EwB

What EwB does

EwB (legal name ErwuesseBildung asbl) is a Luxembourg-registered non-profit association founded in 1986 that operates an adult education and cultural dialogue center from a single location at 5, avenue Marie-Thérèse in Luxembourg City. The organization runs five core program verticals: i-Stuff (digital inclusion courses and one-on-one consultations, including the Internetführerschein certification recognized by the Ministry of Education), Growing together (children and family programming), Body, Mind, Soul (wellness activities such as yoga and forest bathing), Society Today (philosophical, socio-political and documentary discussions), and Religious & Cultural Heritage (church guide training, Open Churches network, interreligious dialogue). It also produces media products including a podcast distributed via Spotify and Apple Podcasts, an event video archive, and a curated Book Tips catalogue, and operates a physical book tent (Bicherzelt) with over 1,000 items.

The organization is funded through a hybrid of paid course/event registration fees, tax-deductible donations, retail sales of books/DVDs/CDs via the WooCommerce-powered online shop, and convention partnerships with four institutional supporters: the Ministry of National Education and Youth (since 2022), the Ministry of Digitalisation (since 2021), the Ville de Luxembourg (since 2003), and the Archbishopric of Luxembourg (since 2015). It was recognized as a public utility in 2001 and approved to deliver continuing vocational training in 2011. EwB is governed by a 12-member board led by President Pit Péporté, with a small core staff of approximately 11 employees under Director Nora Schleich, supplemented by an active volunteer base organized into thematic working groups.

Distribution is overwhelmingly direct and domestic: in-person events at the Centre Convict, online events via video conferencing, self-serve registration through the ewb.lu website (available in German, English and French), and on-demand podcast/video content. Customer segments span children aged 4-8 and their parents, adults seeking continuing education, seniors needing digital literacy support, religious and cultural heritage enthusiasts, and educational/social professionals seeking training resources. Technology is intentionally lightweight, with WordPress as the website platform, WooCommerce for e-commerce, and free-download course materials as the i-Stuff differentiator; there is no proprietary software, mobile app, API, or AI component.

Name

EwB

Legal name

ErwuesseBildung asbl

Website

https://ewb.lu

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

11–50 employees

Short description

EwB (ErwuesseBildung asbl) is a Luxembourg-registered non-profit founded in 1986 that delivers adult education, family programs, digital inclusion training (i-Stuff), philosophical dialogue, and religious heritage programming to children, adults and seniors across Luxembourg City from a single Centre Convict location.

Ownership category

akta.pro rank

Headquarters

HQ city

Luxembourg City

HQ country

Luxembourg

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Course Fees: Registration fees for paid courses, workshops, and events. Fees are communicated in event announcements and paid upon registration or upon invoice. Cash and card payments available at some events. Some events are free while others require paid registration.
2. Donations: EwB accepts donations from supporters to continue operations, develop activities, and ensure quarterly bulletin publication. ErwuesseBildung asbl is recognized as a non-profit organization, making donations tax-deductible.
3. Digital Product Sales: Sale of books, DVDs, and CDs through the EwB book tent (Bicherzelt) and online shop functionality via WooCommerce

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

EwB is a non-profit adult education center offering structured educational courses, workshops, discussion groups, and cultural events across five program areas: i-Stuff (digital inclusion), Growing together (family programs), Body, Mind, Soul (wellness), Society Today (philosophical dialogue), and Religious & Cultural Heritage. Programs are delivered through in-person events at its Luxembourg City premises, online events, certified courses (Internetzf\u00fchrerschein), and supporting media products (podcast, videos, book tent).

Product overview

EwB (ErwuesseBildung) is a Luxembourg-based nonprofit adult education and cultural center offering a diverse portfolio of educational programs across five main areas: i-Stuff (digital inclusion and computer training), Growing together (family and children activities), Body, Mind, Soul (wellness), Religious & Cultural Heritage, and Society Today (philosophical and socio-political discussions). The organization also produces media content including a podcast series, video recordings, and book recommendations. Programs include certified courses such as Internetführerschein (Internet License) with Ministry of Education certificates, as well as workshops, discussion groups, and cultural events. The center operates from premises in Luxembourg City and publishes quarterly bulletins announcing courses and events.

Differentiator

Problem solved

Functional benefit

Brands

• i-Stuff: Digital inclusion educational program offering courses, consultations and free access to equipped rooms for smartphone, laptop and digital device support
• Growing together
• Society Today
• Body, Mind, Soul
• EwB Podcast
• Religious & Cultural Heritage
• Oppe Kierchen (Open Churches)

Products and services

• i-Stuff Digital inclusion program offering courses, individual consultations, and free access to equipped rooms for support with smartphones, laptops, and other digital devices. Includes Internetf\u00fchrerschein (Internet License) certifications recognized by the Ministry of Education. Targets adults and seniors unfamiliar with digital technology.
• Growing together Family and children program featuring nature adventures, art, dance, movement activities, and explorations in books, films, and new media for children and their parents/carers. Includes Saturday meetings for children aged 4-8.
• Body, Mind, Soul Wellness and personal development program offering yoga, mindful life activities, forest bathing, herbalism workshops, and sketching sessions for adults and seniors.
• Society Today Socio-political program addressing contemporary challenges through art, documentary debates, philosophy and sociology discussions, and taboo topics. Includes Philo-Caf\u00e9 and workshop series.
• Religious & Cultural Heritage Cultural heritage program offering church visits, interreligious dialogue, theological workshops, church guide training, and coordination of the Open Churches Network.
• EwB Podcast Regular discussion rounds on societal, socio-critical, and philosophical topics distributed as audio podcast episodes.
• EwB Videos Recorded conference videos and discussion roundtables covering topics such as education, culture, societal issues, and religious heritage.
• EwB Book Tent (Bicherzelt) Sale of over 1,000 books, DVDs, and CDs through the on-site Bicherzelt book tent and online shop functionality, including curated Book Tips organized by audience.

