Face Adrenalin
Face Adrenalin is a privately held South African adventure tourism operator founded in 1990 that runs the world's highest commercial bungee jump at 216m from the Bloukrans Bridge, serving thrill-seekers, families, groups, and solo travelers visiting the Garden Route.
- Company typePrivate
- Founded-
- HeadquartersTsitsikamma, South Africa
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Face Adrenalin does
Face Adrenalin is a privately held adventure tourism operator founded in 1990 and headquartered at the Bloukrans Bridge in the Tsitsikamma region of South Africa's Garden Route. The company operates the world's highest commercial bungee jump at 216 meters above the Bloukrans River and serves thrill-seekers, families, groups, and solo adventurers visiting the Garden Route. It holds six Guinness World Records and maintains a 100% safety record across its operations.
The company's core product portfolio comprises four adventure experiences: a 216m Bungy Jump from the Bloukrans Bridge, a SkyWalk guided bridge-edge tour, a Zipline & Hangout experience, and a Full Adventure Package bundling multiple activities. The underlying technology is fundamentally physical — bridge-based bungee infrastructure, zipline rigging, and guided walkway systems — with digital infrastructure limited to a direct-to-consumer booking platform powered by Activitar. Marketing is distributed across Instagram, Facebook, TikTok, YouTube, and TripAdvisor, complemented by a content blog.
Face Adrenalin operates a direct-to-consumer business model selling one-time activity tickets through its own website and WhatsApp, with no third-party reseller dependency. The company is a member of the South African Tourism Services Association (SATSA) and partners with regional tourism bodies. Pricing is not publicly disclosed and customers are directed to the booking platform for ticketing. Headcount is 11 employees, no funding rounds have been disclosed, and the company is an independent, founder/operator-managed private business.
Face Adrenalin firmographics
Firmographics- Name
- Face Adrenalin
- Legal name
- Face Adrenalin
- Website
- https://faceadrenalin.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Face Adrenalin is a privately held South African adventure tourism operator founded in 1990 that runs the world's highest commercial bungee jump at 216m from the Bloukrans Bridge, serving thrill-seekers, families, groups, and solo travelers visiting the Garden Route.
- Ownership category
- akta.pro rank
Face Adrenalin industry classification
Industry- Product category
- Adventure Tourism
- NAICS
- Amusement Parks and Arcades (7131)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Bungee Jumping Experiences (Bridge, Crane, Platform) (THAAAMAB)
- akta.pro secondary industries
- Bungee Jumping & Swing/Rappel Experience Operators (THAAAKAK), Zipline Mega-Jumps & Giant Swing Experiences (Canyon Swing, Rope Swing) (THAAAMAD), Zipline, Ropes Courses & Aerial Adventure Parks (THAJABAC), Extreme Sports Experiences (Skydiving, Bungee Jumping) (THAAAAAM)
Keywords
Where Face Adrenalin is headquartered
LocationHeadquarters
- HQ city
- Tsitsikamma
- HQ country
- South Africa
- HQ region
- Africa
Offices1 record
Markets served
Face Adrenalin business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Adventure Activity Bookings: Direct consumer bookings for bungee jumping, skywalk tours, and zipline experiences. Customers purchase individual activity tickets through the company's website booking platform.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Face Adrenalin product offering
Product offeringCore offering
Face Adrenalin operates the Bloukrans Bungy adventure destination in Tsitsikamma, South Africa, offering four commercial adventure activities: a 216-meter bridge bungee jump (the world's highest commercial bungee), a guided SkyWalk on the bridge edge, a Zipline & Hangout experience to the bridge center, and a Full Adventure Package that bundles multiple activities. Customers book directly through the company's Activitar-powered website.
Product overview
Face Adrenalin operates the Bloukrans Bungy adventure destination in South Africa's Garden Route (Tsitsikamma). The offering consists of four distinct adventure products: Bungy Jump (a 216m commercial bungeo jump), SkyWalk (a guided bridge-edge walk with panoramic views), Zipline & Hangout (a zipline to the bridge center with viewing zone), and a Full Adventure Package that bundles multiple activities. The company holds six Guinness World Records and promotes a 100% safety record for its operations.
Differentiator
Problem solved
Functional benefit
Products and services
- Bungy Jump
- SkyWalk
- Zipline & Hangout
- Full Adventure Package
Quantifiable outcome
- 216 meters above the Bloukrans River - highest commercial bungey jump globally
Companies that use Face Adrenalin
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Face Adrenalin technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Face Adrenalin partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SATSA (South African Tourism Services Association)minorActive membership in the South African Tourism Services Association. Displayed as logo on website footer. Membership indicates industry compliance and tourism industry recognition.
