Good Company Bar Group
- Company typePrivate
- Founded-
- HeadquartersAustralia, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
Good Company Bar Group firmographics
Firmographics- Name
- Good Company Bar Group
- Legal name
- Electric Bar
- Website
- https://electricbar.com.au
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Good Company Bar Group industry classification
Industry- Product category
- Nightlife Entertainment / Bar and Nightclub Venue
- NAICS
- Drinking Places (Alcoholic Beverages) (7224), Drinking Places (Alcoholic Beverages) (722410)
- SIC
- Retail-Eating & Drinking Places (5810), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Nightclubs & Dance Clubs (CRANACAG)
- akta.pro secondary industries
- Cocktail Bars & Lounges (CRANACAD), Nightlife & Club Guest List / Table Reservations (HSACALAG)
Keywords
Where Good Company Bar Group is headquartered
LocationHeadquarters
- HQ city
- Australia
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Good Company Bar Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Booth Packages: Premium booth reservations sold at tiered price points ($500-$1000) offering VIP entries, bottles of champagne/spirits, and shot rounds. Revenue is one-time per event, with higher tiers including premium spirits and more VIP entries.
- General Admission/Door Entry: Walk-in guests pay for entry to the venue. Free entry before 10pm, with entry fees likely applying after hours and on public holidays.
- Function/Event Bookings: Private function bookings for groups up to 300 guests, contacted via [email protected]. Revenue from private events, celebrations, and corporate functions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | $1000 booth package - 10 VIP entries, Belvedere 700ml, Dom Pérignon 750ml, premium shots |
| Unit Pricing | Pay-as-you-go | $500 booth package - 6 VIP entries, Moet & Chandon 750ml, shots |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Good Company Bar Group product offering
Product offeringCore offering
Good Company Bar Group operates ELECTRIC, a single bar and nightclub venue in Australia that hosts themed weekly events (Sundara on Sundays and Interlude on Thursdays), sells tiered VIP booth packages with premium spirits, and accommodates private functions for groups up to 300 guests. The venue sells access to its physical space through walk-in entry, guestlist requests, booth bookings, and contracted private event hire.
Product overview
Good Company Bar Group operates ELECTRIC, a bar and nightclub venue offering multiple branded events including Interlude (Thursday RNB/Afrobeats nights) and Sundara (Sunday music events), along with private functions hosting up to 300 guests, guestlist services, and lost property handling. The venue functions as a single physical establishment with multiple event sub-brands rather than a platform-plus-modules architecture.
Differentiator
Problem solved
Functional benefit
Brands
- Sundara: Sunday night event featuring Afro, Deep, and Tech music. A world music experience bridging global energy from Ibiza to Mykonos, Berlin to London, Mexico to Miami.
- Interlude
Products and services
- ELECTRIC Bar and Nightclub Venue The core bar and nightclub venue operating under the ELECTRIC brand, offering event spaces, guestlist access, and private functions for groups of up to 300 guests. Located in Australia.
- Interlude (Thursday Night Event) Weekly Thursday night event featuring RNB and Afrobeats music, live performers, high-energy dancers, tribute acts, and DJs. Includes booth packages for reservations. Booth packages are not valid on public holidays or public holiday eves.
- Sundara (Sunday Night Event) Sunday night event featuring Afro, Deep, and Tech music with a world-music experience theme. Walk-in basis with free entry before 10pm (excluding public holidays and ticketed events). Booth packages available including VIP entries and premium spirits.
- Private Functions Venue Hire Private event hosting service catering to groups of all sizes up to 300 guests, including birthday celebrations and corporate functions. Contact via [email protected].
- Weekend Guestlist Service Guestlist request service for weekend entry. Requests must arrive before 10pm and do not guarantee entry.
- VIP Booth Packages Tiered booth packages sold at the venue. $500 package includes 6 VIP entries, 1 Moet & Chandon Grand Vintage 750ml, and 1 round of shots. $1000 package includes 10 VIP entries, 1 Belvedere 700ml, 1 Dom Pérignon 750ml, and 1 round of premium shots.
- Lost Property Service Lost and found service for guests. Requests are checked Monday to Friday, and items can be picked up Monday to Friday before 9pm.
