昇恆昌股份有限公司 everrich dutyfree

What 昇恆昌股份有限公司 everrich dutyfree does

Ever Rich Duty Free Corporation (昇恆昌股份有限公司) is a Taiwan-incorporated duty-free retailer that serves international travelers departing from Taiwan through a hybrid online-and-airport-pickup model. The company operates dedicated duty-free pickup counters at Taiwan Taoyuan International Airport (Terminals 1, 2, and 3), Taipei Songshan Airport, Taichung International Airport, and Kaohsiung International Airport, and runs a 24/7 e-commerce storefront at everrich.com where travelers can pre-order products 45 days to as little as 20 hours before departure for collection in roughly one minute at the airport.

The product surface spans skincare, cosmetics, fragrances, women's and men's fashion and accessories, digital electronics, toys, home goods, Taiwanese souvenirs and gift sets, and alcoholic beverages, sourced from over 200 international brands including SK-II, Sisley, Shu Uemura, diptyque, Estée Lauder, Lancôme, Dior, La Mer, Hermès, and BYREDO. The platform is supported by the RICHCLUB loyalty program, which accrues RICH POINT credits at a 5% rate, offers NT$300 in new-member credit, and runs airport-specific early-bird bonus tiers for Taichung and Kaohsiung pre-orders.

Revenue is generated primarily through one-time retail duty-free sales to consumers, with pricing set per SKU in New Taiwan Dollars at duty-free levels typically 10–30% below domestic retail. The go-to-market combines product-led digital discovery (e-commerce, content/blog, social, email) with credit-card and insurance partnerships (the co-branded 昇恆昌聯名卡 and Cathay Life Insurance) and a Neihu District flagship store that doubles as the offline redemption point for online-earned loyalty points. The company is privately held with no public listing, no disclosed funding history, and no management team or ownership information publicly surfaced in the source data.

Name

昇恆昌股份有限公司 everrich dutyfree

Legal name

昇恆昌股份有限公司

Website

https://everrich.com

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Ever Rich Duty Free Corporation operates an online pre-order and airport-pickup duty-free retail platform serving international travelers departing from Taiwan's four major international airports, offering 200+ international brands across skincare, cosmetics, fragrances, fashion, electronics, and alcohol with a RICHCLUB loyalty program.

Ownership category

akta.pro rank

Product category

Duty-Free Retail

NAICS

Clothing and Clothing Accessories Retailers (458110), Health and Personal Care Retailers (456)

SIC

Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Airport Duty-Free Alcohol & Tobacco Stores (CRANAIAA)

Keywords

• Duty-free retail
• Airport retail
• Travel retail
• Duty-free shopping
• Airport pickup service

Headquarters

HQ city

Taipei

HQ country

Taiwan

HQ region

Asia

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Duty-Free Retail Sales: Revenue generated from retail sales of duty-free products including skincare, cosmetics, fragrances, fashion accessories, digital electronics, toys, home goods, souvenirs, and alcohol. Products are sold at duty-free prices to international departing travelers through both physical airport stores and online pre-order platform. The company carries over 200 international brands.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Ever Rich Duty Free operates a hybrid online and physical duty-free retail platform serving international travelers departing from Taiwan. The company sells duty-free products including skincare, cosmetics, fragrances, luxury fashion accessories, digital electronics, toys, home goods, souvenirs, and alcohol through an e-commerce site and dedicated pickup counters at four major Taiwan airports (Taoyuan, Songshan, Taichung, Kaohsiung). Travelers can pre-order products 45 days to 20-72 hours before departure and collect them at airport terminals within approximately 1 minute.

Product overview

Ever Rich Duty Free operates as a comprehensive online duty-free shopping platform for international travelers departing from Taiwan. The core offering is the online pre-order and airport pickup service, allowing customers to browse and purchase duty-free products up to 45 days before their flight and collect items at dedicated pickup counters in Taoyuan (T1/T2/T3), Songshan, Taichung, and Kaohsiung airports. The product portfolio spans multiple categories including skincare (with brands like SK-II, SISLEY), cosmetics, fragrances (including diptyque), luxury fashion accessories for men and women, digital electronics, toys, home goods, Taiwanese souvenirs and gift boxes, and alcoholic beverages. The platform is complemented by the RICHCLUB membership program offering points, discounts, and exclusive promotions. Key service differentiators include 24/7 online availability, 5% cashback rewards on purchases, and a wish list service for checking product availability before travel.

