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EMBC

Full company profile

uuid004ch9c

Namestring
EMBC
Legal namestring
Elite Moroccan Business Company
Websiteurl
embc.ma
Company typeenum
Private
Founded yearint
1980
Descriptiontext

EMBC (Elite Moroccan Business Company), formerly operating as Makkina Ltd, is a privately held foundation construction services firm headquartered in Kénitra, Morocco. Founded in 1980, the company specializes in delivering foundation construction, repair, and reinforcement solutions for residential, commercial, and industrial clients. Its core service portfolio spans strip, raft, pile, basement, deep, slab-on-grade, and reinforced concrete foundations, complemented by repair offerings (crack repair, underpinning, waterproofing, structural reinforcement) and an industrial supplies product line serving automotive, manufacturing, and construction sectors.

The company operates a project-based, quote-based revenue model with no publicly disclosed pricing, delivering services through a structured five-step process: consultation and site assessment, design and planning, approvals and preparation, construction and reinforcement, and inspection and project handover. Its go-to-market is sales-led and direct, targeting enterprise clients in automotive, manufacturing, and construction while also serving individual homeowners and consumers. The firm emphasizes eco-friendly construction methods and digital planning tools (adopted since 2000) alongside its team of experienced engineers and builders. With only 5 reported employees, no disclosed financials, no funding history, and no parent company or institutional backing, EMBC appears to be a small, independent local operator with 40+ years of market presence and stated intent to serve both Moroccan and UK markets.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
Markets served

Serves global market

Keyword5 values
foundation construction services, residential foundation solutions, commercial foundation engineering, industrial construction supplies, foundation repair strengthening
Industry1 code
1Civil & Site Works EPC (Earthworks, Roads, Drainage, Foundations)
CodeEUAEADAAPrimaryYes
NAICS code1 code
  • Other Heavy and Civil Engineering Construction2379
SIC code1 code
  • Heavy Construction Other Than Bldg Const - Contractors1600
Product category
Foundation Construction Services
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Foundation Construction Services
TypeOne Time License
Description

One-time project-based revenue from foundation construction for residential and commercial buildings. Services include strip foundations, raft foundations, pile foundations, basement foundations, deep foundations, and slab-on-grade foundations. Projects are delivered on-time and on-budget through a structured 5-step process.

embc.ma
Marketing channels1 record

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

EMBC specializes in foundation construction services for residential and commercial buildings, delivering projects through a structured 5-step process from consultation to handover. The portfolio includes strip, raft, pile, basement, deep, slab-on-grade, reinforced concrete, and custom foundation solutions, complemented by repair and strengthening services (crack repair, underpinning, waterproofing, drainage, structural reinforcement) and an industrial supplies product line for the automotive, manufacturing, and construction sectors.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

EMBC operates as a construction and foundation services company offering a unified suite of foundation construction and repair services rather than a software platform architecture. The product portfolio centers on foundation building services including Strip Foundations, Raft Foundations, Residential Foundations, Pile Foundations, Basement Foundations, Deep Foundations, Slab-on-Grade Foundations, Commercial & Industrial Foundations, Reinforced Concrete Foundations, and Custom Foundation Solutions. These core services are complemented by repair and maintenance offerings (Crack Repair, Underpinning, Foundation Repair & Strengthening, Waterproofing & Drainage Solutions, Structural Reinforcement) and an industrial supplies product line serving automotive, manufacturing, and construction sectors. The company leverages cutting-edge technology and high-quality materials with a team of expert engineers and builders.

Product and service13 records
1Strip Foundations
CategoryFoundation Construction
Description

Foundation construction service ideal for small to medium-sized homes, providing stable load-bearing support. Targeted at residential property owners and small builders.

2Raft Foundations
CategoryFoundation Construction
Description

Foundation system that distributes loads evenly across a concrete slab for enhanced stability. Used for residential and light commercial structures where soil bearing capacity requires load distribution.

3Pile Foundations
CategoryFoundation Construction
Description

Deep foundation solutions designed for areas with weak soil conditions, using driven or bored piles. Targeted at residential and commercial projects where surface soil cannot bear structural loads.

4Basement Foundations
CategoryFoundation Construction
Description

Foundation construction that creates additional living or storage space below ground level. Targeted at residential property owners seeking to maximize usable space.

5Deep Foundations
CategoryFoundation Construction
Description

Foundation systems supporting large commercial structures requiring load transfer to deeper soil strata. Targeted at commercial and industrial clients with heavy structural loads.

6Slab-on-Grade Foundations
CategoryFoundation Construction
Description

Foundation type ideal for warehouses and factories, featuring a concrete slab poured at ground level. Targeted at industrial clients constructing warehouses and manufacturing facilities.

7Reinforced Concrete Foundations
CategoryFoundation Construction
Description

Engineered foundation solutions using reinforced concrete for heavy load-bearing requirements. Targeted at commercial and industrial projects requiring structural strength and longevity.

