Equine Care Group

What Equine Care Group does

Equine Care Group (ECG) is a Belgian-headquartered, veterinarian-founded and veterinarian-led network of equine hospitals, ambulatory clinics, reproduction and fertility centers, laboratories, and nutrition brands, serving premium sport horse owners, equestrian stables, and international clients across more than 70 countries. Founded in 2021 by Dr. Tom Mariën (founder of Equitom) and Dr. Frederik Bruyninx, the group is built around five operating divisions: ECG Medical Care (clinics, ambulatory care, reproduction and fertility, dental care, and expertise), ECG Labs (diagnostic laboratory analyses via Zoolyx and Alpha 2 EQ), ECG Nutrition and Supplements (distribution partnerships with Navalis, Global Medics, Vitalbix, Reverdy, TRM, EPUK, Linea Unika, and Roose), ECG Research and Education, and the Equitom Foundation. Clinically, ECG distinguishes itself through Equitom's innovative surgical techniques used worldwide, a virtual reality surgical preparation workflow, and Europe's first glass digital operating room at the Lummen campus.

The group generates revenue primarily through professional veterinary services (consultations, surgery, internal medicine, orthopaedics, ophthalmology, imaging, rehabilitation, dental care) via hospitals and mobile veterinarians, supplemented by laboratory diagnostic services and reselling equine nutrition and supplement products. Pricing is quote-based and not publicly disclosed, with each case priced individually. ECG sells to enterprise equestrian clients (e.g., national show jumping teams, top sport horse stables, equestrian event venues like Mediterranean Equestrian Tour) and to a long tail of international owners who travel for advanced care. The group is privately held, with strategic and financial partners Bencis Capital Partners (since 2021), GIMV (since 2022), and CNP/Compagnie Nationale à Portefeuille (Frère family, since July 2025).

Name

Equine Care Group

Legal name

Equine Care Group

Website

https://equinecaregroup.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Equine Care Group is a Belgian, veterinarian-founded network of equine hospitals, ambulatory clinics, reproduction labs, diagnostic labs, and nutrition brands, serving premium sport horse owners, equestrian teams, and international clients across 70+ countries via subsidiaries including Equitom, De Bosdreef, Zoolyx, Salado EMC, and EquiVET Ireland.

Ownership category

akta.pro rank

Product category

Equine Veterinary Services

NAICS

Veterinary Services (541940), Specialty (except Psychiatric and Substance Abuse) Hospitals (622310), Ambulatory Health Care Services (621)

SIC

Services-Hospitals (8060), Services-Health Services (8000), Services-Medical Laboratories (8071)

akta.pro primary industry

Equine Hospital & Surgical Services (HLAMABAF)

akta.pro secondary industries

Equine Ambulatory & On-Farm Veterinary Services (HLAMABAE), Large Animal & Equine Emergency/Critical Care & Referral (HLAMABAI), Equine Veterinary Services (AFAEANAC), Equine Nutrition & Therapeutic Diets (HLAMAHAE)

Keywords

• Equine veterinary services
• Equine hospital network
• Ambulatory veterinary care
• Animal laboratory diagnostics
• Equine reproduction services

Headquarters

HQ city

Meldert

HQ country

Belgium

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Veterinary Medical Services: ECG provides comprehensive equine healthcare through its network of hospitals and ambulatory veterinarians, offering surgery, internal medicine, orthopaedics, ophthalmology, medical imaging, rehabilitation, and dental care.
2. Laboratory Services: ECG Labs division performs laboratory analyses for animal health, with Zoolyx providing diagnostic lab services.
3. Nutrition and Supplements: Sale of equine nutrition products and supplements through partner brands including Navalis, Global Medics, Vitalbix, Reverdy, TRM, and Roose.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Equine Care Group operates an international network of equine hospitals, ambulatory veterinary practices, diagnostic laboratories, and nutrition brands delivering comprehensive equine healthcare. Core services include surgery, internal medicine, orthopaedics, ophthalmology, medical imaging, rehabilitation, dental care, reproduction and fertility (embryo transfer, ICSI), and diagnostic laboratory analyses, with nutrition products sold through partner brands.

Product overview

Equine Care Group is a veterinary-led international network of equine hospitals, ambulatory veterinarians, laboratories, and nutrition companies. The organization operates through five core divisions: ECG Medical Care (clinics, ambulatory care, reproduction & fertility, dental care, and expertise), ECG Labs (laboratory analyses and regenerative treatments), ECG Nutrition and Supplements (horse nutrition products), and ECG Research & Education. The group includes flagship hospitals like Equitom Lummen (Europe's largest equine hospital), Equitom Namur, and Salado Equine Medical Center (Texas, USA), plus numerous partner clinics across Europe. The Equitom Foundation provides charitable veterinary services for horses in financial need. The group treats over 40,000 horses annually and serves clients from more than 70 countries.

