Enso Village
Enso Village is a 501(c)(3) Zen-inspired Life Plan Community in Healdsburg, CA, serving adults 60+ across independent living, assisted living, and memory support. It is a joint venture between the San Francisco Zen Center and The Kendal Corporation, operating as the 13th Kendal System affiliate.
- Company typePrivate
- Founded2021
- HeadquartersHealdsburg, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Enso Village does
Enso Village is a 501(c)(3) not-for-profit Life Plan Community (Continuing Care Retirement Community) located at 1801 Boxheart Drive in Healdsburg, Sonoma County, California. Incorporated as Kendal at Sonoma a Zen-Inspired Community LLC, it is a joint venture between the San Francisco Zen Center (established 1962) and The Kendal Corporation (founded 1971 on Quaker principles), and operates as the 13th affiliate in The Kendal System of senior living communities. The community opened in 2024 as America's first Zen-inspired Life Plan Community, serving adults 60+ across independent living, assisted living/personal care, memory support, and optional in-home services, with a planned capacity of 221 residences comprising one-bedroom and two-bedroom apartments.
The product offering is structured around a continuum-of-care model with three primary revenue streams: (i) one-time entrance/reservation fees collected via a 10% refundable-with-interest deposit that also confers Enso Circle membership benefits, (ii) recurring monthly fees for independent living covering housing, dining, maintenance, and cultural programming, and (iii) recurring care fees for assisted living, personal care, memory support, and optional in-home services, with long-term care insurance accepted for higher-acuity care. Distinctive programming includes contemplative care training, daily meditation practice, access to a meditation hall and tea room, Tai Chi, yoga, mindfulness classes, and locally sourced fine dining. The community is supported by a design and development consortium including HKIT Architects (Architect of Record), Mithun (Lead Designer), Gates & Associates (Landscape Architecture), Perkins Eastman (Interior Design), and Greenbrier Development (development and marketing).
Go-to-market relies on direct sales, in-person events and tours, a content-marketing website, organic social media, and referral pipelines from the San Francisco Zen Center and Kendal System networks. There is no proprietary technology platform, no public API, no mobile app, and no disclosed AI/ML capabilities; the community's differentiation rests on its philosophical positioning, partnership-driven brand, and Life Plan Community continuity-of-care structure rather than on technology.
Enso Village firmographics
Firmographics- Name
- Enso Village
- Legal name
- Enso Village
- Website
- https://enso.kendal.org
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Enso Village is a 501(c)(3) Zen-inspired Life Plan Community in Healdsburg, CA, serving adults 60+ across independent living, assisted living, and memory support. It is a joint venture between the San Francisco Zen Center and The Kendal Corporation, operating as the 13th Kendal System affiliate.
- Ownership category
- akta.pro rank
Enso Village industry classification
Industry- Product category
- Senior Living / Continuing Care Retirement Community (CCRC)
- NAICS
- Continuing Care Retirement Communities (623311), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233)
- SIC
- Services-Nursing & Personal Care Facilities (8050)
- akta.pro primary industry
- Luxury/Resort-Style Independent Living Communities (HLADAAAC)
- akta.pro secondary industry
- Assisted Living with Memory Care (Mixed Campus) (HLADABAB)
Keywords
Where Enso Village is headquartered
LocationHeadquarters
- HQ city
- Healdsburg
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Enso Village business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Entrance/Reservation Fees: 10% reservation deposit on entrance fees for residences. Deposits are risk-free, fully-repayable with interest, and provide Enso Circle membership benefits.
- Independent Living Monthly Fees: Monthly fees for independent living residents covering housing, dining, maintenance, cultural programming, and community services.
- Assisted Living and Memory Support Care Fees: Additional care fees for residents requiring assisted living, personal care, or memory support services on the same campus.
