Electric Group
Electric Group is a privately owned UK music venue operator founded in 2013, operating four live music and club venues across London, Bristol, Newcastle, and Sheffield, serving music fans and touring artists through concert programming and event hire.
- Company typePrivate
- Founded2013
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Electric Group does
Electric Group is a privately owned, independent UK music venue operator founded in 2013 and headquartered in Brixton, London. The company owns and operates four live music and club venues: Electric Brixton (London), Electric Bristol, NX Newcastle, and Leadmill Sheffield. Electric Brixton — the company's flagship — hosted 178 live and club events in 2019, attracting over 200,000 music fans, and has featured household-name artists including Liam Gallagher, Jorja Smith, Sam Fender, MGMT, and Fall Out Boy. NX Newcastle reopened in September 2022 following a £2.5 million investment to create an intimate, multi-purpose venue for the North East. Electric Bristol, acquired in 2017, has been repositioned from a nightclub into the South West's leading touring-standard concert venue.
Electric Group firmographics
Firmographics- Name
- Electric Group
- Legal name
- Electric Group
- Website
- https://electric-group.co.uk
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Electric Group is a privately owned UK music venue operator founded in 2013, operating four live music and club venues across London, Bristol, Newcastle, and Sheffield, serving music fans and touring artists through concert programming and event hire.
- Ownership category
- akta.pro rank
Electric Group industry classification
Industry- Product category
- Live Music Venue Operations
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)
- akta.pro primary industry
- Music Venues & Venue Operators (Clubs, Theaters, Arenas) (MPAIAFAB)
Keywords
Where Electric Group is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Electric Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Venue Operations and Event Ticketing: Revenue generated from hosting live music events, club nights, and concerts at owned venues including ticket sales, door admissions, and event programming across Electric Brixton, Electric Bristol, NX Newcastle, and Leadmill Sheffield.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels3 records
Electric Group product offering
Product offeringCore offering
Electric Group owns and operates four UK live music venues — Electric Brixton (London), Electric Bristol (Bristol), NX Newcastle (Newcastle), and Leadmill Sheffield (Sheffield). The venues host live concerts, club nights, and DJ performances for general music audiences and touring artists.
Product overview
Electric Group operates a portfolio of independent music venues across the UK. The company owns and operates three core venue brands: Electric Brixton (London), Electric Bristol (Bristol), and NX Newcastle (Newcastle). These venues host world-class artists across live music and club events, serving as platforms for both established acts and emerging talent.
Differentiator
Problem solved
Functional benefit
Products and services
- Electric Brixton A live music and club venue in Brixton, London, hosting concerts, club nights, and DJ events for music audiences and touring artists.
- Electric Bristol
Quantifiable outcome
- Electric Brixton attracted over 200,000 music fans in 2019
- +3 more outcomes
Companies that use Electric Group
Customer profileNamed customers24 records
Segments2 records
Ideal customer profiles2 records
Electric Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Electric Group partnerships and signals
Strategic signalScale indicators4 records
Recent moves8 records
Expansion highlights4 records
Electric Group competitors and assessment
Company assessmentDirect peers
- DHP Family: Independent UK venue operator and promoter running Rock City (Nottingham), Rescue Rooms, and other venues, with a similar model of owning/operating regional mid-size music venues.
- Academy Music Group: Operates the O2 Academy chain of mid-size UK music venues, including the former O2 Academy Newcastle before Electric Group acquired the freehold. Closest direct competitor in the UK mid-size touring venue segment.
- Crosstown Concerts: Manchester-based independent concert promoter and venue operator running events across the North West. Comparable in independent ownership and regional touring-standard positioning.
- Metropolis Music: UK-based concert promoter and venue operator, comparable in scale and regional touring focus, particularly in the Midlands and South East.
- SJM Concerts: Major UK concert promoter operating tours and venue-style events across regional UK markets, directly comparable to Electric Group's programming business.
Broad incumbents
- AEG Presents: Global live entertainment operator with UK promoter and venue operations, competing for the same mid-to-large touring acts at the regional level.
- Live Nation UK: Global live entertainment giant with substantial UK promoter and venue interests. Broader portfolio but directly competes for the same touring artist bookings and ticket buyers.
Others
- The Leadmill (Sheffield): Historic Sheffield music venue now part of Electric Group's own portfolio — listed here as the legacy/brand predecessor and as a reference point for the venue's independent community roots.
Regional players
- DF Concerts: Scotland's leading concert promoter operating venues including Barrowland Ballroom and the O2 Academy Glasgow. Comparable multi-venue touring operator but with a Scotland-centric footprint.
- MCD Productions: Ireland's largest concert promoter and venue operator (3Arena, Iveagh Gardens). Comparable business model but with primary focus on the Irish market.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Electric Group social profiles
Digital presenceElectric Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Electric Group leadership team
Management profileNumber of profiles
Profiles1 record
Electric Group subsidiaries and ownership
Company hierarchySubsidiaries4 records
Electric Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Electric Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Electric Group
What does Electric Group do?
Electric Group owns and operates four UK live music venues — Electric Brixton (London), Electric Bristol (Bristol), NX Newcastle (Newcastle), and Leadmill Sheffield (Sheffield). The venues host live concerts, club nights, and DJ performances for general music audiences and touring artists.
Is Electric Group a public or private company?
Electric Group is a private company. It is classified as unknown and is currently operating.
When was Electric Group founded?
Electric Group was founded in 2013. It employs 1 to 10 people.
Where is Electric Group based?
Electric Group is headquartered in London, United Kingdom, in the Europe region.
How does Electric Group make money?
One revenue line is on record: venue Operations and Event Ticketing.
Who are Electric Group's main competitors?
Direct peers on record are DHP Family, Academy Music Group, Crosstown Concerts, Metropolis Music and SJM Concerts. Broad incumbents are AEG Presents and Live Nation UK. The Leadmill (Sheffield) is listed as an others. Regional players are DF Concerts and MCD Productions.
Does Electric Group have an API?
No public API is recorded for Electric Group.
What industry is Electric Group in?
Electric Group's product category is Live Music Venue Operations. Its primary akta.pro industry code is MPAIAFAB, Music Venues & Venue Operators (Clubs, Theaters, Arenas). Its NAICS code is 71131.