Erhverv & Turisme i Kerteminde

What Erhverv & Turisme i Kerteminde does

Erhverv & Turisme i Kerteminde (ETKerteminde, also operating under the tourism brand VisitKerteminde) is a publicly funded business and tourism development organization serving the entirety of Kerteminde Municipality in the Region of Southern Denmark. Headquartered at Lindøalleen 101 in Munkebo, with an additional visitor-facing location at Strandvejen 6 in Kerteminde, the organization operates under a formal cooperation agreement with Kerteminde Kommune and is staffed by approximately 8 people.

Its core activities split across two pillars. The Erhverv pillar delivers free business development services to local entrepreneurs, startups, and established companies — including one-on-one sparring, the Iværksætterpakken (Entrepreneur Package), the Afkobling 2030 green-transition program, multiple recurring network groups (Iværksætternetværk, Ejerledernetværk, Det Grønne Netværk, Vækst- og Ledernetværk), annual awards (Erhvervsprisen, Turismeprisen), themed events (Nytårskur, Sommerkur, NetværksDAGEN, Turismedagen, Erhvervskonference), competency workshops (sales, marketing, economics, law, AI), a Vidensbank knowledge bank, and structured student-project collaborations via UCL Erhvervsakademi. The VisitKerteminde pillar handles tourism inspiration and visitor services through visitkerteminde.dk, a network of decentralized tourist offices (Munkebo Kro, Camp Hverringe, Kerteminde self-service office, Sejlerstuen at Kerteminde Marina), pop-up services, and cycling rental coordination.

Revenue is derived primarily from public funding through the Kerteminde Municipality cooperation agreement, with nominal participation fees on certain workshops and events (e.g., 495 kr for non-member workshop attendance, 250 kr no-show fees). The organization does not publish a commercial pricing schedule. Its go-to-market is event-driven and partnership-mediated, leveraging relationships with Nordøstfyns Erhvervsråd, Destination Fyn, Erhvervshus Fyn, Kerteminde Erhvervsforening, UCL, Great Northern, and Nyborg Kommune to extend reach. Core technology is limited to standard web platforms and social media channels; ETKerteminde is explicitly not a technology company.

Name

Erhverv & Turisme i Kerteminde

Legal name

ETKerteminde

Website

https://etkerteminde.dk

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Erhverv & Turisme i Kerteminde is a publicly funded municipal organization that provides free business development services and tourism promotion under the VisitKerteminde brand to entrepreneurs, SMBs, and visitors across Kerteminde Municipality in Denmark.

Ownership category

akta.pro rank

Product category

Business Development Services

NAICS

Convention and Visitors Bureaus (561591), Tour Operators (56152)

SIC

Services-Amusement & Recreation Services (7900), Services-Membership Organizations (8600)

akta.pro primary industry

Tours, Activities & Experiences Booking (HSACAKAF)

akta.pro secondary industry

Permitting, Reservations & Visitor Information Services (Passes, Booking, Visitor Centers) (THAAAGAD)

Keywords

• Business development services
• Tourism promotion services
• Municipal business support
• Entrepreneurship programs
• Networking events

Headquarters

HQ city

Munkebo

HQ country

Denmark

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Municipal Funding / Public Service Contract: Erhverv & Turisme i Kerteminde operates under a cooperation agreement with Kerteminde Municipality and is funded through public means. Its primary function is to provide business development services and tourism promotion as a publicly mandated entity. Some programs generate nominal participation fees or partner contributions for events.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Erhverv & Turisme i Kerteminde (ETKerteminde) is a publicly funded municipal business and tourism development organization serving Kerteminde Municipality, Denmark. It provides free business development services — including startup counseling, networking groups, skills workshops, and development programs — to local entrepreneurs, owner-managers, and established companies through its Erhvervsservice arm. Through VisitKerteminde, it also promotes the municipality as a tourist destination via visitor information, decentralized tourist offices, themed event programming, cycling and outdoor activity coordination, and a digital inspiration portal.

Product overview

Erhverv & Turisme i Kerteminde operates as a unified service organization providing both business development services (Erhvervsservice) and tourism promotion services (VisitKerteminde) to Kerteminde Municipality. The core offerings center on two main pillars: supporting local businesses through consulting, networking groups, development programs (including Iværksætterpakken and Afkobling 2030), courses, and projects; and promoting tourism through VisitKerteminde branding, visitor services, and events like TEMA weekends. Additional services include annual awards (Erhvervsprisen and Turismeprisen), seasonal events (Sommerkur and Nytårskur), a knowledge bank, and bicycle rental services for tourists.

