Elevation Hotel and Spa

What Elevation Hotel and Spa does

Elevation Hotel and Spa is a 191-key slopeside resort hotel located at 500 Gothic Road, Mt. Crested Butte, Colorado, operating as the only ski-in/ski-out property at the base of Crested Butte Mountain. The company runs a vertically integrated lodging and amenities platform: guest accommodations ranging from 486 sq ft standard rooms to a 1,600 sq ft presidential suite; a multi-venue food-and-beverage program comprising José Crested Butte (Mexican restaurant), billy barr (cocktail bar), and the Matchstick Productions Lounge (entertainment venue); an 11,000-square-foot Elevation Spa and High-Altitude Fitness Center; on-site Elevate Ski and Bike Rentals with complimentary valet; and more than 13,000 square feet of meeting and event space including a 4,368 sq ft Peaks Ballroom and 10 private meeting rooms. Guided adventure experiences (snowcat skiing, hiking, mountain biking, fly fishing, rafting) are delivered through a partnership with Irwin Guides. Underlying technology is industry-standard: the Synxis booking engine for room reservations, SevenRooms for restaurant reservations, SecureBooker for spa appointments, QR-code-based in-room dining, and direct-booking promotions (Rise by Elevation up to 10% off, Stay More Save More up to 25%, Advanced Purchase up to 15%, Colorado Locals up to 15%) to drive direct-channel demand. Ancillary revenue is captured via parking ($30/night), pet fees ($35/night), and bundled resort fees covering ski/bike valet, pool, hot tubs, steam, sauna, fitness, Wi-Fi, and local calls.

The revenue model blends nightly room revenue (strongly seasonal: ski season December 7 to April 8 and summer season April 9 to December 6, each with non-refundable advance-deposit requirements) with transaction-based F&B, spa, rental, and event revenue, plus subscription-style fitness passes ($35 day, $70 week, $125 month) and fitness memberships bundled with spa treatment. Go-to-market is direct-to-consumer through the Elevation Resort website and a dedicated group sales team targeting corporate retreats, weddings, and social events, supplemented by travel platforms such as TripAdvisor and organic social channels (Facebook, Instagram, YouTube). The property is privately held, operated in connection with Highgate (per careers hub and management integration), with no disclosed ownership changes, venture funding, or public listing.

Name

Elevation Hotel and Spa

Legal name

Elevation Hotel and Spa

Website

https://elevationresort.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Elevation Hotel and Spa operates a 191-key ski-in/ski-out mountain resort at the base of Crested Butte Mountain in Colorado, serving ski and outdoor-adventure leisure travelers, corporate groups, weddings, and wellness guests with integrated lodging, multiple F&B venues, a full-service spa, on-site rentals, and group event space.

Ownership category

akta.pro rank

Product category

Mountain Resort Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro primary industry

Ski & Mountain Full-Service Hotels (THAGAAAJ)

akta.pro secondary industries

Mountain & Ski Luxury Resorts (THAGACAB), Winter Adventure & Mountain Resorts (Ski, Snowboard, Snow Activities) (THAAAAAK)

Keywords

• Mountain resort hospitality
• Ski-in ski-out hotel
• Full-service spa wellness
• Meeting event venues
• Guided outdoor adventures

