Legend Hotel Batumi

What Legend Hotel Batumi does

Euphoria Hotel Batumi (legal entity: JSC Metro Euphoria Hotel Batumi, სს მეტრო ეიფორია ჰოტელ ბათუმის) is a publicly listed Georgian joint stock company operating a full-service hotel property at 1 Lech and Maria Kaczynski St in Batumi on the Black Sea coast. The company is listed on the Georgian Stock Exchange, publishes annual financial statements covering 2020-2024, and maintains formal corporate governance documentation including an ethics code, risk management policy, and audit committee regulations.

The hotel offers seven room categories ranging from Economy to Presidential Suite, alongside four operating sub-brands: Adjara Restaurant (international buffet, 250-seat indoor and 450-seat terrace), a 24-hour Lounge Bar, Victoria Spa (with indoor heated pool at 22x12m and 30°C, Finnish sauna, steam bath, and 12-person jacuzzi), an outdoor 30m sun-heated pool (open June through October), a Wedding Hall, and Eclipse Casino (marketed as Batumi's most elegant casino and Georgia's largest). A sister brand, Euphoria Apartments, extends the offering into apartment-style accommodations, and a related property, Grand Bellagio Batumi Convention & Casino Hotel, is linked from the corporate site.

The business model is multi-stream hospitality revenue: room bookings across seven tiers, F&B from two outlets, spa and pool access sold both as unit-priced passes (e.g., indoor pool 80 GEL weekday / 100 GEL weekend) and as subscription tiers (1-month 350 GEL, 3-month 800 GEL), wedding and event services, and gaming revenue from Eclipse Casino. Distribution is primarily direct via a multilingual booking website (KA, EN, RU, DE, FR, ES, TR) and phone reservations, targeting domestic and international leisure travelers visiting the Batumi/Black Sea tourism corridor.

Name

Legend Hotel Batumi

Legal name

JSC Metro Euphoria Hotel Batumi (სს მეტრო ეიფორია ჰოტელ ბათუმის)

Website

https://euphoriahotel.ge

Company type

Public

Operating status

Operating

Headcount range

1–10 employees

Short description

Euphoria Hotel Batumi (JSC Metro Euphoria Hotel Batumi) is a publicly listed Georgian full-service hotel on the Batumi Black Sea coast offering seven room categories, restaurants, spa, pools, wedding facilities, and Eclipse Casino, targeting domestic and international leisure tourists.

Ownership category

akta.pro rank

Product category

Hospitality Hotels

NAICS

Casino Hotels (721120), Hotels (except Casino Hotels) and Motels (72111), Full-Service Restaurants (722511), Traveler Accommodation (7211), Cafeterias, Grill Buffets, and Buffets (722514)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Retail-Eating & Drinking Places (5810), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Beachfront & Island Luxury Resorts (THAGACAA)

akta.pro secondary industries

Beachfront & Coastal Full-Service Hotels (THAGAAAI), Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD), Lounge Bars & Hotel Bars (THAFAEAI), Luxury Beachfront & Waterfront Villas (THAMAEAE)

Keywords

• Luxury hotel accommodation
• Spa wellness services
• Restaurant dining services
• Casino entertainment venue
• Wedding event hosting

Headquarters

HQ city

Batumi

HQ country

Georgia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others

Pricing tiers

Distribution channels2 records

Marketing channels1 record

Core offering

Euphoria Hotel Batumi is a five-star hotel operating seven room categories (Standard through Presidential Suite and Economy) with full hospitality services on the Black Sea coast in Batumi, Georgia. The property bundles accommodation with on-site Adjara Restaurant, 24-hour Lounge Bar, indoor and outdoor pools, Victoria Spa, a Wedding Hall, and Eclipse Casino, allowing guests to purchase lodging, meals, recreation, wellness, events, and gaming entertainment from a single Black Sea-front resort.

Product overview

Euphoria Hotel Batumi is a traditional hotel offering accommodation across seven room categories (Standard, Superior, Superior Triple, Family, Executive, Presidential Suite, and Economy) and a comprehensive range of hospitality services. The property features multiple dining venues including Adjara Restaurant with international buffet and a 24-hour Lounge Bar. Leisure facilities include outdoor and indoor pools, Victoria Spa with various treatments, a wedding hall for events, and the Eclipse Casino for entertainment. The hotel targets both leisure and business travelers visiting Batumi, Georgia.

