ENDO KOGYO INDIA PVT . LTD .

What ENDO KOGYO INDIA PVT . LTD . does

ENDO KOGYO INDIA PVT. LTD. is a Pune-based, 100%-owned Indian sales and service subsidiary of Endo Kogyo Co. Ltd., Japan, established in June 2011 with paid-up capital of 30 million rupees. The company distributes a portfolio of Japanese-manufactured industrial equipment across three categories: Material Handling Equipment (spring balancers, air balancers, air hoists, electric chain hoists, jib cranes, manipulators, rail systems, self-locks, and Karakuri non-powered devices); Power Supply Equipment (spring-operated and motor-driven cable reels, hose reels, and slip rings); and Environmental Machines (uniaxial and biaxial crushers for industrial waste and recycling). Core proprietary technologies include a tapered-drum spring balancer mechanism that maintains constant tension for zero-gravity tool handling, an electronic/air hybrid control system in the patent-pending Smart Lift Air Balancer (EDB) that reduces operating force by 50-67%, and pneumatic control systems enabling precise variable-speed positioning.

The company's go-to-market combines direct enterprise sales from its Pune office with after-sales technical support, targeting automotive manufacturers, white goods producers, steel plants, and general engineering industries in India. Pricing is quote-based with no public list pricing; customer engagement occurs through catalog downloads, direct inquiry forms, industry exhibitions, and a YouTube channel. The parent company operates manufacturing in Tsubame, Japan, and maintains a global distributor network spanning 48+ countries and regions, supporting the Indian subsidiary's reach.

Revenue is derived from hardware sales of imported Japanese equipment plus aftermarket services. The Indian entity operates with a lean team of approximately 10 employees and serves as the Indian subcontinent sales arm for the parent, whose products are used by automobile manufacturers worldwide. Certifications (ISO 9001 and ISO 14001 at the parent level) and a multi-decade engineering heritage underpin the company's market positioning.

Name

ENDO KOGYO INDIA PVT . LTD .

Legal name

ENDO KOGYO INDIA PVT. LTD.

Website

https://endo-india.co.in

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

ENDO KOGYO INDIA PVT. LTD. is a Pune-based wholly-owned subsidiary of Japanese Endo Kogyo Co. Ltd., selling Japanese-engineered industrial equipment — spring balancers, hoists, jib cranes, cable reels, and crushers — to automotive, white goods, steel, and recycling enterprises across India.

Ownership category

akta.pro rank

Headquarters

HQ city

Pune

HQ country

India

HQ region

Asia

Offices8 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Industrial Equipment Sales: Direct sales of material handling equipment including spring balancers, air hoists, electric chain hoists, jib cranes, cable reels, hose reels, slip rings, manipulators, and environmental machines (crushers). Products are manufactured in Japan by Endo Kogyo Co. Ltd.
2. Aftermarket Services: Sales support, technical assistance, and after-sales service provided through Pune office for customers across Maharashtra and India.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

ENDO KOGYO INDIA PVT. LTD. sells Japanese-manufactured industrial material handling, power supply, and environmental equipment to Indian industrial customers. Its portfolio spans spring balancers, air balancers, servo balancers, pneumatic and electric chain hoists, jib cranes, manipulators, rail systems, Karakuri non-powered devices, cable reels, hose reels, slip rings, and industrial crushers. Products are manufactured by parent Endo Kogyo Co. Ltd. in Japan and distributed in India through direct enterprise sales supported by technical consultation and after-sales service from Pune.

Product overview

ENDO KOGYO INDIA PVT. LTD. is a 100% subsidiary of Endo Kogyo Co. Ltd., Japan, offering a comprehensive portfolio of Japanese-engineered industrial equipment. The product lineup centers on three core categories: Material Handling Equipment (including Spring Balancers in multiple series such as EK, ERP, EW, EWS/EWF, ETP, EWA, ELF, and RSB; Smart Lift Balancers (EDB); Servo Balancers; Air Balancers; Air Hoists in chain and wire rope types; Electric Chain Hoists in EC4, ECE4, ECT4, ECTE4, and ECTET4 variants; Rail Systems; Jib Cranes; Manipulators; Self Locks; and Karakuri Equipment), Power Supply Equipment (Cable Reels in spring-operated and motor-driven configurations with torque, servo, inverter, and geared motor options; Hose Reels; and Slip Rings), and Environmental Machines (Crushers in uniaxial and biaxial configurations). The products are manufactured in Japan by the parent company and sold/supplied through the Indian subsidiary, known for ergonomic design, safety features, and precision engineering.

