Ampla Energia e Servicos SA

What Ampla Energia e Servicos SA does

Ampla Energia e Servicos SA operates as Enel Brasil, the holding company controlling Enel Group's Brazilian energy operations across generation, distribution, trading, and digital solutions. The company owns three regulated distribution subsidiaries (Enel Distribuição Rio, Enel Distribuição Ceará, and Enel Distribuição São Paulo) that together serve approximately 15 million consumer units across the states of Rio de Janeiro, Ceará, and São Paulo, making it the largest private energy distributor in Brazil by customer count. Generation is fully renewable via Enel Green Power Brasil, which manages 6 GW of installed capacity split across wind (3.3 GW), solar (1.4 GW), and hydroelectric (1.3 GW) assets. The commercial stack is completed by Enel Trading (free energy market with more than 3,000 clients across food, automotive, healthcare, paper, chemical, retail, metallurgy, and glass industries) and Enel X (distributed solar, energy efficiency, storage, and electric mobility solutions).

The business model rests on three revenue streams: regulated distribution tariffs set by ANEEL (the Brazilian energy regulator) with a bandeira (flag) surcharge mechanism applied to residential, commercial, industrial, rural, and public-sector customers; bilateral free-market energy contracts through Enel Trading typically for customers above 500 kW of demand; and value-added services through Enel X covering distributed generation, energy efficiency consulting, automation, and storage. Customer engagement combines physical service stores (188 in Ceará alone), 0800 call centers, a virtual agency, the Enel mobile app, and an AI-assisted WhatsApp assistant called Elena. The company is privately held and controlled by Italian parent Enel S.p.A., with no public ticker on a Brazilian exchange.

Technology and product breadth extend beyond wires-and-meters distribution to include smart microgrid pilots combining photovoltaic, wind, and battery storage with consumption control; electric car sharing in Fortaleza (20 EVs and 12 charging stations operated with the Vamo app); and the Ecoenel recycling program (218 ecopoints across 46 cities, 43,000 tonnes collected since 2007) that converts recyclable materials into energy bill discounts. Notable ESG and innovation recognition includes DJSI World inclusion, Exame Magazine's Most Sustainable Company awards (2018), UN Global Compact recognition, and partnership with Formula E's FIA for sustainability awareness.

Name

Ampla Energia e Servicos SA

Legal name

AMPLA ENERGIA E SERVIÇOS S.A.

Website

https://eneldistribuicao.com.br

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

51–100 employees

Short description

Ampla Energia e Servicos SA operates as Enel Brasil, the holding company for Enel Group's Brazilian energy operations, distributing electricity to 15 million customers across Rio de Janeiro, Ceará, and São Paulo, generating 6 GW of renewable power, and serving 3,000+ free-market clients through trading, energy solutions, and digital services.

Ownership category

akta.pro rank

Product category

Electricity Distribution

NAICS

Electric Power Generation, Transmission and Distribution (2211), Hydroelectric Power Generation (221111), Wind Electric Power Generation (221115)

SIC

Electric Services (4911)

akta.pro primary industry

Investor-Owned Electric Distribution Utilities (IOUs) (EUADABAA)

akta.pro secondary industries

Microgrids & Energy Management Controllers (Campus/Community/Industrial) (EUADAPAE), Microgrid + Storage EPC & Systems Integration (EUAEAEAD), Energy Management System (EMS) / Transmission SCADA Integration (EUADAEAE)

Keywords

• Electricity distribution services
• Renewable energy generation
• Energy trading services
• Smart grid solutions
• Regulated utility services

