access to Norway's largest health cluster with over 350 members, offering regulatory guidance, business development support, investor connections, and international scaling assistance.
• Regulatory Strategy Services Expert guidance on regulatory compliance for medical devices and health technology products, including CE/FDA/ISO requirements, market access strategy, and connection to testing and clinical validation environments.

Quantifiable outcome

• Companies like Nordic Neuro Lab have achieved installations in nearly 1900 hospitals across 73+ countries
• +2 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered core, major and minor.

• University of Bergen (UiB)coreStrategic or Co-development PartnerFounding institutional partner in Eitri collaboration. University of Bergen provides research expertise, student talent pipeline, and academic credibility to the health innovation ecosystem. Located adjacent to Eitri facilities at Ulriksbanens endestasjon.
• Haukeland University HospitalcoreStrategic or Co-development PartnerMajor clinical partner providing access to hospital environments, clinical expertise, and patient populations for testing health innovations. Located adjacent to Eitri facilities.
• VIS (Vestlandets Innovasjonsselskap)coreStrategic or Co-development PartnerInnovation company that co-manages Eitri along with UiB and Haukeland. VIS provides business development expertise, startup programs including GründerAcademy, and connects companies with capital and ecosystem resources.
• Norway Health TechcoreStrategic or Co-development PartnerNorway's largest health cluster with 350+ members. Eitri serves as Bergen department of NHT. Partnership provides access to national network, test arenas, funding opportunities, and international scaling support. Merger with Norwegian Smart Care Cluster effective January 1, 2025 created unified national cluster.
• Alrek helseklynge (Alrek Health Cluster)majorStrategic or Co-development PartnerKnowledge cluster neighboring Eitri that brings together health research, education, and business. Part of the broader health innovation campus in Bergen that includes Eitri, Haukeland, and UiB.
• Inventas ASmajorTechnology or IntegrationRegulatory strategy and medical device consulting partner. Collaborates with Eitri on competency programs helping health startups navigate regulatory requirements for market access (CE/FDA/ISO compliance).
• Norwegian Smart Care ClustercoreStrategic or Co-development PartnerNow merged with Norway Health Tech from January 1, 2025. Previously ran EIRA accelerator program with Eitri participation. Provided Norwegian Smart Care Lab testing facilities and expertise.
• Valide (Helseeinkubatoren)minorChannel Partner/ Reseller/ DistributorHealth incubator in Stavanger/Validé. Co-program partner in EIRA accelerator program, connecting health tech companies across Vestland region.
• Oslo Cancer ClusterminorChannel Partner/ Reseller/ DistributorCancer-focused life science cluster. Co-program partner in EIRA accelerator, connecting oncology-focused health tech companies.
• The Life Science ClusterminorChannel Partner/ Reseller/ DistributorNational life science cluster. Co-program partner in EIRA accelerator connecting life science startups.
• AleapminorChannel Partner/ Reseller/ DistributorHealth startup incubator in Oslo. Co-program partner in EIRA and shares companies (like Noteless) in dual incubation.
• Norwegian Smart Care LabmajorTechnology or IntegrationTesting facility network within Norwegian Smart Care Cluster. Provides test and validation services for health tech companies, operating at Alrek helseklynge and other locations.
• Forskningsenhet for helseundersøkelser (FHU)majorTechnology or IntegrationResearch unit at UiB/Haukeland that can perform testing, clinical studies, and verification of new solutions. Flexible services for startups including design, protocol writing, and execution of verifications.
• Haraldsplass Diakonale SykehusmajorStrategic or Co-development PartnerHospital adjacent to Eitri that serves as test partner for health innovations. Has shown willingness to be test partners with startups and engages in innovation-focused public-private collaboration.
• Bergen Næringsråd (Bergen Chamber of Commerce)minorStrategic or Co-development PartnerRegional business organization. Partnership for networking, visibility, and award programs like Årets Villsau.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Aleap: Oslo-based health-tech incubator operating in Norway with overlapping programs (EIRA, dual-incubation). Direct peer sharing portfolio companies (e.g., Noteless) and national incubation mandate.
• MaRS Discovery District: Toronto-based innovation hub with a major health portfolio. Comparable in providing incubation, test environments, and ecosystem coordination for health-tech ventures.
• Norway Health Tech: National health-tech cluster of which Eitri serves as the Bergen department. Operates the same incubator-style programs, regulatory guidance, and investor matchmaking at a national level.
• MATTER: Chicago-based health-tech incubator and innovation hub. Comparable mission of connecting entrepreneurs, clinicians, and industry partners to commercialize healthcare solutions.
• Plug and Play Tech Center: Global accelerator running a dedicated Health & Wellness vertical. Comparable in operating accelerator cohorts, corporate partner matchmaking, and Demo Day formats.
• Karolinska Innovations: Swedish health/life-science incubator co-located with Karolinska University Hospital. Closely analogous academic-clinical co-location model targeting Nordic health-tech founders.
• VIS Innovasjon (Vestlandets Innovasjonsselskap): Parent operating entity of Eitri, running broader regional innovation services and GründerAcademy. Closely comparable as a public innovation support organization in Vestlandet.
• Valide (Helseeinkubatoren): Stavanger-based health incubator co-program partner in the EIRA accelerator. Direct peer sharing programs and regional Vestlandet/Rogaland startup pipeline.

Regional players

• Health Innovation Manchester: UK NHS-affiliated health innovation accelerator. Comparable public-sector-backed model focused on testing and adopting innovations within regional health systems.
• Barcelona Health Hub: Mediterranean health-tech hub co-located with a major hospital (Hospital de Sant Pau). Comparable physical co-location model serving as a meeting point for startups, clinicians, and corporates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/eitrihealth

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eitri