Endo-Flex
Endo-Flex GmbH is a German medical device manufacturer specializing in endoscopic accessories for gastroenterology and pulmonology, including the proprietary SonoTip FNB needle systems and EBUS adapters for hospitals and specialist clinics. Operates as part of the Medi-Globe Group.
- Company typePrivate
- Founded1990
- HeadquartersVoerde (Niederrhein), Nordrhein-Westfalen, Germany
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Endo-Flex does
Endo-Flex GmbH is a German medical device company specializing in endoscopic accessories for gastroenterology and pulmonology, founded in 1990 and headquartered in Voerde, Nordrhein-Westfalen. The company operates as part of the Medi-Globe Group and serves hospitals, clinics, and specialist practices performing diagnostic and therapeutic endoscopic procedures. Over the past 30+ years, Endo-Flex has built a comprehensive product portfolio spanning fine needle biopsy (FNB) systems, EBUS adapters, guidewires, dilation instruments, drainage devices, ERCP short- and long-wire systems, lithotripsy, polypectomy, hemostasis, and stone extraction instruments.
The company's core technology centers on the proprietary SonoTip product family, including the SonoTip TopGain FNB needle system with an innovative 3-point needle tip featuring a crown cut (Kronenschliff) geometry developed in collaboration with medical specialists for high-quality tissue sampling. The SonoTip ProFlex Nitinol needle uses Nitinol construction for enhanced flexibility and durability. The EBUS Combo Adapter provides cross-vendor compatibility with Olympus (BF-UC190F, BF-UC180F) and Fujifilm bronchoscopes, using an acoustic 'click' signal for secure connection confirmation. Endo-Flex has also introduced an Endoscopic Ultrasound AI System (Endoskopisches Ultraschall KI-System) as a new product category, signaling entry into AI-assisted endoscopy.
Endo-Flex operates a B2B enterprise field sales model, distributing directly to healthcare institutions through dedicated sales consultation ([email protected]) and is part of the Medi-Globe Group's integrated distribution infrastructure. Pricing is quote-based and not publicly disclosed, with multi-year contracts typical of medical device procurement. The company maintains a 21-employee footprint and markets through professional channels including LinkedIn (via Medi-Globe profiles), YouTube product demonstration videos, and a comprehensive product catalog website.
Endo-Flex firmographics
Firmographics- Name
- Endo-Flex
- Legal name
- ENDO-FLEX GmbH
- Website
- https://endo-flex.de
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Endo-Flex GmbH is a German medical device manufacturer specializing in endoscopic accessories for gastroenterology and pulmonology, including the proprietary SonoTip FNB needle systems and EBUS adapters for hospitals and specialist clinics. Operates as part of the Medi-Globe Group.
- Ownership category
- akta.pro rank
Endo-Flex industry classification
Industry- Product category
- Endoscopic Medical Devices
- NAICS
- Surgical and Medical Instrument Manufacturing (339112)
- SIC
- Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Endoscopic Therapeutic & Access Devices (Trocars, dilators, biopsy/ablation tools) (HLAHADAN)
- akta.pro secondary industries
- Advanced Endoscopy (ERCP/EUS/Interventional) (HLAKAEAC), Bronchoscopy & Interventional Pulmonology (HLAKANAJ)
Keywords
Where Endo-Flex is headquartered
LocationHeadquarters
- HQ city
- Voerde (Niederrhein), Nordrhein-Westfalen
- HQ country
- Germany
- HQ region
- Europe
Markets served
Endo-Flex business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Medical Device Sales: Sale of endoscopic medical devices and instruments to healthcare providers including hospitals, clinics, and gastroenterology/pulmonology practices. Products include fine needle biopsy systems, EBUS adapters, guidewires, dilation instruments, and other endoscopic accessories.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Quote-based pricing for healthcare institutions |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Endo-Flex product offering
Product offeringCore offering
Endo-Flex GmbH manufactures and sells endoscopic medical devices and instruments for gastroenterology and pulmonology applications. The product portfolio centers on fine needle biopsy (FNB) systems under the SonoTip family (including SonoTip TopGain EUS/EBUS and SonoTip ProFlex Nitinol) and EBUS adapter solutions that provide cross-compatibility between different bronchoscope manufacturers. Products serve endoscopic ultrasound-guided tissue sampling, ERCP procedures, biopsy, dilation, drainage, and related therapeutic interventions.
