Energipluss AS

What Energipluss AS does

EnergiPluss AS is a Norwegian solar energy company founded in 2016 and headquartered in Tynset, Innlandet county, that designs, projects, and delivers customized photovoltaic (PV) solar panel systems for residential, commercial, agricultural, public-sector, off-grid, and utility-scale customers across Norway. The company's core offering is engineered solar installations with a 30-40 year design lifespan, including panels, inverters, mounting hardware, and an energy-smart control system with battery or accumulator-tank storage, plus a real-time production monitoring dashboard and mobile app. Supporting products include off-grid standalone systems for remote locations (cabins, mountain pastures, border stations) and Solparker utility-scale solar parks ranging from 1 MW to 100 MW capacity, complemented by heat-pump and EV-charger add-ons delivered through partner Østa Elektro and grid feed-in via Kraftriket.

The business model combines one-time turnkey hardware-and-installation revenue with project-based engineering services (needs analysis, detailed engineering, consumption simulation, system sizing) and recurring monitoring/maintenance subscriptions. Pricing is quote-based per kWp installed, with Enova subsidies of up to 26,250 NOK for private households and up to 30% / 10 million NOK for commercial projects. Go-to-market is sales-led direct selling from Tynset, supplemented by a nationwide certified installation partner network spanning from Kristiansand to Lofoten (Østa Elektro, Proel, Valdres Energi, Lofoten Elektro, Elektro Øst, Installasjonsservice, KRE, MIFO), with the December 2023 launch of the Solkart web-based solar potential calculator providing a self-service top-of-funnel channel. Marketing emphasizes custom engineering, 5-10 year payback periods, and local Norwegian expertise, supported by case studies across agriculture (dairy, sheep, poultry farms), commercial (Staur Fjellbakeri, Os Trekultur, Valdres Amfi), and public-sector customers.

The company scaled from 1.5M NOK in revenue in 2017 to 84M NOK in 2023 (over 5,000% growth), earning three consecutive Dagens Næringsliv Gasellebedrift awards (2022-2024) and Miljøfyrtårn environmental certification in 2022. Following a market environment in which Norway's solar cell market fell 70% over two years, Østa Utvikling AS (parent of Østa Elektro) acquired full ownership from NØK (Nord-Østerdal Kraftlag) in December 2025, with the stated intent to preserve the company's specialized expertise. The current CEO is Dag Inge Østgård, with Nils P. Hagen as board chair, and operations continue nationally with ~12 HQ employees supported by partner installer capacity.

Name

Energipluss AS

Legal name

Energi Pluss AS

Website

https://energipluss.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

EnergiPluss AS is a Norwegian solar energy company founded in 2016 that designs and installs customized photovoltaic panel systems for residential, commercial, agricultural, and public-sector customers across Norway through a nationwide network of certified installation partners headquartered in Tynset.

Ownership category

akta.pro rank

Product category

Solar Energy Systems and Installation

NAICS

Solar Electric Power Generation (221114)

akta.pro primary industry

Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System) (EUAMABAB)

akta.pro secondary industries

Solar PV Power Plant EPC (Utility-Scale) (EUAEAAAG), PV Mounting & Tracking Systems (Fixed-Tilt, Single-/Dual-Axis Trackers) (EUACAGAD)

Keywords

• Solar panel installation
• Photovoltaic systems
• Solar energy solutions
• Off-grid solar systems
• Utility-scale solar parks

Headquarters

HQ city

Tynset

HQ country

Norway

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Solar panel system sales and installation: Complete turnkey solar panel installations including panels, inverters, mounting systems, and electrical work. Revenue from hardware sales combined with professional installation services.
2. Engineering and project services: Needs analysis, consumption analysis, detailed engineering, and system design for custom solar solutions. Includes ongoing monitoring and operational support.
3. Service and maintenance: Ongoing operational monitoring, troubleshooting, error correction, and optimization of installed systems.
4. Solar and electric vehicle charging: Partner offerings through Østa Elektro for heat pumps and EV chargers as complementary services to solar installations.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

EnergiPluss AS designs, supplies, and installs custom-tailored solar photovoltaic (PV) panel systems for residential, commercial, agricultural, and public-sector customers across Norway. Each system is engineered for a 30-40 year operational lifespan and includes solar panels, inverters, mounting hardware, energy storage/control, and real-time production monitoring. The company also offers off-grid solar systems for remote sites and large-scale solar parks (1-100 MW) feeding the national grid.