Headquarters

HQ city

Niteroi

HQ country

Brazil

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Energy Distribution: Regulated electricity distribution services to residential, commercial, industrial, rural, and public sector customers across Rio de Janeiro, Ceará, and São Paulo states. Revenue is derived from regulated tariffs approved by ANEEL (Brazilian energy regulator) plus applicable tariff flag system (bandeiras tarifárias).
2. Energy Trading / Free Energy Market: Commercialization of electricity in the free energy market through Enel Trading, allowing eligible customers (typically those with demand above 500 kW) to purchase energy directly from generators. The company serves more than 3,000 clients across various segments including food, automotive, hospitals, paper and cellulose, chemical, shopping centers, metallurgy, and glass industries.
3. Enel X Energy Solutions: Integrated and intelligent energy solutions including electrical infrastructure, distributed solar generation, energy efficiency consulting, automation, and energy storage services for residential and business customers.
4. Renewable Power Generation: 100% renewable energy generation through wind, solar photovoltaic, and hydroelectric plants via Enel Green Power Brasil subsidiary, with total managed capacity of 6 GW.

Pricing tiers

Go-to-market motion2 records

Distribution channels7 records

Marketing channels8 records

Core offering

Ampla Energia e Servicos SA (operating as Enel Brasil) is a Brazilian energy holding company that distributes electricity to over 15 million customers across Rio de Janeiro, Ceará, and São Paulo through three regulated distribution subsidiaries. It also operates 100% renewable power generation (6 GW capacity) via Enel Green Power Brasil, free energy market trading through Enel Trading, and integrated energy solutions (distributed solar, storage, efficiency, e-mobility) through Enel X.

Product overview

Ampla Energia e Servicos SA operates as Enel Brasil, a holding company managing energy generation, distribution, trading, and digital solutions across Brazil. The company operates three regional distribution utilities (Enel Distribuição Rio, Ceará, and São Paulo) serving over 15 million customers, renewable energy generation through Enel Green Power Brasil (6 GW capacity), free energy market trading via Enel Trading, and intelligent energy solutions through Enel X. The product portfolio includes digital customer services through the App Enel mobile application, sustainability initiatives like the Ecoenel recycling program, electric car sharing, and smart microgrid solutions. These offerings integrate to provide residential, commercial, and industrial customers with comprehensive energy services from generation to consumption management.

Differentiator

Problem solved

Functional benefit

Brands

• Ecoenel: Recycling program that offers energy bill discounts in exchange for recyclable materials collected from customers
• Energy Start
• Enel Green Power
• Enel X

Products and services

• Enel Distribuição Rio Regulated electricity distribution to approximately 3 million residential, commercial, industrial, rural and public service customers across 66 towns and cities in Rio de Janeiro state, serving a population of 7.1 million people.
• Enel Distribuição Ceará Regulated electricity distribution serving approximately 4.38 million consumer units across 184 municipalities in Ceará covering 148,825 km², supported by 27 operational centers, 188 service stores and two mobile units.
• Enel Distribuição São Paulo Largest energy distribution company in Brazil by customer numbers, providing energy to 7.5 million consumer units in 24 cities of the São Paulo metropolitan region.
• Enel Green Power Brasil Renewable energy generation operator managing 6 GW total capacity, comprising approximately 3.3 GW wind, 1.4 GW solar photovoltaic, and 1.3 GW hydroelectric power plants.
• Enel Trading (Mercado Livre de Energia) Free energy market trading service allowing eligible customers with demand above 500 kW to purchase renewable energy from Enel's generation plants, serving more than 3,000 clients across food, automotive, hospitals, paper, chemical, retail, metallurgy and glass segments.
• Enel X Integrated and intelligent energy solutions including electrical infrastructure, distributed solar generation, energy efficiency consulting, automation, energy storage, and electric mobility services for residential and business customers.
• App Enel Mobile application for iOS and Android enabling push notifications, power outage reporting, duplicate bill access, debt consultation, direct debit enrollment, email bills, installment requests, reconnection, consumption and payment history, and fraud reporting.
• Ecoenel Programme Customer-facing sustainability program where customers exchange recyclable materials at 218 ecopoints across 46 cities for discounts on their energy bills, having collected over 43,000 tonnes of residue since 2007.
• Enel Car Sharing Electric car sharing service in Fortaleza, Ceará with 20 electric cars and 12 charging stations, operated through the Vamo app platform.
• Smart Microgrids Integrated energy generation and distribution system combining photovoltaic and wind generation with battery storage and consumption control technology for residential, commercial, and industrial applications.
• Elena (WhatsApp Assistant) AI-powered WhatsApp chatbot enabling automated customer service for outage reporting, duplicate bill requests, debt consultation, and general inquiries through conversational interface.
• Clube de Vantagens Benefits club loyalty program for Enel customers offering advantages, rewards and discounts.