Product overview
Endo-Flex is a medical device company specializing in endoscopic products for gastroenterology and pulmonology. The product portfolio centers on the SonoTip product family including SonoTip TopGain® EUS (endoscopic ultrasound) and EBUS (endobronchial ultrasound) fine needle biopsy systems, SonoTip ProFlex Nitinol needles, and the EBUS Combo Adapter for bronchoscope compatibility. Products serve specialized applications including ERCP, fine needle puncture, cancer early detection, palliative care, pseudocyst drainage, and stenosis/stricture treatment. The company operates as part of the Medi-Globe Group with over 30 years of experience in gastroenterology.
Differentiator
Problem solved
Functional benefit
Brands
- ENDO-FLEX: Medical devices brand specializing in gastroenterology and pulmonology endoscopic products.
Products and services
- SonoTip TopGain EUS FNB needle system for endosonographically guided fine needle biopsy of the submucosal space and extraluminal lesions of the gastrointestinal tract, developed in collaboration with specialists for high-quality cytopathological diagnostics and tissue sampling for primary diagnosis and staging of malignant and potentially malignant diseases. Features an innovative 3-point needle tip design with crown cut (Kronenschliff).
- SonoTip TopGain EBUS Endoscopic fine needle biopsy (FNB) system for endobronchial ultrasound-guided tissue sampling in bronchoscopy procedures. Designed for lung cancer early detection, mediastinal lymph node sampling, and pulmonary diagnostics, with the 3-point crown cut needle tip design.
- SonoTip ProFlex Nitinol Fine needle aspiration/biopsy needle with Nitinol construction for enhanced flexibility and durability in endoscopic procedures. Provides improved maneuverability for tissue sampling.
- EBUS Combo Adapter Adapter solution for connecting fine needle biopsy systems to various bronchoscope types, featuring an acoustic 'Click' signal for secure connection confirmation. Compatible with Olympus bronchoscope types BF-UC190F and BF-UC180F, with an additional adapter component for Fujifilm bronchoscope equipment.
Quantifiable outcome
- Enhanced quality of patient care through improved diagnostic capabilities in endoscopic procedures
Companies that use Endo-Flex
Customer profileSegments2 records
Ideal customer profiles2 records
Endo-Flex technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Endo-Flex partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Medi-Globe GmbHcoreENDO-FLEX GmbH operates as part of the Medi-Globe Group, sharing the same corporate website and brand family. The company is a subsidiary or sister company under the Medi-Globe umbrella, maintaining product portfolio under both ENDO-FLEX and Medi-Globe brands.
- OlympuscoreTechnical compatibility partnership for EBUS adapter solutions. The EBUS Kombi-Adapter is compatible with Olympus bronchoscope types BF-UC190F and BF-UC180F, enabling the SonoTip FNB needle system to connect to Olympus endoscopic equipment.
- FujifilmcoreTechnical compatibility partnership for EBUS adapter solutions. Additional adapter component enables the EBUS Kombi-Adapter system to work with Fujifilm bronchoscope equipment.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
Endo-Flex competitors and assessment
Company assessmentEmerging players
- Micro-Tech Endoscopy: Micro-Tech Endoscopy is an emerging Asian-origin player in FNB/FNA needles, biopsy forceps, and ERCP accessories, competing directly with Endo-Flex's SonoTip and ERCP product lines on price-sensitive European and global tenders.
Broad incumbents
- Medtronic: Medtronic's GI and pulmonary businesses (including the legacy Covidien portfolio) sell EUS/EBUS needles and ERCP accessories, competing with Endo-Flex's SonoTip and ERCP short/long-wire systems in hospital endoscopy suites.
