Escola de Psicanálise de São Paulo

What Escola de Psicanálise de São Paulo does

Escola de Psicanálise de São Paulo (EPSP) is a private educational institution founded in 2006 in the Vila Mariana neighborhood of São Paulo, Brazil, that delivers psychoanalytic training programs based on a European French-school curriculum adapted for Brazilian students. Since March 2020, all activities have been conducted online via live, synchronous video conferencing, extending reach from a single São Paulo base to a worldwide Portuguese-speaking audience. The school is led by coordinator Débora Damasceno, who holds a Philosophy degree from the Universidade de São Paulo and a specialization in Psychoanalytic Theory from the Sorbonne/Paris, supported by six additional teachers following the same curriculum.

EPSP's product portfolio is anchored by the Formação em Psicanálise, a three-year subscription program billed monthly (R$1,150 × 13 installments = R$14,950/year, with a 15% à vista discount) covering theory, supervised clinical practice, and personal analysis. Layered products include the one-time Prática Clínica course (R$997) for practicing psychoanalysts seeking to improve clinical and commercial outcomes, the standalone Curso Libido distributed via the Hotmart marketplace, and the Comunidade EPSP subscription community offering weekly classes and live sessions. A free downloadable e-book functions as the principal lead magnet, and a referral network of 28 listed psychoanalysts supports ongoing patient and student indication flow among alumni.

The go-to-market model is content-led and community-driven: organic content on a blog published two to three times per week, plus Instagram, Facebook, YouTube, Spotify podcast, and a WhatsApp community group, drives top-of-funnel engagement; selective interviews convert prospects into Formation cohorts (minimum 25 students per class). Customer support is partially automated through the Neura Virtual Assistant, an AI-powered chatbot handling repetitive inquiries. Revenue mechanics are primarily subscription-recurring for the Formation course and Comunidade EPSP, with one-time-payment add-ons for Prática Clínica and Curso Libido; payments flow through the school's direct gateway (Greenn/payfast) and the Hotmart marketplace. The institution remains founder-owned and operated without disclosed external investment.

Name

Escola de Psicanálise de São Paulo

Legal name

Escola de Psicanálise de São Paulo

Website

https://escoladepsicanalise.com.br

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Escola de Psicanálise de São Paulo is a São Paulo-based private educational institution, founded in 2006 and operating fully online since March 2020, that delivers French-school psychoanalytic training programs to career-changers, practicing clinicians, and Portuguese-speaking learners worldwide through subscription courses, one-time clinical courses, and a community platform.

Ownership category

akta.pro rank

Product category

Psychoanalytic Education and Training

NAICS

Educational Services (611)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Behavioral Health & Counseling (Social Work, Psychology, Substance Use CE) (EDAAALAD)

Keywords

• Psychoanalytic training
• Clinical psychoanalysis
• Psychoanalysis education
• Mental health training
• Professional formation

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Psychoanalytic Formation Course (Formação em Psicanálise): Three-year subscription-based program billed monthly (13x annually). Primary recurring revenue stream. Includes live online classes, weekly doubt sessions, monthly free conversation meetings, study groups from semester 3 onward, clinical practice modules, and supervision — with supervision cost bundled into the monthly fee.
2. Clinical Practice Course (Prática Clínica): One-time fee for a 9-module clinical practice improvement course targeting practicing psychoanalysts. Includes community access and a bonus course (Libido) for 12 months. Delivered via payment platform.
3. Libido Course: Individual standalone course on the psychoanalytic concept of libido, sold through Hotmart marketplace platform.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Escola de Psicanálise de São Paulo delivers a three-year Formação em Psicanálise subscription program built on a European French-school curriculum adapted to Brazil, combining theoretical study, personal analysis, and supervised clinical practice. The portfolio also includes the one-time Prática Clínica advanced course for practicing analysts, the specialized Curso Libido, and the Comunidade EPSP subscription community. All programs are delivered via live online video conferencing to a global audience of individual students and practicing psychoanalysts.

Product overview

Escola de Psicanálise de São Paulo offers a portfolio of psychoanalytic education products centered around its core 3-year Formação em Psicanálise program, which follows European French school methodology adapted for Brazilian students. The core program is complemented by the Prática Clínica advanced course for practicing analysts seeking to enhance their clinical skills and professional success, and the specialized Curso Libido exploring Freudian concepts on sexuality and psychic energy. Additional offerings include the Comunidade EPSP subscription community providing ongoing educational content, and a free informational e-book. All training emphasizes the "tripé" (three pillars) of formation: theoretical study, personal psychoanalysis, and supervised clinical practice.

Differentiator

Problem solved

Functional benefit

Brands

• Curso Libido: A course on the controversial topic of Libido, relating it to morality and psychic life, taught by Débora Damasceno.
• Prática Clínica
• Comunidade EPSP

Products and services

• Formação em Psicanálise (Psychoanalytic Formation Course)

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Instituto Sedes Sapientiae: São Paulo-based psychoanalytic formation school offering multi-year theoretical and clinical training in psychoanalysis. Directly comparable as a private Brazilian psychoanalytic formation institution targeting adult career-changer and professional learners.
• New Center for Psychoanalysis (Los Angeles): Private US psychoanalytic training institute offering multi-year formation programs combining theory, personal analysis, and supervised practice. Comparable as a private, fee-based psychoanalytic training institution.
• Instituto Gerar de Psicanálise: Brazilian psychoanalytic formation school with curriculum and clinical training components. Comparable in offering multi-year psychoanalytic formation to adult learners in Brazil.
• Círculo Psicanalítico do Rio de Janeiro: Brazilian psychoanalytic formation institute offering structured theoretical and clinical training. Comparable as a regional peer offering multi-year psychoanalytic formation with similar career-changer appeal.
• Psychoanalytic Institute of Northern California (PINC): Private psychoanalytic training institute in San Francisco offering multi-year adult formation. Comparable as a fee-based private psychoanalytic training school targeting career-changer professionals.

Broad incumbents

• Instituto de Psicanálise da SBPSP (Sociedade Brasileira de Psicanálise de São Paulo): The training arm of the IPA-affiliated Brazilian Psychoanalytic Society in São Paulo. Comparable as a long-established psychoanalytic formation institute serving the same Brazilian market, though it sits within a larger institutional society and follows the IPA analytic training pathway rather than a French-school model.

Regional players

• Centre for Freudian Analysis and Research (London): UK psychoanalytic training institute following the Freudian tradition. Comparable as a private formation school delivering theoretical and clinical training outside the IPA establishment, similar in ethos to the São Paulo school's French-school positioning.
• Escola de Psicanálise Sigmund Freud (Paris): French psychoanalytic formation school after which the São Paulo school explicitly models its French-school methodology. Comparable as a culturally aligned international peer serving a French-speaking audience.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/escoladepsicanalisedesaopaulo
• Facebookfacebook.com/Escola.de.Psicanalise
• Instagraminstagram.com/escoladepsicanalise
• LinkedInlinkedin.com/company/escola-de-psican%C3%A1lise-de-s%C3%A3o-paulo

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Escola de Psicanálise de São Paulo