FinFami ry
FinFami ry is the Finnish national non-profit federation dedicated to supporting family members of people with mental illness, delivering free counseling, peer support, and educational resources through 16 regional associations and digital channels.
- Company typePrivate
- Founded-
- HeadquartersHelsinki, Finland
- Headcount1–10
- GTM typeB2C
- OfferingServices
What FinFami ry does
FinFami ry (Mielenterveysomaisten keskusliitto – FinFami ry) is a Finnish national non-profit federation, founded in 1991 and active in preventive mental health work for approximately 40 years. Headquartered in Helsinki at Mariankatu 13 a A 4, the organization is the only Finnish body explicitly dedicated to supporting family members (omaiset) of people with mental illness, addressing what it identifies as an at-risk population of nearly 500,000 in Finland. The federation comprises 16 regional member associations delivering face-to-face services, supplemented by digital channels including the Mahdollisuuksia web service, Tukea-verkkokurssi, online and remote peer support groups, FinFami-Chat, and the Oppaat guides portal. Specialist programs include Huolenkantajat (support for young people with mentally ill parents), Kokemustoiminta (experience expert services), and Prospect (volunteer and peer activities).
The product portfolio also encompasses targeted awareness campaigns — 'Työ tukee' (workplace support), 'Älä sulje silmiäsi lapsiomaisilta' (children of mentally ill parents), and 'Taustasta riippumatta' (immigrant families) — plus the Labyrintti magazine, described as Finland's only publication dedicated to mental health family issues. In 2023, FinFami associations reached over 55,000 family members. The organization has a small central staff of approximately 10 employees, led by Executive Director Tiina Puranen (since 1 March 2023) and Development Director Anne Alakiuttu (since 11 November 2024).
All services are provided free of charge to end users. FinFami's revenue model is that of a Finnish registered association (rekisteröity yhdistys): recurring membership fees from its 16 regional associations, government funding and subsidies within Finland's welfare-area (hyvinvointialue) framework, and donations. There are no equity investors, no funding rounds, and no disclosed financial figures. The go-to-market is a hybrid of in-person regional service delivery, digital self-serve resources, public campaigns, and partnerships with healthcare providers and welfare areas that refer families into FinFami's network.
FinFami ry firmographics
Firmographics- Name
- FinFami ry
- Legal name
- Mielenterveysomaisten keskusliitto – FinFami ry
- Website
- https://finfami.fi
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- FinFami ry is the Finnish national non-profit federation dedicated to supporting family members of people with mental illness, delivering free counseling, peer support, and educational resources through 16 regional associations and digital channels.
- Ownership category
- akta.pro rank
FinFami ry industry classification
Industry- Product category
- Mental Health Family Support Services
- NAICS
- Other Individual and Family Services (62419), Voluntary Health Organizations (813212), Other Individual and Family Services (624190)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Mental Health & Crisis Support Services (BPAGACAD)
- akta.pro secondary industries
- Mental Health & Crisis Support Services (BPAGAEAH), Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK)
Keywords
Where FinFami ry is headquartered
LocationHeadquarters
- HQ city
- Helsinki
- HQ country
- Finland
- HQ region
- Europe
Offices1 record
Markets served
FinFami ry business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Membership fees: FinFami operates as a national federation with 16 regional member associations. Revenue is generated through membership fees from member associations and potentially individual members.
- Government funding and subsidies: As a social and health organization in Finland, FinFami receives government funding and subsidies to support its operations and mission of providing mental health family support services.
- Donations: The organization accepts donations to support activities that promote the well-being of mental health family members in family, child, and youth work.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free support services for all mental health family members |
Distribution channels5 records
Marketing channels6 records
FinFami ry product offering
Product offeringCore offering
FinFami ry is a Finnish national non-profit federation that provides free counseling, peer support groups, online lectures/courses, and educational materials to family members of people with mental illness. The organization operates through 16 regional member associations across Finland and publishes Labyrintti magazine, Finland's only publication dedicated to mental health family issues. All support services are delivered free of charge to any individual concerned about a loved one's mental health.
Product overview
FinFami ry is a national advocacy and expert organization for mental health family members, operating as a federation structure with 16 regional member associations across Finland. The organization offers a portfolio of support services including the Mahdollisuuksia web service for information and support referral, Tukea web course, online and remote peer support groups, web lectures and courses, and Huolenkantajat services for young family members. Core resources include Oppaat (guides), the Labyrintti magazine (Finland's only publication dedicated to mental health family members), FinFami-Chat for real-time support, and various campaigns such as Työ tukee (Work Supports), Älä sulje silmiäsi (Don't Close Your Eyes to Children), and Taustasta riippumatta (Regardless of Background). The organization also provides volunteer and peer support activities through Prospect, experience expert services, and family counseling. A comprehensive work well-being material collection supports employers in creating supportive workplaces for mental health family members.
Differentiator
Problem solved
Functional benefit
Products and services
- Mahdollisuuksia-verkkopalvelu (Possibilities Web Service) Free online service directory and referral platform helping mental health family members find appropriate support services, peer groups, counseling, and resources across Finland. Targeted at individuals concerned about a loved one's mental health or their own well-being as a family member.
- Tukea-verkkokurssi (Support Online Course) Free online self-guided course providing structured guidance, education, and support resources for mental health family members. Designed for individuals seeking to better understand and cope with a family member's mental illness.
- Verkko- ja etäryhmät (Online and Remote Peer Support Groups) Free virtual peer support groups and group activities organized by FinFami's 16 regional associations, accessible nationwide regardless of geographic location. Targeted at mental health family members seeking peer connection and shared experience.
