EUHA e.V.

What EUHA e.V. does

EUHA e.V. (Europäische Union der Hörakustiker e.V.) is a German non-profit professional association founded on 11 September 1960 in Würzburg as the Union of Hearing Aid Acousticians (UHA), formed through the merger of the 1952 German Hearing Aid Group and the 1957 Association of German Hearing Aid Traders. The organization was renamed in 2003 to the European Union of Hearing Aid Acousticians in response to expanding EU legislative activity, and again in 2016 to its current German name to align with the new occupational title "Hörakustiker." EUHA is registered in Mainz (AG Mainz VR 42298) and operates its main office in Münster with a five-employee staff.

The association serves hearing aid acousticians (Hörakustiker) across Germany and broader Europe, and operates as the convener of the profession. Its core offerings include the annual International Congress of Hearing Aid Acousticians — now in its 70th edition and held at Deutsche Messe Hannover with 130+ exhibitors — the EUHA Connect webinar series, the Audiotherapy continuing education course delivered at the Akademie für Hörakustik in Lübeck, and a portfolio of expert-authored EUHA Guidelines covering audiology, earmoulds, hearing protection, and audio therapy. Supporting programs include the HörWerk science-to-practice community platform, the EUHA Förderpreis sponsorship award, and the Career Soundcheck program providing free congress access for apprentices and students. EUHA maintains documented partnerships with more than 30 organizations spanning national guilds (BIHA, FDH), European bodies (AEA, EHIMA, BIAP), international counterparts (AAA, BSHAA, Akustika, VHÖ), and adjacent medical and patient societies.

The business model combines recurring membership dues (with reduced congress fees for members), transactional congress and event participation fees from both attendees and exhibitors, and fees for continuing education courses. Distribution is direct: physical congress attendance, the euha.org website with downloadable guidelines, YouTube-hosted webinar recordings, and active social channels (Facebook, Instagram, LinkedIn, XING). The association is governed by an elected Executive Committee led by President Beate Gromke, Vice Presidents Eva Keil-Becker and Peter Möckel, and Managing Director Tobias Bartels.

Name

EUHA e.V.

Legal name

Europäische Union der Hörakustiker e.V.

Website

https://euha.org

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

1–10 employees

Short description

EUHA e.V. (Europäische Union der Hörakustiker e.V.) is a 65-year-old German non-profit professional association serving hearing aid acousticians (Hörakustiker) across Europe, best known for convening the annual International Congress, publishing expert guidelines, and delivering continuing education through webinars and certified training courses.

Ownership category

akta.pro rank

Product category

Professional Association Services

NAICS

Business Associations (813910), Professional Organizations (813920), Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340)

SIC

Services-Membership Organizations (8600), Services-Educational Services (8200)

akta.pro primary industry

Audiology & Hearing Services (ENT-Affiliated) (HLAKAMAI)

akta.pro secondary industry

Assistive Hearing & Communication Access (Captioning, Hearing Support, Transcription) (EDAFAKAC)

Keywords

• Professional association services
• Hearing aid acoustics
• Continuing education programs
• Industry congress events
• Audiology professional guidelines

Headquarters

HQ city

Mainz

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Membership Fees: EUHA operates as a membership-based professional association. Members benefit from reduced participation fees for congresses and events.
2. Congress and Event Participation Fees: Revenue generated from the annual International Congress of Hearing Aid Acousticians, including exhibitor fees, visitor tickets, and special events like the partner country party.
3. Continuing Education Courses: Revenue from professional development courses such as the Audiotherapy training course offered at the Academy for Hearing Acoustics in Lübeck.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

EUHA e.V. is a non-profit professional association serving hearing aid acousticians (Hörakustiker) across Europe. It operates as a membership organization that delivers the annual International Congress of Hearing Aid Acousticians, publishes expert guidelines covering audiology and hearing aid fitting standards, runs continuing education programs (including audiotherapy training), and provides a webinar series and networking platform for the profession.

Product overview

EUHA e.V. (Europäische Union der Hörakustiker e.V.) is a professional association for hearing aid acousticians, not a software product company. The organization offers a portfolio of professional services including the International Congress of Hearing Aid Acousticians (the premier annual congress now in its 70th edition), the EUHA-Live-Webinare webinar series, audiotherapy training courses, and professional guidelines published by expert groups. Additional offerings include the EUHA Förderpreis sponsorship award, the EUHA-Live-Area networking platform at events, and the Soundcheck für Deine Karriere program providing free congress access for students and apprentices. Membership in EUHA provides access to these services, reduced congress fees, and professional networking across Europe.

