Eastern International University (EIU)
Eastern International University (EIU) is a private Vietnamese university founded by Becamex IDC Corporation in Binh Duong Province, offering ten MOET-accredited undergraduate programs, an MBA, and professional training in engineering, IT, nursing, business, and economics, with a 2,000-capacity dormitory and 390+ enterprise and 30+ international university partners.
- Company typePrivate
- Founded-
- HeadquartersThu Dau Mot, Binh Duong, Vietnam
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Eastern International University (EIU) does
Eastern International University (EIU) is a private Vietnamese higher education institution founded by Becamex IDC Corporation and headquartered on a 2,000+ capacity greenfield campus in Binh Duong New City, Thu Dau Mot, Binh Duong Province. It operates across five schools — Engineering, Computing and Information Technology, Nursing, Business Administration, and Economics — delivering ten MOET-accredited undergraduate programs (180–195 credits over four years), plus an MBA, professional training courses, and a Foreign Language Center with 100% native English-speaking instructors and a mandatory IELTS 6.0 graduation requirement.
EIU's revenue model is primarily subscription-style annual tuition, priced by discipline (Engineering/IT 27M VND/year, Business/Economics 50M VND/year, Nursing 20M VND/year, fixed across the study period), augmented by pay-as-you-go English language fees (12M VND per level), monthly dormitory subscriptions (Standard 300K VND, International 1.4M VND), and bundled internet packages in a 704-room, 2,000+ capacity dormitory. Ancillary revenue streams include continuing professional training and partnerships-driven internship/recruitment services for industry.
The university's go-to-market is sales-led and event-driven: it recruits prospective students through campus visits, Open Days drawing nearly 900 attendees, high school outreach, virtual tours, and a multi-channel digital funnel (website, Facebook, Instagram, LinkedIn, YouTube, TikTok, Zalo, and the dangkyxettuyen.eiu.edu.vn registration portal). Operationally, EIU is embedded in the Becamex industrial ecosystem, with research infrastructure including 15 laboratories and 5 specialized centers (Industry 4.0 Innovation Center, Advanced Manufacturing Center, EIU-Sembcorp Sustainable Solutions Center, FabLab, Cybersecurity Center, and an Electronics-Semiconductor-Telecom Center), and is supported by 390+ enterprise partners (51% FDI) and 30+ international university partners across Asia, Australia, and Europe.
Eastern International University (EIU) firmographics
Firmographics- Name
- Eastern International University (EIU)
- Legal name
- Trường Đại học Quốc tế Miền Đông
- Website
- https://eiu.edu.vn
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Eastern International University (EIU) is a private Vietnamese university founded by Becamex IDC Corporation in Binh Duong Province, offering ten MOET-accredited undergraduate programs, an MBA, and professional training in engineering, IT, nursing, business, and economics, with a 2,000-capacity dormitory and 390+ enterprise and 30+ international university partners.
- Ownership category
- akta.pro rank
Eastern International University (EIU) industry classification
Industry- Product category
- Higher Education
- NAICS
- Colleges, Universities, and Professional Schools (6113), Language Schools (611630), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- International & Global Research Universities (Multi-Campus/International Footprint) (EDAHABAI)
- akta.pro secondary industries
- STEM-Focused Research Universities (Engineering & Applied Sciences) (EDAHABAB), International Branch Campus & Offshore Program Partnerships (EDAIABAI)
Keywords
Where Eastern International University (EIU) is headquartered
LocationHeadquarters
- HQ city
- Thu Dau Mot, Binh Duong
- HQ country
- Vietnam
- HQ region
- Asia
Offices2 records
Markets served
Eastern International University (EIU) business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Undergraduate Tuition Fees: Annual tuition fees charged to undergraduate students across 10 programs. Engineering and IT programs priced at 27,000,000 VND/year, Business and Economics at 50,000,000 VND/year, and Nursing at 20,000,000 VND/year. Fees are fixed throughout the study period.
