Purdy’s Farmer & The Fish
Purdy's Farmer & The Fish is a farm-to-table restaurant founded in 2012, operating two New York locations (North Salem and Sleepy Hollow) supplied by a co-located four-acre farm, with a Farm Shop retail store, CSA subscription program, and catering services.
- Company typePrivate
- Founded2012
- HeadquartersNorth Salem, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Purdy’s Farmer & The Fish does
Purdy's Farmer & The Fish is a privately held farm-to-table restaurant and retail company founded in 2012 by Edward Taylor and Michael Kaphan in North Salem, New York. The company operates a vertically integrated model centered on a four-acre farm that supplies more than 80% of the vegetables and herbs used across its locations. As of the latest data, the company employs approximately 16 people and operates two restaurant locations (Purdy's in North Salem and Hudson Farmer & the Fish in Sleepy Hollow), an on-site Farm Shop retail store, a 14-week Community Supported Agriculture (CSA) subscription program, and a catering-to-go service.
The core production infrastructure includes a 1,100-square-foot hydroponic greenhouse with LED and high-pressure sodium lighting supported by a 4,000-gallon rainwater capture system, a 600-square-foot raised-bed greenhouse, a 3,000-square-foot high tunnel, terraced fields under low/no-till and no-spray cultivation, a turn-of-the-century root cellar, and six bee hives. Soil fertility is maintained through composting of pre-consumer food waste, natural rock minerals, and farm-made fertilizer from seaweed and unused fish parts. Seafood is sourced exclusively through Downeast Seafood Co., a wholesale distributor founded and operated by co-owner Edward Taylor, providing back-of-house supply chain control on the protein side.
Revenue is generated through on-premises dining across two locations, retail sales at the Farm Shop, a 14-week seasonal CSA subscription ($975 full share, $695 two-thirds share), event catering with 48-hour advance ordering, and limited wholesale through partner suppliers. The customer base is regional Westchester/Hudson Valley consumers and food tourists, with reservations managed via Resy and online ordering handled through ChowNow. The company is founder-owned with no disclosed institutional capital, no parent company, and no subsidiaries beyond wholly owned operating units (Hudson Farmer & the Fish, Purdy's Farm Shop).
Purdy’s Farmer & The Fish firmographics
Firmographics- Name
- Purdy’s Farmer & The Fish
- Legal name
- Purdy's Farmer & the Fish
- Website
- https://farmerandthefish.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Purdy's Farmer & The Fish is a farm-to-table restaurant founded in 2012, operating two New York locations (North Salem and Sleepy Hollow) supplied by a co-located four-acre farm, with a Farm Shop retail store, CSA subscription program, and catering services.
- Ownership category
- akta.pro rank
Purdy’s Farmer & The Fish industry classification
Industry- Product category
- Farm-to-Table Restaurant
- NAICS
- Fish and Seafood Retailers (445250)
- akta.pro industry
- Steakhouses & Seafood RestaurantsTravel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Full-Service Restaurants (Casual & Fine Dining)Farmstead & Local Artisan Food Markets (Retail Shops)Consumer Products & Retail/Grocery & Food Retail/Specialty Food Stores (Deli, Cheese, Gourmet, Bakery)Farm-to-Consumer Cooperative Markets (Local Producer Co-ops)
Keywords
Where Purdy’s Farmer & The Fish is headquartered
LocationHeadquarters
- HQ city
- North Salem
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Purdy’s Farmer & The Fish business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Revenue model
- Restaurant Dining: Full-service farm-to-table restaurant offering lunch, dinner, and Sunday brunch with raw bar, seasonal menus featuring produce from their four-acre farm and seafood from Downeast Seafood.
- Farm Shop Retail: Retail store selling fresh produce from their farm, fresh fish from Downeast Seafood, prepared dishes, local meats, cheeses, dairy products, baked goods, and specialty items. Open seven days a week.
- CSA Subscriptions: Community Supported Agriculture program offering 14-week shares (June-September) with weekly produce pickup, plus add-ons including local fish. Full Share $975, 2/3 share $695.
