El Cobertizo

What El Cobertizo does

El Cobertizo is a family-owned restaurant and event venue operated by the Alagón family since 1970, located on a rural estate in Plasencia del Monte, a few minutes from Huesca in the Aragon region of Spain. The business operates as a physical hospitality destination combining an à la carte restaurant specializing in traditional Aragonese market cuisine with charcoal-grilled meats, an architectural winery featuring more than 100 wine references, and a comprehensive private events business marketed under the 'Events El Cobertizo 360°' sub-brand. The venue accommodates groups from 20 to 800 guests across indoor salons and 6,000m² of garden areas, supported by on-site accommodation, meeting rooms, a summer terrace, a disco, a children's leisure area, and complimentary private parking. The company serves three primary customer segments: wedding couples and families celebrating matrimonial events, baptisms, and communions; corporate groups seeking venues for meetings and team events; and individual or group diners seeking fine Aragonese cuisine.

The business generates revenue through three streams: à la carte restaurant dining (individual covers and group reservations), private event venue rental bundled with catering and wine pairing services, and integrated wine sales tied to the on-site winery. Pricing is not publicly disclosed; menu pricing and event packages are quote-based and customized per customer. Go-to-market is event-driven and largely domestic — discovery happens through the company website (el-cobertizo.com), organic search, social media, and direct outreach via phone, email, or walk-in venue visits. The 2023 deployment of WooCommerce, Google Analytics, Intercom Messenger, and Google Fonts indicates incremental investment in digital lead capture and customer support, but the underlying technology stack remains entirely composed of off-the-shelf SaaS tools with no proprietary platform. El Cobertizo received EU PRTR recovery funding in 2023, which it displays as a partner recognition on its website. Ownership remains entirely within the Alagón family, with no external investors, holding companies, or subsidiaries disclosed.

Name

El Cobertizo

Legal name

El Cobertizo

Website

https://el-cobertizo.com

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

11–50 employees

Short description

El Cobertizo is a family-owned restaurant and event venue in Plasencia del Monte near Huesca, Spain, operating since 1970 under the Alagón family. It serves individual diners, wedding and family celebrations, and corporate groups with traditional Aragonese cuisine and venues accommodating 20 to 800 guests.

Ownership category

akta.pro rank

Product category

Event Venue and Restaurant

NAICS

Caterers (72232), Tour Operators (56152), Drinking Places (Alcoholic Beverages) (7224)

SIC

Retail-Eating & Drinking Places (5810), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Special Occasion & Destination Restaurants (THAFACAK)

akta.pro secondary industry

Food Festivals & Culinary Events (Ticketed Tastings, Pop-ups) (THAJAGAL)

Keywords

• Aragonese cuisine restaurant
• Wedding venue rental
• Event catering services
• Private dining events
• Rural estate venue

Headquarters

HQ city

Plasencia del Monte

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Restaurant Dining Services: À la carte service offering Aragonese market-style cuisine. Traditional dishes prepared with first-quality products, including specialty charcoal-grilled meats cooked over open flame. Revenue generated from individual dining guests and group reservations.
2. Event Venue Rental and Catering: Private event hosting for weddings, civil ceremonies, baptisms, communions, and corporate events. Includes catering menus, wine pairing services from the architectural winery (100+ wine references), and comprehensive event organization through Events El Cobertizo network. Capacity ranges from 20 to 800 guests.
3. Wine Sales: Architectural winery featuring over 100 wine references. Wines are paired with menu offerings and available for events. Revenue generated through wine sales integrated with restaurant and event services.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

El Cobertizo operates a traditional Aragonese market-style restaurant and a rural estate event venue in Plasencia del Monte near Huesca, Spain. It sells à la carte dining featuring charcoal-grilled meats and an architectural wine cellar with over 100 references, and rents private event salons and garden zones for weddings, communions, baptisms, and corporate celebrations of 20 to 800 guests. The Events El Cobertizo sub-brand provides 360° event organization including catering, venue, and coordination services.