Differentiator

Problem solved

Functional benefit

Products and services

• Spring Balancer Supports tools and equipment by balancing their weight through a tensioned internal spring with a tapered drum, enabling operators to move tools freely with minimal effort. Includes EK, ERP, EW, EWS/EWF, ETP, EWA, ELF, and RSB series plus retractor, counter-reaction, tool-hose, engine-assembly, braking, eco, and clean-room variants for industrial assembly and welding workstations.
• Smart Lift Balancer (EDB) Air-driven balancer with real-time load-weight detection via grip sensors, combining electronic and air control for smooth operability. Maximum lifting capacity 50-130kg depending on model; reduces operating force to 1/2 to 1/3 of standard air balancers.
• Servo Balancer (ESB-300) Electric balancer with maximum lifting capacity of 300kg. Features grip switch for stepless speed control and accurate positioning during assembly operations.
• Air Balancer Pneumatic balancer providing precise weight lifting with more accurate positioning than air hoists. Features lift-control module with floating feature or balance-control module for industrial assembly stations.
• Air (Pneumatic) Hoist Robust pneumatic lifting equipment powered by compressed air, suitable for hazardous, explosive, or dust-prone industrial environments. Available in chain type and wire rope type configurations.
• Electric Chain Hoist Electric chain hoists with IP54 dust/water resistance, alloy steel load chain, and low-voltage (24V) electromagnetic control. Available in single-speed and two-speed suspension and motorized trolley variants.
• Karakuri Equipment Non-powered mechanical devices for material handling and transportation. Includes Counter Reaction Balancer, Shuttle Cart, Zenmai Motor, and Square Balancer; operate without air or electricity using spring and gravity.
• Jib Crane Lightweight aluminum-rail jib crane with 360-degree rotation, compatible with electric chain hoists, air hoists, and balancers. Articulated variant allows movement around corners and obstructions with capacity up to 200kg.
• Manipulator Pneumatic manipulator for precise positioning of light and heavy loads, with weight detection, automatic balancing, overload prevention, and emergency stop.
• Rail System Modular aluminum track system for flexible, safe movement of suspended loads, with quick installation and no welding required. Includes X-Y overhead railing configurations.
• Self Lock Safety device preventing unexpected tool falls. Spring winds up wire rope automatically; ratchet mechanism locks when speed exceeds limit. Used for equipment and wall-mounted robots.
• Air Motor Trolley Air-powered trolley for horizontal transport of suspended loads, designed for hazardous areas where it is safer than electric motors. Used with air hoists in crane applications.
• Cable Reel Spring-operated and motor-driven cable reels for automatic winding of power or control cables, supplying power to movable equipment in industrial environments. Motor-driven variants available with torque, servo, inverter, and geared motor options.
• Hose Reel Spring-loaded hose reels for automatic winding of air, water, or hydraulic oil hoses in industrial applications. Multiple models available (HR, WHR, WORY, plastic-casing).
• Slip Ring Rotary electrical connector for supplying current to rotating equipment, with SPM model for minute current and SR/SRE models for signal and power transmission configured for high-speed network standards.
• Crusher Industrial crushers for recycling materials including plastic, wood, scrap, metal, and printed circuit boards. Available in uniaxial (finer crush, adjustable size) and biaxial (higher capacity, hydraulic or electric drive) configurations.

Quantifiable outcome

• Operating force reduced to 1/2 to 1/3 compared to standard air balancers in work balance mode
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• ENDO KOGYO SHANGHAI CO., LTD.coreChannel Partner/ Reseller/ Distributor · 21 September 2012Overseas subsidiary in China for sales of cable reels and crushers. Established September 21, 2012 with capital of USD 200,000. Chairperson/General Manager: Katsumi Enomoto. Serves China market for power supply equipment and environmental machines.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• J.D. Neuhaus: German specialist in pneumatic and hydraulic hoists for hazardous and explosive environments. Directly comparable to Endo's air hoist and air balancer offerings, especially for steel and heavy engineering customers.
• Harrington Hoists: Specialist manufacturer of hoists, cranes, and material handling equipment. Directly comparable to Endo's electric chain hoist, air hoist, and jib crane offerings targeting industrial and manufacturing customers.
• Konecranes: Global leader in lifting equipment, cranes, and material handling solutions with a significant India presence. Directly competes with Endo's hoist, jib crane, and manipulator lines for the same automotive, steel, and general manufacturing customers in India.
• Tractel: Global specialist in lifting, load handling, and fall-protection equipment with material handling product lines that overlap Endo's spring balancer and hoist offerings for industrial and construction applications.
• Columbus McKinnon: US-based manufacturer of hoists, cranes, balancers, and material handling products sold globally including India. Directly comparable product portfolio (spring balancers, electric chain hoists, jib cranes) for the same industrial OEM customers.
• Ingersoll Rand: Diversified industrial manufacturer with a strong material handling and lifting portfolio (hoists, balancers, air hoists) and established India operations. Competes head-to-head with Endo in pneumatic hoists and balancers for assembly-line applications.
• Gorbel: US-based specialist in jib cranes, bridge cranes, and ergonomic material handling equipment including balancers and manipulators. Closely comparable to Endo's workstation lifting and jib crane product lines.
• Carl Stahl: International supplier of crane technology, lifting equipment, and material handling solutions with India distribution. Directly comparable to Endo's jib crane, hoist, and balancer portfolio for industrial customers.

Regional players

• Certex Lifting: India-focused distributor and supplier of lifting equipment, hoists, and material handling products. Comparable as an India-distribution competitor, though typically multi-brand rather than single-OEM like Endo India.

Broad incumbents

• Demag (Konecranes): Established German industrial crane and hoist brand now part of Konecranes. Competes in the same automotive, steel, and manufacturing segments as Endo with broader industrial crane and material handling portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCUgZGWbLst_a5o0irOn_mTg
• LinkedInlinkedin.com/company/endo-kogyo-india-pvt-ltd2022

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ENDO KOGYO INDIA PVT . LTD .