Simon Group

What Simon Group does

Simon Group (legal name: d.o.o. ElektroMotor-Šimon) is a privately held Serbian industrial equipment manufacturer and distributor headquartered in Senta, Vojvodina. Founded in 1998 as a sole proprietorship focused on rewinding and servicing electric motors, pumps, and hand tools, the company has progressively expanded into wholesale of new electric motors, gearboxes, variators, and production of radial ventilators, and now also manufactures custom machines for food factories and oilseed/grain processing facilities (grinders, mixers, cyclones, rotary dosers, presses, hammer mills, conveyors, pellet production equipment). The technology base combines in-house CNC precision machining (3+1 axis and 3-axis milling, surface and internal grinding, CNC turning, horizontal CNC drilling), heat treatment, welding, and surface treatment, alongside distribution of branded product lines: the company is the exclusive Serbian distributor for seven Italian OEMs — TRAMEC, VARMEC, GEARS, TLS, and TVT for gearboxes/reducers, and NERI and CEG for electric motors.

The company operates a sales-led B2B go-to-market, serving industrial enterprise customers across agriculture, food processing, and general manufacturing. Revenue is generated primarily through hardware sales of electric motors, worm gear reducers, bevel gear reducers, agricultural reducers, precision planetary reducers, heavy industrial gearboxes (up to 6,800 kW), custom machinery, and spare parts, supplemented by motor rewinding, repair services, and contract manufacturing services. Pricing is not publicly disclosed and is quote-based. The customer base is broad and includes 60+ named enterprise references across Serbia (e.g., AIK Bačka Topola, Banini Kikinda, Carnex, Dijamant, NIS, Sojaprotein, Toza Marković, RTB Bor, Swisslion Group) and Bosnia (e.g., Dvokut pro, Ekovent, Empes, Eurotransport). The company reports only 6 employees, has no disclosed leadership team, no external funding, no AI/ML capabilities, and limited geographic footprint beyond Serbia and Bosnia.

Name

Simon Group

Legal name

d.o.o. ElektroMotor-Šimon

Website

https://elektromotor-simon.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

Simon Group (d.o.o. ElektroMotor-Šimon) is a Serbian industrial firm that manufactures and distributes electric motors, gearboxes, ventilators, and custom machinery for food factories and grain/oilseed processors, serving industrial customers across Serbia and Bosnia as the exclusive Serbian distributor for seven Italian OEM brands.

Ownership category

akta.pro rank

Product category

Industrial Power Transmission Equipment

NAICS

Mechanical Power Transmission Equipment Manufacturing (333613), Food Product Machinery Manufacturing (333241)

SIC

Motors & Generators (3621), Wholesale-Industrial Machinery & Equipment (5084)

akta.pro primary industry

Conveying, Feeding & Accumulation Systems (Packaging Lines) (IMAHAOAK)

akta.pro secondary industry

Filling & Dosing Machines (Liquid/Powder/Solid) (IMAHAOAF)

Keywords

• Electric motor manufacturing
• Industrial gearbox distribution
• Power transmission equipment
• Custom machine manufacturing
• Food processing machinery

Headquarters

HQ city

Senta

HQ country

Serbia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Electric Motor Sales: Sales of new electric motors including single-phase (ML series 0.12-3kW), three-phase (MS series 0.06-18.5kW, MR series 0.06-315kW), and NERI branded motors.
2. Gearbox and Reducer Sales: Sales of gearboxes and reducers including worm gear reducers (XH, K, NMRV), bevel gear reducers (T, Z series), agricultural reducers (R, RL, TR series), precision planetary reducers (REP, EP series), and heavy industrial gearboxes (RX series up to 6,800 kW).
3. Custom Machinery Manufacturing: Manufacturing and sales of custom machines for food production facilities and oilseed/grain processing including presses, hammer mills, cyclones, conveyors, and special equipment per customer specifications.
4. Parts and Components: Sales of spare parts including matrices, rollers, special tools, shafts, screens, and other replacement components.
5. Service and Repair: Rewinding and servicing of electric motors, pumps, and hand tools; manufacturing services including welding, heat treatment, gear cutting, and surface treatment.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Simon Group (d.o.o. ElektroMotor-Šimon) manufactures, distributes, and services electric motors, gearboxes, reducers, mechanical variators, radial ventilators, and custom-built machines for food factories and oilseed/grain processing. As exclusive Serbian distributor for Italian manufacturers TRAMEC, VARMEC, GEARS, TLS, TVT, NERI, and CEG, the company combines imported power transmission equipment with in-house CNC machining, welding, heat treatment, and bespoke machine-building to serve industrial, agricultural, and food processing customers.

