Electro Design
Electro Design (ED Iraq) is an Erbil-headquartered industrial electrical manufacturer and supplier, founded in 2020, producing galvanized cable management systems, electrical enclosures, industrial panel air conditioners, and electrical components for industrial, commercial, and contractor customers across Iraq.
- Company typePrivate
- Founded2020
- HeadquartersErbil, Iraq
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Electro Design does
Electro Design (also operating as ED Iraq) is a privately held Iraqi industrial-electrical equipment manufacturer and supplier, headquartered in Erbil on Mokhmur Road near Qurtan, and founded in 2020. The company produces and distributes galvanized cable management systems (cable trays and cable ladders in multiple gauges from 0.5mm to 2mm and widths from 5cm to 100cm), electrical enclosures (Micano indoor/outdoor boards, Sivacon panels, piano boards, and wall-mounted outdoor racks), industrial panel air conditioners and cooling units (300W to 1500W, IP54 to IP56 rated), and a complementary range of electrical components including current transformers, contactors, MCBs, MCCBs, capacitors, glands, and insulators. As of 2024 the company holds official distributor status for panel air-conditioning systems in Iraq under a channel partnership with Cooltechx.
The company serves industrial facilities (oil & gas, manufacturing, cable production, utilities, food & beverage), commercial enterprises (telecommunications, retail networks, construction/glass), and engineering contractors executing projects throughout Iraq. Named enterprise customers include Asia Oil Group, Kar Group, Lara Tel, Ashur Brick, Pepsi, HEWA, Bee Cable, High Tech, London Glass, and Knet. The company claims a cumulative base of 436+ customers.
Electro Design operates a direct-to-consumer model through an Odoo-powered bilingual (English/Arabic) e-commerce storefront, supplemented by WhatsApp-assisted B2B sales and a quote-based contact form for industrial project orders. Revenue derives primarily from one-time unit or project sales of physical goods; pricing is generally quote-based for industrial SKUs with limited public unit pricing on selected electrical components. Distribution is domestic Iraq only, with no third-party reseller network, no disclosed funding, and approximately ten employees including a CEO (Khalil Sharifi), COO (Roya Rahmani), Finance Manager (Payam Golabi), and heads of mechanical and electrical engineering. The ownership structure is not publicly disclosed.
Electro Design firmographics
Firmographics- Name
- Electro Design
- Legal name
- Electro Design
- Website
- https://electro-dsign.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Electro Design (ED Iraq) is an Erbil-headquartered industrial electrical manufacturer and supplier, founded in 2020, producing galvanized cable management systems, electrical enclosures, industrial panel air conditioners, and electrical components for industrial, commercial, and contractor customers across Iraq.
- Ownership category
- akta.pro rank
Electro Design industry classification
Industry- Product category
- Industrial Electrical Equipment
- NAICS
- Electrical Equipment Manufacturing (33531), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512), Relay and Industrial Control Manufacturing (335314), Wiring Device Manufacturing (33593)
- SIC
- Electrical Industrial Apparatus (3620), Electronic & Other Electrical Equipment (No Computer Equip) (3600), Miscellaneous Electrical Machinery, Equipment & Supplies (3690)
- akta.pro primary industry
- Enclosures, Boxes & DIN-Rail Hardware (junction boxes, cabinets, panel enclosures, DIN rail, gland plates) (IMAGAEAH)
- akta.pro secondary industries
- Ventilation, Ducting & Air Distribution Equipment (IMAHAKAG), Wiring Devices & Receptacles (switches, sockets, plugs, industrial outlets, pin & sleeve) (IMAGAEAF)
Keywords
Where Electro Design is headquartered
LocationHeadquarters
- HQ city
- Erbil
- HQ country
- Iraq
- HQ region
- Middle East
Offices1 record
Markets served
Electro Design business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Product Sales — Cable Management Systems: Revenue generated from the sale of cable tray systems, cable ladder systems, and associated accessories (connectors, reducers, brackets, clamps, chair stands, roof stands, wall stands, profiles). Products are sold in various sizes and thickness gauges through the company's e-commerce platform.
- Product Sales — Electrical Enclosures: Revenue from the sale of electrical enclosures including Micano indoor and outdoor boards, Sivacon panels, piano control boards, and wall-mounted rack enclosures. Sold through the e-commerce storefront with pricing listed per unit.
- Product Sales — Air Conditioners & Cooling Units: Revenue from industrial panel air conditioners and cooling units designed to protect electrical panels. Available in various power ratings (300W–1500W) and IP ratings (IP54, IP55, IP56) for indoor and outdoor use.