- English Language Program: English language training at the Language Center with 5 levels, 12,000,000 VND per level. Students typically study 1 year of English before entering major programs.
- Dormitory/Accommodation Services: Student dormitory with Standard Area (300,000 VND/month per student) and International Area (1,400,000 VND/month per student). Electricity and water charged separately based on usage.
- Internet Services: Internet packages offered to dormitory residents: 90Mbps for 180,000 VND and 150Mbps for 230,000 VND per month, plus 300,000 VND installation fee.
- Professional Training Programs: Professional training courses and skill development programs for students and external participants
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Economics and Business Administration Programs |
| Subscription | Annual | Engineering and IT Programs |
| Subscription | Annual | Nursing Program |
| Unit Pricing | Pay-as-you-go | English Language Program |
| Subscription | Monthly | Standard Dormitory Area |
| Subscription | Monthly | International Dormitory Area |
| Subscription | Monthly | Internet Packages (Dormitory) |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels11 records
Eastern International University (EIU) product offering
Product offeringCore offering
Eastern International University is a private university in Binh Duong Province, Vietnam, offering ten accredited undergraduate programs in Engineering, Computing and Information Technology, Nursing, Business Administration, and Economics, plus a graduate MBA program. The university also operates supporting paid services including a five-level English Language Program, an on-campus dormitory housing 2,000+ students, professional training courses, and provides access to 15 state-of-the-art laboratories and 5 specialized research centers.
Product overview
Eastern International University (EIU) is a private university founded by Becamex IDC Corporation in Binh Duong Province, Vietnam, offering a comprehensive educational ecosystem comprising ten accredited undergraduate programs, graduate programs (MBA), professional training courses, and extensive student support services. The university operates 15 state-of-the-art laboratories and 5 specialized research centers (Industry 4.0 Innovation Center, Advanced Manufacturing Center, EIU-Sembcorp Sustainable Solutions Center, FabLab, and Cybersecurity Center). EIU's product portfolio centers on its accredited degree programs (Economics, Business Administration, Nursing, and Engineering/IT disciplines) complemented by supporting services including the EIU Library, Foreign Language Center (5-level English program with native speakers), EIU Dormitory (704 rooms), and digital platforms (Online Admission System, Moodle LMS, Degree Verification, EIU Calendar, and Virtual Tour). The institution emphasizes industry collaboration with over 390 partner companies and maintains 30+ international university partnerships across Asia and Europe.
Differentiator
Problem solved
Functional benefit
Products and services
- Undergraduate Programs Ten accredited undergraduate degree programs across Engineering, Computing and Information Technology, Nursing, Business Administration, and Economics disciplines, requiring 180-195 credits over four years with a mandatory IELTS 6.0 graduation requirement.
- MBA Program (Master of Business Administration) Graduate-level Master of Business Administration program providing advanced business management education with professional development opportunities.
- English Language Program (Foreign Language Center) Five-level English language training program with 100% native English-speaking instructors at the Language Center, designed to prepare students for the IELTS 6.0 graduation requirement; priced at 12,000,000 VND per level (1,000 instructional hours total).
- EIU Dormitory On-campus student housing facility with 704 rooms accommodating over 2,000 students, offering Standard Area (300,000 VND/month per student) and International Area (1,400,000 VND/month per student), with internet packages of 90Mbps or 150Mbps available.
- Professional Training Programs Professional training courses and skill development programs offered by the university for workforce development and lifelong learning, available to students and external participants.
Quantifiable outcome
- 95% of graduates are employed in positions aligned with their academic training
- +4 more outcomes
Companies that use Eastern International University (EIU)
Customer profileNamed customers17 records
Segments4 records
Ideal customer profiles4 records
Eastern International University (EIU) technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature10 records
Eastern International University (EIU) partnerships and signals
Strategic signalPartnerships
28 partnerships are on record, tiered core and minor.
- C-Hawk Technology VietnamcoreMOU signed for comprehensive collaboration including internships, field trips, company visits, industry projects, applied research, workforce development, curriculum enhancement aligned with industry needs, technical training, and innovation initiatives. Both parties aim to expand employment opportunities and support students in adapting to changing labor market conditions.
