Et Pourquoi Pas

What Et Pourquoi Pas does

Et Pourquoi Pas is a French non-profit association (Association loi 1901) founded in early 2010 in Grenoble, employing roughly 10 people supplemented by volunteers. Its stated purpose is to place artistic techniques at the service of personal expression, transmission, emancipation, and care, working "for all, without discrimination or prejudice." The association operates six interconnected service lines: collective artistic expression workshops (ateliers d'expression artistique), paramedical art-therapy sessions (ateliers d'art-thérapie) delivered by three certified therapists holding university diplomas from the Grenoble Faculty of Medicine, a photographic testimony collection methodology called "porteur de paroles photographique" adapted from Lézards Politiques and Matières Prises, training and initiation programs for external organizations, an annual popular education festival ("Et Pourquoi Pas un Festival?", running since 2014), and a community studio (Studio Et Pourquoi Pas) opened at La Bifurk — a former France Telecom industrial site converted into a cultural and sports association incubator — with three configurable spaces for listening, audiovisual capture/editing, and graphic/plastic arts.

The service portfolio is grounded in popular education principles drawn from Peuple et Culture and related French traditions, and produces tangible outputs: 73 exhibitions, 9 published books (e.g., "La Place," 2013, 1,000 copies; "Prostitution(s), à quel prix?", 2015, 200 copies), over 2,000 photographic testimony posters, 5 podcasts, and 10 video capsules. Beneficiaries include people in situations of social exclusion (homeless individuals, people exiting prostitution, migrants), unaccompanied minor refugees, people with mental health challenges, elderly residents of EHPADs, and the general public participating in community events.

The business model is that of a small French association: revenue comes from membership fees and donations collected through HelloAsso, fees from training sessions delivered to institutional clients (OCELLIA, IUT, Mix'arts, Centre socioculturel de Varces, Askoria), and unit-priced book sales at €20 per copy. Activities for end beneficiaries are free. Geographic scope is the Auvergne-Rhône-Alpes region, centered on Grenoble with one documented residency extension to Saint-Étienne-de-Saint-Geoirs in 2018. The organization has no disclosed revenue, no funding rounds, no parent company, no patents, and no AI/technology integrations.

Name

Et Pourquoi Pas

Legal name

Association Et Pourquoi Pas ?

Website

https://eppasso.fr

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Et Pourquoi Pas is a Grenoble-based non-profit association founded in 2010 that uses artistic expression and art therapy to empower marginalized populations, partnering with social, healthcare, and educational institutions serving the homeless, women in distress, unaccompanied minors, and elderly residents.

Ownership category

akta.pro rank

Product category

Community Arts and Social Therapy Services

NAICS

Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Arts, Entertainment, and Recreation (71)

SIC

Services-Membership Organizations (8600), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Community Arts, Culture & Creative Placemaking Enterprises (BPAGALAO)

akta.pro secondary industries

Performing Arts Organizations (Theater, Dance, Opera, Music) (BPAGAHAB), Arts Education & Community Arts Programs (BPAGAHAC)

Keywords

• Art therapy services
• Artistic expression workshops
• Community testimony collection
• Popular education programs
• Socio-cultural training

Headquarters

HQ city

Grenoble

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership and Donations: The association receives support through membership fees and donations via HelloAsso platform. The public can become members and/or make financial contributions to support the association's activities.
2. Training Services: The association provides training sessions to other organizations on their methodologies including porteur de paroles techniques, socio-artistic workshops in social institutions, and creation of citizen posters. Training clients include OCELLIA, IUT, Mix'arts, Centre socioculturel de Varces, Askoria.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Et Pourquoi Pas is a French non-profit association (loi 1901) based in Grenoble that places artistic techniques at the service of individual and collective expression. It delivers art-therapy sessions led by certified therapists, collective artistic expression workshops, a photographic testimony-collection methodology ("porteur de paroles photographique"), training courses for partner organizations, and an annual popular-education festival ("Et Pourquoi Pas un Festival?"). Activities are anchored in a third-place studio (Studio Et Pourquoi Pas) located at La Bifurk and delivered in partnership with social, medical-social, educational, and cultural institutions.

Product overview

Et Pourquoi Pas is a non-profit association (founded 2010) in Grenoble that offers a portfolio of artistic and therapeutic services centered around facilitating personal and collective expression. The core offerings include: Ateliers d'expression artistique (artistic expression workshops), Ateliers d'art-thérapie (art therapy services with certified therapists), Porteur de paroles photographique (photographic testimony collection method), Studio Et Pourquoi Pas (a multi-purpose artistic studio space), Festival Et Pourquoi Pas un Festival (annual education festival), and Formations (training programs). These services are interconnected, with the studio serving as the physical hub for individual support and workshops, while the festival represents the annual culmination of collective work. The association's methodology combines artistic expression with popular education principles and therapeutic objectives.

Differentiator

Problem solved

Functional benefit

Brands

• Et Pourquoi Pas un Festival: An annual popular education festival created in 2014, organized around a question posed to the public. Responses are documented as experiential knowledge and shared through various artistic formats including exhibitions, documentaries, live performances, and publications.
• Festival La Mort Vivante
• Studio Et Pourquoi Pas

Products and services

• Ateliers d'expression artistique (Artistic Expression Workshops)

Quantifiable outcome

• 78 people accompanied in art therapy over 4 years across 6 different facilities
• +2 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

17 partnerships are on record, tiered core and minor.

