ELECTROTECNIA FIORINO S.R.L.

What ELECTROTECNIA FIORINO S.R.L. does

Electrotecnia Fiorino S.R.L. (formally Fiorino Equipamientos SRL) is a Buenos Aires, Argentina-based distributor of electrical equipment and related supplies, operating as a Sociedad de Responsabilidad Limitada (SRL) under private ownership. The company serves both business and individual customers seeking electrical products for commercial, industrial, construction, maintenance, or personal use, with a segmentation strategy spanning both B2B and B2C use cases. Its physical footprint is a single retail branch at Condarco 1832 in Ciudad Autónoma de Buenos Aires, where customers can speak with staff directly during weekday business hours.

The company's product catalog is presented through a registration-gated e-commerce storefront at fiorino.com.ar, where buyers browse items by category or product code, add them to a cart, and submit a budget request for quotation. Pricing is not publicly disclosed; each transaction is quoted based on current stock and the buyer's specific quantities. The product mix spans general electrical equipment and supplies, with promotional imagery also highlighting specialty/safety items such as automated external defibrillators (DEA). The underlying technology stack is not disclosed in available sources, and there is no evidence of proprietary digital tooling beyond the standard storefront, cart, and quote-request workflow.

Revenue is generated through one-time product sales, with no subscription or recurring revenue component. The company supports customers through multiple channels: phone, WhatsApp, in-person at the CABA branch, and a set of organic social media properties on Facebook, Instagram (@electrotecnia.fiorino), YouTube (@fiorinoelect), and a Linktree hub. Operations are limited to Argentina, and there is no disclosed footprint outside the domestic market. The business carries AFIP (Federal Public Revenue Administration) fiscal compliance, supporting its legitimacy as a registered Argentine commercial entity. No funding rounds, acquisitions, partnerships, leadership disclosures, or institutional ownership information are publicly available.

Name

ELECTROTECNIA FIORINO S.R.L.

Legal name

Fiorino Equipamientos SRL

Website

https://fiorinoelect.com.ar

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Electrotecnia Fiorino S.R.L. (Fiorino Equipamientos SRL) is a Buenos Aires-based distributor of electrical equipment and supplies, serving both B2B and B2C customers through a registration-gated e-commerce catalog and a single physical branch in CABA.

Ownership category

akta.pro rank

Headquarters

HQ city

Buenos Aires

HQ country

Argentina

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. Product Sales: The company generates revenue through one-time product sales of electrical equipment and related supplies. Customers request quotes for specific products, and transactions are processed based on available stock.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

No verifiable factual information was provided in the input to describe the company's core offering.

Product overview

Fiorino Equipamientos SRL (also referred to as Electrotecnia Fiorino) is a Buenos Aires, Argentina-based B2B equipment and supplies distributor. The company operates a catalog-based sales model where customers browse products by category or code, add items to cart, and submit quote requests. Their product offerings include equipment such as automated external defibrillators (DEA) as featured in their promotional imagery. Customers access the product catalog through the website after logging in or registering, and submit budget requests for cotization. The company serves customers in the Buenos Aires area with customer support available via phone, WhatsApp, and in-person at their CABA branch.

Differentiator

Problem solved

Functional benefit

Segments1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• ABB Argentina: Argentine operations of ABB, a global leader in electrification, robotics, and automation. Overlaps with Fiorino's market in electrical distribution products and competes through both direct sales and channel partners.
• Prysmian Argentina: Argentine operations of Prysmian Group, a major manufacturer of electrical cables and connectivity systems. Sells cables and related electrical products through distribution channels in Argentina, partially overlapping Fiorino's product range.
• Siemens Argentina: Argentine subsidiary of Siemens, offering electrical products, automation, and industrial solutions. While a manufacturer, its product portfolio overlaps with the electrical equipment Fiorino distributes to B2B customers.
• Würth Argentina: Argentina subsidiary of the global Würth Group, distributing a broad range of industrial supplies including electrical products, tools, and fasteners. Overlaps with Fiorino's electrical equipment catalog but serves a broader industrial portfolio.
• Schneider Electric Argentina: Argentina arm of the global electrical equipment manufacturer and solutions provider. While primarily a manufacturer, it competes indirectly through its authorized distribution network and direct sales of electrical distribution and automation products.

Direct peers

• Sonepar: World's largest independent electrical distributor, with established presence in Argentina and other LATAM markets. Competes directly in the B2B distribution of electrical products, automation, and lighting solutions.
• Rexel: Global electrical equipment distributor with operations across Latin America including Argentina. Directly competes with Fiorino as a B2B distributor of electrical supplies, lighting, and related equipment to commercial and industrial customers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/@fiorinoelect
• Facebookfacebook.com/profile.php
• Instagraminstagram.com/electrotecnia.fiorino
• LinkedInlinkedin.com/company/electrotecnia-fiorino-s.r.l.

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ELECTROTECNIA FIORINO S.R.L.