- Steris / Cantel Medical: Steris (including legacy Cantel Medical) operates in endoscope reprocessing, infection prevention, and adjacent GI/pulmonology consumables, making it a relevant broader-scope incumbent competing for hospital endoscopy budgets alongside Endo-Flex.
- Olympus: Olympus is the dominant endoscopy incumbent that manufactures both the bronchoscopes and duodenoscopes Endo-Flex's adapters and needles connect to, and it sells its own competing FNB and EBUS needles through its global scope sales force.
- Boston Scientific: Boston Scientific has a significant endoscopy and pulmonary portfolio including FNB needles (acquired via Acquire) and EBUS-TBNA devices, competing with Endo-Flex across many of the same gastroenterology and pulmonology accounts.
- Fujifilm: Fujifilm is a major bronchoscope and duodenoscope manufacturer whose installed base Endo-Flex explicitly targets with its EBUS Kombi-Adapter, while also selling its own endoscopic accessories and needles into the same pulmonology and GI customers.
- Pentax Medical (HOYA): Pentax Medical is a leading endoscope manufacturer with an adjacent portfolio of GI therapeutic accessories, competing with Endo-Flex for the same hospital endoscopy accounts and forming part of the multi-OEM environment Endo-Flex's adapters must work across.
Direct peers
- Cook Medical: Cook Medical is one of the most direct competitors in endoscopic accessories, with a long-standing portfolio of FNB/FNA needles, ERCP devices, dilation instruments, and guidewires sold to the same gastroenterology and pulmonology hospital customers as Endo-Flex.
- CONMED: CONMED sells an interventional pulmonology and gastroenterology portfolio including biopsy and EBUS needles that compete head-to-head with Endo-Flex's SonoTip TopGain and ProFlex lines in pulmonology departments.
Others
- Medi-Globe Group: Medi-Globe Group is Endo-Flex's parent/sister entity within the same corporate family, sharing the corporate website and brand portfolio; it operates adjacent urology and gastroenterology device lines and serves as a closely linked commercial counterpart.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Endo-Flex social profiles
Digital presenceEndo-Flex financial estimates
Financial estimateRevenue estimate
Valuation estimate
Endo-Flex leadership team
Management profileNumber of profiles
Endo-Flex funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Endo-Flex M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Endo-Flex
What does Endo-Flex do?
Endo-Flex GmbH manufactures and sells endoscopic medical devices and instruments for gastroenterology and pulmonology applications. The product portfolio centers on fine needle biopsy (FNB) systems under the SonoTip family (including SonoTip TopGain EUS/EBUS and SonoTip ProFlex Nitinol) and EBUS adapter solutions that provide cross-compatibility between different bronchoscope manufacturers. Products serve endoscopic ultrasound-guided tissue sampling, ERCP procedures, biopsy, dilation, drainage, and related therapeutic interventions.
Is Endo-Flex a public or private company?
Endo-Flex is a private company. It is classified as corporate owned and is currently operating.
When was Endo-Flex founded?
Endo-Flex was founded in 1990. It employs 11 to 50 people.
Where is Endo-Flex based?
Endo-Flex is headquartered in Voerde (Niederrhein), Nordrhein-Westfalen, Germany, in the Europe region.
How does Endo-Flex make money?
One revenue line is on record: medical Device Sales.
Who are Endo-Flex's main competitors?
Micro-Tech Endoscopy is listed as an emerging player. Broad incumbents are Medtronic, Steris / Cantel Medical, Olympus, Boston Scientific, Fujifilm and Pentax Medical (HOYA). Direct peers are Cook Medical and CONMED. Medi-Globe Group is listed as an others.
Does Endo-Flex have an API?
No public API is recorded for Endo-Flex.
What industry is Endo-Flex in?
Endo-Flex's product category is Endoscopic Medical Devices. Its primary akta.pro industry code is HLAHADAN, Endoscopic Therapeutic & Access Devices (Trocars, dilators, biopsy/ablation tools), with a secondary code of HLAKAEAC, Advanced Endoscopy (ERCP/EUS/Interventional). Its NAICS code is 339112 and its SIC code is 3841.