8Custom Foundation Solutions
CategoryFoundation Construction
Description

Tailored foundation designs addressing unique business needs and project specifications. Targeted at commercial and industrial clients with non-standard structural requirements.

9Crack Repair
CategoryFoundation Repair & Strengthening
Description

Foundation repair service sealing cracks to prevent further structural damage and water infiltration. Targeted at residential and commercial property owners addressing foundation deterioration.

10Underpinning
CategoryFoundation Repair & Strengthening
Description

Foundation strengthening service that reinforces existing foundations with additional support structures. Targeted at property owners needing to stabilize or deepen existing foundations.

11Waterproofing & Drainage Solutions
CategoryFoundation Repair & Strengthening
Description

Foundation protection services preventing moisture damage and soil erosion through drainage systems. Targeted at residential and commercial property owners in moisture-prone areas.

12Structural Reinforcement
CategoryFoundation Repair & Strengthening
Description

Enhancement services improving load-bearing capacity of existing foundations. Targeted at property owners needing to upgrade structural capacity for additional loads or modifications.

13Industrial Supplies
CategoryIndustrial Supplies
Description

High-quality industrial supplies and tools for automotive, manufacturing, and construction sectors. Targeted at businesses and individuals seeking reliable tools and components.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership3 partners
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2020-01-01
Description

In 2020, EMBC (operating as Makkina Ltd at the time) successfully completed high-profile foundation projects by partnering with industry leaders, marking major milestones and landmark projects for the company.

2Trusted Suppliers
Strategic tierCoreTypeStrategic or Co-development Partner
Description

EMBC has built strong partnerships with trusted suppliers over the years. These strategic alliances allow the company to offer reliable products and high-quality materials for foundation construction projects.

embc.ma
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Partnerships with manufacturers enable EMBC to access industrial supplies and components needed for automotive, manufacturing, and construction sector solutions.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

World leader in foundations and ground engineering, offering piling, diaphragm walls, and soil improvement services. Comparable as a foundation specialist with overlapping deep foundation and ground treatment expertise, though at vastly larger scale.

TypeBroad incumbent
Description

International foundation engineering and ground improvement specialist serving infrastructure and building projects globally. Comparable as a foundation services provider with deep foundations, piling, and ground treatment expertise.

TypeDirect peer
Description

Leading Moroccan construction and civil engineering contractor with extensive foundation, infrastructure, and building capabilities across Morocco. Direct comparable as a domestic foundation and heavy construction services provider in the same Moroccan market.

TypeBroad incumbent
Description

Major European construction group with Moroccan operations covering building, civil engineering, and energy infrastructure. Comparable as an established contractor with foundation and structural capabilities in the same geographic market at much greater scale.

TypeDirect peer
Description

Major Moroccan general contractor serving residential, commercial, and industrial building markets with foundations, structural work, and turnkey construction. Directly comparable as a Moroccan building and foundation services provider, though at significantly larger scale.

TypeDirect peer
Description

Moroccan construction company specializing in residential, commercial, and industrial building projects including foundations and structural work. Comparable as a Moroccan contractor serving overlapping customer segments in residential and commercial construction.

TypeBroad incumbent
Description

Global geotechnical and foundation engineering specialist offering piling, ground improvement, and earth retention services. Comparable as a foundation services provider, though operating at much larger scale across multiple geographies.

TypeBroad incumbent
Description

Subsidiary of French Colas Group operating in Morocco with road, civil, and infrastructure construction services. Comparable as a major Moroccan construction player, though focused more on transportation infrastructure than building foundations.

TypeDirect peer
Description

Moroccan state-affiliated construction company with broad civil engineering, building, and infrastructure capabilities. Comparable as a domestic Moroccan construction services provider competing in the same market segments as EMBC.

TypeBroad incumbent
Description

International construction group with major Moroccan operations covering buildings, infrastructure, and civil engineering. Comparable as a Morocco-based contractor offering foundation-related construction services but operating at far greater scale and project size.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

EMBC

Foundation Construction Servicesembc.ma

What EMBC does

EMBC (Elite Moroccan Business Company), formerly operating as Makkina Ltd, is a privately held foundation construction services firm headquartered in Kénitra, Morocco. Founded in 1980, the company specializes in delivering foundation construction, repair, and reinforcement solutions for residential, commercial, and industrial clients. Its core service portfolio spans strip, raft, pile, basement, deep, slab-on-grade, and reinforced concrete foundations, complemented by repair offerings (crack repair, underpinning, waterproofing, structural reinforcement) and an industrial supplies product line serving automotive, manufacturing, and construction sectors.