Differentiator

Problem solved

Functional benefit

Brands

• Euphoria Apartments: Apartment accommodations operated under the Euphoria brand
• Adjara Restaurant
• Victoria Spa
• Eclipse Casino

Products and services

• Standard Room Entry-level guest room offering essential amenities for a comfortable stay at Euphoria Hotel Batumi, available to leisure and business travelers.
• Superior Room Upgraded guest room with enhanced amenities and additional space compared to Standard Rooms, available to leisure and business travelers.
• Superior Triple Room Larger room designed to accommodate three guests with additional bedding, suited to small groups and families.
• Family Room Spacious room designed for families, offering comfort and amenities suitable for multiple guests, including children.
• Executive Room Premium accommodation option offering business-class amenities and enhanced comfort for business travelers and upmarket leisure guests.
• Presidential Suite Top-tier luxury suite offering the highest level of comfort, space, and exclusive amenities at Euphoria Hotel Batumi.
• Economy Room Budget-friendly room option with basic amenities for cost-conscious travelers visiting Batumi.
• Adjara Restaurant Main on-site restaurant offering breakfast, lunch, and dinner with an international cuisine open buffet. Capacity of 250 indoor guests and 450 on an open terrace with Black Sea views. Includes a dedicated children's zone.
• Lounge Bar 24-hour lounge bar offering Georgian cuisine, alcoholic and non-alcoholic beverages, light snacks, and desserts with Black Sea views.
• Outdoor Pool Sun-heated circular outdoor pool, 30m diameter, open June 1 to October 30. Includes lounge chairs, shades, and a snack bar serving drinks and light food.
• Indoor Pool Indoor heated pool, 22 x 12m, water temperature 30°C. Includes warm loungers, Finnish sauna, steam bath, and a 12-person jacuzzi. Priced per visit, with 10-visit and monthly passes available.
• Victoria Spa Full-service spa dedicated to health, relaxation, and energy restoration, offering treatments that combine modern methods with traditional wellness practices in a warm, modern interior.
• Wedding Hall Wedding venue service for hosting wedding ceremonies and receptions with professional event planning support and integrated catering.
• Eclipse Casino On-site casino offering gaming entertainment services, positioned as one of the largest and most elegant casinos in Georgia.

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights5 records

Regional players

• Rooms Hotel Kazbegi: Georgian-origin boutique lifestyle hotel targeting international travelers seeking design-forward accommodation; comparable as a Georgia-based hospitality brand targeting the same inbound tourist demographics.
• Tbilisi Marriott Hotel: Georgia's flagship international full-service hotel in the capital; competes for the same international tourist and corporate event demand that distribution channels might split between Tbilisi and Batumi stays.
• Intourist Palace Batumi: Boutique luxury beachfront hotel on Batumi Boulevard serving the same leisure tourist base with full-service amenities; smaller scale but overlapping price tier and customer segment.

Emerging players

• Paragraph Freedom Square, Tbilisi: Premium Georgian hotel brand targeting higher-spending international leisure and business travelers; comparable as a domestically operated Georgia-based hospitality asset targeting the inbound luxury segment.

Direct peers

• Wyndham Grand Batumi / Wyndham Batumi Gonio: International brand hotels in the Batumi region offering beachfront full-service hospitality similar to Euphoria's profile, targeting both leisure tourists and event-driven demand.
• Hilton Batumi: International brand beachfront full-service hotel in Batumi competing for the same leisure and business traveler segment with similar room categories, F&B outlets, and wellness amenities.
• Radisson Blu Hotel Batumi: Upper-upscale beachfront hotel in central Batumi operating with comparable full-service offerings including dining, spa, and event venues; competes head-to-head on the leisure traveler and conference segments.
• Grand Bellagio Batumi Convention & Casino Hotel: Batumi-based full-service hotel with casino operated by the same corporate group as Euphoria; the closest direct comparison given shared ownership, gambling amenity, and conference/event positioning.
• Sheraton Batumi Hotel: Marriott-brand beachfront full-service hotel on Batumi Boulevard with extensive F&B, spa, and meeting facilities; one of the primary competitors for upscale inbound tourists visiting Batumi.
• Le Méridien Batumi: Luxury-tier Marriott property in Batumi's prime boulevard location offering full-service hospitality, multiple dining venues, and event space directly competing with Euphoria's Presidential Suite tier.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/legend-hotel-batumi

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Legend Hotel Batumi