Factory Fitness Norrköping

What Factory Fitness Norrköping does

Factory Fitness Norrköping is a single-location fitness facility operating in Norrköping, Sweden, under the domain factoryfitness.se. The firm reports a headcount of 16 employees, consistent with a small, locally operated gym rather than a multi-site chain operation. The company is private (no stock symbol listed) and headquartered in Norrköping, with no disclosed parent company, subsidiaries, or investor backing based on the available source data.

The source material for the company's website was inaccessible — the page rendered only a verification/loading screen — so no information about service offerings, class schedules, equipment, membership tiers, pricing, or facility size was retrievable. Consequently, specifics on the product surface (e.g., group classes, personal training, wellness programs, retail) and the underlying operating technology (member management software, app, booking systems) could not be verified. No management team, strategic moves, partnerships, certifications, or financial disclosures were captured in the source feed.

Revenue mechanics are also unconfirmed. The business model is implied to be a conventional B2C gym — direct-to-consumer membership subscriptions, likely supplemented by personal training, drop-in fees, and ancillary retail — but no pricing, contract terms, or member counts were disclosed. No customer logos, segment mix, or distribution channels were available. The absence of multi-site footprint data and the small headcount suggest a single-tenant, single-market local operator rather than a scaling regional or national brand.

Name

Factory Fitness Norrköping

Website

https://factoryfitness.se

Company type

Private

Headcount range

11–50 employees

Short description

Factory Fitness Norrköping is a small, single-location fitness facility in Norrköping, Sweden, with 16 employees, serving local individual members and walk-in customers.

Ownership category

akta.pro rank

Product category

Fitness Services

akta.pro primary industry

General Personal Training (In-Person & Virtual) (HSADAAAA)

akta.pro secondary industries

Strength & Conditioning Personal Training (HSADAAAB), Small-Group Personal Training (Semi-Private) (HSADAAAN)

Keywords

• Fitness center services
• Gym memberships
• Health club operations
• Personal training
• Group fitness classes

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Core offering

Factory Fitness Norrköping operates as a fitness center/gym facility based in Norrköping, Sweden. The company provides fitness and training services to individual consumers in its local market. The specific details of services offered (e.g., classes, personal training, equipment types) are not accessible from the available source data, as the company website displayed a verification screen with no extractable content.

Differentiator

Problem solved

Functional benefit

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• Life Time Fitness: US-based premium multi-service fitness operator. Comparable as a broad incumbent in the facility-based fitness category, though operating in a different geography and at larger scale.
• Planet Fitness: US-based dominant low-cost gym franchise. Comparable as a broad incumbent defining the value-segment gym category Factory Fitness also competes in.

Direct peers

• Actic: Publicly listed Swedish gym operator with a strong network of mid-sized and smaller-city facilities. Directly comparable multi-site gym operator with similar city-tier footprint.
• Nordic Fitness: Swedish low-overhead gym chain sharing the 'Factory-style' value positioning. Closest comparable in concept and likely brand-adjacent to Factory Fitness.
• SATS: Largest Nordic fitness chain operating full-service gyms across Sweden, Norway, Finland and Denmark. Directly comparable as a multi-site Swedish gym operator competing for the same local member base.
• Friskis&Svettis: Swedish non-profit fitness cooperative with extensive national branch network, including locations in Norrköping. Competes directly for the same local members.
• Itrim: Swedish health-and-fitness concept with physical clubs and weight-loss programming. Comparable Nordic fitness operator with similar membership and PT-led model.
• Fitness24Seven: Sweden-founded budget 24/7 gym chain with dense Swedish footprint. Comparable on value-segment gym membership model and target consumer.
• World Class: Premium Swedish fitness chain offering full-service clubs and group training. Comparable premium-end local competitor in major Swedish cities.

Regional players

• STC Training: Nordic-origin fitness brand with presence in Sweden focused on training programs and studios. Comparable as a smaller-chain fitness operator competing for similar Swedish consumers.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat1 record

Key risks4 records

Key highlights3 records

Customer concentration

• LinkedInlinkedin.com/company/x-force-factory-fitness

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Factory Fitness Norrköping