Quantifiable outcome

• 6 GW of renewable capacity managed, enabling clean energy delivery
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

13 partnerships are on record, tiered minor and core.

• Loro Park FoundationminorStrategic or Co-development Partner · 1 January 2018Donated six Lear's macaws to Enel Green Power's biodiversity conservation program at Delfina wind plant in Bahia, supporting wildlife protection efforts in partnership with Spanish conservation organization.
• Car2Go / Enel Electric Car SharingcoreStrategic or Co-development Partner · 1 January 2011Enel operates electric car sharing systems in Italy using Car2Go model with rapid recharge stations (22kW-AC) and remote management through EMM (Electric Mobility Management) platform. Model being adapted for Brazil operations.
• Enel X Brasil S.A.coreGTM or Marketing PartnerEnel X Brasil serves as a commercial partner for marketing and promotional activities, sharing customer data for targeted advertising campaigns related to Enel X products and services including distributed generation, energy efficiency, and electric mobility solutions.
• Vamo (Car Sharing Platform)coreStrategic or Co-development PartnerPartnership with Vamo app platform for Enel Distribuição Ceará's electric car sharing initiative in Fortaleza. Enel provides the charging infrastructure measurement and billing integration while Vamo manages the consumer-facing booking and payment application.
• Cheetah OutreachminorStrategic or Co-development PartnerWildlife conservation organization in South Africa participating in Formula E cheetah awareness campaign to highlight climate change impact on endangered species.
• Endangered Wildlife TrustminorStrategic or Co-development PartnerSouth African conservation organization collaborating on Formula E environmental awareness activities to protect wildlife from climate change impacts.
• Animal Issues MatterminorStrategic or Co-development PartnerAnimal welfare organization ensuring ethical treatment during Formula E environmental awareness filming activities in South Africa.
• Creative Recycling FactoryminorStrategic or Co-development PartnerItalian design company partnering with Enel Green Power Brasil to organize creative recycling workshops at Ituverava and Nova Olinda solar farms, transforming waste pallets into everyday objects for local communities.
• Sembra AssociationminorStrategic or Co-development PartnerLocal strategic partner in Chile for eco-furniture project at Adams photovoltaic plant, training women to manage warehouse selling subsidized furniture made from recycled materials.
• Caritas PeruminorStrategic or Co-development PartnerCatholic charity organization in Peru receiving donated wood materials from Enel Marcona wind farm for eco-carpentry projects improving community infrastructure.
• Vivienda Digna Foundation (Argentina)minorStrategic or Co-development PartnerFoundation receiving donated wood materials from Argentine distribution operations (Edesur) to manufacture affordable furniture for economically-disadvantaged families.
• Enel Green Power BrasilcoreTechnology or IntegrationSubsidiary managing all renewable energy generation assets (6 GW capacity including wind, solar, and hydroelectric), providing integrated generation services to distribution and free market customers.
• Fédération Internationale de L'Automobile (FIA)minorStrategic or Co-development PartnerPartnership with Formula E racing series for sustainability awareness campaigns including cheetah conservation initiative highlighting electric mobility's role in reducing carbon emissions.

Scale indicators10 records

Recent moves8 records

Expansion highlights5 records

Market position

Competitive moat6 records

Customer concentration

• Xtwitter.com/EnelClientesBR
• Facebookfacebook.com/EnelClientesBR
• LinkedInlinkedin.com/company/ampla-energia-e-servicos-sa
• Instagraminstagram.com/enelbrasil

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ampla Energia e Servicos SA