- Product Sales — Electrical Components: Revenue from electrical components including CT (current transformers), contactors, MCBs, capacitors, MCCB/ACB breakers, glands, insulators, RCBO, RCCB, and shrink tubing, sold through the e-commerce platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard product catalog with per-unit pricing |
| Other | Multi-year contract | Custom/industrial orders via quote request |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Electro Design product offering
Product offeringCore offering
Electro Design manufactures and supplies industrial cable management systems (cable trays, cable ladders, connectors, brackets, supports) and electrical enclosures (Micano indoor/outdoor boards, Sivacon panels, piano boards, wall-mounted outdoor racks), plus panel air conditioners and electrical components for factories, commercial buildings, and infrastructure projects across Iraq. Products are sold through the company's own e-commerce storefront and WhatsApp-assisted sales channels, with custom specifications available for industrial buyers.
Product overview
Electro Design (ED Iraq) is an industrial electrical equipment supplier based in Erbil, Iraq, operating since 2020. The company offers an integrated portfolio of cable management systems and electrical distribution solutions. Their core offerings consist of Cable Tray Systems and Cable Ladder Systems (including L-shape, T-shape, X-shape connectors, F-angle connectors, reducers, and accessories such as clamps, brackets, and support stands), Electrical Enclosures including Micano Boards (indoor/outdoor), Piano Boards, and Sivacon Electrical Panels (in wall-mounted and rack configurations), Panel Air Conditioners for thermal management of electrical cabinets, and a comprehensive range of Electrical Products including CTs, contactors, MCBs, MCCBs, capacitors, glands, and insulators. The company serves industrial and commercial projects throughout Iraq.
Differentiator
Problem solved
Functional benefit
Products and services
- Cable Tray Systems Industrial galvanized cable tray systems for organizing and supporting electrical cables in commercial and industrial facilities. Includes L-shape, T-shape, X-shape, and F-angle connectors plus reducers in widths of 5–100 cm, heights of 5–15 cm, and thicknesses from 0.5 mm to 2 mm.
- Cable Ladder Systems Heavy-duty galvanized cable ladder systems for industrial applications, including T-shape, L-shape, and F-angle connectors, joint plates, and reducers available in widths from 10 cm to 100 cm.
- Cable Tray and Ladder Accessories Supporting hardware including clamps, connector plates, chair stands, U-brackets, brackets, wall stands, roof stands, roof chair stands, and perforated galvanized profiles for industrial cable management support and mounting systems.
- Micano Electrical Enclosures (Indoor and Outdoor)
Quantifiable outcome
- 436+ customers served across Iraq's industrial and commercial sectors
Companies that use Electro Design
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles2 records
Electro Design technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Electro Design partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CooltechxminorCooltechx is listed in the 'شركاؤنا' (Our Partners) section of the Electro Design website alongside Cooltechx's branded logo. The partnership appears to involve distribution or resale of cooling/air conditioning products, which aligns with Electro Design's official distributor status for panel air conditioning systems in Iraq obtained in 2024. Cooltechx's role in the partnership is inferred as a channel or distribution partner for climate control products in Iraq's industrial market.
Scale indicators3 records
Recent moves8 records
Expansion highlights4 records
Electro Design competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Electro Design social profiles
Digital presenceElectro Design financial estimates
Financial estimateRevenue estimate
Valuation estimate
Electro Design leadership team
Management profileNumber of profiles
Profiles12 records
Electro Design funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Electro Design M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Electro Design
What does Electro Design do?
Electro Design manufactures and supplies industrial cable management systems (cable trays, cable ladders, connectors, brackets, supports) and electrical enclosures (Micano indoor/outdoor boards, Sivacon panels, piano boards, wall-mounted outdoor racks), plus panel air conditioners and electrical components for factories, commercial buildings, and infrastructure projects across Iraq. Products are sold through the company's own e-commerce storefront and WhatsApp-assisted sales channels, with custom specifications available for industrial buyers.
Is Electro Design a public or private company?
Electro Design is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Electro Design founded?
Electro Design was founded in 2020. It employs 1 to 10 people.
Where is Electro Design based?
Electro Design is headquartered in Erbil, Iraq, in the Middle East region.
How does Electro Design make money?
Four revenue lines are on record. Product Sales — Cable Management Systems are the primary driver. The others are product Sales — Electrical Enclosures, product Sales — Air Conditioners & Cooling Units and product Sales — Electrical Components.
Does Electro Design have an API?
No public API is recorded for Electro Design.
What industry is Electro Design in?
Electro Design's product category is Industrial Electrical Equipment. Its primary akta.pro industry code is IMAGAEAH, Enclosures, Boxes & DIN-Rail Hardware (junction boxes, cabinets, panel enclosures, DIN rail, gland plates), with a secondary code of IMAHAKAG, Ventilation, Ducting & Air Distribution Equipment. Its NAICS code is 33531 and its SIC code is 3620.