Differentiator

Problem solved

Functional benefit

Products and services

• Electric Motors (ML, MS, MR series) Electric motors sold under Simon Group's own brand (ML single-phase, MS and MR three-phase series) and distributed from Italian manufacturer NERI, ranging from 0.06 kW up to 315 kW. Sold to industrial manufacturers, agricultural firms, and food processors in Serbia.
• Gearboxes and Reducers (TRAMEC, GEARS, TLS, TVT) Worm gear reducers (XH, K series, NMRV), bevel gear reducers (T, Z series), parallel shaft reducers (Z series), shaft-mounted reducers (P series), agricultural reducers (R, RL, TR series), precision planetary reducers (REP, EP series), and heavy industrial gearboxes (RX series up to 6,800 kW and 692,000 Nm torque). Distributed exclusively in Serbia as the local representative of Italian manufacturers TRAMEC, GEARS, TLS, and TVT. Targeted at industrial and agricultural customers.
• Mechanical and Belt Variators (VARMEC) Mechanical variators and belt variators (VAR series, N series, Kaišni varijatori) with power range 0.18-150 kW. Distributed exclusively in Serbia as the local representative of Italian manufacturer VARMEC. Used by industrial manufacturers and agricultural machinery operators.
• Radial Ventilators Radial ventilators manufactured in-house by Simon Group. Sold to industrial customers in Serbia for industrial ventilation and air movement applications.
• Custom Machines for Food Production and Oilseed/Grain Processing Bespoke industrial machines manufactured to customer specifications, including grinders (krupare), concentrate mixers (mešaone koncentrata), cyclones, air stops (vazdušne zaustave), rotary dosers (rotacioni dozatori), screws (šuberi), presses, hammer mills, conveyors, and other equipment for food factories and oilseed/grain processing facilities. Sold to food processing and agricultural customers.
• Spare Parts and Components (Matrices, Rollers, Shafts, Special Tools) Spare parts and replacement components sold to industrial customers, including matrices, rollers, special tools, shafts, and other components produced in-house or supplied alongside the company's motor, gearbox, and custom machinery product lines.
• Electric Motor and Pump Servicing and Rewinding Rewinding and servicing services for electric motors, pumps, and hand tools, plus manufacturing services including welding, heat treatment, gear cutting, and surface treatment. Offered to industrial customers in Serbia.

Named customers13 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core.

• TRAMECcoreTechnology or IntegrationExclusive Serbian distributor for TRAMEC Italian factory of gearboxes including XH, K series worm gear reducers, T series bevel gear reducers, Z series parallel shaft reducers, P series shaft-mounted reducers, R series agricultural reducers, REP/EP precision planetary reducers, and other gearbox series.
• VARMECcoreTechnology or IntegrationExclusive Serbian distributor for VARMEC Italian factory producing mechanical variators and belt variators including VAR series, N series, Kaišni varijatori with power range 0.18-150 kW.
• GEARScoreTechnology or IntegrationExclusive Serbian distributor for GEARS Italian gearbox products.
• TLScoreTechnology or IntegrationExclusive Serbian distributor for TLS Italian gearbox products.
• TVTcoreTechnology or IntegrationExclusive Serbian distributor for TVT Italian gearbox products.
• NERIcoreTechnology or IntegrationExclusive Serbian distributor for NERI Italian factory electric motors including M series (0.08-3kW), T series (0.06-200kW), DP series (0.11-30kW), IT series (0.55-7.5kW), NEMA motors (0.06-37kW), and UR-CUR series (0.18-4kW).
• CEGcoreTechnology or IntegrationExclusive Serbian distributor for CEG Italian electric motors.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Siemens: Multinational industrial conglomerate with broad portfolio including electric motors, drives, and automation equipment. Overlaps with Simon Group's motors and power transmission product lines as part of a wider industrial portfolio.
• ABB: Global leader in electrification, motion, and industrial automation including electric motors and drives. Overlaps with Simon Group's motor and gearbox lines as part of a much larger industrial portfolio.
• WEG: Brazilian multinational manufacturer of electric motors, gearboxes, and generators sold globally. Overlaps with Simon Group's motor and reducer portfolio as part of a broader industrial product portfolio.
• Regal Rexnord: Global manufacturer of electric motors, power transmission, and motion control products including acquired Rossi brand. Comparable to Simon Group's power transmission and motors business as part of a broader industrial portfolio.

Direct peers

• Bonfiglioli: Italian manufacturer of gear motors, gearboxes, and electric motors for industrial and renewable energy applications. Comparable product portfolio to the lines Simon Group distributes (TRAMEC, VARMEC, etc.) and produces.
• Flender: German manufacturer of mechanical and electronic power transmission equipment including industrial gearboxes. Competes in the same heavy industrial gearbox space as Simon Group's RX series up to 6,800 kW.
• SEW-Eurodrive: Global leader in drive technology and power transmission including gear motors, frequency inverters, and industrial gearboxes. Directly comparable to Simon Group's core offering of gearboxes, reducers, and electric motors for industrial customers.
• Rossi Group: Italian manufacturer of industrial gear reducers and gear motors serving heavy industries. Comparable to the Italian gearbox brands Simon Group distributes as well as its own RX series heavy-duty production.
• Nord Drivesystems: German manufacturer of gearboxes, gear motors, and electronic drives. Direct competitor in the same product category as Simon Group's gearbox and motor offering.
• Motovario: Italian manufacturer of gear reducers, gearmotors, and variable speed drives. Comparable as a peer Italian gearbox maker to the brands (TRAMEC, VARMEC) Simon Group distributes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/elektromotor-simon-doo

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Simon Group