Quantifiable outcome

• 65 churches participated in the Open Churches Weekend
• +1 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Twelve partnerships are on record, tiered core, secondary and minor.

• Ministry of National Education and YouthcoreStrategic or Co-development Partner · 1 January 2022Official agreement partner replacing the Ministry of Family as supervising ministry. Provides oversight and support for educational programs targeting children, youth, and families.
• Ministry of DigitalisationcoreStrategic or Co-development Partner · 1 January 2021Convention partner since 2021, supporting digital inclusion initiatives and i-Stuff program development. Course materials developed with Ministry support.
• Archbishopric of LuxembourgcoreStrategic or Co-development Partner · 1 January 2015Convention partner since 2015 following archdiocese reorganization. Supports religious heritage programming and Open Churches coordination.
• Ville de Luxembourg (City of Luxembourg)coreStrategic or Co-development Partner · 1 January 2003Convention partner since 2003 for digital media training. Project partner for Citoyenneté numérique along with CLAE and Maison des Associations. Provides funding for city-based activities.
• Centre de Formation DiocésaincoreStrategic or Co-development PartnerConvention partner for formation and education activities related to religious and church programming.
• CLAE (Bierger.www)secondaryStrategic or Co-development PartnerPartner in the Citoyenneté numérique project of the three Internetstuffs, co-funded by Ville de Luxembourg. Collaboration on digital inclusion activities.
• Maison des Associations (e-space 141)secondaryStrategic or Co-development PartnerPartner in the Citoyenneté numérique project alongside CLAE and EwB's i-Stuff. Provides digital inclusion support through their Internetstuff program.
• forumsecondaryGTM or Marketing PartnerCollaboration partner for events and programming, including co-production of the EwB Podcast episode on school systems.
• UP_FOUNDATIONsecondaryGTM or Marketing PartnerPartner for podcast production collaboration on societal topics.
• EltereforumsecondaryStrategic or Co-development PartnerSupport partner under Ministry of Education for family and parent programming.
• Bee-SecureminorGTM or Marketing PartnerCollaboration on cybersecurity awareness and safe internet usage topics.
• KulturpassminorGTM or Marketing PartnerBook tent (Bicherzelt) participates in Kulturpass program for cultural access.

Scale indicators3 records

Recent moves14 records

Expansion highlights6 records

Direct peers

• Centre de Formation Diocésain Luxembourg: This Catholic diocesan training center is an existing EwB convention partner, offering formation and education programs around religious and cultural heritage. Directly comparable to EwB's Religious & Cultural Heritage programming with shared institutional framework.
• Volkshochschule (VHS) Deutschland: The German Volkshochschule network is the closest structural peer: municipally-supported adult education centers offering continuing education across digital literacy, language, culture, wellness, and civic topics to broad demographic segments. The model, funding logic (city + state co-funding), and program breadth closely mirror EwB's approach in the DACH region.
• Mierscher Kulturhaus: Mierscher Kulturhaus is a Luxembourg cultural center offering workshops, exhibitions, and educational programming in the Mersch region. Similar to EwB in combining cultural heritage programming with adult education and community engagement in a single physical venue.
• Forum Luxembourg (a.s.b.l.): Forum is a Luxembourg NGO promoting intercultural living and education — an existing EwB collaboration partner, including co-production on the EwB Podcast. Operates as a comparable non-profit civic education and dialogue organization in the same market.
• Maison des Associations Luxembourg: Maison des Associations is a Luxembourg non-profit hub supporting civil society organizations, and is itself a partner of EwB in the Citoyenneté numérique digital inclusion project. Comparable as a community-services non-profit serving civic engagement in Luxembourg.
• Rotondes Luxembourg: Rotondes is a Luxembourg City cultural venue offering concerts, exhibitions, workshops, and community programming. While more arts-focused, it shares EwB's model of combining cultural programming with educational/community activities for diverse demographics in Luxembourg City.
• Zentrum fir politesch Bildung (ZpB): The Luxembourg Center for Political Education is a public utility providing civic, political, and societal education programming — overlapping directly with EwB's Society Today program area on socio-political dialogue, philosophy, and contemporary challenges.
• Kulturpass Luxembourg: Kulturpass is a Luxembourg government cultural access program that EwB's book tent participates in. While a public program rather than a peer organization, it overlaps in mission around democratizing cultural access in Luxembourg and addresses a similar audience for cultural participation.
• CLAE Luxembourg: CLAE (Comité de Liaison et d'Action des Étrangers) is a Luxembourg NGO supporting intercultural living and integration — an existing EwB partner in digital inclusion. Comparable as a non-profit providing community education and dialogue programming in Luxembourg with government and municipal support.

Broad incumbents

• University of Luxembourg - Continuing Education (UCL): UCL's lifelong learning and continuing education division operates within Luxembourg's national university, offering adult programming across cultural, civic, and professional topics. As a larger, degree-credentialed institution it competes for the same adult learner audience in Luxembourg while offering more academic content.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/erwuessebildung---formation-d'adultes

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EwB