FIREGROUND PTY LTD

What FIREGROUND PTY LTD does

FIREGROUND PTY LTD is an Australian privately-held Registered Training Organisation (RTO 41245) headquartered in Dorrigo, New South Wales, founded in 2013. The company specialises in fire and incident management training and consultancy, operating with a small team of eight employees. Its curriculum covers the Australasian Inter-service Incident Management System (AIIMS) and AFAC-accredited Basic Wildfire Awareness training, alongside complementary programs spanning chainsaw operation, 4WD recovery, heavy plant operation, aviation safety, fire weather forecasting, and first aid. The consultancy arm provides prescribed burn plans, property bushfire evacuation plans, and facility emergency procedures.

The business model is professional services training delivered on-site at client locations across Australia, with courses ranging from crew-member level up to Incident Management Teams (IMT). Revenue is generated through course fees paid by individuals or organisations for vocational education and training (VET) services, with nationally recognised qualifications issued under the firm's RTO registration. Customer segmentation is vertical, serving Australian government agencies and departments (federal, state, and local councils), private organisations requiring workplace fire safety and emergency preparedness training, and individual landholders or residents in fire-prone areas.

Sales and distribution operate as enterprise field sales: FIREGROUND travels to client sites nationwide, with engagement initiated via phone (1300 183 902) or email ([email protected]). The firm's competitive positioning rests on its trainers being active industry professionals with operational experience, combined with regulatory credentials (RTO 41245 and AFAC accreditation) and reputational validation through the NSW Training Awards. The customer roster includes Forestry Corporation of NSW, multiple local councils, NSW State Emergency Service, Tasmanian Government, the Department of Primary Industries, EVO Energy, Bush Heritage Australia, and Aboriginal and environmental community organisations. Pricing is not publicly disclosed; marketing relies on the company website and direct outreach, with no disclosed social media, app, or software product.

Name

FIREGROUND PTY LTD

Legal name

FIREGROUND PTY LTD

Website

https://fireground.com.au

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

FIREGROUND PTY LTD is an Australian Registered Training Organisation (RTO 41245) that delivers on-site fire and incident management training, AIIMS, Basic Wildfire Awareness, and emergency planning consultancy to government agencies, councils, NGOs, and private organisations across Australia.

Ownership category

akta.pro rank

Product category

Fire and Incident Management Training

NAICS

Support Activities for Forestry (115310), Fire Protection (922160), Facilities Support Services (561210)

SIC

Forestry (800), Services-Facilities Support Management Services (8744)

akta.pro primary industry

Firefighter & Fire Service Training (EDAOAMAB)

akta.pro secondary industries

Wildfire Suppression & Incident Response (AFAMAEAE), Forest Fire Management & Fuels Reduction Services (IMAMAAAH), Fire & Rescue Services (Fire Suppression, Rescue) (BPAIAGAB)

Keywords

• Fire management training
• Incident management training
• Vocational education training
• Bushfire safety training
• Prescribed burn planning

Headquarters

HQ city

Dorrigo

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Vocational Education and Training (VET) Services: As an RTO (Registered Training Organisation 41245), FIREGROUND delivers vocational education and training courses in fire and incident management. Revenue is generated through course fees charged to individuals or organisations for training services including fire training, first aid, AIIMS, prescribed burn plans, and facility emergency procedures.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

FIREGROUND is a NSW-based Registered Training Organisation (RTO 41245) that delivers fire and incident management training and consultancy services to organisations and government departments across Australia. Core offerings include fire training from crew member to Incident Management Team level, AIIMS training, AFAC-accredited Basic Wildfire Awareness, ancillary fire skills (chainsaw, 4WD recovery, heavy plant, aviation safety, fire weather), prescribed burn plans, property bushfire evacuation plans, facility emergency procedures, and first aid training.

Product overview

FIREGROUND PTY LTD is a Registered Training Organisation (RTO 41245) offering a unified portfolio of fire and incident management training and consultancy services. The core offerings include Fire Training (spanning crew member to IMT level), AIIMS Training, and Basic Wildfire Awareness (BWA), complemented by ancillary fire training such as chainsaw operation, 4WD recovery, heavy plant, aviation safety, and fire weather. The consultancy arm provides prescribed burn plans, property bush fire evacuation plans, and facility emergency procedures. All services are delivered by active industry professionals with hands-on operational experience.