Headquarters

HQ city

Mt. Crested Butte

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D

Revenue model

1. Room Accommodations: Primary revenue stream from 191 guest rooms and suites including standard rooms, view rooms, and various suite configurations. Revenue generated through nightly rates with seasonal pricing variations (ski season December 7 - April 8 requires full non-refundable deposit 14 days prior; summer season April 9 - December 6 requires deposit 3 days prior).
2. Food and Beverage: On-site dining through José Crested Butte (modern Mexican cuisine, open daily 8am-11am and 12pm-9pm, Wednesdays until 10pm), billy barr lobby bar and lounge (cocktails, craft drinks, grab-and-go breakfast), and Matchstick Productions Lounge (food and beverage service from main dining destinations). In-room dining available via QR code ordering.
3. Spa and Wellness Services: Full-service Elevation Spa offering massages, body treatments, facials in 11,000-square-foot facility. Fitness center day passes available for $35, week passes for $70, and monthly memberships for $125. Spa services provide access to pool, hot tub, steam, and sauna.
4. Ski and Bike Rentals: Elevate Ski & Bike Rentals shop located on second-floor lobby offers ski, snowboard, and bike rental equipment along with clothing and souvenirs. Complimentary valet service and storage included with stay.
5. Meeting and Event Space Rental: Over 13,000 square feet of flexible function space including Peaks Ballroom (4,368 sq ft), Plaza Pre-Function Space (4,500 sq ft), 10 private meeting rooms, Altitude Boardroom, and unique social venues like José Crested Butte patio, billy barr, and Matchstick Lounge. Revenue from catering, beverages, and AV services.
6. Ancillary Fees: Additional revenue streams include parking ($30/night), pet fees ($35/night per pet), and resort fees bundled into room rate. Resort fee includes bike and ski valet, pool, hot tubs, steam room, sauna, fitness center, Wi-Fi, and local calls.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Elevation Hotel and Spa operates a 191-room slopeside hotel at the base of Crested Butte Mountain, offering the only ski-in/ski-out accommodations in Crested Butte. Core revenue is generated from nightly room stays, on-site food and beverage (José Crested Butte, billy barr, Matchstick Productions Lounge), a full-service 11,000-square-foot spa and fitness center, on-site ski/bike rentals, and over 13,000 square feet of meeting and event space serving corporate groups, weddings, and social events.

Product overview

Elevation Hotel and Spa is a 191-unit slopeside hotel at the base of Crested Butte Mountain in Colorado, offering a comprehensive mountain resort experience. The property features a portfolio of food and beverage venues including José Crested Butte (Mexican restaurant), billy barr (cocktail bar), and Matchstick Productions Lounge (ski culture entertainment venue). Accommodations range from 486 sq ft standard rooms to 1,600 sq ft presidential suite, all with ski-in/ski-out access, kitchenettes, and private balconies. The 11,000 sq ft Elevation Spa provides wellness services, while outdoor recreation is offered through Elevate Ski & Bike Rentals and Guided Adventures partnerships. Event facilities span over 13,000 sq ft including the Peaks Ballroom and multiple meeting spaces. The hotel completed venue expansions in 2023 with the openings of billy barr and Matchstick Lounge.

Differentiator

Problem solved

Functional benefit

Brands

• José Crested Butte: Modern Mexican cuisine restaurant located slopeside at Elevation Hotel, offering Guadalajara and Oaxaca-inspired dishes, cocktails, and an extensive tequila collection.
• billy barr
• Matchstick Productions Lounge
• Elevate Ski & Bike Rentals
• Elevation Spa & High-Altitude Fitness Center

Products and services

• José Crested Butte Full-service Mexican restaurant offering Guadalajara and Oaxaca-inspired dishes, cocktails, and an extensive tequila collection. Features indoor dining, bar seating, and a pet-friendly outdoor patio with fire pit. Open to hotel guests and outside diners daily.
• billy barr Lobby Bar & Lounge Cocktail bar and café offering locally sourced Camp4Coffee for breakfast, grab-and-go options, and weather-themed craft cocktails in the evenings. Lobby lounge serving hotel guests and outside patrons.
• Matchstick Productions Lounge Adventure-themed entertainment lounge showcasing 30 years of Matchstick Productions film posters, vintage cameras, skis, and behind-the-scenes production photos. Includes pool table, darts, and state-of-the-art AV for sporting events, film screenings, and world premieres.
• Elevation Spa & High-Altitude Fitness Center
• Elevate Ski & Bike Rentals
• Guided Adventures (via Irwin Guides)
• Guest Room Accommodations (Standard, View, Suite, and Accessible rooms) 191 oversized guest rooms and suites with king or double queen bedding, sleeper sofas, kitchenettes, private balconies, pillow-top mattresses, and high thread-count linens. Categories include standard rooms (486 sq ft), slopeside/valley view rooms, valley view one-bedroom suites, slopeside one-bedroom suites, slopeside junior suites, presidential suite (1,600 sq ft), and ADA-compliant accessible king rooms.
• In-Room Dining Room service offering select items from the José Crested Butte menu, ordered via QR code scan in guest rooms.
• Heated Indoor Pool and Hot Tubs Heated indoor pool with glass roof plus three hot tubs (one indoors, two outdoors) with mountain views, available to hotel guests and as part of fitness center passes.
• Family-Friendly Arcade Room Family-friendly arcade room located on the 1st floor of the hotel, open daily from 8 am to 10 pm for hotel guests and visitors.
• Pet-Friendly Accommodations Pet-friendly hotel rooms allowing up to two pets per room with a maximum weight of 80 pounds per pet, for a $35 nightly non-refundable fee, including access to the slopeside patio.
• Meeting and Event Spaces Over 13,000 square feet of flexible indoor and outdoor function space including the Peaks Ballroom (4,368 sq ft, capacity up to 350), Plaza Pre-Function Space (4,500 sq ft), Altitude Boardroom, 10 private meeting rooms, and unique social venues (José patio, billy barr, Matchstick Lounge) for corporate retreats, weddings, conferences, and social events.
• The Fountain IV Therapy On-site intravenous infusion therapy offering hydration, vitamins, and supplements designed to promote health, enhance immunity, and support overall wellness.