Differentiator

Problem solved

Functional benefit

Brands

• EUHA connect: A webinar series providing online education and knowledge sharing for hearing aid acousticians.
• EUHA-Kongress

Products and services

• 70th International Congress of Hearing Aid Acousticians (EUHA 2026)
• EUHA Connect Webinar Series
• Fortbildungskurs Audiotherapie (Audiotherapy Training Course)
• EUHA Guidelines (Expert Group Publications)
• EUHA Förderpreis (EUHA Sponsorship Award)
• Soundcheck für Deine Karriere (Career Soundcheck Program)
• EUHA Mitgliedschaft (EUHA Membership)

Quantifiable outcome

• 70th International Congress attracting 130+ exhibitors and thousands of professionals
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

30 partnerships are on record, tiered core, major and minor.

• Akademie für Hörakustik (afh)coreStrategic or Co-development PartnerThe Academy for Hearing Acoustics (afh) in Lübeck partners with EUHA to deliver the Audiotherapy continuing education course. EUHA congress events are hosted at the afh facility for specialized training programs.
• American Academy of Audiology (AAA)coreStrategic or Co-development PartnerInternational partnership between EUHA and the American Academy of Audiology for knowledge exchange and professional collaboration in audiology and hearing acoustics.
• Bundesinnung der Hörakustiker (BIHA)coreStrategic or Co-development PartnerNational guild organization for hearing aid acousticians in Germany; core partnership for professional standards and representation.
• European Association of Hearing Aid Professionals (AEA)coreStrategic or Co-development PartnerEUHA maintains membership in AEA, the European umbrella organization for hearing aid professionals, supporting international collaboration and standard-setting.
• Bundesverband der Hörsysteme-Industrie (BVHI)majorGTM or Marketing PartnerGerman association of hearing system manufacturers partners with EUHA for industry exhibition and congress participation.
• Deutsche Gesellschaft für Audiologie (DGA)coreStrategic or Co-development PartnerPartnership with the German Society for Audiology for scientific exchange and research collaboration.
• Fachverband Deutscher Hörakustiker (FDH)coreStrategic or Co-development PartnerProfessional association of German hearing aid acousticians collaborating on industry standards and professional development.
• Fördergemeinschaft Gutes Hören (FGH)minorGTM or Marketing PartnerPromotion partnership for good hearing awareness, supporting public education about hearing health.
• International Federation of Hard of Hearing People (IFHOH)majorStrategic or Co-development PartnerInternational organization representing people with hearing loss; partnership for advocacy and consumer perspective integration.
• Verband der Hörakustiker Österreichs (VHÖ)coreStrategic or Co-development PartnerAustrian national association for hearing aid acousticians; regional European partnership.
• Schweizerischer Fachverband der Hörgeräteakustik (Akustika)coreStrategic or Co-development PartnerSwiss professional association for hearing aid acousticians; regional European partnership.
• Bundesoffene Landesberufsschule für HörakustikercoreStrategic or Co-development PartnerNational vocational school for hearing aid acousticians; partnership for education and training standards.
• BiG direkt gesundminorGTM or Marketing PartnerGerman health insurance partnership for promoting hearing care services.
• Bund deutschsprachiger Audiotherapeutinnen und Audiotherapeuten (BdAT)coreStrategic or Co-development PartnerGerman-speaking audiotherapy association; collaboration on audio therapy guidelines and continuing education.
• The European Hearing Instrument Manufacturers Association (EHIMA)majorStrategic or Co-development PartnerEuropean manufacturers' association for hearing instruments; industry partnership for congress and standards.
• BUREAU INTERNATIONAL D'AUDIOPHONOLOGIE (BIAP)majorStrategic or Co-development PartnerInternational bureau for audiophonology; collaboration on international standards and definitions.
• Union of the European Phoniatricians (UEP)majorStrategic or Co-development PartnerEuropean phoniatrics organization; medical-professional interface partnership.
• Deutsche Tinnitus-Liga (DTL)minorStrategic or Co-development PartnerGerman Tinnitus League; patient organization partnership for tinnitus-related hearing care.
• Deutsche Gesellschaft für Hals-Nasen-Ohren-Heilkunde (DGHNO-KHC)majorStrategic or Co-development PartnerGerman Society for ENT medicine; medical-professional interface for hearing healthcare.
• Deutsche Gesellschaft für Phoniatrie und Pädaudiologie (DGPP)majorStrategic or Co-development PartnerGerman Society for Phoniatrics and Pediatric Audiology; specialized medical partnership.
• audio infosminorGTM or Marketing PartnerAudio industry publication; media partnership for industry news and communication.
• ENT and Audiology NewsminorGTM or Marketing PartnerInternational ENT and audiology news publication; media partnership.
• DOZ-VerlagminorGTM or Marketing PartnerPublishing house partner for industry literature and educational materials.
• Median-VerlagminorGTM or Marketing PartnerPublishing partner for audiology and hearing acoustics literature.
• Optometrie & Hörakustik Initiative (OHI)minorStrategic or Co-development PartnerInitiative combining optometry and hearing acoustics; cross-disciplinary partnership.
• REHAB Europäische FachmesseminorGTM or Marketing PartnerEuropean rehabilitation trade fair; exhibition and event partnership.
• The British Society of Hearing Aid Audiologists (BSHAA)majorStrategic or Co-development PartnerBritish professional association; international partnership for knowledge exchange.
• Hashir International InstituteminorStrategic or Co-development PartnerInternational institute for tinnitus and hearing disorders; specialized professional partnership.
• Hearing Health & Technology Matters (HHTM)minorGTM or Marketing PartnerOnline platform for hearing health and technology news; media partnership.
• markt internminorGTM or Marketing PartnerGerman trade publication; media partnership for industry updates.