- Verkkoluennot ja -kurssit (Online Lectures and Courses) Free online lectures, expert-led courses, and virtual events (live and recorded) covering topics relevant to mental health family members. Open to all interested parties including family members and professionals.
- Huolenkantajat-toiminta (Huolenkantajat Support Activities) Free support program and activities designed specifically for children and young people who are mental health family members. Provides age-appropriate peer support, educational materials, and recognition for young caregivers.
- Labyrintti-lehti (Labyrintti Magazine) Finland's only magazine dedicated to mental health family members' affairs, published by FinFami. Features in-depth articles, personal stories from family members, and expert information on mental illness topics.
- FinFami-Chat Free real-time online chat service staffed by FinFami staff or volunteers, available to help visitors find suitable support or information. Operates on Mondays 11–14, providing low-barrier access to guidance.
- Oppaat (Guides Portal) Free online portal hosting guides, educational materials, and informational resources for mental health family members and professionals. Operated as a standalone subdomain (oppaat.finfami.fi).
- Omaisneuvonta (Family Counseling Service) Free professional family counseling service delivering one-on-one guidance and support to mental health family members, accessible through FinFami's regional member associations across Finland.
Quantifiable outcome
- In 2023, FinFami met with over 55,000 family members of people with mental illness
- +2 more outcomes
Companies that use FinFami ry
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
FinFami ry technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
FinFami ry partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights5 records
FinFami ry competitors and assessment
Company assessmentBroad incumbents
- Mental Health Foundation (UK): A major UK mental health charity focused on prevention, research, and public policy. Comparable to FinFami in addressing mental health broadly but with a wider scope (not exclusively focused on family members).
- Mind (UK): A major UK mental health charity providing advice, support, and resources to people with mental health problems and their families. Comparable to FinFami in the family support space but operates on a much broader scale and scope.
- Canadian Mental Health Association (CMHA): Canada's nationwide mental health federation providing services for people with mental illness and their families. Comparable to FinFami's national federation structure and family support programs.
Direct peers
- Rethink Mental Illness: A leading UK mental health charity providing support groups, advice, and information for people affected by mental illness, including families and carers. Directly comparable to FinFami's peer support, counseling, and information services for family members.
- NAMI (National Alliance on Mental Illness): The largest US grassroots mental health organization providing support, education, and advocacy for families and individuals affected by mental illness. Directly comparable to FinFami as a national federation of state/local affiliates offering free peer support, family education, and advocacy for mental health family members.
- EUFAMI (European Federation of Associations of Families of People with Mental Illness): A Europe-level umbrella federation of family-member mental health organizations across EU countries. Directly comparable to FinFami as a federation model serving the same population (mental health family members) and FinFami is itself a likely member or peer body within this European network.
- SANE Australia: Australian national mental health charity providing support, information, and research for people affected by complex mental illness, including families and carers. Directly comparable to FinFami's family member support and education mission.
- Together for Mental Wellbeing: A UK mental health charity providing personalized support, housing, and information for people with mental health needs and their families. Comparable to FinFami in providing direct support and information services to those affected by mental illness.
Regional players
- Mielenterveysyhdistys HELMI ry: A Finnish mental health association providing peer support and advocacy. Comparable to FinFami as a Finnish mental health nonprofit in the same national context, though focused more broadly on mental health service users rather than exclusively family members.
Emerging players
- KL Mental Health (Klinefelter's & Mental Health Association): A smaller emerging organization addressing mental health in a specific population context. Included as a thematic peer in the mental health nonprofit space, though operating at a smaller scale and narrower focus than FinFami.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
FinFami ry social profiles
Digital presenceFinFami ry financial estimates
Financial estimateRevenue estimate
Valuation estimate
FinFami ry leadership team
Management profileNumber of profiles
Profiles4 records
FinFami ry funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FinFami ry M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FinFami ry
What does FinFami ry do?
FinFami ry is a Finnish national non-profit federation that provides free counseling, peer support groups, online lectures/courses, and educational materials to family members of people with mental illness. The organization operates through 16 regional member associations across Finland and publishes Labyrintti magazine, Finland's only publication dedicated to mental health family issues. All support services are delivered free of charge to any individual concerned about a loved one's mental health.
Is FinFami ry a public or private company?
FinFami ry is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was FinFami ry founded?
FinFami ry was founded in -1. It employs 1 to 10 people.
Where is FinFami ry based?
FinFami ry is headquartered in Helsinki, Finland, in the Europe region.
How does FinFami ry make money?
Three revenue lines are on record. Membership fees are the primary driver. The others are government funding and subsidies and donations.
Who are FinFami ry's main competitors?
Broad incumbents on record are Mental Health Foundation (UK), Mind (UK) and Canadian Mental Health Association (CMHA). Direct peers are Rethink Mental Illness, NAMI (National Alliance on Mental Illness), EUFAMI (European Federation of Associations of Families of People with Mental Illness), SANE Australia and Together for Mental Wellbeing. Mielenterveysyhdistys HELMI ry is listed as a regional player. KL Mental Health (Klinefelter's & Mental Health Association) is listed as an emerging player.
Does FinFami ry have an API?
No public API is recorded for FinFami ry.
What industry is FinFami ry in?
FinFami ry's product category is Mental Health Family Support Services. Its primary akta.pro industry code is BPAGACAD, Mental Health & Crisis Support Services, with a secondary code of BPAGAEAH, Mental Health & Crisis Support Services. Its NAICS code is 62419 and its SIC code is 8300.