- Yamaguchi Prefectural University (Japan)minorInternational university partnership for academic exchange and collaboration
- Asia University (Japan)minorInternational university partnership for academic exchange and collaboration
- Tokyo University of Technology (Japan)minorInternational university partnership for academic exchange and collaboration
- USE Company (Japan)minorEnterprise partnership for industry collaboration
- National University of Singapore (Singapore)minorInternational university partnership for academic exchange
- Nanyang Polytechnic (Singapore)minorInternational polytechnic partnership for student exchange and training
- Singapore Polytechnic (Singapore)minorInternational polytechnic partnership for academic collaboration
- A*STAR & ARTC (Singapore)minorResearch and technology collaboration with Singapore's Agency for Science, Technology and Research and its Advanced Remanufacturing and Technology Centre
- Khon Kaen University (Thailand)minorInternational university partnership for cultural exchange and academic collaboration
- Jeju National University (Korea)minorInternational university partnership for student exchange and cultural programs
- Chung Shan Medical University (Taiwan)minorInternational university partnership for health sciences collaboration
- Chungnam National University (Korea)minorInternational university partnership for academic exchange. Team from this university won 1st place in EIU International Case Competition 2026.
- Portland State University (USA)minorInternational university partnership for program updates and academic collaboration
- University of Northern Colorado (USA)minorInternational university partnership for academic exchange
- UWE Bristol (United Kingdom)minorWorking session held to discuss academic collaboration in business, management, and health sciences. UWE Bristol delegation expressed appreciation for EIU's modern learning environment and education-industry engagement model.
- Adelaide University (Australia)minorMOU signed for cooperation in academic and research areas
- HKU Business School (Hong Kong)minorAsia Pacific Study Tour 2026 participant. Students participated in Six Thinking Hats workshop and visited EIU facilities and Becamex ecosystem including VSSES.
- CicorcoreStrategic manufacturing partner in the Production sector group. Collaboration includes internship, recruitment, field trips, and research projects.
- Bonfiglioli VietnamcoreStrategic manufacturing partner in the Production sector group. Collaboration includes internship, recruitment, field trips, and research projects.
- Ecco VietnamcoreManufacturing partner in the Production sector group. Collaboration includes internship, recruitment, field trips, and research projects.
- OMRON VietnamcoreAutomation and manufacturing partner in the Production sector group. Collaboration includes internship, recruitment, field trips, and research projects.
- Ashley FurniturecoreSupply chain partner in the Logistics sector group. Collaboration includes internship, recruitment, field trips, and research projects.
- LF LogisticscoreSupply chain partner in the Logistics sector group. Collaboration includes internship, recruitment, field trips, and research projects.
- Orient SoftwarecoreIT partner in the Information Technology sector group. Collaboration includes internship, recruitment, field trips, and research projects.
- Becamex Tokyu Bus CompanycoreProvides KAZE Shuttle Bus service connecting various areas of Bình Dương province with Japanese-style bus service adhering to punctuality, courteous service, cleanliness, safe operation, and accident prevention criteria.
- Vietnam Technology & Telecommunication JSC (VNTT)coreInternet service provider for Bình Dương New City and EIU dormitory area. Provides internet packages and WiFi services to students.
- Vietnam – Singapore Smart Energy Solutions JSC (VSSES)minorSmart energy solutions company visited during HKU Business School program. Part of the Becamex ecosystem.
Scale indicators13 records
Recent moves6 records
Expansion highlights6 records
Eastern International University (EIU) competitors and assessment
Company assessmentDirect peers
- VinUniversity: Private not-for-profit university in Hanoi backed by Vingroup with international curriculum, English-medium instruction, and industry-aligned programs — closely parallels EIU's positioning as a private, international-standard, corporate-backed university.
- FPT University: Vietnam's largest private technology-focused university with strong enterprise partnerships and applied curriculum — directly comparable to EIU's IT/engineering emphasis and corporate recruitment model.