Scale indicators3 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• European Association of Hearing Aid Professionals (AEA): Brussels-based umbrella association of European hearing aid professional bodies. EUHA is itself a member of AEA, making AEA the closest peer in mission (representation of hearing aid professionals at EU level) and overlapping conference/standard-setting activity.
• American Academy of Audiology (AAA): The largest US professional association for audiologists, hosting AAA Annual Conference, HearTECH Expo, and continuing education. Comparable because both are industry-defining professional associations serving hearing-care clinicians, with international knowledge-exchange partnerships already in place.
• Fachverband Deutscher Hörakustiker (FDH): German professional association for hearing aid acousticians focused on industry standards, professional development, and member representation. Overlapping German membership base and mission with EUHA, making it one of the closest domestic peers.
• Bundesinnung der Hörakustiker (BIHA): German national guild/trade body (Innung) for hearing aid acousticians, focusing on apprenticeship, regulatory, and craft representation. Complementary in scope (guild/trade rather than scientific) but operating in the same German hearing-aid-acoustician constituency; both list each other as core partners.
• International Hearing Society (IHS): US-based international association for hearing healthcare professionals, offering the International Hearing Society's annual convention, certification, and advocacy. Highly comparable to EUHA as a globally operating, membership-based professional society for hearing instrument specialists.
• The British Society of Hearing Aid Audiologists (BSHAA): The UK national professional association for hearing aid audiologists offering membership, conferences, and CPD. Directly comparable in mission and listed as one of EUHA's core international partners.
• Akademie für Hörakustik (afh): Germany's central vocational training academy for hearing aid acousticians in Lübeck, which co-delivers the EUHA Audiotherapy course. Comparable operating model (industry-funded academy delivering continuing education) and explicit co-development partnership with EUHA.

Regional players

• Verband der Hörakustiker Österreichs (VHÖ): Austrian national professional association for hearing aid acousticians; a smaller, Austria-only peer offering the same member-services model (training, advocacy, events). Listed as a core partner, suggesting audience and mission overlap rather than direct competition.
• Schweizerischer Fachverband der Hörgeräteakustik (Akustika): Swiss trade association for hearing aid acousticians providing continuing education, professional representation, and trade-fair coordination. Functionally parallel to EUHA but scoped to Switzerland, and listed as a core partner.

Broad incumbents

• European Hearing Instrument Manufacturers Association (EHIMA): European umbrella of hearing instrument manufacturers (GN Hearing, Sonova, WS Audiology, etc.), representing the supply side rather than the practitioner side. Adjacent rather than directly competitive, but pivotal at the EUHA Congress and on industry standards.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xxing.com/companies/europ%C3%A4ischeunionderh%C3%B6rakustikere.v.
• YouTubeyoutube.com/channel/UCf9mpKtQzfE0uJVLmb-wmow
• Facebookfacebook.com/EUHAeV
• LinkedInlinkedin.com/company/euha-ev
• Instagraminstagram.com/euhaev

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about EUHA e.V.