- Long-term Care Insurance: Many residents with long-term care insurance may apply insurance benefits to assisted living, memory support, or skilled nursing services at Enso Village.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Independent Living residences with reservation deposit |
| Subscription | Monthly | Assisted Living and Memory Support |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels5 records
Enso Village product offering
Product offeringCore offering
Enso Village operates a Zen-inspired Life Plan Community (Continuing Care Retirement Community) in Healdsburg, California, providing a continuum of senior living services including Independent Living, Assisted Living/Personal Care, Memory Support, and In-Home Services. Residents live in private One Bedroom or Two Bedroom apartments and access dining, wellness, cultural programming, lifelong learning, and Zen-inspired contemplative practices on a single campus. The community combines the San Francisco Zen Center's Zen practice heritage with Kendal's Quaker-founded senior living expertise to deliver mindful aging and aging-in-place services to adults aged 60 and above.
Product overview
Enso Village is a Zen-inspired Life Plan Community (Continuing Care Retirement Community) offering a continuum of residential care services for adults 60+. The community provides Independent Living as its primary residential offering, with Assisted Living/Personal Care, Memory Support, and In-Home Services available as care needs evolve. Residents live in private One Bedroom or Two Bedroom apartments. The community integrates Zen-inspired wellness programs including Contemplative Care training, meditation practice, mindfulness classes, Tai Chi, Yoga, and access to a Meditation Hall and Tea Room. The model allows residents to age in place with access to progressive care levels without leaving the community.
Differentiator
Problem solved
Functional benefit
Products and services
- Independent Living Residential senior living service for active, self-sufficient adults aged 60 and older who seek a lifestyle enriched by community, wellness, and Zen-inspired programs. Residents occupy private One Bedroom or Two Bedroom apartments and receive dining, maintenance, cultural programming, lifelong learning, wellness classes, and access to community amenities without the responsibilities of traditional homeownership.
- Assisted Living / Personal Care Care services for seniors needing assistance with activities of daily living (bathing, dressing, medication management), offered within the Enso Village campus so residents retain access to the community's dining, recreational, and learning programming alongside their neighbors.
- Memory Support Specialized care services for residents experiencing cognitive decline or memory loss, integrated within the broader Enso Village community. Designed to maintain dignity, connection, and access to the same vibrant amenities, dining experiences, and programming available to other residents.
- In-Home Services Optional care support add-on services available to residents who need additional assistance with daily tasks while continuing to live within their private Enso Village residences. Provides a lower-acuity alternative or complement to Assisted Living.
- One Bedroom Apartment Private residential housing unit within the Enso Village Life Plan Community, designed for single occupancy and providing access to all community amenities, dining, and programming.
- Two Bedroom Apartment Larger private residential housing unit within the Enso Village Life Plan Community, suited for couples or residents seeking more space, with full access to community amenities, dining, and programming.
Companies that use Enso Village
Customer profileSegments3 records
Ideal customer profiles2 records
Enso Village technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Enso Village partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and major.
- San Francisco Zen CentercoreFounded in 1962, San Francisco Zen Center is one of the largest residential training Soto Zen Buddhist organizations outside of Asia with three practice places offering daily meditation, monastic retreats, and practice periods throughout the Bay Area. The partnership brings authentic Zen practice and contemplative care philosophy to the community.
- The Kendal CorporationcoreFounded on Quaker principles in 1971, Kendal operates 12 senior living affiliates nationwide. Kendal's mission is 'Together, transforming the experience of aging.' Enso Village is the 13th affiliate in the Kendal System. Kendal provides operational expertise, governance framework, and organizational infrastructure.
- HKIT ArchitectsmajorArchitect of Record and Collaborative Designer. In continuous practice in the Bay Area since 1948, HKIT brings invaluable experience with an average of 50 professional staff dedicated to design and client relationships.
- MithunmajorAssociated Architect and Lead Designer. A mission-driven, design-first firm committed to delivering highest caliber work with collaborative teams. Known for listening to clients, communities, environment, and partners.
- Gates & AssociatesmajorLandscape Architecture firm consisting of 35+ creatives focused on connecting clients to nature around them. Design philosophy based on primary function of space, user experience, and organic design.
