Firm Barbershop
Firm Barbershop is a privately held Ukrainian men's grooming chain founded in 2012, operating roughly 20+ classic barbershops across Ukraine, Armenia, and Lithuania, with a franchise program, an in-house barber school, and a corporate gift certificate line.
- Company typePrivate
- Founded2012
- HeadquartersKyiv, Ukraine
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Firm Barbershop does
Firm Barbershop is a privately held men's grooming chain founded in 2012 in Kyiv by Anton Maksakov and Boris Zelenkevich as the first dedicated men's barbershop in Ukraine. It offers classic haircut, beard trim, buzz cut, and straight razor shave services at roughly 20+ locations across Ukraine (including 11 in Kyiv, plus Lviv, Kharkiv, Zaporizhia, Mykolaiv, Odesa, and Ivano-Frankivsk), Armenia (Yerevan), and Lithuania (Vilnius), with whiskey service and a masculine, philosophy-driven in-store atmosphere. The company's core technology is a proprietary mobile booking application on iOS and Android that enables online appointment scheduling across all FIRM locations.
The business operates three revenue streams beyond retail service fees: a franchise program ($10,000 lump-sum fee plus a 5% monthly royalty, with territorial exclusivity and full operational support), the FIRM School of Men's Haircuts (a 157-hour, 25-day training program priced at $1,500 that grants an international diploma and feeds graduates into FIRM shops), and a corporate gift certificate program for B2B gifting. Marketing is driven by a multilingual blog and editorial series (including a recurring collaboration with Grant's whisky), a brand lookbook, app-store presence, and word-of-mouth through a community positioned around shared masculine values of quality and craftsmanship. The company is founder-controlled with no disclosed external investment, no public listing, and a small corporate headcount of five employees, with operational execution carried out across owned and franchised locations.
Firm Barbershop firmographics
Firmographics- Name
- Firm Barbershop
- Legal name
- FIRM Barbershop
- Website
- https://firmbarbershop.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Firm Barbershop is a privately held Ukrainian men's grooming chain founded in 2012, operating roughly 20+ classic barbershops across Ukraine, Armenia, and Lithuania, with a franchise program, an in-house barber school, and a corporate gift certificate line.
- Ownership category
- akta.pro rank
Firm Barbershop industry classification
Industry- Product category
- Men's Grooming Services
- NAICS
- Barber Shops (812111)
- akta.pro primary industry
- Classic Barbering (Cuts & Styling) (HSALABAA)
- akta.pro secondary industries
- Beard & Mustache Grooming (HSALABAB), Barber Training, Apprenticeship & Education (HSALABAI), Men's Hair Salons (HSALAAAB)
Keywords
Where Firm Barbershop is headquartered
LocationHeadquarters
- HQ city
- Kyiv
- HQ country
- Ukraine
- HQ region
- Europe
Offices9 records
Markets served
Firm Barbershop business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Barbershop Services: Core revenue from men's haircut, beard trim, and straight razor shave services at company-owned and franchised locations. Pricing varies by location (Kyiv: 450-800 UAH for haircuts).
- Franchise Fees: Revenue from franchise partnerships including lump-sum fee ($10,000) and monthly royalty (5% of turnover). Franchisees receive full business support including marketing, training, and operational guidance.
- Barber School Tuition: Revenue from operating FIRM's barber school - a 157-hour, 25-day program costing $1,500 per student. Graduates receive international diploma and potential employment at FIRM locations.