Scale indicators4 records
Recent moves6 records
Expansion highlights8 records
Face Adrenalin competitors and assessment
Company assessmentDirect peers
- Nevis Highwire / Nevis Catapult (Queenstown): Operates one of the world's highest bungee jumps (134m) and a high-altitude swing from the Nevis River canyon in Queenstown. Closest comparable in terms of extreme-height freefall experience category.
- Canyon Swing Queenstown: High-altitude rope-swing experience in Queenstown. Competes for the same adrenaline-bucket-list tourist segment as Face Adrenalin, with a similar single-site, ticket-based adventure tourism model.
- AJ Hackett International: The original commercial bungee operator, operating bridge and tower bungy sites globally (Kawarau, Macau Tower, Nevis). Most direct global comparable to Face Adrenalin's bridge-bungy model at the world's highest commercial site.
- Wild Horizons — Victoria Falls Bridge Bungee: Operates the bridge bungee jump from Victoria Falls Bridge between Zimbabwe and Zambia. Africa-based bridge-bungy peer with similar structure: ticket-based activity, single bridge asset, tourism-driven demand.
- Kawarau Gorge Suspension Bridge Bungy: The original commercial bungy site (43m, Queenstown NZ) and the spiritual ancestor of all bridge-based commercial bungee. Direct competitor in the bridge-bungy category with comparable operational economics.
Regional players
- Tsitsikamma Canopy Tours: Zipline canopy tour operator located in the same Tsitsikamma / Garden Route region. Direct regional competitor for adventure-tourism dollars from visitors already on the Garden Route.
- Skydive Plettenberg Bay: Tandem skydive operator located minutes from Bloukrans Bridge. Competes for the same thrill-seeking visitor pool in the Plettenberg Bay / Garden Route adventure corridor.
- Storms River Adventure Centre: Tsitsikamma-based operator offering tubing, kayaking, and adventure activities in the same micro-region as Bloukrans. Competes for the same inbound tourist from Garden Route drive itineraries.
Broad incumbents
- SkyJump at Macau Tower: A 233m controlled-descent jump from Macau Tower. Competes for the same 'highest commercial jump' bucket-list mindshare as Bloukrans Bungy and serves a similar global thrill-seeker demographic.
Emerging players
- Wild Canyon Adventure Park: Canyon-based adventure park in Mexico offering bungee-style swings, ziplines, and rappelling. Comparable multi-activity extreme-adventure operator model with a single-location, ticket-based structure.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Face Adrenalin social profiles
Digital presenceFace Adrenalin financial estimates
Financial estimateRevenue estimate
Valuation estimate
Face Adrenalin leadership team
Management profileNumber of profiles
Face Adrenalin funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Face Adrenalin M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Face Adrenalin
What does Face Adrenalin do?
Face Adrenalin operates the Bloukrans Bungy adventure destination in Tsitsikamma, South Africa, offering four commercial adventure activities: a 216-meter bridge bungee jump (the world's highest commercial bungee), a guided SkyWalk on the bridge edge, a Zipline & Hangout experience to the bridge center, and a Full Adventure Package that bundles multiple activities. Customers book directly through the company's Activitar-powered website.
Is Face Adrenalin a public or private company?
Face Adrenalin is a private company. It is classified as unknown and is currently operating.
When was Face Adrenalin founded?
Face Adrenalin was founded in -1. It employs 11 to 50 people.
Where is Face Adrenalin based?
Face Adrenalin is headquartered in Tsitsikamma, South Africa, in the Africa region.
How does Face Adrenalin make money?
One revenue line is on record: adventure Activity Bookings.
Who are Face Adrenalin's main competitors?
Direct peers on record are Nevis Highwire / Nevis Catapult (Queenstown), Canyon Swing Queenstown, AJ Hackett International, Wild Horizons — Victoria Falls Bridge Bungee and Kawarau Gorge Suspension Bridge Bungy. Regional players are Tsitsikamma Canopy Tours, Skydive Plettenberg Bay and Storms River Adventure Centre. SkyJump at Macau Tower is listed as a broad incumbent. Wild Canyon Adventure Park is listed as an emerging player.
Does Face Adrenalin have an API?
No public API is recorded for Face Adrenalin.
What industry is Face Adrenalin in?
Face Adrenalin's product category is Adventure Tourism. Its primary akta.pro industry code is THAAAMAB, Bungee Jumping Experiences (Bridge, Crane, Platform), with a secondary code of THAAAKAK, Bungee Jumping & Swing/Rappel Experience Operators. Its NAICS code is 7131 and its SIC code is 7990.