Name

Avnet Embedded (Freiburg) GmbH

Legal name

Avnet Embedded (Freiburg) GmbH

Website

https://embedded.avnet.com

Company type

Private

Operating status

Acquired

Headcount range

101–250 employees

Short description

Avnet Embedded (Freiburg) GmbH is a 153-employee German embedded computing subsidiary, rebranded in 2025 to Tria Technologies following divestiture from parent Avnet, serving OEM customers building specialized end products with embedded modules and systems.

Ownership category

akta.pro rank

Product category

Embedded Computing Solutions

NAICS

Computer and Peripheral Equipment Manufacturing (33411), Computer and Peripheral Equipment Manufacturing (3341)

SIC

Electronic Computers (3571), Electronic Components & Accessories (3670)

akta.pro primary industry

Embedded Software & Firmware Tools (Compilers, Debug, RTOS tooling) (HDAHAFAE)

akta.pro secondary industry

Embedded & Industrial Network Interfaces (PCIe/M.2/SOM/SoC NICs) (HDAFAEAI)

Keywords

• Embedded computing solutions
• Embedded technology products
• System on module design
• Embedded hardware engineering
• OEM technology components

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Operations

Core offering

Avnet Embedded (Freiburg) GmbH, now operating as Tria Technologies, supplies embedded computing technology intended for integration into other companies' products. The company's stated positioning is "Tria makes technology for the world's best products," indicating it provides embedded hardware and related engineering deliverables to product manufacturers and OEMs.

Differentiator

Problem solved

Functional benefit

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• Axiomtek: Established embedded board and system manufacturer serving industrial automation, transportation, and medical — overlapping with Tria's vertical focus.
• Advantech: Taiwan-based global incumbent in embedded computing, SBCs, and industrial IoT; competes across Tria's portfolio but at much larger scale and with broader product breadth.
• NVIDIA (Jetson / Edge Computing): While not a direct competitor, NVIDIA's Jetson platform defines the edge AI module category that Tria's SoM offerings increasingly integrate with or compete against for AI workloads.

Direct peers

• SECO: Italian embedded and edge AI module provider; competes directly in SoM/SBC space with comparable European industrial customer overlap.
• Kontron: European embedded computing vendor offering COMs, SBCs, and embedded software across industrial, medical, and transportation — overlapping product portfolio and target customer segments with Tria.
• congatec: German-headquartered specialist in Computer-on-Modules and embedded edge computing, directly comparable to Tria's SoM/SBC focus and similar customer base in industrial and medical OEMs.
• Toradex: Swiss SoM and embedded platform vendor with strong overlap in ARM-based System-on-Modules and integrated embedded software — direct comparability in product category and SMB/OEM customer profile.
• PHYTEC: German embedded modules and SBC manufacturer serving industrial and medical OEMs — closely comparable in geographic base, module portfolio, and engineering-led go-to-market.

Emerging players

• Avalue Technology: Embedded computing and panel solutions provider with growing European presence; competes in similar SBC/SoM categories though with broader industrial PC exposure.
• iBASE Technology: Taiwan-based embedded board and SoM vendor targeting industrial and digital signage applications; partial overlap with Tria's industrial embedded customer base.

Market position

Customer concentration

• LinkedInlinkedin.com/company/avefreiburg

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Avnet Embedded (Freiburg) GmbH