Praxis für Frauenheilkunde und Ästhetik

What Praxis für Frauenheilkunde und Ästhetik does

Praxis für Frauenheilkunde und Ästhetik is a single-location medical practice in Oberhausen-Sterkrade, Germany, operating under sole proprietorship by Elena Grüneboom, a Fachärztin für Frauenheilkunde und Geburtshilfe with additional qualification in aesthetic medicine. The practice took over an established gynecological practice in October 2022 and broadened its service portfolio to combine conventional women's healthcare (preventive examinations, breast diagnostics, fertility and pregnancy care, tumor follow-up) with a device-based aesthetic and intimate-health offering built around FemiLift CO2 laser, Morpheus8 Burst RF-microneedling, and Lumecca Peak IPL systems, alongside injectable aesthetic services such as Botulinum-Toxin, hyaluronic acid fillers, PRP therapy, polynucleotides, and PLLA biostimulation.

The business operates on three parallel revenue streams: statutory health insurance (GKV) for covered gynecological services, GOÄ-based private billing for non-statutory services, and IGeL (self-pay) pricing for aesthetic and enhanced diagnostic services with published unit prices starting from EUR 180 (Botulinum-Toxin) up to EUR 700+ (Gesichtsharmonisierung/Lifting) and EUR 650 (intimate depigmentation). A cooperation agreement with Gesundheitsverbund Nord enables statutory-insurer coverage for special services that would otherwise be self-pay. Go-to-market is direct-to-consumer through in-office consultations, with patient acquisition and retention supported by a Doctolib booking integration, online prescription and referral request portals for returning patients, and a gift-voucher channel for IGeL services. The practice serves patients from Oberhausen and the surrounding Ruhr region, with approximately 5 headcount and no external investment or corporate parent.

Name

Praxis für Frauenheilkunde und Ästhetik

Legal name

Praxis für Frauenheilkunde und Ästhetik

Website

https://elena-grueneboom.de

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Praxis für Frauenheilkunde und Ästhetik is a single-location gynecological and aesthetic medicine practice in Oberhausen, Germany, owned by specialist physician Elena Grüneboom. It serves women across all life stages with preventive care, diagnostics, fertility/pregnancy services, and device-based aesthetic treatments on a fee-for-service and statutory-insurance basis.

Ownership category

akta.pro rank

Product category

Women's Healthcare and Aesthetic Medicine Services

NAICS

Offices of Physicians (except Mental Health Specialists) (621111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Obstetrics & Gynecology (OB/GYN) Clinics (HLAFAJAA)

akta.pro secondary industry

Gynecology (General Non-Obstetric Care) (HLAKAJAL)

Keywords

• Gynecology services
• Aesthetic medicine
• Women's healthcare
• Laser therapy treatments
• Preventive diagnostics

Headquarters

HQ city

Oberhausen

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Statutory Health Insurance (GKV): Standard gynecological services covered by German statutory health insurance including preventive examinations (Vorsorge), pregnancy care, and basic diagnostics. Covered for patients with statutory insurance.
2. Private Patient Services (GOÄ): Services billed according to GOÄ (Gebührenordnung für Ärzte) for private patients and for services not covered by statutory insurance.
3. Individual Health Services (IGeL): Self-pay aesthetic and enhanced medical services including aesthetic medicine treatments (Botox, Hyaluron, PRP), laser therapies (FemiLift, Lumecca Peak), Morpheus8 Burst, and advanced diagnostic services. Gift vouchers available for these services.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

The practice is a single-location women's healthcare clinic combining traditional gynecology services (preventive examinations, breast diagnostics, fertility and pregnancy care, tumor follow-up) with aesthetic medicine treatments such as FemiLift laser therapy, Morpheus8 Burst RF-microneedling, Lumecca Peak IPL, Botulinum toxin, hyaluronic acid fillers, and PRP therapy. Digital self-service options include online prescription and online referral requests for returning patients.

Product overview

Praxis für Frauenheilkunde und Ästhetik is a single-location medical practice offering a unified portfolio of gynecological and aesthetic medicine services. The core offering combines traditional women's health services (preventive care, diagnostics, breast diagnostics, fertility and pregnancy care, tumor follow-up) with a specialized aesthetic medicine division featuring three main device-based treatments: FemiLift laser therapy, Morpheus8 Burst RF-Microneedling, and Lumecca Peak IPL. The practice also provides injectable aesthetic treatments including Botulinum-Toxin, Hyaluron fillers, PRP therapy, and various biostimulation procedures. Digital patient services include online prescription and referral request forms. All services are delivered at the single practice location in Oberhausen-Sterkrade under the direction of Dr. Elena Grüneboom.