- Catering Services: Catering to-go menu with appetizers, mains, and sides for events. Requires 48-hour advance notice.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Full Share CSA - 14 weeks of produce |
| Subscription | Multi-year contract | 2/3 Share CSA - 14 weeks of produce |
| Unit Pricing | Pay-as-you-go | Catering Menu Items |
| Other | Pay-as-you-go | Corkage Fee |
| Other | Pay-as-you-go | Cake Cutting Fee |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels3 records
Purdy’s Farmer & The Fish product offering
Product offeringCore offering
Purdy's Farmer & The Fish operates two farm-to-table restaurants in Westchester County, NY (North Salem and Hudson/Sleepy Hollow), supported by a four-acre on-site farm that supplies the majority of produce used in the kitchens. The company sells dine-in restaurant meals, retail goods through its on-site Farm Shop (produce, seafood, meats, dairy, prepared foods, baked goods), a seasonal 14-week CSA subscription program, and off-premise catering. Sustainable seafood is sourced exclusively through co-founder Edward Taylor's wholesale distribution company, Downeast Seafood.
Product overview
Purdy's Farmer & The Fish operates a multi-location farm-to-table restaurant and retail business model. The core offering consists of two restaurant locations (Purdy's in North Salem and Hudson in Sleepy Hollow), a Farm Shop retail store, a 4-acre CSA program, and catering services. All three restaurants are supported by the company's own farm which supplies fresh produce, and by Down East Seafood for sustainable seafood sourcing.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- More than three quarters of vegetables and herbs grown on-site
- +2 more outcomes
Companies that use Purdy’s Farmer & The Fish
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Purdy’s Farmer & The Fish technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature3 records
Purdy’s Farmer & The Fish partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Downeast Seafood Co.coreExclusive seafood supplier to both restaurant locations. Edward Taylor, co-owner of Farmer & the Fish, founded and operates Downeast Seafood Co., a wholesale seafood distribution company established over 25 years ago. The partnership ensures consistent supply of high-quality sustainable seafood from mostly East Coast waters.
- Chatham BrewingminorPartnership for specialty beer production using honey from the farm's bee hives. Honey produced from 6 bee hives is shared with local beekeeper Eric and offered for sale in the Farm Shop.
- Eric the BeekeeperminorLocal beekeeper who shares honey production from the farm's 6 bee hives. Honey is sold in the Farm Shop and used for specialty beer production with Chatham Brewing.
- Battenkill Glass Bottle MilkminorLocal dairy supplier providing 1 quart of Battenkill glass bottle milk as part of CSA share inclusions. Available for purchase in the Farm Shop.
- Finger Lakes EggsminorLocal egg supplier providing 1 dozen Finger Lakes farmed eggs as part of CSA share inclusions.
Scale indicators5 records
Recent moves7 records
Expansion highlights3 records
Purdy’s Farmer & The Fish competitors and assessment
Company assessmentRegional players
- GrowNYC / Greenmarket: Regional farmers' market network operating throughout NYC and Westchester. Comparable in offering direct farm-to-consumer produce access and CSA-style subscriptions; not a restaurant but competes for the same locally-sourced-food customer wallet.
Direct peers
- Fish Restaurant (West Village): Edward Taylor-owned seafood restaurant in Manhattan's West Village, sharing seafood sourcing via Downeast Seafood with Purdy's. Direct ownership connection and shared supply chain; competes for the same Hudson Valley / NYC seafood-dining customer.
- The Inn at Pound Ridge: Farm-to-table Westchester restaurant by chef John Fraser, focused on seasonal local sourcing and a refined dining experience. Operates in the same affluent Westchester catchment as Purdy's with comparable menu philosophy and customer demographics.
- Heritage Meat & Fish Market: Specialty meat and seafood market with Westchester locations offering local, sustainable sourcing. Comparable Farm Shop / retail component with prepared foods; overlaps on the locally-sourced-seafood retail customer.
- Blue Hill at Stone Barns: Michelin-starred farm-to-table restaurant on a working farm in Pocantico Hills, NY — within ~30 miles of Purdy's. Most directly comparable operating model (on-site farm, single tasting-menu-driven concept, farm-led identity). Different scale and price point but identical category and regional customer base.
