Elas no Mercado Financeiro

What Elas no Mercado Financeiro does

Elas no Mercado Financeiro is a São Paulo, Brazil-based professional development organization founded in 2020 that operates as a women-exclusive financial market league. Its mission is to promote the collective development and technical and professional integration of women in the financial market, providing a safe and inclusive environment for sharing experiences, building financial skills, and establishing professional networks. The organization serves primarily students and early-career women targeting investment banking, private equity, asset management, venture capital, M&A, and wealth management careers, with a stated membership of 47 alumni now placed at institutions including Goldman Sachs, JP Morgan, Morgan Stanley, BTG Pactual, UBS, BCG, Itaú, Pátria Investimentos, Kinea, and Lazard.

The organization's core product is a membership-based league organized around three specialized nuclei — Investment Banking, Private Equity, and Asset Management — that deliver hands-on project work, mentorship from industry practitioners, and training in financial modeling, valuation, and portfolio construction. Supporting programs include three national competitions (igc Challenge for M&A simulation, VC Challenge hosted with KPTL, and Inter Research Challenge), an alumni network, an email mailing list for job openings and events, and a recruiter job posting service that intermediates between financial employers and the membership. Strategic partnerships with BTG Pactual, Citibank, Credit Suisse, PWC, Kinea, Lazard, KPTL, Galapagos Capital, Euro Latina Finance, and Stratus provide expertise, competition infrastructure, and a recruitment pipeline.

The entity is an independent, founder-led private organization under President Lívia Cassiolato, with 26 employees and no disclosed revenue, funding, or commercial pricing model. The organization is described in source material as a professional development association rather than a commercial enterprise, making it structurally distinct from a venture-backed or listed company. Distribution relies on organic social channels (LinkedIn, Instagram, Facebook, YouTube), website content, and the mailing list, with all activity currently confined to Brazil.

Name

Elas no Mercado Financeiro

Legal name

Elas no Mercado Financeiro

Website

https://elasnomercadofinanceiro.com.br

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Elas no Mercado Financeiro is a São Paulo-based women-exclusive financial market league, founded in 2020, offering training, networking, and competition programs in investment banking, private equity, and asset management for women pursuing careers in Brazilian finance.

Ownership category

akta.pro rank

Product category

Professional Development & Networking

NAICS

Technical and Trade Schools (6115)

akta.pro primary industry

Finance, Banking & Capital Markets (EDAAAPAG)

akta.pro secondary industries

Investments & Capital Markets (Trading, Portfolio, Derivatives) (EDABAJAI), Finance, Accounting & Risk (CFA/CPA/FRM) Certifications (EDAAANAD), Banking, Credit & Lending (Underwriting, Credit Risk) (EDABAJAH)

Keywords

• Women in finance network
• Financial market league
• Professional development community
• Investment banking training
• Career mentorship program

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Distribution channels2 records

Marketing channels6 records

Core offering

Elas no Mercado Financeiro operates a women-only financial market league providing training, mentorship, and networking through specialized nuclei in Investment Banking, Private Equity, and Asset Management. The organization supplements its core educational program with national competitions, a mailing list for job openings, a recruiter job-posting service, and an alumni network connecting graduates with careers at major financial institutions.

Product overview

Elas no Mercado Financeiro is a unified platform offering a financial market league exclusively for women, centered around specialized nuclei (Investment Banking, Private Equity, Asset Management) that provide hands-on project development and mentorship from industry experts. The organization supplements its core educational offering with competitive programs (igc Challenge, VC Challenge, Inter Research Challenge), a job posting service for recruiters, an email mailing list for vacancies and events, and an alumni network connecting graduates with career opportunities at major financial institutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Financial Market League for Women
• Recruiter Job Posting Service
• Mailing List Subscription

Quantifiable outcome

• Alumni placed at leading financial institutions including Goldman Sachs, Morgan Stanley, JP Morgan, BTG Pactual, UBS, Pátria Investimentos, Kinea, Lazard, BCG, Itaú
• +1 more outcomes

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• BTG PactualcoreStrategic or Co-development PartnerMajor Brazilian investment bank and financial services company, listed as a partner organization supporting the development of women in financial markets.
• CitibankcoreStrategic or Co-development PartnerGlobal financial institution providing support for women's professional development in financial markets.
• Credit SuissecoreStrategic or Co-development PartnerInternational financial services company supporting the organization's mission to promote women in finance.
• Fortezza PartnersminorStrategic or Co-development PartnerPartner organization providing expertise and support for professional development activities.
• Galapagos CapitalminorStrategic or Co-development PartnerInvestment firm partner supporting women's advancement in financial markets.
• PWCcoreStrategic or Co-development PartnerProfessional services firm providing expertise and resources for professional development programs.
• KineacoreStrategic or Co-development PartnerBrazilian investment management firm, part of Itaú group, supporting the organization's activities and alumni placement.
• LazardcoreStrategic or Co-development PartnerGlobal financial advisory and asset management firm, partner in women's professional development initiatives.
• KPTLcoreStrategic or Co-development PartnerTechnology-focused investment firm that organizes the VC Challenge, the largest venture capital and entrepreneurship competition in Brazil.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Women in ETFs: Global nonprofit promoting women's leadership in the ETF and asset management industry through education, networking, and mentorship. Highly comparable in the asset management nucleus context but narrower in scope to ETFs.
• SEO (Sponsors for Educational Opportunity): Nonprofit providing career development and internship/placement programs for underrepresented students into competitive industries including finance. Comparable model (training + employer access) but with a broader diversity mandate beyond gender.

Others

• KPTL: Brazilian technology-focused venture capital firm that organizes the VC Challenge in partnership with Elas. Not a peer in the talent-development sense, but the closest disclosed operational counterpart in Brazil that combines VC investment with national-level competitions — relevant for benchmarking the Brazilian VC ecosystem.
• AnitaB.org: Global nonprofit advancing women in technology. Not a direct competitor but a thematically adjacent organization demonstrating how women-in-[industry] communities can be monetized via sponsorships, conferences, and employer partnerships — a relevant comparable for org design rather than product overlap.

Direct peers

• Ellevate Network: Professional community for women in business (formerly 85 Broads), offering networking, mentorship, and career resources. Comparable as a member-driven women's career-development platform with corporate sponsorship.
• Forte Foundation: Nonprofit dedicated to launching women into business school and finance careers via education, networking, and employer connections. Comparable in role as a women-in-finance talent pipeline with corporate sponsorships.
• 100 Women in Finance: Global nonprofit network advancing women in the finance and alternative investment industries. Closest comparable in mission and structure: a member-driven professional development and networking organization for women in finance, just operating globally rather than Brazil-only.
• Women's Bond Club: Long-running US nonprofit for women in the capital markets / fixed income industry, providing scholarships, networking, and mentorship. Comparable as a women-in-markets professional association with employer sponsorship and career-development focus.
• Girls Who Invest: US-based nonprofit focused on increasing the number of women in portfolio management and investment management through intensive training programs. Highly comparable: project-based education, mentorship, and a placement pipeline into top investment firms — the same operating model as Elas's nuclei.

Broad incumbents

• Catalyst: Global nonprofit advancing women in the workplace through research, advisory, and inclusion initiatives. Larger incumbent in the broader women-in-business ecosystem; overlaps with Elas on the diversity-pipeline narrative but serves all industries, not just financial markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/c/ElasnoMercadoFinanceiro
• Facebookfacebook.com/elasnomercadofinanceiro
• LinkedInlinkedin.com/company/elas-no-mercado-financeiro
• Instagraminstagram.com/elasnomercadofinanceiro

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Elas no Mercado Financeiro