Faith Matters

What Faith Matters does

Faith Matters is a non-profit organization that operates a Substack-based newsletter publication at faithmatters.org, producing content focused on the restored gospel of Jesus Christ. The organization serves individuals seeking spiritual guidance and religious education from an LDS-oriented theological perspective, distributing written content to over 26,000 subscribers via the Substack platform.

The organization's core product is editorial content — articles, essays, and discussions — delivered through Substack's newsletter infrastructure. Faith Matters does not own or operate proprietary publishing technology; instead, it relies entirely on Substack's platform for content delivery, subscriber management, and audience engagement. This platform dependency means the organization has minimal technical infrastructure of its own, consistent with its lean 5-person team and non-profit operating model.

Faith Matters' business model is not explicitly disclosed in the available data. As a non-profit, revenue likely derives from a combination of potential paid newsletter subscriptions through Substack and possible donor contributions, though neither pricing details nor donor data are available. The organization operates with a small team and no disclosed office locations, suggesting a distributed or volunteer-driven operational structure. No funding rounds, partnerships, acquisitions, or leadership information are documented in the available data.

Name

Faith Matters

Legal name

Faith Matters

Website

https://faithmatters.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Faith Matters is a non-profit Substack newsletter publishing content on the restored gospel of Jesus Christ to over 26,000 subscribers, serving individuals seeking faith-based education and spiritual discussion.

Ownership category

akta.pro rank

Product category

Religious Media

NAICS

Religious Organizations (8131), Periodical Publishers (513120)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Faith-Based Media, Publishing & Broadcasting (Radio, TV, Digital, Press) (BPAGAJAI)

akta.pro secondary industry

Religious Nonfiction & Theology Publishing (Apologetics, Doctrine, Ethics) (MPAJAHAG)

Keywords

• Faith newsletter
• Religious content
• Gospel publishing
• Spiritual media
• Substack newsletter

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Distribution channels1 record

Marketing channels1 record

Core offering

Faith Matters publishes a Substack newsletter delivering faith-based content focused on the restored gospel of Jesus Christ. The publication serves subscribers seeking spiritual guidance, religious education, and thoughtful discourse on gospel topics, operating as a non-profit with a small team and a subscriber base exceeding 26,000.

Differentiator

Problem solved

Functional benefit

Products and services

• Faith Matters Newsletter

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Broad incumbents

• BYU Studies Quarterly: Scholarly journal affiliated with Brigham Young University publishing LDS-themed academic work. Broad incumbent in faith/LDS publishing whose topics and audience overlap with Faith Matters.
• Christianity Today: Major evangelical Christian media brand with newsletters, digital content, and commentary. Broad incumbent in faith publishing whose format and audience partially overlap with Faith Matters, though serving a different denominational tradition.
• Deseret News (Faith Section): Major LDS-affiliated news outlet with a significant faith and religion section. A broad incumbent covering some of the same content territory as Faith Matters, with much larger scale and institutional backing.

Others

• Substack (the platform itself): Newsletter and publishing platform on which Faith Matters exclusively operates. Not a competitor but a critical ecosystem dependency shaping distribution, monetization, and audience access.

Emerging players

• Relevant Magazine: Faith-rooted digital publication covering Christian culture, theology, and spiritual formation. Emerging player with comparable newsletter/digital format and faith-content mission, though broader Christian rather than LDS focus.

Direct peers

• Times & Seasons: Group blog providing commentary on LDS topics, faith, and culture. A direct peer as an independent written-format faith publication targeting the same restored-gospel readership.
• Meridian Magazine: Independent online magazine covering LDS faith, culture, and current events. Directly comparable to Faith Matters as a digital, faith-focused publication serving the same restored-gospel audience.
• Sunstone Magazine: Independent LDS thought and faith magazine publishing essays on Mormonism, theology, and culture. Closely comparable in editorial mission and target audience to Faith Matters.
• Dialogue Journal: Independent quarterly journal exploring Mormon thought, history, and culture. Comparable as a written, faith-focused intellectual publication serving the LDS community.
• By Common Consent: Long-running LDS blog and commentary community publishing essays and discussion on Mormon faith and culture. A direct peer in the independent, written, faith-dialogue space Faith Matters occupies.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/faithmatters

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Faith Matters