- RMIT University Vietnam: Private international university with a Vietnam campus offering accredited undergraduate and postgraduate programs with strong industry links — directly comparable to EIU's international-curriculum private model targeting high-school graduates in Vietnam.
- Ton Duc Thang University: Public-private university in HCMC with strong internationalization, English-medium instruction, and industry collaboration — a comparable peer operating in the same international-curriculum private-leaning segment.
- Duy Tan University: Large private multi-disciplinary university in central Vietnam with applied programs and international partnerships — comparable as a private, broad-program, partnership-driven Vietnamese institution competing for similar student segments.
- Hoa Sen University: Private Vietnamese university offering business, technology, and design programs with industry partnerships — directly comparable private peer operating in the same domestic tuition-driven segment as EIU.
- International University — VNU-HCM (IU): Public university under Vietnam National University HCMC delivering English-medium programs with international accreditation — comparable to EIU's international curriculum and English-proficiency graduation requirements.
Others
- Becamex Business School (parent-affiliated entity): Business school embedded within EIU itself under Dean Dr. Kang Seung Won — listed as an internal peer/adjacent entity that overlaps with EIU's MBA and business undergraduate programs.
Regional players
- Ho Chi Minh City University of Technology (HCMUT-Bach Khoa): Vietnam's premier public engineering university — comparable as a competitor for high-achieving students considering EIU's engineering and IT programs, though public vs. private model differs.
- Foreign Trade University: Leading public university specializing in economics, business, and international trade — comparable as a Vietnam-based competitor for EIU's business administration and economics undergraduate enrollment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Eastern International University (EIU) social profiles
Digital presenceEastern International University (EIU) compliance and trust
Trust signalCompliance1 record
Eastern International University (EIU) financial estimates
Financial estimateRevenue estimate
Valuation estimate
Eastern International University (EIU) leadership team
Management profileNumber of profiles
Profiles5 records
Eastern International University (EIU) funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Eastern International University (EIU) M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Eastern International University (EIU)
What does Eastern International University (EIU) do?
Eastern International University is a private university in Binh Duong Province, Vietnam, offering ten accredited undergraduate programs in Engineering, Computing and Information Technology, Nursing, Business Administration, and Economics, plus a graduate MBA program. The university also operates supporting paid services including a five-level English Language Program, an on-campus dormitory housing 2,000+ students, professional training courses, and provides access to 15 state-of-the-art laboratories and 5 specialized research centers.
Is Eastern International University (EIU) a public or private company?
Eastern International University (EIU) is a private company. It is classified as corporate owned and is currently operating.
When was Eastern International University (EIU) founded?
Eastern International University (EIU) was founded in -1. It employs 251 to 500 people.
Where is Eastern International University (EIU) based?
Eastern International University (EIU) is headquartered in Thu Dau Mot, Binh Duong, Vietnam, in the Asia region.
How does Eastern International University (EIU) make money?
Five revenue lines are on record. Undergraduate Tuition Fees are the primary driver. The others are english Language Program, dormitory/Accommodation Services, internet Services and professional Training Programs.
Who are Eastern International University (EIU)'s main competitors?
Direct peers on record are VinUniversity, FPT University, RMIT University Vietnam, Ton Duc Thang University, Duy Tan University, Hoa Sen University and International University — VNU-HCM (IU). Becamex Business School (parent-affiliated entity) is listed as an others. Regional players are Ho Chi Minh City University of Technology (HCMUT-Bach Khoa) and Foreign Trade University.
Does Eastern International University (EIU) have an API?
No public API is recorded for Eastern International University (EIU).
What industry is Eastern International University (EIU) in?
Eastern International University (EIU)'s product category is Higher Education. Its primary akta.pro industry code is EDAHABAI, International & Global Research Universities (Multi-Campus/International Footprint), with a secondary code of EDAHABAB, STEM-Focused Research Universities (Engineering & Applied Sciences). Its NAICS code is 6113 and its SIC code is 8200.