The company operates a project-based, quote-based revenue model with no publicly disclosed pricing, delivering services through a structured five-step process: consultation and site assessment, design and planning, approvals and preparation, construction and reinforcement, and inspection and project handover. Its go-to-market is sales-led and direct, targeting enterprise clients in automotive, manufacturing, and construction while also serving individual homeowners and consumers. The firm emphasizes eco-friendly construction methods and digital planning tools (adopted since 2000) alongside its team of experienced engineers and builders. With only 5 reported employees, no disclosed financials, no funding history, and no parent company or institutional backing, EMBC appears to be a small, independent local operator with 40+ years of market presence and stated intent to serve both Moroccan and UK markets.

EMBC firmographics

Firmographics
Name
EMBC
Legal name
Elite Moroccan Business Company
Website
https://embc.ma
Company type
Private
Founded year
1980
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

EMBC industry classification

Industry
Product category
Foundation Construction Services
NAICS
Other Heavy and Civil Engineering Construction (2379)
SIC
Heavy Construction Other Than Bldg Const - Contractors (1600)
akta.pro primary industry
Civil & Site Works EPC (Earthworks, Roads, Drainage, Foundations) (EUAEADAA)

Keywords

  • Foundation construction services
  • Residential foundation solutions
  • Commercial foundation engineering
  • Industrial construction supplies
  • Foundation repair strengthening

EMBC business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales

Revenue model

  1. Foundation Construction Services: One-time project-based revenue from foundation construction for residential and commercial buildings. Services include strip foundations, raft foundations, pile foundations, basement foundations, deep foundations, and slab-on-grade foundations. Projects are delivered on-time and on-budget through a structured 5-step process.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

EMBC product offering

Product offering

Core offering

EMBC specializes in foundation construction services for residential and commercial buildings, delivering projects through a structured 5-step process from consultation to handover. The portfolio includes strip, raft, pile, basement, deep, slab-on-grade, reinforced concrete, and custom foundation solutions, complemented by repair and strengthening services (crack repair, underpinning, waterproofing, drainage, structural reinforcement) and an industrial supplies product line for the automotive, manufacturing, and construction sectors.

Product overview

EMBC operates as a construction and foundation services company offering a unified suite of foundation construction and repair services rather than a software platform architecture. The product portfolio centers on foundation building services including Strip Foundations, Raft Foundations, Residential Foundations, Pile Foundations, Basement Foundations, Deep Foundations, Slab-on-Grade Foundations, Commercial & Industrial Foundations, Reinforced Concrete Foundations, and Custom Foundation Solutions. These core services are complemented by repair and maintenance offerings (Crack Repair, Underpinning, Foundation Repair & Strengthening, Waterproofing & Drainage Solutions, Structural Reinforcement) and an industrial supplies product line serving automotive, manufacturing, and construction sectors. The company leverages cutting-edge technology and high-quality materials with a team of expert engineers and builders.

Differentiator

Problem solved

Functional benefit

Products and services

  • Strip Foundations Foundation construction service ideal for small to medium-sized homes, providing stable load-bearing support. Targeted at residential property owners and small builders.
  • Raft Foundations Foundation system that distributes loads evenly across a concrete slab for enhanced stability. Used for residential and light commercial structures where soil bearing capacity requires load distribution.
  • Pile Foundations Deep foundation solutions designed for areas with weak soil conditions, using driven or bored piles. Targeted at residential and commercial projects where surface soil cannot bear structural loads.
  • Basement Foundations Foundation construction that creates additional living or storage space below ground level. Targeted at residential property owners seeking to maximize usable space.
  • Deep Foundations Foundation systems supporting large commercial structures requiring load transfer to deeper soil strata. Targeted at commercial and industrial clients with heavy structural loads.
  • Slab-on-Grade Foundations Foundation type ideal for warehouses and factories, featuring a concrete slab poured at ground level. Targeted at industrial clients constructing warehouses and manufacturing facilities.
  • Reinforced Concrete Foundations Engineered foundation solutions using reinforced concrete for heavy load-bearing requirements. Targeted at commercial and industrial projects requiring structural strength and longevity.
  • Custom Foundation Solutions Tailored foundation designs addressing unique business needs and project specifications. Targeted at commercial and industrial clients with non-standard structural requirements.
  • Crack Repair Foundation repair service sealing cracks to prevent further structural damage and water infiltration. Targeted at residential and commercial property owners addressing foundation deterioration.
  • Underpinning Foundation strengthening service that reinforces existing foundations with additional support structures. Targeted at property owners needing to stabilize or deepen existing foundations.
  • Waterproofing & Drainage Solutions Foundation protection services preventing moisture damage and soil erosion through drainage systems. Targeted at residential and commercial property owners in moisture-prone areas.
  • Structural Reinforcement Enhancement services improving load-bearing capacity of existing foundations. Targeted at property owners needing to upgrade structural capacity for additional loads or modifications.
  • Industrial Supplies High-quality industrial supplies and tools for automotive, manufacturing, and construction sectors. Targeted at businesses and individuals seeking reliable tools and components.