Product overview

El Cobertizo is a multi-faceted restaurant and event venue operated by the Alagón family since 1970, located in Plasencia del Monte near Huesca, Spain. The core offering is a carta restaurant serving traditional Aragonese market cuisine with innovative touches, featuring wood-fired cooking and an architectural bodega with over 100 wine references. The venue's event business is marketed under the 'Events El Cobertizo' 360º brand, providing private dining rooms accommodating 20 to 800 guests for weddings, communions, baptisms, and corporate events. Supporting facilities include garden zones (2000-4000 m²), meeting rooms, summer terrace, children's leisure area, nightclub, complimentary private parking, and on-site accommodation rooms. The venue is open year-round with both indoor and outdoor areas.

Differentiator

Problem solved

Functional benefit

Products and services

• Restaurante El Cobertizo (Cocina Aragonesa de Mercado) À la carte restaurant offering traditional Aragonese market cuisine with innovative touches, using first-quality local products and featuring wood-fired roasted meats, paired with wines from the on-site architectural bodega with over 100 references. Targeted at individual diners, families, and groups seeking traditional fine dining.
• Salones Privados para Eventos Private dining rooms and event salons with capacity from 20 to 800 guests, suitable for weddings, communions, corporate events, and large group celebrations, with both indoor and outdoor garden zones available.
• Celebración de Bodas Wedding celebration services including civil weddings with both indoor salons and garden areas, plus custom wedding menus and catering drawing on more than 40 years of experience.
• Events El Cobertizo (Organizador 360°) Full-service 360-degree event organization brand providing comprehensive event planning services through a network of partners, covering additional services beyond the venue itself such as catering, coordination, and supplementary event requirements.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Scale indicators5 records

Recent moves3 records

Expansion highlights4 records

Direct peers

• Finca La Fuensanta: Spanish rural estate venue for weddings and events. Comparable to El Cobertizo as a destination event venue with gardens, indoor spaces, and catering services for large celebrations.
• Moments Catering: Spanish catering service for events and weddings. Comparable to El Cobertizo's catering operations and event organization services for private celebrations and corporate events.
• Singular Catering: Spanish premium catering and event organization company serving weddings, corporate events, and private celebrations. Comparable to El Cobertizo's Events El Cobertizo 360° sub-brand offering full-service catering and event coordination.
• Catering Cinco: Spanish catering company providing food service for weddings, corporate events, and private celebrations. Directly comparable to El Cobertizo's event catering and 360° event organization offerings.

Broad incumbents

• Paradores de Turismo de España: Spanish state-owned hotel and restaurant chain operating in historic/rural buildings. Comparable to El Cobertizo as a destination restaurant and event venue located in scenic Spanish settings, though at much larger scale and broader geographic footprint.

Regional players

• Restaurante Lillas Pastia: Well-known traditional Aragonese restaurant in Huesca, Spain, similar to El Cobertizo in cuisine style and regional focus. Both compete for the same Aragonese cuisine clientele and special occasion diners in the Huesca area.
• Hotel Real Huesca: Hotel and event venue in Huesca city. Comparable to El Cobertizo as a regional venue host for weddings, corporate events, and conferences, though more urban and hotel-focused rather than rural estate-based.
• Restaurante El Origen: Spanish restaurant specializing in traditional regional cuisine with modern touches. Comparable to El Cobertizo as a destination restaurant emphasizing local products and refined cuisine in a distinctive setting.
• Tu Boda en Aragón: Aragonese wedding vendor directory. Comparable to El Cobertizo as it represents the regional wedding vendor ecosystem where the venue competes for the same Aragón wedding market.

Others

• Bodas.net: Wedding marketplace and vendor directory in Spain. Comparable to El Cobertizo as a channel where the venue would list to reach wedding couples, though not a direct competitor—it's an enabling platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/el-cobertizo

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about El Cobertizo