Product overview

Energipluss AS is a Norwegian solar energy company delivering customized solar panel systems across Norway. The core offering is skreddersydde solcelleanlegg (customized solar panel systems) designed for 30-40 year operational life, complemented by add-on modules including Sol og strøm (grid electricity sales via Kraftriket), Sol og varmepumper (heat pumps through Østa Elektro), Sol og elbilladere (EV chargers through Østa Elektro), and an energismart styringssystem (energy smart control system with battery/water storage). The company also offers Off-grid solcelleanlegg (off-grid solar systems) for remote locations and Solparker (solar parks) for utility-scale generation. Supporting components include Solcellepaneler (solar panels), Invertere (inverters), and Festemateriell (mounting hardware), all sourced from quality manufacturers. A key platform is Solkart, a web-based tool for assessing solar potential and obtaining pricing quotes. The company operates through a network of certified installation partners registered in the electrical operations registry, serving sectors including agriculture, commercial, residential, public sector, and solar parks.

Differentiator

Problem solved

Functional benefit

Products and services

• Skreddersydde solcelleanlegg (Customized Solar Panel Systems)

Quantifiable outcome

• System lifespan of 30-40 years with proper maintenance
• +3 more outcomes

Named customers10 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Lofoten Elektro AScoreChannel Partner/ Reseller/ Distributor · 31 March 2023One of the largest electrical contractors in Lofoten with three departments. Provides solar panel installation services across Nordland and Sør-Troms. Established 1972, with values of professionalism, trust, and respect.
• Valdres EnergicoreChannel Partner/ Reseller/ Distributor · 16 February 2023Local energy company owned by Nord-Aurdal, Øystre Slidre, and Vestre Slidre municipalities. Vision 'always present' for green electricity and secure grids. Proud Miljøfyrtårn certified.
• Proel AScoreChannel Partner/ Reseller/ DistributorLocal electrical company based in Vågå municipality in Gudbrandsdalen. 16 electrician employees with broad competence. Serves private, holiday homes, agriculture, and commercial buildings.
• Elektro Øst Installasjon AScoreChannel Partner/ Reseller/ DistributorLeading electrical contractor in Mjøsa area with office and warehouse in Moelv. Approximately 20 employees since 1997. Strong focus on safety and quality.
• Østa Elektro AScoreChannel Partner/ Reseller/ DistributorLeading electrical installer in Fjellregionen with headquarters in Tynset and office in Os/Røros. 30 employees. 50% co-owner in EnergiPluss since 2016 with Nord-Østerdal Kraftlag.
• Installasjonsservice AScoreChannel Partner/ Reseller/ DistributorEstablished December 1980, 26 employees including four apprentices. Member of EL-proffen electrical chain. Co-owned by Østa Utvikling and Nøk Invest since April 2022.
• KRE (Kraftlaget Rise Elektro 1)minorChannel Partner/ Reseller/ DistributorEstablished electrical contractor with 38 employees. Primary market in southern Trøndelag. Philosophy: only one solution - the best one.
• MIFO ASminorChannel Partner/ Reseller/ DistributorTraditional and respected electrical company established in 1950. Region's largest complete electrical contractor. 160 employees across 7 companies. Member of EL-PROFFEN chain.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Others

• Multiconsult ASA: Norwegian engineering consultancy active in solar, wind and grid interconnection studies. Comparable on the owner's-engineering / system-design side of EnergiPluss's value chain.
• Greenbyte: Asset-management and monitoring software for renewable-energy portfolios. Comparable to the energy-management and production-monitoring features in EnergiPluss's offering.
• Kraftriket (NØK): Retail electricity brand of Nord-Østerdal Kraftlag (former co-owner of EnergiPluss). Functions as grid-feed monetization channel for EnergiPluss's installed base.

Direct peers

• Solcellespesialisten AS: Norwegian solar EPC focused on residential and commercial rooftop installations. Direct peer in target customer, geography, and delivery model.
• Otovo ASA: Listed Norwegian residential solar subscription and installer operating across multiple European markets. Closest direct peer to EnergiPluss's residential rooftop and small-commercial solar business, with comparable customer economics and partner-installer model.
• Norsk Sol AS: Norwegian solar PV installer serving residential and commercial segments. Overlaps with EnergiPluss in product offering and geographic footprint.

Broad incumbents

• Å Energi AS: Vertically integrated Norwegian energy group (utility, grid, retail). Parent of NorgesEnergi and other solar-adjacent brands; broader incumbent overlapping with EnergiPluss in distributed solar.
• Solar AS (Scandinavia): Large Nordic technical wholesaler of PV modules, inverters and mounting. Competes with EnergiPluss at the supply and component level across Norway.
• AF Gruppen ASA: Large Norwegian contractor with a renewable-energy EPC practice including solar and wind balance-of-plant. Broad incumbent competing for the same utility-scale and commercial solar projects.

Emerging players

• Better Energy: Scandinavian utility-scale solar developer building MW-scale solar parks across Denmark, Sweden and Poland. Comparable in the Solparker (utility-scale) segment of EnergiPluss's portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/energipluss

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Energipluss AS