Companies that use Good Company Bar Group
Customer profileSegments2 records
Ideal customer profiles2 records
Good Company Bar Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Good Company Bar Group partnerships and signals
Strategic signalScale indicators1 record
Recent moves1 record
Expansion highlights4 records
Good Company Bar Group competitors and assessment
Company assessmentDirect peers
- Marquee Sydney: Premium nightclub and VIP booth destination in Sydney with bottle service, DJs, and themed event nights. Direct competitor to Electric for premium late-night spend in the same Australian market.
- Ivy (Sydney): Multi-level Sydney nightlife precinct with bars, clubs, and private function spaces targeting a similar upscale 20s-30s demographic. Comparable venue capacity, bottle service offering, and function hire business.
- The Argyle (Sydney): Boutique bar and nightclub venue in Sydney with curated music programming, VIP booths, and private event hosting. Comparable direct-to-consumer nightlife proposition to Electric.
- Home Nightclub (Sydney): Long-running Sydney nightclub with weekly themed events, DJ programming, and bottle service. Directly competes for weekend-night premium nightlife spend in the same Australian market.
- Billboard Melbourne: Melbourne nightclub offering VIP booth service and themed event nights targeting a similar 20s-30s nightlife demographic. Comparable bottle-service revenue model and event-driven programming cadence.
- Revolver Upstairs (Melbourne): Iconic Melbourne late-night venue with DJ-led music programming and a loyal dance-floor crowd. Comparable model of sub-brand event nights driving footfall at a single physical site.
Broad incumbents
- Marquee New York: Global premium nightclub brand with bottle service and high-profile DJ programming. Comparable premium-positioning model to Electric's VIP booth offering, scaled internationally.
- Tao Group Hospitality: Multi-venue hospitality and nightlife operator (Tao, Marquee, Hakkasan) running premium clubs and restaurants globally. Comparable high-end bottle-service revenue model and function/event-hire capabilities.
- Pacha (Sydney / global): Iconic global nightclub brand with a Sydney presence offering VIP booths, themed events, and bottle service. Comparable premium positioning, though operating at meaningfully larger scale than Electric.
- Merivale Group (parent of Ivy, Establishment, Hotel Ivy): Large Australian hospitality group operating multiple bars, clubs, and hotels across Sydney. Same customer demographic and overlapping function-hire and premium nightlife offerings, but at significantly larger portfolio scale.
Market position
Strengths5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
Good Company Bar Group social profiles
Digital presenceGood Company Bar Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Good Company Bar Group leadership team
Management profileNumber of profiles
Good Company Bar Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Good Company Bar Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Good Company Bar Group
What does Good Company Bar Group do?
Good Company Bar Group operates ELECTRIC, a single bar and nightclub venue in Australia that hosts themed weekly events (Sundara on Sundays and Interlude on Thursdays), sells tiered VIP booth packages with premium spirits, and accommodates private functions for groups up to 300 guests. The venue sells access to its physical space through walk-in entry, guestlist requests, booth bookings, and contracted private event hire.
When was Good Company Bar Group founded?
Good Company Bar Group was founded in -1. It employs 11 to 50 people.
Where is Good Company Bar Group based?
Good Company Bar Group is headquartered in Australia, Australia, in the Oceania region.
How does Good Company Bar Group make money?
Three revenue lines are on record. Booth Packages are the primary driver. The others are general Admission/Door Entry and function/Event Bookings.
Who are Good Company Bar Group's main competitors?
Direct peers on record are Marquee Sydney, Ivy (Sydney), The Argyle (Sydney), Home Nightclub (Sydney), Billboard Melbourne and Revolver Upstairs (Melbourne). Broad incumbents are Marquee New York, Tao Group Hospitality, Pacha (Sydney / global) and Merivale Group (parent of Ivy, Establishment, Hotel Ivy).
Does Good Company Bar Group have an API?
No public API is recorded for Good Company Bar Group.
What industry is Good Company Bar Group in?
Good Company Bar Group's product category is Nightlife Entertainment / Bar and Nightclub Venue. Its primary akta.pro industry code is CRANACAG, Nightclubs & Dance Clubs, with a secondary code of CRANACAD, Cocktail Bars & Lounges. Its NAICS code is 7224 and its SIC code is 5810.