Differentiator

Problem solved

Functional benefit

Products and services

• Vorsorge & Diagnostik (Preventive Care & Diagnostics) Comprehensive preventive gynecological examinations including cancer screening (PAP test, HPV test, ThinPrep cytology), immunologic stool and bladder tests, laboratory analytics, and ultrasound diagnostics for pelvic organs, lymph nodes, and breasts.
• Brustdiagnostik (Breast Diagnostics) Breast diagnostics including high-resolution breast ultrasound (mammasonography), ultrasound-guided core biopsies (Stanzbiopsie/Punchbiopsie), and structured follow-up care for unclear findings.
• Kinderwunsch & Schwangerschaft (Fertility & Pregnancy Care) Fertility diagnostics and therapy including cycle monitoring and ovulation stimulation, as well as comprehensive pregnancy care following maternity guidelines with regular ultrasounds, CTG, and Doppler sonography.
• FemiLift Lasertherapie Minimally invasive CO2 laser therapy for vaginal rejuvenation, treatment of vaginal dryness, mild urinary incontinence, and improvement of intimate area quality of life following menopause or childbirth; outpatient procedure with no downtime.
• Morpheus8 Burst RF-Microneedling Innovative RF-microneedling treatment combining fine microneedles with radiofrequency Burst technology for simultaneous multi-depth energy delivery; used for skin tightening and rejuvenation on face, neck, body, and for scar treatment.
• Lumecca Peak IPL High-energy Intense Pulsed Light therapy for treatment of skin irregularities such as pigment spots, redness, visible blood vessels, and sun-induced skin changes via selective photothermolysis.
• Tumornachsorge (Tumor Aftercare) Structured follow-up care and personal support after tumor diseases, including breast cancer follow-up within DMP programs and aftercare for all gynecological tumor diseases.
• Online-Rezept (Online Prescription Service) Online prescription request service allowing patients to conveniently request repeat prescriptions for ongoing medication from home via the practice website.
• Online Überweisung (Online Referral Service) Online referral service for ordering specialist referrals for repeat appointments, available only for returning patients who have coordinated with the treating physician.

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Partnerships

One partnership is on record.

• Gesundheitsverbund NordcoreStrategic or Co-development Partner · 1 October 2022Kooperationsvertrag (cooperation agreement) enabling the practice to offer innovative gynecological special services covered by multiple statutory health insurers. This agreement allows statutory health insurance patients to receive coverage for certain treatments that would otherwise be IGeL (self-pay) services.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Amedes Group: Germany-focused medical services network providing laboratory diagnostics, specialty outpatient care, and women's health. Comparable for its gynecology-adjacent services and as an example of how independent physician practices can be absorbed into larger medical networks.
• Dermatologikum Hamburg: Large German dermatology and aesthetic medicine center offering injectables, laser therapies, and energy-based skin treatments. Comparable as a broader incumbent with overlapping aesthetic capabilities (IPL, RF-microneedling, fillers) and as a benchmark for clinical scale and brand reputation.
• Asklepios Kliniken: One of Germany's largest private hospital and clinic groups, operating across multiple specialties including gynecology and outpatient care. Comparable as a broad incumbent shaping the competitive and regulatory landscape for physician-led women's health services in Germany.
• Helios Klinikum: Major German hospital group with extensive OB/GYN departments and outpatient offerings. Comparable as a large-scale incumbent defining patient expectations for gynecology services and representing a potential employer/acquirer pipeline for specialist physicians.

Others

• Doctolib: European online appointment-booking and practice-management platform used by this practice. Comparable as an enabling/ecosystem participant whose reach influences patient acquisition and digital front-office efficiency for German medical practices.
• Jameda: Germany's leading doctor-discovery and review platform. Comparable as an adjacent ecosystem player shaping how patients find and select OB/GYN and aesthetic medicine providers in local markets.

Direct peers

• Dorow Clinic: German private clinic group focused on aesthetic and dermatological medicine with multiple locations. Comparable for its physician-delivered aesthetic services including injectables, laser, and skin rejuvenation treatments, and as a benchmark for scaling aesthetic services beyond a single practice.
• Rosenpark Klinik: Specialized German aesthetic medicine clinic in Darmstadt offering injectable, laser, and energy-based treatments similar to the practice's aesthetic portfolio (Botox, fillers, Morpheus8, IPL-class devices). Comparable in combining physician-led aesthetic services with premium positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/praxis-f%C3%BCr-frauenheilkunde-und-%C3%A4sthetik

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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