Differentiator

Problem solved

Functional benefit

Products and services

• Erhvervsservice (Business Services)

Quantifiable outcome

• 60 businesses participated in an evening of workshops focused on improving local business friendliness (erhvervsvenlighed)

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• Nordøstfyns ErhvervsrådcoreStrategic or Co-development PartnerNordøstfyns Erhvervsråd collaborates with Erhverv & Turisme i Kerteminde on joint initiatives such as the annual Sommerkur event, where both organizations and Kerteminde Municipality co-host the forum on local business policy and development.
• Kerteminde KommunecoreStrategic or Co-development PartnerErhverv & Turisme i Kerteminde operates under a formal cooperation agreement with Kerteminde Municipality. The municipality provides public funding and mandates the organization to deliver business development and tourism promotion services across the entire municipality.
• Destination FyncoreStrategic or Co-development PartnerDestination Fyn is the regional destination management organization for Fyn. Erhverv & Turisme i Kerteminde collaborates with Destination Fyn on tourism development, event strategies, cycling tourism initiatives, and marketing campaigns targeting visitors to Kerteminde and the wider Fyn region.
• Erhvervshus FyncoreStrategic or Co-development PartnerErhvervshus Fyn provides business development expertise and resources. The organizations work together to offer programs such as 1:1 business sparring, startup packages, and development courses to Kerteminde businesses.
• Kerteminde ErhvervsforeningcoreStrategic or Co-development PartnerKerteminde Erhvervsforening (Kerteminde Business Association) works closely with Erhverv & Turisme i Kerteminde on events such as Nytårskur, Sommerkur, Erhvervskonference, and awards (Erhvervsprisen, Turismeprisen). The two organizations share membership and co-organize programming for the local business community.
• UCL Erhvervsakademi og ProfessionshøjskoleminorStrategic or Co-development PartnerErhverv & Turisme i Kerteminde facilitates a collaboration between local businesses and UCL students, where student teams develop digital prototypes and solutions for businesses as part of their degree program. Vikingemuseet Ladby was the first participating business.
• Great NorthernminorGTM or Marketing PartnerGreat Northern co-hosts the annual NetværksDAGEN event with Erhverv & Turisme i Kerteminde, providing a venue and platform for local business networking and inspiration.
• Nyborg KommuneminorChannel Partner/ Reseller/ DistributorErhverv & Turisme i Kerteminde collaborates with Nyborg Kommune to jointly deliver training programs (e.g., social media design workshop, Forretningsudvikling courses) that serve businesses in both municipalities.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• VisitSilkeborg: Tourism and business organization for Silkeborg Municipality in central Jutland. Similar small-team DMO model delivering destination marketing, events, and visitor information for a single Danish municipality of comparable size.
• VisitAarhus: Aarhus-based destination organization combining convention bureau, tourism marketing, and visitor services similar to ETKerteminde's VisitKerteminde arm. Operates with municipal backing and manages both leisure and business tourism, providing a comparable model at larger scale in Jutland.
• Erhvervshus Fyn: Regional business development center for Fyn and a strategic partner of ETKerteminde, jointly delivering 1:1 business sparring, startup packages, and development courses to local businesses. Functionally overlapping with ETKerteminde's advisory and kursusforløb offerings but at the Fyn-region level.
• Business Kolding: Danish municipal-level business and development organization serving Kolding Municipality with networking, courses, and business support services—closely aligned with ETKerteminde's Erhvervsservice arm. Same dual mission of business development and tourism/marketing services in a comparable single-municipality model.
• Destination Fyn: Regional destination management organization for Fyn (Funen), a strategic partner of ETKerteminde. Operates as the parent-level tourism organization covering the entire island and coordinating member municipalities including Kerteminde. Most directly comparable as a Danish DMO with both visitor services and tourism marketing functions.

Broad incumbents

• Wonderful Copenhagen: Denmark's largest convention and visitors bureau, combining tourism promotion, convention sales, and business development functions for the Copenhagen capital region. Larger scale but same fundamental model: publicly-backed DMO delivering tourism marketing and event/conference bookings through VisitKerteminde-style infrastructure.
• VisitDenmark: National tourism board of Denmark responsible for international tourism marketing and visitor promotion. Acts as the umbrella above municipal DMOs like ETKerteminde and provides the broader framework within which ETKerteminde's tourism arm operates.
• Dansk Erhverv: Denmark's largest national trade and business association representing retail, wholesale, tourism, and services. While much larger, it operates the same membership-driven business advocacy model that underpins ETKerteminde's network groups and member programs.

Regional players

• Nyborg Turistbureau (Visit Nyborg): Tourism visitor bureau serving Nyborg Municipality on eastern Fyn—an adjacent municipality and an existing ETKerteminde training-program partner. Comparable single-municipality visitor information and tourism marketing model with overlapping Fyn geography.

Others

• Donkey Republic: Cycling rental platform previously partnered with ETKerteminde for self-service bike rentals via VisitKerteminde, with the partnership ending October 1, 2025. Adjacent ecosystem player rather than competitor, but illustrative of the cycling-tourism layer ETKerteminde helps coordinate.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Kerteminde-Erhverv-2292151620850427
• LinkedInlinkedin.com/company/erhvervskontakten-kerteminde

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Erhverv & Turisme i Kerteminde