Differentiator

Problem solved

Functional benefit

Brands

• EVERRICH: 昇恆昌獨家開發監製

Products and services

• Ever Rich Duty Free Online Shopping Platform An online duty-free retail platform enabling international travelers departing from Taiwan to pre-order skincare, cosmetics, fragrances, luxury fashion accessories, electronics, toys, home goods, souvenirs, and alcohol from over 200 international brands, with airport terminal pickup.
• Airport Pickup Service Duty-free product pickup service at Taiwan international airports (Taoyuan Terminals 1/2/3, Songshan, Taichung, Kaohsiung) where pre-ordered items can be collected within 1 minute at designated counters operating 24/7.
• RICHCLUB Membership Program Loyalty program offering RICH POINTS earned at a 5% rate on purchases, NT$300 credit for new members, exclusive member discounts, daily login point rewards (10 points per day, 10 points redeemable for NT$1), and priority access to promotions and new product launches.
• Online Pre-Order Service Advance booking service allowing travelers to pre-order duty-free products 45 days to 20-72 hours before departure depending on the airport, guaranteeing product availability and reducing time spent at the airport.
• Wish List Service (許願單) Service allowing customers to submit desired products so airport staff can check inventory availability before their departure date.
• Skincare Products (保養) Duty-free facial care, body care, hair care, men's grooming, and beauty devices from international premium brands including SK-II, Sisley, Shiseido, La Mer, Lancôme, and Estée Lauder.
• Cosmetics Products (彩妝) Complete makeup collections including face makeup, eye makeup, lip makeup, and cosmetic tools from premium brands such as Dior, MAC, NARS, Bobbi Brown, Giorgio Armani, and Cle de Peau.
• Fragrance Products (香氛) Women's, men's, and unisex perfumes including EDP, EDT, cologne, and home fragrances from luxury brands such as diptyque, Jo Malone London, Hermès, BVLGARI, and Maison Margiela.
• Women's Fashion & Accessories (女仕精品) Women's bags, wallets, sunglasses, jewelry, watches, clothing, shoes, and travel accessories from luxury and designer brands.
• Men's Fashion & Accessories (男仕精品) Men's bags, wallets, sunglasses, watches, clothing, shoes, and travel accessories from luxury and designer brands.
• Digital Electronics & Appliances (數位家電) Digital products including Apple products, computers, tablets, cameras, gaming consoles, smart wearables, headphones, speakers, and home appliances.
• Toys (玩具) Collectible figures, designer toys, blind box toys, LEGO building blocks, children's toys, board games, and plush toys.
• Home & Living Products (居家生活) Home products including kitchenware, travel accessories, home décor, licensed merchandise, and cleaning supplies.
• Souvenirs & Gifts (伴手禮) Taiwanese and imported snacks, chocolates, cookies, teas, coffee, sauces, gift boxes including health supplements, and festive gift sets.
• Alcohol Products (酒類) Whisky, brandy, Chinese liquor, wine, cocktails, sake, beer, champagne, and sparkling wines from international and local distilleries.

Quantifiable outcome

• 5% cashback on all purchases redeemable at designated stores
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Taisun Enterprise (T.S. Duty Free / Sunrise Duty Free): Taisun Enterprise is Taiwan's other major duty-free retailer, operating competing airport concessions and downtown stores with similar brand portfolio. Most directly comparable peer operating in the same Taiwan airports (Taoyuan, Kaohsiung) with overlapping luxury beauty and duty-free categories.
• The Shilla Duty Free: Hotel Shilla's duty-free subsidiary operates major Korean airport and downtown duty-free stores, closely matching Ever Rich's airport-concession model with premium beauty and luxury focus. Both target Asian international travelers with comparable brand portfolios and loyalty programs.
• Yooho (Taiwan duty-free downtown operator): Yooho operates Taiwan downtown duty-free stores at major hotels and tourist locations, serving both inbound and outbound travelers with duty-free pricing. Comparable as a Taiwan duty-free competitor with overlapping brand portfolio and similar target customer base, though focused on downtown rather than airport format.

Broad incumbents

• Gebr. Heinemann: Gebr. Heinemann is a major European travel retail distributor and operator with airport duty-free presence worldwide. Comparable as a duty-free wholesale and retail platform with overlapping brand mix targeting international travelers, though more focused on European airport concessions.
• China Tourism Group Duty Free (CTGDF): CTGDF is the largest duty-free operator in China, operating airport concessions across Hainan, Beijing, Shanghai, and other hubs. Comparable as an Asia-based national duty-free champion with similar brand portfolio and airport concession model, though serving Chinese travelers primarily.
• DFS Group: DFS Group (LVMH) is the world's largest luxury travel retailer operating airport duty-free stores globally, including Asia-Pacific hubs. Directly comparable as a duty-free operator with airport concessions, luxury brand portfolio, and pre-order/pickup services, but at vastly larger scale and broader geographic footprint.
• Lotte Duty Free: Lotte Duty Free is the world's largest duty-free retailer by revenue, operating airport and downtown duty-free across Korea, Asia-Pacific, and beyond. Comparable as a regional duty-free powerhouse competing for the same Asian international traveler with overlapping beauty and luxury brand mix.
• Avolta (formerly Dufry): Avolta is one of the world's largest travel retailers with thousands of duty-free and convenience stores in airports and border crossings. Comparable as an incumbent travel-retail platform serving international travelers with overlapping product categories, though geographically broader and more diversified.

Regional players

• King Power Duty Free: King Power is Thailand's dominant duty-free operator focused on Bangkok airports and key tourist destinations. Comparable as a national/regional duty-free incumbent with strong airport concessions and a similar category mix of luxury beauty, fragrance, and souvenirs targeting Asian travelers.

Emerging players

• Japan Tax-Free Shop operators (e.g., Laox, Bic Camera Tax-Free): Japan-based tax-free operators like Laox and Bic Camera serve inbound tourists with electronics, cosmetics, and luxury goods tax exemption. Comparable as Asia-based duty-free/tax-free retail targeting international travelers with overlapping electronics and beauty categories, though focused on inbound rather than outbound travelers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/%E6%98%87%E6%81%86%E6%98%8C%E8%82%A1%E4%BB%BD%E6%9C%89%E9%99%90%E5%85%AC%E5%8F%B8-everrich-dutyfree

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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