Differentiator

Problem solved

Functional benefit

Products and services

• Fire Training Comprehensive fire training programs spanning from crew member level up to Incident Management Teams (IMT), covering fireground operations and leadership development. Targeted at fire personnel across government agencies, private organisations, and emergency services.
• AIIMS Training Training in the Australasian Inter-service Incident Management System (AIIMS), a framework for effective fire and emergency management at all levels. Aimed at incident management personnel across government, emergency services, and private organisations.
• Basic Wildfire Awareness (BWA) AFAC-accredited Basic Wildfire Awareness training providing foundational knowledge for fire management personnel. Targeted at staff needing foundational wildfire safety and awareness.
• Ancillary Fire Training Specialised training including Chainsaw operation, 4WD & Recovery, Heavy Plant machinery operation, Aviation safety, and Fire weather forecasting. For fire operations personnel and landholders needing supplementary operational skills.
• Prescribed Burn Plans Expert crafting, assessment, and auditing of prescribed burn plans for controlled burning operations. For government agencies, councils, and private landholders undertaking controlled burns.
• Property Bush Fire Evacuation Plans Assistance to landholders or residents in fire-prone areas to develop efficient bushfire evacuation plans. For property owners and rural residents seeking documented bushfire safety procedures.
• Facility Emergency Procedures Planning, assessment, and auditing of facility emergency procedures for businesses of all sizes. For private organisations and facilities needing documented emergency response procedures.
• First Aid Training Comprehensive first aid courses including remote first aid and advanced resuscitation techniques. For organisations, government agencies, and individuals needing certified first aid training.

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators1 record

Recent moves1 record

Expansion highlights4 records

Others

• AFAC (Australasian Fire and Emergency Service Authorities Council): Peak body representing fire, emergency service, and land management agencies across Australasia. AFAC sets the accreditation standards (AIIMS, BWA) that FIREGROUND's programs are aligned to, making it an enabler/standards body rather than a direct competitor.

Broad incumbents

• Country Fire Authority (CFA) Training (Victoria): CFA provides firefighter and incident management training for Victoria's volunteer and career firefighters. It operates as a state-level public alternative to private RTOs like FIREGROUND in a comparable curriculum area.
• South Australian Country Fire Service (CFS) Training: South Australia's volunteer fire and emergency service, running in-house firefighter and incident management training. Acts as the state-level public alternative to FIREGROUND in its jurisdiction and a potential sales channel via subcontracted private RTOs.
• TAFE NSW: NSW's public vocational education provider, registered as an RTO and offering first aid, WHS, and emergency response courses. Competes with FIREGROUND for corporate and government VET enrolments, often at subsidized prices.
• Forest Fire Management Victoria (FFMVic): Victorian government body responsible for forest fire management, including planned burning and wildfire response training. Comparable to FIREGROUND's prescribed burn and wildfire training offering at the state-agency scale.
• NSW Rural Fire Service (RFS) Training: NSW Rural Fire Service delivers in-house AFAC-aligned firefighter, AIIMS, and bushfire training across NSW. It is the dominant public-sector incumbent in FIREGROUND's core market and the entity whose standards FIREGROUND's curricula must mirror.

Direct peers

• Future Fire Australia: Australian private fire and emergency training provider delivering fire warden, evacuation, and first aid courses to corporate and government clients. Closely comparable on business model (private RTO, corporate B2B/B2G training) but focused more on built-environment fire safety than wildfire/incident management.
• Apollo Fire Training Services: Australian RTO delivering fire warden, fire extinguisher, and emergency response training to corporate and government clients. Comparable private-RTO B2B fire safety training model, though skewed toward built-environment rather than wildfire.
• Tocal College (CB Alexander Campus): NSW TAFE-affiliated agricultural and land management college that delivers RTO-accredited training including farm safety, first aid, and bushfire-related courses. Directly competes with FIREGROUND for landholder and rural vocational training enrolments.

Emerging players

• Wet Weather Training Solutions: Australian private training provider offering chainsaw, 4WD recovery, and remote-area safety courses that overlap with FIREGROUND's ancillary fire training portfolio (chainsaw operation, 4WD recovery, remote first aid).

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/fireground-pty-ltd

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FIREGROUND PTY LTD