Differentiator

Problem solved

Functional benefit

Brands

• ECG Medical Care: Division encompassing ECG Clinics, Ambulatory Care, Reproduction & Fertility, Dental Care, and Expertise services.
• ECG Labs
• ECG Nutrition and Supplements
• ECG Research & Education
• ECG Expertise
• Equitom Foundation

Quantifiable outcome

• 40,000+ horses treated annually
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles4 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• EquiVET IrelandcoreStrategic or Co-development Partner · 1 January 2025EquiVET Ireland was founded in 2008 by Dr. Marcus Swail and specializes in sport horse medicine, lameness diagnostics, and pre-purchase examinations. Supports Irish equestrian team from senior to pony level.
• Salado Equine Medical CentercoreStrategic or Co-development Partner · 1 April 2024Salado Equine Medical Center in Texas, led by Dr. Beau Whitaker and Dr. John Janicek, is recognized as a leading equine referral center. This partnership marks ECG's expansion into the US market.
• InVitro EquinoscoreStrategic or Co-development Partner · 1 January 2024InVitro Equinos is the world leader in ICSI procedures for horses, with groundbreaking laboratories in Brazil, Argentina, Qatar, and the USA. Revolutionized assisted reproduction in horses.
• MET OlivacoreStrategic or Co-development Partner · 1 October 2023Mediterranean Equestrian Tour (MET) based in Oliva, Spain, partnered with ECG to improve veterinary services at equestrian events at their venue.
• ZoolyxcoreStrategic or Co-development Partner · 1 May 2023Zoolyx is a privately-run Belgian laboratory that joined ECG Labs division. The partnership aims to become the market leader in animal laboratory analyses.
• EquiceptioncoreStrategic or Co-development Partner · 1 January 2023Equiception is a renowned equine reproduction and fertility center specializing in embryo transfer, OPU, ICSI, and fertility treatments. Joins ECG's reproduction and fertility division.
• EquitomcoreStrategic or Co-development Partner · 1 January 2021Equitom is the world-renowned Belgian equine hospital founded by Dr. Tom Mariën in 2002. Grown to become European leader in complex equine medical care with customers from 60+ countries.
• De BosdreefcoreStrategic or Co-development Partner · 1 January 2021De Bosdreef is a renowned Belgian equine clinic that merged with Equitom within ECG. Led by Dr. Filip Vandenberghe, it contributes to ECG Hospitals division leadership.
• ESG AdvantageminorOthers · 1 January 2021ECG collaborates with ESG Advantage consultancy to optimize and continuously improve all ESG aspects within the Equine Care Group since its creation in 2021.

Scale indicators6 records

Recent moves11 records

Expansion highlights6 records

Broad incumbents

• Mars Veterinary Health: Global veterinary services arm of Mars, Inc. operating Banfield, VCA, BluePearl, and Linnaeus. Most relevant as a benchmark for the scale ECG could pursue; while primarily small animal, the equine and specialty referral units (Antech diagnostics) overlap with ECG's hospital and lab ambitions.
• CVS Group: UK-listed veterinary services consolidator with equine practice operations alongside small animal. Comparable to ECG's roll-up strategy and PE-backed growth, but with broader species coverage and a public-market capital structure.
• IVC Evidensia: One of Europe's largest veterinary groups with thousands of clinics across small animal, equine, and farm animal practice. Directly comparable to ECG as a multi-country veterinary consolidator, but operates at far larger scale and across all animal types rather than equine specialization.

Direct peers

• Rossdales Equine Hospital: Internationally recognized equine veterinary practice in Newmarket, UK, serving thoroughbred racing and sport horse clients. Comparable to ECG on vet-led, specialist-heavy premium equine practice model.
• VetPartners: European veterinary group owned by BC Partners, operating across UK, France, Germany, Italy, Spain, Netherlands, and Ireland. Comparable to ECG as a multi-country vet consolidator targeting premium and specialty segments, with a similar buy-and-build playbook.
• Rood & Riddle Equine Hospital: Independent, veterinarian-owned equine hospital group based in Kentucky with referral services in surgery, internal medicine, and reproduction. Closest analogue to ECG's flagship Equitom Lummen in clinical scope, scale, and sport horse focus, though ECG is broader geographically and corporately structured.
• B&W Equine Hospital: Leading UK equine referral hospital offering surgery, medicine, imaging, and reproduction services. Comparable to ECG's Equitom hospitals on specialty referral model and sport horse focus, though ECG is broader and multi-country.
• Hagyard Equine Medical Institute: Veterinarian-owned equine referral hospital in Lexington, Kentucky with more than 50 vets across specialties. Comparable to ECG on vet-led ownership model, premium sport horse clientele, and full-service specialty referral positioning.

Others

• Zoetis: Global animal health company providing pharmaceuticals, diagnostics, and nutrition. Comparable to ECG's labs and nutrition/supplements divisions as an upstream supplier and adjacent player in equine health, though it does not compete directly in clinical services.
• IDEXX Laboratories: Global leader in veterinary diagnostics and laboratory services. Relevant to ECG's ECG Labs division (Zoolyx, Alpha 2 EQ) as a benchmark for diagnostic scale and potential partnership or competitive target in equine lab services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@equinecaregroup
• Facebookfacebook.com/Equine-Care-Group-100837355935442
• LinkedInlinkedin.com/company/equinecaregroup
• Instagraminstagram.com/equinecaregroup

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Equine Care Group