• La BifurkcoreStrategic or Co-development PartnerLa Bifurk is a former France Telecom industrial site transformed into a cultural and sports association incubator. Since 2012, Et Pourquoi Pas has been located at this site, sharing space with other associations and hosting public events.
• Le CaméléoncoreStrategic or Co-development PartnerCo-animated artistic expression workshops for unaccompanied minors and exiled youth. Le Caméléon provides psychological expertise while Et Pourquoi Pas provides art therapy and artistic facilitation.
• ADATEcoreStrategic or Co-development PartnerAssociation负责接待无人陪伴的未成年人(ADATE)协调寄养家庭,并将年轻人推荐参加艺术工作坊。Partnership focused on supporting unaccompanied minors in exile.
• AGECSAminorStrategic or Co-development PartnerPartnership for mental health project targeting young people, focusing on reducing social and territorial health inequalities.
• MJC Nelson Mandela (Fontaine)coreStrategic or Co-development PartnerJoint project to collect photographic testimonies from MJC users before the building's demolition. Et Pourquoi Pas facilitated testimony collection and created public exhibitions.
• Le Relais OzanamcoreStrategic or Co-development PartnerPartnership with the shelter center La Place (2008-2011) to document life at the center through photography, artistic workshops, and book publication about the atypical social housing experience.
• Les Noodles (theatre company)minorStrategic or Co-development PartnerTheatre company participating in campus events on violence against women, performing improvisations to raise awareness among students.
• L'Amical du Nid 38minorOthersOrganization supporting people in prostitution situations, participating in campus violence awareness events alongside Et Pourquoi Pas.
• Althéa 38minorStrategic or Co-development PartnerOrganization managing L'Appart service for people exiting prostitution, collaborating on book publication and ongoing art therapy services.
• Solidarité Femmes Grenoble (Milena)minorStrategic or Co-development PartnerWomen's support organization receiving art therapy services from Et Pourquoi Pas for women in difficult situations.
• L'Appart' (Althéa 38)coreStrategic or Co-development PartnerSocial service for people exiting prostitution, receiving ongoing art therapy sessions. Collaborated on book 'Prostitution(s), à quel prix?' documenting testimonials.
• MGEN (Mutuelle Générale de l'Education Nationale)minorStrategic or Co-development PartnerHealth insurance fund partnered with Et Pourquoi Pas for art therapy workshop at La Bifurk serving MGEN's psychiatric day hospital patients.
• Cie Les NoodlesminorStrategic or Co-development PartnerTheatre company provided artistic accompaniment for 2019 festival, helping create the immersive show 'Start' with volunteer artistic group.
• Maison des Habitants CapucheminorChannel Partner/ Reseller/ DistributorLocal community center that invited Et Pourquoi Pas to conduct photographic testimony collection during summer 2020 activities.
• OCELLIAminorOthersOrganization that received training from Et Pourquoi Pas on their methodologies.
• AskoriaminorOthersTraining institution that received education sessions from Et Pourquoi Pas.
• Mix'artsminorOthersArts association that received training from Et Pourquoi Pas.

Scale indicators9 records

Recent moves7 records

Expansion highlights5 records

Regional players

• Les Enfants du Canal: French association using art therapy and creative practices with homeless and vulnerable populations in Lyon. Closely comparable art therapy + social inclusion service offering in same macro-region.
• COUP DE POUSS' (association): French community arts association using photography and writing to empower marginalized groups. Similar beneficiary focus (people in exclusion) and methodology of expressive workshops.

Others

• Emmaüs France: Large French social solidarity movement with art and testimony programs for excluded populations. Comparable mission focus on poverty and social exclusion, though much larger scale.
• Fondation Abbé Pierre: Major French housing nonprofit that funded Et Pourquoi Pas's documentary work at Le Relais Ozanam. Comparable engagement with housing-exclusion populations and funding of artistic/documented outputs on homelessness.

Direct peers

• Le Caméléon (association): French psychological support association partnering with Et Pourquoi Pas on workshops for unaccompanied minors. Provides complementary mental health expertise to art therapy delivery — closely aligned beneficiary focus and co-delivery model.
• Peuple et Culture: National French popular education federation whose tradition directly shaped Et Pourquoi Pas's educational philosophy. Comparable mission of using cultural practices for social transformation and civic engagement.
• Lézards Politiques: Originator of the porteur de paroles methodology adapted by Et Pourquoi Pas. French association using public testimony collection to give voice to marginalized populations — directly comparable method and mission.
• Matières Prises: Co-originator influence on Et Pourquoi Pas's photographic testimony approach. French association combining photography and testimony collection for social visibility — overlapping methodology and target populations.

Emerging players

• La Manufacture des Idées: French social enterprise applying creative and participatory methods to social issues. Comparable model of leveraging artistic practices for civic engagement and empowerment outcomes.
• Le Laboratoire Hors Format: French association producing participatory artistic projects with marginalized communities and producing public outputs (exhibitions, books). Comparable participatory methodology and content library model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/et-pourquoi-pas

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Et Pourquoi Pas