- Bedford Post Inn: Farm-to-table inn and restaurant in Bedford, NY — same Westchester micro-market as Purdy's. General Manager Billy Stanton previously worked at Bedford Post, underscoring the local competitive overlap. Comparable menu positioning and clientele.
Others
- Cabbage Hill Farm Foundation: Non-profit farm in Westchester that grows produce for local restaurants, including Purdy's GM Billy Stanton's prior employer. Adjacent in the local farm-to-restaurant supply ecosystem and potential supplier partner, though not a direct restaurant competitor.
- Stone Barns Center for Food & Agriculture: Non-profit working farm in Pocantico Hills, NY that operates an on-site restaurant and farm education programs. Direct overlap with Purdy's on the farm-as-restaurant model and Hudson Valley location, but structured as an educational non-profit rather than a private business.
Broad incumbents
- Sweetgreen: National farm-to-table fast-casual chain sourcing from local growers. Comparable in its farm-sourcing narrative and supply relationships with regional farms, though the operational model (fast-casual, tech-enabled, scale-funded) is fundamentally different from Purdy's sit-down format.
- ABC Kitchen by Jean-Georges: Jean-Georges Vongerichten's flagship farm-to-table restaurant in NYC's Flatiron district. Competes for the same farm-sourced, locally-ingredient-driven dining occasion, though anchored in Manhattan rather than Westchester and operating at significantly higher scale and price point.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Purdy’s Farmer & The Fish social profiles
Digital presencePurdy’s Farmer & The Fish financial estimates
Financial estimateRevenue estimate
Valuation estimate
Purdy’s Farmer & The Fish leadership team
Management profileNumber of profiles
Profiles6 records
Purdy’s Farmer & The Fish subsidiaries and ownership
Company hierarchySubsidiaries2 records
Purdy’s Farmer & The Fish funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Purdy’s Farmer & The Fish M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Purdy’s Farmer & The Fish
What does Purdy’s Farmer & The Fish do?
Purdy's Farmer & The Fish operates two farm-to-table restaurants in Westchester County, NY (North Salem and Hudson/Sleepy Hollow), supported by a four-acre on-site farm that supplies the majority of produce used in the kitchens. The company sells dine-in restaurant meals, retail goods through its on-site Farm Shop (produce, seafood, meats, dairy, prepared foods, baked goods), a seasonal 14-week CSA subscription program, and off-premise catering. Sustainable seafood is sourced exclusively through co-founder Edward Taylor's wholesale distribution company, Downeast Seafood.
Is Purdy’s Farmer & The Fish a public or private company?
Purdy’s Farmer & The Fish is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Purdy’s Farmer & The Fish founded?
Purdy’s Farmer & The Fish was founded in 2012. It employs 11 to 50 people.
Where is Purdy’s Farmer & The Fish based?
Purdy’s Farmer & The Fish is headquartered in North Salem, United States, in the North America region.
How does Purdy’s Farmer & The Fish make money?
Four revenue lines are on record. Restaurant Dining is the primary driver. The others are farm Shop Retail, CSA Subscriptions and catering Services.
Who are Purdy’s Farmer & The Fish's main competitors?
GrowNYC / Greenmarket is listed as a regional player. Direct peers are Fish Restaurant (West Village), The Inn at Pound Ridge, Heritage Meat & Fish Market, Blue Hill at Stone Barns and Bedford Post Inn. Others are Cabbage Hill Farm Foundation and Stone Barns Center for Food & Agriculture. Broad incumbents are Sweetgreen and ABC Kitchen by Jean-Georges.
Does Purdy’s Farmer & The Fish have an API?
No public API is recorded for Purdy’s Farmer & The Fish.
What industry is Purdy’s Farmer & The Fish in?
Purdy’s Farmer & The Fish's product category is Farm-to-Table Restaurant. Its primary akta.pro industry code is THAFACAE, Steakhouses & Seafood Restaurants, with a secondary code of CRAHAGAO, Farmstead & Local Artisan Food Markets (Retail Shops). Its NAICS code is 445250.