Companies that use EMBC

Customer profile

Segments4 records

Ideal customer profiles2 records

EMBC technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

EMBC partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core.

  • Industry LeaderscoreStrategic or Co-development Partner · 1 January 2020In 2020, EMBC (operating as Makkina Ltd at the time) successfully completed high-profile foundation projects by partnering with industry leaders, marking major milestones and landmark projects for the company.
  • Trusted SupplierscoreStrategic or Co-development PartnerEMBC has built strong partnerships with trusted suppliers over the years. These strategic alliances allow the company to offer reliable products and high-quality materials for foundation construction projects.
  • ManufacturerscoreStrategic or Co-development PartnerPartnerships with manufacturers enable EMBC to access industrial supplies and components needed for automotive, manufacturing, and construction sector solutions.

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

EMBC competitors and assessment

Company assessment

Broad incumbents

  • Soletanche Bachy: World leader in foundations and ground engineering, offering piling, diaphragm walls, and soil improvement services. Comparable as a foundation specialist with overlapping deep foundation and ground treatment expertise, though at vastly larger scale.
  • Trevi Group: International foundation engineering and ground improvement specialist serving infrastructure and building projects globally. Comparable as a foundation services provider with deep foundations, piling, and ground treatment expertise.
  • Eiffage Construction: Major European construction group with Moroccan operations covering building, civil engineering, and energy infrastructure. Comparable as an established contractor with foundation and structural capabilities in the same geographic market at much greater scale.
  • Keller Group: Global geotechnical and foundation engineering specialist offering piling, ground improvement, and earth retention services. Comparable as a foundation services provider, though operating at much larger scale across multiple geographies.
  • Colas Maroc: Subsidiary of French Colas Group operating in Morocco with road, civil, and infrastructure construction services. Comparable as a major Moroccan construction player, though focused more on transportation infrastructure than building foundations.
  • Bouygues Construction Maroc: International construction group with major Moroccan operations covering buildings, infrastructure, and civil engineering. Comparable as a Morocco-based contractor offering foundation-related construction services but operating at far greater scale and project size.

Direct peers

  • SGTM (Société Générale des Travaux du Maroc): Leading Moroccan construction and civil engineering contractor with extensive foundation, infrastructure, and building capabilities across Morocco. Direct comparable as a domestic foundation and heavy construction services provider in the same Moroccan market.
  • TGCC (Travaux Généraux de Construction de Casablanca): Major Moroccan general contractor serving residential, commercial, and industrial building markets with foundations, structural work, and turnkey construction. Directly comparable as a Moroccan building and foundation services provider, though at significantly larger scale.
  • Jet Contractors: Moroccan construction company specializing in residential, commercial, and industrial building projects including foundations and structural work. Comparable as a Moroccan contractor serving overlapping customer segments in residential and commercial construction.
  • Société Nationale de Construction et d'Equipement (SNCE): Moroccan state-affiliated construction company with broad civil engineering, building, and infrastructure capabilities. Comparable as a domestic Moroccan construction services provider competing in the same market segments as EMBC.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

EMBC social profiles

Digital presence

EMBC financial estimates

Financial estimate

Revenue estimate

Valuation estimate

EMBC leadership team

Management profile

Number of profiles

EMBC funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

EMBC M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EMBC

What does EMBC do?

EMBC specializes in foundation construction services for residential and commercial buildings, delivering projects through a structured 5-step process from consultation to handover. The portfolio includes strip, raft, pile, basement, deep, slab-on-grade, reinforced concrete, and custom foundation solutions, complemented by repair and strengthening services (crack repair, underpinning, waterproofing, drainage, structural reinforcement) and an industrial supplies product line for the automotive, manufacturing, and construction sectors.

Is EMBC a public or private company?

EMBC is a private company. It is classified as unknown and is currently operating.

When was EMBC founded?

EMBC was founded in 1980. It employs 1 to 10 people.

How does EMBC make money?

One revenue line is on record: foundation Construction Services.

Who are EMBC's main competitors?

Broad incumbents on record are Soletanche Bachy, Trevi Group, Eiffage Construction, Keller Group, Colas Maroc and Bouygues Construction Maroc. Direct peers are SGTM (Société Générale des Travaux du Maroc), TGCC (Travaux Généraux de Construction de Casablanca), Jet Contractors and Société Nationale de Construction et d'Equipement (SNCE).

Does EMBC have an API?

No public API is recorded for EMBC.

What industry is EMBC in?

EMBC's product category is Foundation Construction Services. Its primary akta.pro industry code is EUAEADAA, Civil & Site Works EPC (Earthworks, Roads, Drainage, Foundations). Its NAICS code is 2379 and its SIC code is 1600.

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