- Perkins EastmanmajorGlobal interior design firm engaged for Enso Village. Has extensive experience in senior housing and has studied 'Centers for Healthy Living' throughout the country, incorporating learnings into their design practice.
- Greenbrier DevelopmentmajorProvides development and marketing support for the community. Trusted Continuing Care Retirement Community developers and advisors offering expert advice, personalized client service, and proven results. For more than 10 years, Greenbrier principals have developed leading senior living communities throughout the country.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Enso Village competitors and assessment
Company assessmentDirect peers
- Kendal on Hudson: Sister Kendal affiliate in New York providing a continuing care retirement community with Quaker-inspired values and a continuum-of-care structure. Shares the same Kendal operating philosophy, governance, and resident-centered mission as Enso Village.
- Aegis Living: West Coast-based operator of luxury assisted living and memory care communities across California, Washington, and Nevada. Comparable as a premium California-focused senior living operator targeting affluent residents with high-amenity communities.
- Kendal at Longwood: Another Kendal System affiliate offering a similar Life Plan Community model with independent living, personal care, and skilled nursing on a single campus. Operates under the same parent organization's governance and quality framework as Enso Village, making it the closest operational analog.
- Frontier Management: Operator of senior living communities including assisted living and memory care across multiple U.S. states. Comparable operating model serving similar resident profiles with comparable service offerings.
Broad incumbents
- Life Care Services: One of the largest CCRC management companies in the U.S., operating numerous continuing care retirement communities including in California. Comparable as a CCRC operator serving the same affluent retirement demographic.
- Sunrise Senior Living: Large national senior living operator with established California communities offering assisted living, memory care, and independent living. Overlaps directly with Enso Village's assisted living and memory support offerings.
- Atria Senior Living: National senior living operator with a significant California footprint offering independent living, assisted living, and memory care across 200+ communities. Competes for the same affluent California demographic but at much larger scale.
Regional players
- Pacifica Senior Living: California-focused senior living operator offering assisted living, memory care, and independent living in the western U.S. Competes in similar California markets with comparable service offerings to Enso Village.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Enso Village social profiles
Digital presenceEnso Village financial estimates
Financial estimateRevenue estimate
Valuation estimate
Enso Village leadership team
Management profileNumber of profiles
Enso Village funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Enso Village M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Enso Village
What does Enso Village do?
Enso Village operates a Zen-inspired Life Plan Community (Continuing Care Retirement Community) in Healdsburg, California, providing a continuum of senior living services including Independent Living, Assisted Living/Personal Care, Memory Support, and In-Home Services. Residents live in private One Bedroom or Two Bedroom apartments and access dining, wellness, cultural programming, lifelong learning, and Zen-inspired contemplative practices on a single campus. The community combines the San Francisco Zen Center's Zen practice heritage with Kendal's Quaker-founded senior living expertise to deliver mindful aging and aging-in-place services to adults aged 60 and above.
Is Enso Village a public or private company?
Enso Village is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Enso Village founded?
Enso Village was founded in 2021. It employs 11 to 50 people.
Where is Enso Village based?
Enso Village is headquartered in Healdsburg, United States, in the North America region.
How does Enso Village make money?
Four revenue lines are on record. Entrance/Reservation Fees are the primary driver. The others are independent Living Monthly Fees, assisted Living and Memory Support Care Fees and long-term Care Insurance.
Who are Enso Village's main competitors?
Direct peers on record are Kendal on Hudson, Aegis Living, Kendal at Longwood and Frontier Management. Broad incumbents are Life Care Services, Sunrise Senior Living and Atria Senior Living. Pacifica Senior Living is listed as a regional player.
Does Enso Village have an API?
No public API is recorded for Enso Village.
What industry is Enso Village in?
Enso Village's product category is Senior Living / Continuing Care Retirement Community (CCRC). Its primary akta.pro industry code is HLADAAAC, Luxury/Resort-Style Independent Living Communities, with a secondary code of HLADABAB, Assisted Living with Memory Care (Mixed Campus). Its NAICS code is 623311 and its SIC code is 8050.