El Techo
El Techo operates Cubita, a single-location Cuban rooftop bar and restaurant in San Francisco's Mission District, serving Cuban cuisine and cocktails to walk-in and reservation guests with cultural programming via CubaCaribe.
- Company typePrivate
- Founded-
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What El Techo does
El Techo operates Cubita, a rooftop bar and restaurant located at 2516 Mission Street in San Francisco's Mission District. The venue serves Cuban cuisine alongside a cocktail program and is positioned around sunset views and an elevated outdoor atmosphere. The brand maintains an Instagram presence (@CubitaSF) and runs a BentoBox-powered website at eltechosf.com that handles reservations and gift-card sales.
The business model is direct-to-consumer: revenue is generated primarily through walk-in traffic, reservations, word-of-mouth, and ancillary private events. The company reports 9 employees and operates from a single physical location, with no mobile app, no proprietary technology platform, and no disclosed loyalty or subscription program. Marketing relies almost entirely on the Instagram channel with no paid acquisition stack visible in the inputs.
El Techo has partnered with CubaCaribe to deliver art and cultural programming at the venue, providing cultural content layered onto standard food and beverage service. The operating footprint is geographically concentrated in San Francisco, with no disclosed expansion, no funding rounds, no M&A activity, and no indication of multi-unit operations.
El Techo firmographics
Firmographics- Name
- El Techo
- Legal name
- Cubita
- Website
- https://eltechosf.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- El Techo operates Cubita, a single-location Cuban rooftop bar and restaurant in San Francisco's Mission District, serving Cuban cuisine and cocktails to walk-in and reservation guests with cultural programming via CubaCaribe.
- Ownership category
- akta.pro rank
El Techo industry classification
Industry- Product category
- Restaurant
- NAICS
- Drinking Places (Alcoholic Beverages) (7224), Full-Service Restaurants (722511)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Hotel Bars & Rooftop Bars (CRANACAL)
- akta.pro secondary industries
- Cocktail Bars & Lounges (CRANACAD), Hotel & Resort Restaurants (THAFACAH)
Keywords
Where El Techo is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
El Techo business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Supply Chain, Marketing or Sales
Revenue model
- Food and Beverage Sales: Cubita generates revenue through the sale of Cuban cuisine and cocktails to dine-in customers at their rooftop bar and restaurant location in San Francisco's Mission District.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
El Techo product offering
Product offeringCore offering
El Techo operates Cubita, a Cuban rooftop bar and restaurant in San Francisco's Mission District offering bold Cuban flavors, colorful cocktails, and sunset skyline views. The venue also hosts private events and features Cuban art and live cultural performances through a partnership with CubaCaribe.
Product overview
Cubita is a single-location Cuban rooftop bar and restaurant in San Francisco's Mission District. The establishment offers dine-in services, private events, and reservations. It is not a technology product company.
Differentiator
Problem solved
Functional benefit
Products and services
- Cubita Rooftop Restaurant & Bar Cuban rooftop bar and restaurant located in the Mission District of San Francisco, offering bold Cuban flavors, colorful cocktails, and sunset skyline views to dine-in guests. The establishment also features Cuban art and live cultural performances through a partnership with CubaCaribe.
- Private Events Private event hosting at the Cubita rooftop venue in San Francisco's Mission District, providing a unique space for gatherings that combines Cuban cuisine, cocktails, and cultural programming.
Companies that use El Techo
Customer profileSegments1 record
Ideal customer profiles1 record
El Techo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
El Techo partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CubaCaribecoreCubita maintains an ongoing partnership with CubaCaribe to spotlight Cuban art and creativity. Through this collaboration, Cuban art is featured in the venue's design and space, while Cuban musicians and dancers perform at the venue, creating a cultural programming partnership that differentiates Cubita's offerings.
Recent moves4 records
Expansion highlights4 records
El Techo competitors and assessment
Company assessmentDirect peers
- Pagan Idol: SF tiki bar with strong thematic drinks, design, and nightlife programming. Comparable as a themed, high-concept cocktail venue in SF competing for the same discretionary nighttime spend.
- Trick Dog: Award-winning SF cocktail bar in the Mission District. Comparable on location, cocktail-driven revenue mix, and Mission-district nightlife competition.
- Mr. Holmes Bakehouse & Bar: SF hospitality concept combining food, drinks, and a stylized brand experience. Comparable as a design-forward, Instagram-driven SF venue targeting the same millennial/nightlife customer.
- Lolinda SF: Latin American restaurant in SF's Mission District with shared ownership signals (Cubita's gift cards run on Lolinda SF's Cardfoundry). Comparable format—Latin-inspired full-service restaurant in the same neighborhood.
- Foreign Cinema: Iconic Mission District restaurant with outdoor dining, film screenings, and cultural programming. Comparable as a Mission-based experiential dining venue combining food and cultural entertainment.
- Charmaine's Rooftop Bar: Rooftop cocktail bar in SF offering skyline views and curated cocktails. Directly comparable on format (rooftop bar, signature cocktails, SF discretionary nightlife audience).
- El Techo (original concept): Rooftop Latin American bar/restaurant in the Mission District by the same operator group. Highly comparable concept—rooftop, Latin cuisine, Mission location, same parent organization.
Broad incumbents
- Cuba Libre Restaurant & Rum Bar: Multi-location Cuban restaurant and rum bar concept on the East Coast. Comparable culinary and brand positioning as a Cuban-themed full-service restaurant with cocktail focus, though larger and geographically distinct.
- The View Lounge (SF Marriott Marquis): Top-floor rooftop bar atop a flagship SF hotel. Comparable on rooftop/skyline positioning, though it is a hotel-embedded venue rather than an independent restaurant concept.
Regional players
- Versailles Restaurant (Miami): Best-known Cuban restaurant in the US (Miami). Comparable culinary and cultural positioning as a Cuban dining destination, though geographic markets differ.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
El Techo social profiles
Digital presenceEl Techo financial estimates
Financial estimateRevenue estimate
Valuation estimate
El Techo leadership team
Management profileNumber of profiles
El Techo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
El Techo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about El Techo
What does El Techo do?
El Techo operates Cubita, a Cuban rooftop bar and restaurant in San Francisco's Mission District offering bold Cuban flavors, colorful cocktails, and sunset skyline views. The venue also hosts private events and features Cuban art and live cultural performances through a partnership with CubaCaribe.
Is El Techo a public or private company?
El Techo is a private company. It is classified as unknown and is currently operating.
When was El Techo founded?
El Techo was founded in -1. It employs 1 to 10 people.
Where is El Techo based?
El Techo is headquartered in San Francisco, United States, in the North America region.
How does El Techo make money?
One revenue line is on record: food and Beverage Sales.
Who are El Techo's main competitors?
Direct peers on record are Pagan Idol, Trick Dog, Mr. Holmes Bakehouse & Bar, Lolinda SF, Foreign Cinema, Charmaine's Rooftop Bar and El Techo (original concept). Broad incumbents are Cuba Libre Restaurant & Rum Bar and The View Lounge (SF Marriott Marquis). Versailles Restaurant (Miami) is listed as a regional player.
Does El Techo have an API?
No public API is recorded for El Techo.
What industry is El Techo in?
El Techo's product category is Restaurant. Its primary akta.pro industry code is CRANACAL, Hotel Bars & Rooftop Bars, with a secondary code of CRANACAD, Cocktail Bars & Lounges. Its NAICS code is 7224 and its SIC code is 7900.