- Gift Certificates: Corporate and retail gift certificates valid for any service at any FIRM location. Available in physical paper or electronic format with 6-month validity.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Men's Haircut - Kyiv Location |
| Unit Pricing | Pay-as-you-go | Buzz Cut - Kyiv Location |
| Unit Pricing | Pay-as-you-go | Straight Razor Shave |
| Unit Pricing | Pay-as-you-go | Men's Haircut - Zaporizhia Location |
| Unit Pricing | Pay-as-you-go | Haircut + Beard Combo - Zaporizhia |
| One time/ perpetual license | Pay-as-you-go | Barber School Program |
| Other | Pay-as-you-go | Google Rating |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Firm Barbershop product offering
Product offeringCore offering
FIRM Barbershop operates a chain of men's grooming salons delivering classic haircuts, buzz cuts, beard trims, and straight razor shaves across 20+ owned and franchised locations in Ukraine, Armenia, and Lithuania. The company also runs a barber training school offering a 157-hour, 25-day program with international diploma, sells gift certificates to retail and corporate customers, and licenses its brand through a franchise model with territorial exclusivity.
Product overview
FIRM Barbershop is a traditional men's barbershop chain offering classic haircut, beard trim, buzz cut, and razor shave services at multiple locations. Founded in 2012 as Ukraine's first men's barbershop, it operates under a franchise model across Ukraine, Armenia, and Lithuania. The company also operates a School of Men's Haircuts (Школа мужских стрижек) providing 157-hour training programs with international diplomas and employment placement, and offers physical and electronic gift certificates redeemable across all FIRM locations.
Differentiator
Problem solved
Functional benefit
Products and services
- FIRM Barbershop Grooming Services Classic men's grooming services delivered at company-owned and franchised barbershop locations, including men's haircuts (450–800 UAH in Kyiv; 800 UAH in Zaporizhia), buzz cuts (250–400 UAH in Kyiv; 600 UAH in Zaporizhia), beard trims, and straight razor shaves (350 UAH in Kyiv). Targeted at men seeking a classic, masculine grooming experience.
- School of Men's Haircuts (Школа мужских стрижек)
Quantifiable outcome
- 4.7 rating on Google based on 324 reviews
Companies that use Firm Barbershop
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles4 records
Firm Barbershop technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Firm Barbershop partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Grant's (William Grant & Sons)corePartnership with Grant's whisky brand - one of Scotland's oldest blended whiskies and third best-selling Scotch globally. The collaboration aligns classic approaches: FIRM's classic barber philosophy matches Grant's classic whisky recipes. Grant's supports FIRM's mission of building community around shared values and quality. Blog series 'Grant's' features interviews exploring quality, craftsmanship, and masculine values.
Scale indicators3 records
Recent moves15 records
Expansion highlights5 records
Firm Barbershop competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Firm Barbershop social profiles
Digital presenceFirm Barbershop financial estimates
Financial estimateRevenue estimate
Valuation estimate
Firm Barbershop leadership team
Management profileNumber of profiles
Profiles3 records
Firm Barbershop funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Firm Barbershop M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Firm Barbershop
What does Firm Barbershop do?
FIRM Barbershop operates a chain of men's grooming salons delivering classic haircuts, buzz cuts, beard trims, and straight razor shaves across 20+ owned and franchised locations in Ukraine, Armenia, and Lithuania. The company also runs a barber training school offering a 157-hour, 25-day program with international diploma, sells gift certificates to retail and corporate customers, and licenses its brand through a franchise model with territorial exclusivity.
Is Firm Barbershop a public or private company?
Firm Barbershop is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Firm Barbershop founded?
Firm Barbershop was founded in 2012. It employs 1 to 10 people.
Where is Firm Barbershop based?
Firm Barbershop is headquartered in Kyiv, Ukraine, in the Europe region.
How does Firm Barbershop make money?
Four revenue lines are on record. Barbershop Services are the primary driver. The others are franchise Fees, barber School Tuition and gift Certificates.
Does Firm Barbershop have an API?
No public API is recorded for Firm Barbershop.
What industry is Firm Barbershop in?
Firm Barbershop's product category is Men's Grooming Services. Its primary akta.pro industry code is HSALABAA, Classic Barbering (Cuts & Styling), with a secondary code of HSALABAB, Beard & Mustache Grooming. Its NAICS code is 812111.