Quantifiable outcome

• Crested Butte receives over 1 million acres of national forest surrounding the property for outdoor recreation
• +2 more outcomes

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Irwin GuidescoreStrategic or Co-development PartnerYear-round guided adventure experiences provider based in Crested Butte, Colorado. Irwin Guides offers hiking, backcountry skiing, mountain biking, fly fishing, rock climbing, and rafting experiences for Elevation guests. During winter, Irwin Guides operates snowcat skiing at Irwin (10 miles from Crested Butte) with approximately 1,000 acres of terrain and 500 inches of average annual snowfall. Adventure experiences are marketed through Elevation's website with booking coordination to ensure availability.
• Matchstick Productions (MSP)coreStrategic or Co-development Partner30-year partnership featuring MSP film content, vintage cameras, skis, and behind-the-scenes production photos displayed in the Matchstick Productions Lounge. Dynamic partnership includes film screenings, athlete-driven events and signings, and industry and resort parties throughout the year. MSP and Elevation host world premieres and sporting events screenings.
• Rocky Mountain Biological Laboratory (RMBL)minorOthersRMBL donated memorabilia for display at billy barr bar and lounge, honoring billy barr (the reclusive naturalist and researcher). Historical photos and climate research documentation from RMBL and Crested Butte Museum adorn the bar walls.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• The Lodge at Mountaineer Square: Adjacent slopeside condo-hotel in Mt. Crested Butte offering similar ski access and group/event facilities; directly comparable in geography and target guest to Elevation but operates as a condo-rental model.
• The Grand Lodge Crested Butte: On-mountain Crested Butte hotel directly comparable to Elevation in market, customer base, and ski-season focus; both serve skiers seeking convenience lodging near Crested Butte Mountain Resort, though Grand Lodge lacks Elevation's ski-in/ski-out positioning.
• Hotel Madeline Telluride: Luxury slopeside Telluride hotel with comparable room count, full-service spa, multiple F&B outlets, and ski-in/ski-out access; same business model of premium mountain lodging with event and wellness verticals.
• The Arrabelle at Vail Square: Luxury ski-in/ski-out hotel in Vail with similar room scale, on-site dining, spa, and meeting/event space; a closer comparable on positioning and amenities than on geography.
• Sonnenalp Hotel Vail: Family-owned European-style luxury hotel in Vail with comparable full-service amenities (spa, multiple restaurants, event space) and similar premium ski-resort target customer.
• Limelight Hotel Aspen: Full-service ski town hotel in Aspen with similar room scale, multiple F&B outlets, meeting space, and direct positioning toward affluent skiers and outdoor adventure travelers.
• Tivoli Lodge Vail: Boutique alpine-style hotel in Vail offering ski-season lodging with comparable amenities to Elevation at smaller scale; relevant comparable for pricing and direct-booking strategy benchmarking.
• The Sebastian - Vail: Boutique luxury ski resort hotel in Vail with comparable room count, event space, and full-service dining/spa mix; competes for similar affluent ski-week leisure and group business.

Broad incumbents

• The St. Regis Aspen Resort: Iconic luxury ski-in/ski-out Aspen resort under a major global brand; broader scale and brand reach but same core business of premium mountain leisure, group events, spa, and F&B.
• Four Seasons Resort Vail: Luxury global-branded ski resort hotel in Vail with significantly larger room inventory and broader amenities; represents the upper-end incumbent benchmark for high-service mountain lodging pricing and standards.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@ElevationHotelCrestedButte
• Facebookfacebook.com/ElevationResort
• Instagraminstagram.com/ElevationResort
• LinkedInlinkedin.com/company/elevationhotelandspa

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Elevation Hotel and Spa